Europe Smart Home Appliances Market to Reach US$ 12941.5 Mn at CAGR of 13.9% in 2027

Europe Smart Home Appliances Market to 2027 - Regional Analysis and Forecasts by Product (Appliances, Energy & Lighting, Security Measures, and Health & Fitness); Technology (Bluetooth, Wi-Fi, Zigbee, Z-Wave, and NFC); and End-User (Commercial and Residential)

  • Report Code : TIPRE00003510
  • Category : Electronics and Semiconductor
  • Status : Published
  • No. of Pages : 209
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The Europe smart home appliances market valued at US$ 4.08 Bn in 2018 and is expected to grow at a CAGR of 13.9% during the forecast period 2019 - 2027, to generate US$ 12.94 Bn by 2027.



Smart home appliances present a great opportunity to reduce energy usage in residential buildings/households. Smart homes equipped with smart appliances are an integral part of smart grid development in any country. The demand for Europe smart home appliances market is expected to be driven by rising need for energy saving, increasing security concerns, and initiatives taken by government. Security concern is another factor fueling the growth of Europe smart home appliances market. However, standardization and Interoperability issues may hinder the Europe smart home appliances growth to certain extent.

Europe Security Measure Market, by Revenue, 2018

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Market Insights

Favorable strategies driving the growth of smart home appliances in Europe

The European commission strategies such as Digital agenda, Digital Single Market for the growth of digital economy aim at giving better access of digital goods and services to consumers across Europe. These policies are driving the growth of digital economy in Europe which includes smart homes and smart home appliances. Efforts are being taken by Europe for ICT standardization which is an essential aspect to facilitate interoperability within the Digital Single Market. This will further push the development and deployment of advanced technologies like 5G, IoT, AI, cloud services, data driven services, smart transport, smart energy and smart home systems in Europe.

Product Insights

The Europe smart home appliances market by type was led by energy & lighting. Smart home appliances offer a great alternative to increase energy efficiency by monitoring energy usage of various smart appliances like smart light bulbs & lighting systems, smart thermostats, smart boiler and others. The smart appliances communicate with each other and also with energy control systems like smart meters to anticipate the energy peaks and lows. This interaction between smart devices and energy systems helps in observing and analyzing the energy usage pattern and with use of technologies like artificial intelligence the energy consumption can be optimized.

End-user Insights

The Europe smart home appliances market is segmented based on commercial and residential. Commercial buildings can also implement smart home technology for several benefits including, reduction of waste. Also, other commercial buildings may use data gathered and with information, they can improve control make decisions that impact the productivity as well as efficiency of their people, systems, as well as, work environments. Hospitality is one the major end-user of smart home appliances in the commercial segment of Europe smart home appliances market.

Europe Smart Home Appliances Market by Application 2018 & 2027

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Europe Smart Home Appliances Market: Strategic Insights

europe-smart-home-appliances-market
Market Size Value inUS$ 4.08 Billion in 2018
Market Size Value byUS$ 12.94 Billion by 2027
Growth rateCAGR of 13.9% from 2019-2027
Forecast Period2019-2027
Base Year2019
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System integrators as well as electricians plays an essential part in automating homes in the European region. However, advancements in technologies in the home automation market are resulting in making homes smarter. New service providers including insurance and energy companies are also taking part in the market space.

2019: the U.K. developer Urban Splash announced that it is building a new set of smart homes that are set to arrive in Manchester later this year. The project, Mansion House is launched in partnership with the architecture firm Shedkm.

2018: Electrolux expanded its partnership with Google by integrating connected kitchen products in Europe with the Google Assistant.

2018: Vodafone España added a smart home offering to its all-in-one quad-play service spanning fibre, mobile and TV.

Europe Smart Home Appliances Market – By Product

•    Appliances

o   Smart Fridgeo   Smart Washing Machineo   Smart Dishwashero   Smart Ovenso   Robot Vacuum Cleanero   Smart Coffee Machineo   Others

•    Energy & Lighting

o   Smart Light Bulbs & Lighting Systemso   Smart Thermostatso   Smart Boilero   Others

•    Security Measures

o   Smart Cameras & Monitoring Systemso   Smart Lock & Sensoro   Smart Alarmso   Smart Detectors

•    Health & Fitness

o   Smart Blood Pressure Monitorso   Others

Europe Smart Home Appliances Market – By Technology

•   Bluetooth•   Wi-Fi•   Zigbee•   Z-Wave•   NFC

Europe Smart Home Appliances Market – By End-user

•   Commercial•   Residential

Europe Smart Home Appliances Market – By Country

•   Germany•   UK•   France•   Italy•   Spain•   Rest of Europe

Company Profiles

  • AB Electrolux
  • Amazon.com, Inc.
  • BSH Hausgerate GmbH
  • Google, Inc. (Alphabet, Inc.)
  • Qingdao Haier Co., Ltd.
  • LG Electronics Inc.
  • Panasonic Corporation
  • Koninklijke Philips
  • Samsung Electronics Co., Ltd.
  • Whirlpool Corp.
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Product, Technology, and End-User

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

UK, Germany, France, Italy, Russia

The List of Companies

  1. AB Electrolux
  2. Amazon.com, Inc.
  3. BSH Hausgerate GmbH
  4. Google, Inc. (Alphabet, Inc.)
  5. Qingdao Haier Co., Ltd.
  6. LG Electronics Inc.
  7. Panasonic Corporation
  8. Koninklijke Philips
  9. Samsung Electronics Co., Ltd.
  10. Whirlpool Corp.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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