North America Barbeque Grills Market Developments and Forecast by 2031

The North America barbeque grills market size is projected to reach US$ 6.01 billion by 2031 from US$ 3.49 billion in 2023. The market is expected to register a CAGR of 6.2% during 2023–2031. The incorporation of innovative technologies, such as smart features, into barbeque grills is likely to remain a key trend in the market.

North America Barbeque Grills Market Analysis

The sales of different cooking appliances, including barbeque grills, are increasing in various countries across North America. This significant increase in sales is attributed to the rising standard of living, shifting consumer preferences toward convenient and technologically advanced cooking products, and increasing disposable income. Consumers are highly spending on barbeque grills, as grilling is the most convenient way of cooking. Also, other advantages, such as quick cook times and ease of use, are boosting the demand for barbeque grills.

North America Barbeque Grills Market Overview

Over the last few years, outdoor cooking activity has expanded as consumer behavior has changed in the region. Rising consumer interest in outdoor activities such as camping and trekking promotes outdoor cooking activities. This factor boosts the demand for barbeque grills in the region. The purchasing power of consumers in North America is largely influenced by rapid urbanization and high disposable income. Further, the growing influence of diverse cultures has significantly transformed consumers' lifestyles over the recent past. The number of households is increasing in the country. According to USAFacts Organization, the number of households in the US increased to 131.2 million in 2022 from 2 million in 2021 (i.e., a rise of 1.53%). The consumer preference for outdoor kitchen appliances is increasing owing to rising social gatherings, house parties, and barbeque events.

North America Barbeque Grills Market: Strategic Insights

North America Barbeque Grills Market Drivers and Opportunities

Rising Interest in Outdoor Cooking to Favor Market

According to the North American Camping Report of Kampgrounds of America, Inc., in the US, the number of households that participated in at least one camping trip increased from 48.2 million in 2020 to 57 million in 2021. The rising popularity of outdoor camping among the young population fuels the need for outdoor cooking, which drives the demand for barbeque grills. The rising interest of people in social gatherings, block parties, and community BBQ events is encouraging outdoor cooking activities. With outdoor cooking, people are engaging in grilling activities, spending more time in nature, and enjoying moments with their friends and family. People highly enjoy cookouts in their gardens and backyards during national holidays, summer vacations, New Year's Eve, Thanksgiving, and other special occasions. Thus, all these are the major drivers of the North America barbeque grills market.

Rising Penetration of E-Commerce

Easy access to e-commerce platforms owing to the rising adoption and reach of smartphones and the Internet, the growing purchasing power of consumers, and the convenient shopping experience provided by online retail platforms are among the major factors driving the sales of barbeque grills through e-commerce platforms. Thus, with the increasing penetration of e-commerce across North America, barbeque grill manufacturers are focusing on enhancing their online presence by selling their end products through well-known e-commerce platforms, such as Lidl, Amazon, and Walmart.

North America Barbeque Grills Market Report Segmentation Analysis

Key segments that contributed to the derivation of the North America barbeque grills market analysis are fuel type and distribution channel.

• Based on fuel type, the North America barbeque grills market is divided into gas, charcoal, electric, and wood. The gas segment held the largest market share in 2023.
• By distribution channel, the market is segmented into supermarkets & hypermarkets, specialty stores, online retail, and others. The specialty stores segment held a significant share of the market in 2023.

North America Barbeque Grills Market Share Analysis by Country

The geographic scope of the North America barbeque grills market report is mainly divided into three countries: the US, Canada, and Mexico.

The US dominated the market in 2023. The growing popularity of barbeque on weekends, summer vacations, national holidays, and festive holidays is boosting the demand for barbeque grills. People in the country are investing more in barbeque products as it allows them to create the eat-out experience at home and enjoy their time. According to the Hearth, Patio & Barbeque Association's most recent research, "2023 State of the Barbecue Industry," nearly 80% of all homeowners and 70% of all households in the US own at least a grill or smoker. Thus, all these factors are driving the barbeque grills market growth in the US. Furthermore, the market in Canada is anticipated to register the highest CAGR in the coming years.

North America Barbeque Grills Market Report Scope

North America Barbeque Grills Market Players Density: Understanding Its Impact on Business Dynamics

The North America Barbeque Grills Market is growing rapidly, driven by increasing end-user demand due to factors such as evolving consumer preferences, technological advancements, and greater awareness of the product's benefits. As demand rises, businesses are expanding their offerings, innovating to meet consumer needs, and capitalizing on emerging trends, which further fuels market growth.

North America Barbeque Grills Market News and Recent Developments

The North America barbeque grills market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the North America barbeque grills market are listed below:

• Weber Inc. announced the launch of a new product lineup, the ultra-premium SUMMIT smart gas grill (Source: Company Website, May 2024)
• BBQGuys announced that the company had launched a new line of "Victory" grills. The Victory Line debuts with two outstanding grills: Victory Gas Grill and Victory Pellet Grill. (Source: Press Release, Jan 2021)

North America Barbeque Grills Market Report Coverage and Deliverables

The "North America Barbeque Grills Market Size and Forecast (2020–2031)" report provides a detailed analysis of the market covering below areas:

• North America barbeque grills size and forecast at regional and country levels for all the key market segments covered under the scope
• North America barbeque grills market trends as well as market dynamics such as drivers, restraints, and key opportunities
• Detailed PEST/Porter's Five Forces and SWOT analysis
• North America barbeque grills market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
• Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments in the North America barbeque grills market
• Detailed company profiles