North America In-Office Teeth Whitening Products Market is expected to reach US$ 5,818.23 million by 2028


PRESS RELEASE BY The Insight Partners 21 Apr 2023

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Double-Syringe Mixing Configuration Segment by Technique to Hold Largest Share of North America In-Office Teeth Whitening Products Market During 2022–2028

According to our latest study on “North America In-Office Teeth Whitening Products Market Forecast to 2028 – COVID-19 Impact and Regional Analysis – by Technique, Solution, Composition, End User, and Distribution Channel,” the market is expected to grow from US$ 3,748.76 million in 2022 to US$ 5,818.23 million by 2028; it is estimated to record a CAGR of 7.6% from 2022 to 2028. The report highlights the key factors driving the market and prominent players with their developments in the market.

In-office teeth whitening products are used in hospitals, clinics, and other office settings for teeth whitening purposes. The process usually involves the use of bleaching and an activator that produces oxygen on coming in contact with each other and removes stains from the teeth. Products include the whitening chemicals and accessory products used in retractors, desensitizing gels, and other procedure.

Rising Awareness Regarding Oral Hygiene Drives North America In-Office Teeth Whitening Products Market Growth 

Bad breath, teeth discoloration, tooth decay, gum diseases, periodontal diseases, trench mouth, dental caries, and malocclusion are a few oral and dental care issues affecting people. Alcohol consumption, tobacco use, and some beverages stain the teeth and cause teeth discoloration. The nicotine and tar in tobacco can easily be absorbed into pores between the teeth, causing a yellow or brown discoloration. The development of teeth discoloration can be reduced or removed by in-office teeth whitening treatment by scheduling dental visits. World Health Organization (WHO) states that good oral health is vital for overall welfare and quality of life. According to ‘Oral Health in America Report’ published in April 2022 by the National Institute of Dental and Craniofacial Research, tooth decay affects 90% of adults aged 20 to 64, and gum disease affects almost 50% of adults aged 45 to 64, two of the most prevalent oral diseases in America. Gum disease can lead to nearly 60 other adverse health conditions, including diabetes, Alzheimer, and heart disease. The alarming number underscores the importance of oral health literacy (OHL) among individuals and dental care providers. Low OHL impairs the capacity to comprehend dental instructions, jeopardizing oral health maintenance.

Many private and government organizations across North America organize surveys and programs to raise awareness about oral hygiene. For instance, Authority Dental, a not-for-profit dental organization, provides a free "Dentist Near Me" service and oral health educational resources. Furthermore, Authority Dental carried on Oral Health America's Wisdom Tooth Project, which helps older adults and their caregivers in taking care of oral health. Authority Dental aims to provide accessible, verified oral health information to encourage good oral health care for all. Authority Dental works with healthcare organizations, nonprofits, and government sites. In the US, the American Dental Association (ADA) sponsors National Children’s Dental Health Month during February to raise awareness among children and their caregivers about their dental health. The campaign focuses on instilling in the minds of the young children the importance of regular tooth brushing and dental examinations to prevent dental problems.

In the US, the ADA has two major initiatives. One is 'Give Kids A Smile,' which provides free information and services to kids with little or no access to oral health care in the US. Its oral health services include screenings, treatment, preventive care, and education. Another initiative is ‘Mouth Healthy’. The initiative educates individuals on proper oral care at all stages of their lives. The site also provides information on what to anticipate when visiting a dental specialist and how to prevent dental issues through healthy nutrition. In addition, it is a resource for teachers, providing lesson plans. Thus, rise in such initiatives that spread awareness regarding oral hygiene fuels the growth of the in-office teeth whitening products market.

The North America in-office teeth whitening products market, based on technique, is segmented into double-syringe mixing configuration, laser teeth whitening, deep bleaching, Brite smile whitening system, and others. In 2022, the double-syringe mixing configuration segment held the largest market share. However, the laser teeth whitening segment is estimated to register the highest CAGR during the forecast period. Professional dental practices most commonly employ double-syringe mixing or dual-barrel syringes for teeth whitening. The syringes have a mixing tip that mixes the oxidizing agent with its activator on a location of the application.

Almost all major players manufacture products that use this technique. Philips produces Zoom Professional NiteWhite and DayWhite, which have an advanced dual-barrel syringe feature with two chambers. One isolates a powerful and stabilized Carbamide Peroxide plus Hydrogen Peroxide formula, and the second chamber contains an activation gel with soothers, conditioners, and desensitizers added. The gel is administered through an auto-mixing nozzle. Similarly, Vista Apex produces a tooth whitening kit, Fluorescent EXpress White. The kit has a dual-barrel syringe, dual-chamber syringe mixing tips, and other items. The double-syringe mixing configuration is the most commonly used product for in-office teeth whitening and is expected to see technological advancements in applications and dental practice.   

Ultradent Products Inc, Koninklijke Philips NV, Acquamed Technologies Inc, Inter-Med Inc, Kulzer GmbH, Evolve Dental Technologies Inc, Harbor Dental Bleaching Group Inc, Sinsational Smile Inc, GLO Science Inc, and Colgate Palmolive Co. are among the leading companies operating in the North America in-office teeth whitening products market.

The Report Segments the North America In-Office Teeth Whitening Products Market as Follows.

The North America in-office teeth whitening products market, based on technique, is segmented into double-syringe mixing configuration, laser teeth whitening, deep bleaching, Brite smile whitening system, and others. The North America in-office teeth whitening products market, by solution, is segmented into teeth whitening kits/refill kits, teeth whitening LED lights, teeth whitening pen/syringe gel, teeth whitening powder and toothpaste, teeth whitening strips, custom tray-based tooth whitening systems, and others (toothbrush/ whitening mouthwash). The market, based on composition, is segmented into carbamide peroxide, hydrogen peroxide, and others. The North America in-office teeth whitening products market, based on end user, is segmented into hospitals, dental clinics/offices, and others. By distribution channel, the North America in-office teeth whitening products market is segmented into manufacturers, distributors/suppliers, and others (third-party suppliers). 

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