Gummy Supplements Market Demand, Size, & Forecast to 2028

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Gummy Supplements Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Type (Digestive Health, Heart Health, Immune Health, Stress Management, Brain Health, Skin Health, Healthy Ageing, Sports Nutrition, Weight Loss, Multivitamins, Single Vitamins, Probiotics, Men’s Health, Women’s Health, and Others) and End User (Adults and Kids)

Publication Month: May 2022 | Report Code: TIPRE00020366 | No. of Pages: 198 | Category: Food and Beverages | Status: Published

The gummy supplements market was valued at US$ 9,467.04 million in 2021 and is projected to reach US$ 16,510.39 million by 2028. It is expected to grow at a CAGR of 8.3% from 2021 to 2028.

Gummy supplements contain ingredients to improve their nutritional worth. Many people use gummy supplements to help them lead a healthy lifestyle. These supplements are typically used to replenish missing nutrients while maintaining adequate dietary levels in the body.

Over the recent years, fitness and health savviness has picked up in the form of a trend as a result of increased prominence of various diseases such as cardiovascular diseases and cancer, including several medical conditions such as high cholesterol, obesity, high blood pressure, and diabetes. The aforementioned reasons have resulted in increased dependency on overall dietary supplements, including gummy supplements. Mass populace in general has undergone increased awareness regarding physique and health over the past few years. Numerous people from various geographies, backgrounds, and age groups have embraced fitness globally for better overall wellbeing, thus boosting the demand for gummy supplements substantially.  

In 2020, North America held the largest share of the global gummy supplements market, and Asia Pacific is estimated to register the highest CAGR in the market during the forecast period. North America includes various economies, such as the US, Canada, and Mexico. The increasing consumer awareness regarding fitness and health is the major driver for the gummy supplements market in this region. Many people from North America rely heavily on gummy supplements.

There is a growing consumer awareness about the health benefits of different types of gummy supplements, including vitamins, minerals, amino acids and proteins, probiotics, and blends, and their significance in controlling blood sugar levels, providing digestive support, and enhancing immunity. As a result of the region's growing urban population and changing lifestyle, dietary preferences have evolved considerably, leading to a larger market share.

Strategic Insights

Report Coverage - Gummy Supplements Market
Report CoverageDetails
Market Size Value inUS$ 9,467.04 million in 2021
Market Size Value byUS$ 16,510.39 million by 2028
Growth rateCAGR of 8.3% from 2021 to 2028.
Forecast Period2021- 2028
Base Year2021
No. of Pages198
No. of Tables86
No. of Charts & Figures80
Historical data availableYes
Segments coveredType and End User
Regional scopeNorth America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country scopeUS, Canada, Mexico, UK, Germany, Spain, Italy, France, India, China, Japan, South Korea, Australia, UAE, Saudi Arabia, South Africa, Brazil, Argentina
Report coverageRevenue forecast, company ranking, competitive landscape, growth factors, and trends
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Impact of COVID-19 Pandemic on Gummy Supplements Market

The pandemic is expected to positively impact the gummy supplements market in the long term. The positive influence can be recognized as gummy supplements are in great demand across the globe because they provide required nutrients and palatability. Consumers are gravitating toward immunity-boosting and nutritious products as the number of instances of COVID-19 rises. Due to the pandemic, consumers have been increasingly attentive to their health and wellness. For instance, between January and April 2020, posts including the term “immunity” were up by 134% on social media platforms, according to the data published by gummy supplements contract manufacturer, named FONA International Inc.

Moreover, due to COVID-19's sudden impact, the market has seen a boom in demand for digestive and immune health products. As a result, sales of gummies consisting of vitamins, multivitamins, and other immunity-boosting functions have surged. Further, manufacturers have focused on growing sales by enticing customers to shop online instead to meet rising demand while keeping safety standards.

Gummy Supplements Market Breakdown: by Region, 2020

Gummy Supplements Market Breakdown: by Region, 2020

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Market Insights

Increasing Consumer Preference for Preventive Health

The increasing instances of chronic health-related issues are resulting in an increased emphasis on preventive measures to avoid the occurrence of diseases. Apart from exercising, maintaining a stress-free lifestyle, eating a healthy diet, and intake of supplements are also increasing to fortify immunity and avert any health-related issues. Therefore, dietary supplements in the form of gummies are gaining prominence as they are easier to consume than other forms, such as powder and pills.

Type Insights

Based on type, the global gummy supplements market is segmented into digestive health, heart health, immune health, stress management, brain health, skin health, healthy aging, sports nutrition, weight loss, multivitamins, single vitamins, probiotics, men’s health, women’s health, and others. In 2020, the multivitamins segment accounted for the largest revenue share. Vitamins are compounds that human bodies require for appropriate development and functioning. Some common vitamins are A, C, D, E, K, choline, and the B vitamins (thiamin, riboflavin, niacin, pantothenic acid, biotin, vitamin B6, vitamin B12, and folate/folic acid). The deficiency of vitamin A, B, C, and E is becoming increasingly prevalent in many developing countries. As a result, consumers are turning to vitamin supplements to meet their daily vitamin requirements, aiding the growth of this segment.

Gummy Supplements Market, by End User – 2020 and 2028

Gummy Supplements Market, by End User – 2020 and 2028

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Bayer AG; Church & Dwight, Inc.; Pharmavite LLC; Herbaland Naturals Inc.; Jarrow Formulas, Inc.; Life Science Nutritionals; Nature's Bounty; Nature's Way Products LLC; The Clorox Company; and Zanon Vitamec are a few players operating in the gummy supplements market. These companies provide a wide range of product portfolios for the market. Companies have their presence in developing regions, providing lucrative opportunities for the growth of the gummy supplements market. Market players are developing high-quality and innovative products to meet customers' requirements.

Report Spotlights

  • Progressive industry trends in the gummy supplements market to help players develop effective long-term strategies
  • Business growth strategies adopted by developed and developing markets
  • Quantitative analysis of the gummy supplements market from 2019 to 2028
  • Estimation of global demand for gummy supplements
  • Porter’s five forces analysis to illustrate the efficacy of buyers and suppliers operating in the industry
  • Recent developments to understand the competitive market scenario
  • Market trends and outlook and factors driving and restraining the growth of the gummy supplements market
  • Assistance in the decision-making process by highlighting market strategies that underpin commercial interest, leading to the market growth
  • The size of the gummy supplements market size at various nodes
  • Detailed overview and segmentation of the market, as well as the gummy supplements industry dynamics
  • Size of the gummy supplements market in various regions with promising growth opportunities

The "Global Gummy Supplements Market Analysis to 2028" is a specialized and in-depth study of the chemicals and materials industry with a special focus on the global gummy supplements market trend analysis. The report aims to provide an overview of the market with detailed market segmentation.

The gummy supplements market is analyzed on the basis of product type, material, application, and geography. By type, the market is segmented into digestive health, heart health, immune health, stress management, brain health, skin health, healthy aging, sports nutrition, weight loss, multivitamins, single vitamins, probiotics, men’s health, women’s health, and others. By end user, the market is segmented into adults and kids. By geography, the market is broadly segmented into North America, Europe, Asia Pacific (APAC), the Middle East and Africa (MEA), and South and Central America.

Company Profiles:

  • Bayer AG
  • Church & Dwight, Inc.
  • Pharmavite LLC
  • Herbaland Naturals Inc.
  • Jarrow Formulas, Inc.
  • Life Science Nutritionals
  • Nature's Bounty
  • Nature's Way Products LLC
  • The Clorox Company
  • Zanon Vitamec

Frequently Asked Questions

Some of the prominent players operating in the global gummy supplements market include Bayer AG; Church & Dwight, Inc.; Pharmavite LLC; Herbaland Naturals Inc.; Jarrow Formula, Inc.; Life Science Nutritionals; Nature’s Bounty; Nature’s Way Products LLC; The Clorox Company; and Zanon Vitamec.
The gummy supplements market is highly competitive with presence of a large number of manufacturers competing on the basis of product differentiation and price.
In 2020, North America led the global gummy supplements market owing to rising prevalence of chronic and lifestyle diseases such as obesity, diabetes, and heart diseases in the region coupled with majority of consumers shifting toward active lifestyles.
Based on product type, the skin health segment is projected to grow at the fastest CAGR owing to rising concerns regarding skin issues such as acne, wrinkles, fine lines, dark circles, etc.
Based on distribution channel, the specialty stores segment held the largest market share owing to availability of a wide range of products of different brands coupled with presence of knowledgeable staff that help consumers in finding the right product
The global gummy supplements market is primarily driven by increasing consumer focus on preventive health and availability of innovative products across multiple retail channels.
The List of Companies - Gummy Supplements Market
  1. Bayer AG
  2. Church & Dwight, Inc.
  3. Pharmavite LLC
  4. Herbaland Naturals Inc.
  5. Jarrow Formula, Inc.
  6. Life Science Nutritionals
  7. Nature’s Bounty
  8. Nature’s Way Products LLC
  9. The Clorox Company
  10. Zanon Vitamec
  • Highlights key business priorities in order to assist companies to realign their business strategies.
  • The key findings and recommendations highlight crucial progressive industry trends in the global gummy supplements market, thereby allowing players to develop effective long-term strategies.
  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
  • Scrutinize in-depth the market trends and outlook coupled with the factors driving the market, as well as those hindering it.
  • Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to products, segmentation, and industry verticals.
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