The male condoms market was valued at US$ 8,801.84 million in 2022, and it is expected to reach US$ 13,974.63 million by 2028; it is estimated to register a CAGR of 8.0% from 2022 to 2028.
Analyst Perspective:
Rise in awareness of the use of condoms, availability of diverse varieties of condoms to meet consumer preferences, and steps taken to prevent the spread of HIV and other STIs are expected to boost the market growth over the forecast period. Each country's government is implementing programs to enhance awareness and promote contraception among the younger generation to manage HIV and other STI epidemics and avert unplanned pregnancies. According to the United Nations Programme on HIV/AIDS (UNAIDS), using condoms consistently and correctly provides good protection against unwanted pregnancies and STDs. International and government healthcare organizations such as the Centers for Disease Control and Prevention (CDC) and World Health Organization (WHO) are playing an important role in promoting the use of condoms for safe sex. Over the last decade, this has effectively increased the use of condoms among sexually active couples.
Male Condoms Market – Overview:
Condoms are the only way to protect against sexually transmitted diseases (STDs), including HIV and herpes. Condoms act as a barrier technique of birth control. Condoms are made of extremely thin latex (rubber), polyurethane, or polyisoprene and are intended to prevent pregnancy by preventing sperm from contacting an egg. When used correctly during vaginal, anal, and oral sex, they can help protect against STIs. They are available at most drugstores, vending machines in public restrooms, online pharmacies, and at some health care clinics.
The growth of the male condoms market is attributed to key driving factors such as growing government efforts to encourage the use of condoms, rising cases of sexually transmitted infections, innovative packaging style, the introduction of innovative condom designs, and increased promotional activities and marketing. However, the side effects of materials used in male condoms are restricting the male condoms market growth during the forecast period. In addition, the surge in product launches is likely to provide growth opportunities for the male condoms market.
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Male Condoms Market: Strategic Insights
Market Size Value in US$ 8,801.84 million in 2022 Market Size Value by US$ 13,974.63 million by 2028 Growth rate CAGR of 8.0% from 2022 to 2028 Forecast Period 2022-2028 Base Year 2022
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Male Condoms Market: Strategic Insights
| Market Size Value in | US$ 8,801.84 million in 2022 |
| Market Size Value by | US$ 13,974.63 million by 2028 |
| Growth rate | CAGR of 8.0% from 2022 to 2028 |
| Forecast Period | 2022-2028 |
| Base Year | 2022 |
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Male Condoms Market – Market Driver:
Growing Government Efforts to Encourage Use of Condoms to Drive Male Condoms Market Growth
Various regional governments are encouraging the use of condoms to prevent unwanted pregnancies. In recent decades, the US government has supported global Family Planning and Reproductive Health efforts. It is also one of the top purchasers and distributors of contraceptives globally. According to the news by Global Health Policy 2021, there has been a steady growth in US funding for Family Planning and Reproductive Health over the past two decades. In FY 2020, US funding totaled US$ 608 million, including funding for the United Nations Population Fund (UNFPA), up from US$ 425 million in FY 2006.
The Government of India also distributes free condoms under its AIDS prevention program operated by the National AIDS Control Organization (NACO) via health centers. This program focuses on the high prevalence and high fertility districts, emphasizing the availability of condoms in high-risk group sites, the vulnerable population-intensive areas. Many organizations, such as the Hindustan Latex Family Planning Promotion Trust, Population Health Services (India), Pashupati Chemicals & Pharmaceutical Ltd, HLL Lifecare Limited, Parivar Seva Sanstha, Population Services International, Janani Suraksha Yojana, and DKT India, sell socially marketed condoms in India under NACO CSMP. Also, the government is supporting e-commerce in the country for people to access basic and advanced consumer goods easily, and condoms are a considerable part of these goods. Since 2014, the Government of India has been instituting initiatives such as Make in India, Skill India, and Innovation Fund to support e-commerce growth in the country. In 2018, it uplifted foreign direct investment (FDI) by 100% in the e-commerce market, with an aim to provide benefits of online marketing in even remote locations of the country. The support from the government for the use of condoms as a preventive measure to control the population in the country is fueling the male condoms market growth.
Male Condoms Market – Segmental Analysis:
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
The male condoms market is segmented based on material, product type, and distribution channel. Based on material, the market is bifurcated into latex and non-latex. In 2022, the latex segment accounted for a larger male condoms market share. However, the non-latex segment is anticipated to register a higher CAGR during the forecast period. A significant number of condom users preferring latex is driving the market for the latex segment. Moreover, low cost, safety, and efficacy of latex is likely to account for the growth of the market for the segment in the coming years.
Male Condom Market, by Material – 2022 and 2028
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
Based on product type, the male condoms market is segmented into flavored condom, studded, warming, pleasured, and others. The flavored condom segment is expected to register the highest CAGR during the forecast period.
By distribution channel, the male condoms market is divided into drug stores/pharmacies, supermarkets/hypermarkets, online pharmacies, and others. This report offers insights and in-depth analysis of the market, emphasizing parameters, such as market trends and market dynamics, along with the competitive analysis of the leading market players globally.
Male Condoms Market – Regional Analysis:
Asia Pacific registered the largest market share and is the fastest-growing region in the global male condoms market. The market in this region is expected to grow significantly due to the high incidence rates of abortion, increased rate of teen pregnancies, and rise in product innovation and product launches. Also, the availability of different brands for a wide range of contraceptives with high-quality standards; cost-effectiveness; and easy access from supermarkets, drug stores, and online platforms are contributing to market growth. The rising awareness about sexually transmitted diseases and favorable government initiatives pertaining to sex education among teens are driving the market. Moreover, the rising awareness about contraceptives to avoid unwanted pregnancies, increasing prevalence of STIs, and the rapidly rising population in the region is driving the male condoms market growth. Also, favorable government initiatives for reproductive health are expected to boost the male condoms market growth in the region over the forecast period.
Male Condoms Market – Key Player Analysis:
The major market players in the male condoms market include Reckitt Benckiser Group Plc, Okamoto Industries Inc, Karex Bhd, Church & Dwight Co Inc, Mankind Pharma Ltd, Cupid Ltd, Unique International SAS, Fuji Latex Co Ltd, Humanwell Healthcare Group Co Ltd, and Thai Nippon Rubber Industry Pcl. Among the players in the male condoms market, Reckitt Benckiser Group Plc and Church & Dwight Co Inc. are the top two players owing to the diversified product portfolio offered.
Male Condoms Market – Recent Developments:
Inorganic strategies, such as mergers and acquisitions, partnerships, collaborations, and joint ventures, and organic strategies, such as product launch, product approval, and expansion, are highly adopted by companies in the male condoms market. A few recent key market developments are listed below:
- In March 2023, Durex launched Durex Real Feel, a non-latex range of condoms. Real Feel is made of polyisoprene material, which is softer than latex rubber and provides a skin-on-skin feeling to partners. With this launch, the brand aims to intensify and enhance sexual encounters between couples by offering a natural “skin” like feeling while being protected.
- In September 2022, Mankind Pharma’s new condom brand Epic Condoms, launched a new campaign, “Make Love Epic,” to announce the arrival of a premium range of Epic condoms in the market. Epic Condoms is a new entrant in the market, and this campaign is designed to introduce and make consumers aware of the new brand from India’s leading condom brand, i.e., Manforce Condoms, to the target audience.
- In April 2022, Durex launched its new offering in the condoms category, Durex Intense, with an ad campaign. With this launch, the brand aims to enhance the sexual journey of a woman through heightened stimulation for a more intense experience.
- In August 2022, Cupid Limited announced that the company had received US FDA 510(k) approval for additional four variants of CUPID Brand Male Natural Rubber Latex Condoms. The company has already obtained approval for one variant in the US market.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Material, Product Type, and Distribution Channels
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Saudi Arabia, South Africa, South Korea, Spain, United Arab Emirates, United Kingdom, United States
Frequently Asked Questions
Japan holds the largest market share in male condoms market. The growth of the market in the country is due to the various types of contraceptives available in Japan market. These products are accessible to individuals at drugstores, e-commerce platforms, or in hospitals or clinics. Condoms are the preferred choice of contraceptives for over 80% of the men population in Japan.
The factors that are driving growth of the market are growing government efforts to encourage use of condoms and rising cases of sexually transmitted infections.
The male condoms market majorly consists of the players such as Reckitt Benckiser Group Plc, Okamoto Industries Inc, Karex Bhd, Church & Dwight Co Inc, Mankind Pharma Ltd, Cupid Ltd, Unique International SAS, Fuji Latex Co Ltd, Humanwell Healthcare Group Co Ltd, and Thai Nippon Rubber Industry Pcl among others.
Condoms are the only way to protect against sexually transmitted diseases (STDs) including HIV and herpes. Condoms act as a barrier technique of birth control, preventing sperm from reaching eggs. Condoms are made of extremely thin latex (rubber), polyurethane, or polyisoprene and are intended to prevent pregnancy by preventing sperm from contacting an egg. When used correctly during vaginal, anal, and oral sex, they can help protect against STIs. They are available at most drugstores, vending machines in public restrooms, online pharmacies, and at some health care clinics.
The male condoms market, based on material, is bifurcated into latex and non-latex. The non-latex segment held the largest market share in 2022. However, the non-latex is expected to grow with a CAGR of 10.4% from 2022 to 2028. The major driving factors the growth of the latex segment is due to maximum number of condom users preferring latex. Moreover, factors such as low cost, safety and efficacy of latex are some of the other parameters that are likely to account for the highest growth of the segment over the coming years.
Asia Pacific is expected to be the fastest growing region in the male condoms market. The market in this region is expected to grow significantly due to the high incidence rates of abortion, increasing rate of teen pregnancies, and increasing product innovation and product launches propelling the market's growth. Also, the availability of different brands for a wide range of contraceptives with high-quality standards, cost-effectiveness, and easy access from supermarkets, drug stores, and online platforms are contributing to market growth.
The List of Companies - Male Condoms Market
- Reckitt Benckiser Group Plc
- Okamoto Industries Inc
- Karex Bhd
- Church & Dwight Co Inc
- Mankind Pharma Ltd
- Cupid Ltd
- Unique International SAS
- Fuji Latex Co Ltd
- Humanwell Healthcare Group Co Ltd
- Thai Nippon Rubber Industry Pcl.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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