North America Oats Market Overview and Growth by 2028
North America Oats Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Process (Rolled and Steel-Cut), Category (Organic and Conventional), Nature (Gluten-Free and Conventional), Form (Flakes, Flour, and Others), and Application (Food and Beverages, Animal feed, Personal Care, and Others)
- Report Date : Feb 2023
- Report Code : TIPRE00026726
- Category : Food and Beverages
- Status : Published
- Available Report Formats :
- No. of Pages : 134
The North America oats market is expected to grow from US$ 1,448.56 million in 2022 to US$ 1,780.22 million by 2028; it is estimated to register a CAGR of 3.5% from 2022 to 2028.
Oats (Avena sativa) are high in several dietary fiber components, such as mixed-linkage (1→3), (1→4)-β-D-glucan arabinoxylans, and cellulose. Oats (Avena sativa L.) are grown worldwide and are a crucial dietary staple in many countries. The Avena sativa plant consists of oat seeds, leaves and stems (oat straw), and bran (the outer layer of the whole oats). Due to its health benefits, oats are often consumed or used as a therapeutic supplement. Furthermore, oat has been a significant cereal and fodder crop that is used in various applications such as breakfast cereals, porridge, biscuits, bread, animal feed, and personal care products. Raw materials generally account for ~35% of the value addition to the product.
Furthermore, oat flour helps to cure skin by balancing the skin's pH level and acting as an anti-aging agent. Oat flour can also be found in shampoos, conditioners, skincare creams, lotions, talcum powders, and foundations, among other cosmetics and personal care items. The rising demand for oats in the personal care industry is emerging as a lucrative opportunity for market players. These market opportunities further anticipate the surge in the North America oats market growth.
The North America oats market is segmented based on process, category, nature, form, application, and country. By process, the market is segmented into rolled and steel-cut. Based on category, the market is bifurcated into organic and conventional. Based on nature, the market is segmented into gluten-free and conventional. Based on form, the market is divided into flakes, flour, and others. Based on application, the market is segmented into food and beverages, animal feed, personal care, and others. Based on country, the North America oats market is segmented into the US, Canada, and Mexico.
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North America Oats Market: Strategic Insights
Market Size Value in US$ 1,448.56 million in 2022 Market Size Value by US$ 1,780.22 million by 2028 Growth rate CAGR of 3.5% from 2022 to 2028 Forecast Period 2022-2028 Base Year 2022
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North America Oats Market: Strategic Insights
| Market Size Value in | US$ 1,448.56 million in 2022 |
| Market Size Value by | US$ 1,780.22 million by 2028 |
| Growth rate | CAGR of 3.5% from 2022 to 2028 |
| Forecast Period | 2022-2028 |
| Base Year | 2022 |
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Food-derived components in personal care products give the skin a sense of health and nutrition. Oats have always been considered nutritious food, but their popularity has surged in recent years due to the inclusion of novel products and growing recognition as an element with low allergenic potential and high, proven therapeutic benefits. Moreover, since Roman times, oats have been used to soothe and restore the skin and reduce inflammation and redness. Natural oat extracts are a novel source of oat-based cosmetic raw materials with known active components, such as avenanthramides, proteins, and beta-glucans. At low concentrations, avenanthramides have been proven to reduce histamine release. At the same time, oat beta-glucans increase pro-collagen synthesis, plumping the skin, reducing wrinkles, and restoring the skin's natural moisture barrier. In addition, other oat components, such as oat oil and hydrolyzed oat protein, have specific cosmeceutical benefits, making oats useful in cosmetics in various ways. Hence, the increasing incorporation of oats by the manufacturers in the cosmetics industry further augmenting the North America oats market growth.
Further, manufacturers have been focusing on producing new types of oats that can be used in a wide range of products in other industries such as animal feed, and cosmetics & personal care. Finely milled oat flour with high functional value and colloidal and gelling properties is highly demanded in organic cosmetics. Milled oat flour heals and revitalizes the skin by protecting and moisturizing it. Furthermore, oat flour helps cure skin by balancing the skin's pH level and acting as an anti-aging agent. Oat flour can also be found in shampoos, conditioners, skincare creams, lotions, talcum powders, and foundations, among other cosmetics and personal care items. The rising demand for oats in the personal care industry is emerging as a lucrative opportunity for market players.
Market Insights
Health Benefits Associated with Oats to Drive North America Oats Market in Coming Years
The COVID-19 pandemic has had a massive impact on consumer buying behavior and eating habits. Rising health concerns and growing awareness regarding the consumption of natural and functional food have given rise to new food & beverage trends. The majority of consumers are opting for immunity-boosting functional food products. The increasing consumer preference for products that offer both indulgence and health attributes is propelling food manufacturers to use oats in their products. Thus, various health benefits associated with oats are accelerating the North America oats market growth.
Process-Based Insights
Based on process, the North America oats market is segmented into rolled and steel-cut. In 2022, the rolled segment held a larger market share. Rolled oats are one of the most popular types of oats because of their versatility. The oat groat is steamed before being rolled flat between steel rollers to produce these oats. This process stabilizes the beneficial oils in the oats, allowing them to stay fresher for longer, and increases the surface area of the oats, enabling them to cook faster. Further, different manufacturers make rolled oats with different thicknesses, but nutritionally and taste-wise, they are all the same. The texture of thicker oats can be chewier. In addition, stovetop oatmeal, overnight oats, pancakes, baked goods, muesli, granola, granola bars, energy bites, and even smoothies can all be made with rolled oats.
North America Oats Market, by Process, 2022 and 2028
Avena Foods, Ltd.; Glanbia plc; Grain Millers, Inc.; Lantmännen; Richardson International Limited; American International Foods, Inc.; Small Valley Milling; Emerson Milling Ltd.; Buffalo Creek Mills; and Highland Milling, LLC. are among the major players operating in the North America oats market. These companies produce and distribute oats to various manufacturing industries across various countries worldwide, especially in the US, Canada, and Mexico, which helps them in catering to a wider customer base. These market players are highly focused on launching innovative and customer-oriented product categories.
Report Spotlights
- Progressive trends in the oats industry to help players develop effective long-term strategies
- Business growth strategies adopted by companies to secure growth in developed and developing markets
- Quantitative analysis of the North America oats market from 2022 to 2028
- Estimation of the demand for oats
- Porter’s Five Forces analysis to illustrate the efficacy of buyers and suppliers operating in the industry
- Recent developments to understand the competitive market scenario and the demand for oats
- Market trends and outlook and factors driving and restraining the North America oats market growth
- Understanding the strategies that underpin commercial interest with regard to the North America oats market growth, aiding in the decision-making process
- North America oats market size at various nodes of market
- Detailed overview and segmentation of the North America oats market, and its industry dynamics
- North America oats market size in various regions with promising growth opportunities
The "North America Oats Market Forecast to 2028" is a specialized and in-depth study of the food & beverages industry, focusing on the North America oats market trend analysis. The report aims to provide an overview of the market with detailed market segmentation. The North America oats market is segmented on the basis of process, category, nature, form, and application. Based on process, the market is segmented into rolled and steel-cut. Based on category, the market is bifurcated into organic and conventional. Based on nature, the market is segmented into gluten-free and conventional. Based on form, the market is divided into flakes, flour, and others. Based on application, the market is segmented into food and beverages, animal feed, personal care, and others. In 2022, the rolled segment held a larger market share, whereas the steel-cut segment is expected to register a higher CAGR during the forecast period.
Company Profiles
- Avena Foods, Ltd.
- Glanbia plc
- Grain Millers, Inc.
- Lantmännen
- Richardson International Limited
- American International Foods, Inc.
- Small Valley Milling
- Emerson Milling Ltd.
- Buffalo Creek Mills
- Highland Milling, LLC.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Process, Category, Nature, Form, and Application
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection
3.2.2 Primary Interviews
3.2.3 Hypothesis Formulation
3.2.4 Macro-economic Factor Analysis
3.2.5 Developing Base Number
3.2.6 Data Triangulation
3.2.7 Country Level Data
4. North America Oats Market Landscape
4.1 Market Overview
4.2 Porter’s Five Forces Analysis
4.2.1 Bargaining Power of Buyers:
4.2.2 Bargaining Power of Suppliers:
4.2.3 Threat of Substitutes:
4.2.4 Threat of New Entrants:
4.2.5 Competitive Rivalry:
4.3 Value Chain Analysis
4.3.1 Raw Material:
4.3.2 Manufacturing/Processing:
4.3.3 Packaging:
4.4 Expert Opinion
5. North America Oats Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Wide Scope of Application
5.1.2 Health Benefits Associated with Oats
5.2 Market Restraints
5.2.1 Availability of Substitutes
5.3 Market Opportunities
5.3.1 Growing Demand for Oats in Personal Care Industry
5.4 Future Trends
5.4.1 Rising Demand for Gluten-free & Organic Oats
5.5 Impact Analysis of Drivers and Restraints
6. North America Oats Market– Market Analysis
6.1 North America Oats Market Overview
6.2 North America: Oats Market
6.2.1 North America: Oats Market–Volume and Forecast to 2028 (Kilo Tons)
6.2.2 North America Oats Market –Revenue and Forecast to 2028 (US$ Million)
7. North America Oats Market Analysis – By Process
7.1 Overview
7.2 North America Oats Market, By Process (2021 and 2028)
7.3 Rolled
7.3.1 Overview
7.3.2 Rolled: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
7.4 Steel-Cut
7.4.1 Overview
7.4.2 Steel-Cut: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
8. North America Oats Market Analysis – By Category
8.1 Overview
8.2 North America Oats Market, By Category (2021 and 2028)
8.3 Organic
8.3.1 Overview
8.3.2 Organic: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
8.4 Conventional
8.4.1 Overview
8.4.2 Conventional: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
9. North America Oats Market Analysis – By Nature
9.1 Overview
9.2 North America Oats Market, By Nature (2021 and 2028)
9.3 Gluten-free
9.3.1 Overview
9.3.2 Gluten-free: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
9.3.3 Gluten-Free: Oats Market – Volume and Forecast to 2028 (Kilo Tons)
9.4 Conventional
9.4.1 Overview
9.4.2 Conventional: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
9.4.3 Conventional: Oats Market – Volume and Forecast to 2028 (Kilo Tons)
10. North America Oats Market Analysis – By Form
10.1 Overview
10.2 North America Oats Market, By Form (2021 and 2028)
10.3 Flakes
10.3.1 Overview
10.3.2 Flakes: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
10.4 Flour
10.4.1 Overview
10.4.2 Flour: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
10.5 Others
10.5.1 Overview
10.5.2 Others: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
11. North America Oats Market Analysis – By Application
11.1 Overview
11.2 North America Oats Market, By Application (2021 and 2028)
11.3 Food and Beverages
11.3.1 Overview
11.3.2 Food and Beverages: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
11.4 Animal Feed
11.4.1 Overview
11.4.2 Animal Feed: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
11.5 Personal Care
11.5.1 Overview
11.5.2 Personal Care: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
11.6 Others
11.6.1 Overview
11.6.2 Others: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
12. North America Oats Market – Geographic Analysis
12.1 Overview
12.2 North America: North America Oats Market
12.2.1 North America: Oats Market –Volume and Forecast to 2028 (Kilo Tons)
12.2.2 North America: North America Oats Market – Analysis and Forecast to 2028 (US$ Million)
12.2.2.1 US: Oats Market –Volume and Forecast to 2028 (Kilo Tons)
12.2.2.2 US: North America Oats Market –Analysis and Forecast to 2028 (US$ Million)
12.2.2.2.1 US: North America Oats Market, by Process
12.2.2.2.2 US: North America Oats Market, by Category
12.2.2.2.3 US: North America Oats Market, by Nature
12.2.2.2.4 US: North America Oats Market, by Form
12.2.2.2.5 US: North America Oats Market, by Application
12.2.2.3 Canada: Oats Market–Volume and Forecast to 2028 ( Kilo Tons)
12.2.2.4 Canada: North America Oats Market –Analysis and Forecast to 2028 (US$ Million)
12.2.2.4.1 Canada: North America Oats Market, by Process
12.2.2.4.2 Canada: North America Oats Market, by Category
12.2.2.4.3 Canada: North America Oats Market, by Nature
12.2.2.4.4 Canada: North America Oats Market, by Form
12.2.2.4.5 Canada: North America Oats Market, by Application
12.2.2.5 Mexico: Oats Market–Volume and Forecast to 2028 (Kilo Tons)
12.2.2.6 Mexico: North America Oats Market –Analysis and Forecast to 2028 (US$ Million)
12.2.2.6.1 Mexico: North America Oats Market, by Process
12.2.2.6.2 Mexico: North America Oats Market, by Category
12.2.2.6.3 Mexico: North America Oats Market, by Nature
12.2.2.6.4 Mexico: North America Oats Market, by Form
12.2.2.6.5 Mexico: North America Oats Market, by Application
13. Overview- Impact of Coronavirus Outbreak
13.1 North America: Impact Assessment of COVID-19 Pandemic
14. Industry Landscape
14.1 Overview
14.2 Market Initiative
14.3 New Product Development
14.4 Merger and Acquisition
14.5 Partnerships
14.6 Other Business Strategies
15. Company Profiles
15.1 Avena Foods, Limited
15.1.1 Key Facts
15.1.2 Business Description
15.1.3 Products and Services
15.1.4 Financial Overview
15.1.5 SWOT Analysis
15.1.6 Key Developments
15.2 Glanbia Plc
15.2.1 Key Facts
15.2.2 Business Description
15.2.3 Products and Services
15.2.4 Financial Overview
15.2.5 SWOT Analysis
15.2.6 Key Developments
15.3 Grain Millers, Inc.
15.3.1 Key Facts
15.3.2 Business Description
15.3.3 Products and Services
15.3.4 Financial Overview
15.3.5 SWOT Analysis
15.3.6 Key Developments
15.4 Lantmännen Oats
15.4.1 Key Facts
15.4.2 Business Description
15.4.3 Products and Services
15.4.4 Financial Overview
15.4.5 SWOT Analysis
15.4.6 Key Developments
15.5 Richardson International Ltd
15.5.1 Key Facts
15.5.2 Business Description
15.5.3 Products and Services
15.5.4 Financial Overview
15.5.5 SWOT Analysis
15.5.6 Key Developments
15.6 American International Group Inc
15.6.1 Key Facts
15.6.2 Business Description
15.6.3 Products and Services
15.6.4 Financial Overview
15.6.5 SWOT Analysis
15.6.6 Key Developments
15.7 Small Valley Milling
15.7.1 Key Facts
15.7.2 Business Description
15.7.3 Products and Services
15.7.4 Financial Overview
15.7.5 SWOT Analysis
15.7.6 Key Developments
15.8 Emerson Milling Ltd.
15.8.1 Key Facts
15.8.2 Business Description
15.8.3 Products and Services
15.8.4 Financial Overview
15.8.5 SWOT Analysis
15.8.6 Key Developments
15.9 Buffalo Creek Mills
15.9.1 Key Facts
15.9.2 Business Description
15.9.3 Products and Services
15.9.4 Financial Overview
15.9.5 SWOT Analysis
15.9.6 Key Developments
15.10 Highland Milling LLC
15.10.1 Key Facts
15.10.2 Business Description
15.10.3 Products and Services
15.10.4 Financial Overview
15.10.5 SWOT Analysis
15.10.6 Key Developments
16. Appendix
16.1 About The Insight Partners
16.2 Word Index
LIST OF TABLES
Table 1. North America Oats Market, by Process – Revenue and Forecast to 2028 (US$ Million)
Table 2. North America Oats Market, by Category– Revenue and Forecast to 2028 (US$ Million)
Table 3. North America Oats Market, by Nature– Revenue and Forecast to 2028 (US$ Million)
Table 4. North America Oats Market, by Nature– Volume and Forecast to 2028 (Kilo Tons)
Table 5. North America Oats Market, by Form– Revenue and Forecast to 2028 (US$ Million)
Table 6. North America Oats Market, by Application– Revenue and Forecast to 2028 (US$ Million)
Table 7. US North America Oats Market, by Process – Revenue and Forecast to 2028 (US$ Million)
Table 8. US North America Oats Market, by Category– Revenue and Forecast to 2028 (US$ Million)
Table 9. US North America Oats Market, by Nature– Revenue and Forecast to 2028 (US$ Million)
Table 10. US North America Oats Market, by Nature– Volume and Forecast to 2028 (Kilo Tons)
Table 11. US North America Oats Market, by Form– Revenue and Forecast to 2028 (US$ Million)
Table 12. US North America Oats Market, by Application– Revenue and Forecast to 2028 (US$ Million)
Table 13. Canada North America Oats Market, by Process – Revenue and Forecast to 2028 (US$ Million)
Table 14. Canada North America Oats Market, by Category– Revenue and Forecast to 2028 (US$ Million)
Table 15. Canada North America Oats Market, by Nature– Revenue and Forecast to 2028 (US$ Million)
Table 16. Canada North America Oats Market, by Nature– Revenue and Forecast to 2028 (Kilo Tons)
Table 17. Canada North America Oats Market, by Form– Revenue and Forecast to 2028 (US$ Million)
Table 18. Canada North America Oats Market, by Application– Revenue and Forecast to 2028 (US$ Million)
Table 19. Mexico North America Oats Market, by Process – Revenue and Forecast to 2028 (US$ Million)
Table 20. Mexico North America Oats Market, by Category– Revenue and Forecast to 2028 (US$ Million)
Table 21. Mexico North America Oats Market, by Nature– Revenue and Forecast to 2028 (US$ Million)
Table 22. Mexico North America Oats Market, by Nature– Volume and Forecast to 2028 (Kilo Tons)
Table 23. Mexico North America Oats Market, by Form– Revenue and Forecast to 2028 (US$ Million)
Table 24. Mexico North America Oats Market, by Application– Revenue and Forecast to 2028 (US$ Million)
Table 25. List of Abbreviation
LIST OF FIGURES
Figure 1. North America Oats Market Segmentation
Figure 2. North America Oats Market Overview
Figure 3. North America Oats Market, By Application
Figure 4. North America Oats Market, By Country
Figure 5. North America Oats Market, Industry Landscape
Figure 6. Porter ‘s Five Forces Analysis for North America Oats Market
Figure 7. Value Chain Analysis: North America Oats Market
Figure 8. Expert Opinion
Figure 9. North America Oats Market Impact Analysis of Drivers and Restraints
Figure 10. Country Overview North America Oats Market
Figure 11. North America: Oats Market–Volume and Forecast to 2028 (Kilo Tons)
Figure 12. North America l: North America Oats Market – Revenue and Forecast to 2028 (US$ Million)
Figure 13. North America Oats Market Revenue Share, By Process (2021 and 2028)
Figure 14. Rolled: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 15. Steel- Cut: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 16. North America Oats Market Revenue Share, By Category (2021 and 2028)
Figure 17. Organic: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 18. Conventional: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 19. North America Oats Market Revenue Share, By Nature (2021 and 2028)
Figure 20. Gluten-free: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 21. Gluten-Free: Oats Market – Volume and Forecast To 2028 (Kilo Tons)
Figure 22. Conventional: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 23. Conventional: Oats Market – Volume and Forecast To 2028 (Kilo Tons)
Figure 24. North America Oats Market Revenue Share, By Form (2021 and 2028)
Figure 25. Flakes: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 26. Flour: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 27. Others: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 28. North America Oats Market Revenue Share, By Application (2021 and 2028)
Figure 29. Food and Beverages: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 30. Animal Feed: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 31. Personal Care: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 32. Others: North America Oats Market – Revenue and Forecast To 2028 (US$ Million)
Figure 33. North America Oats Market Revenue Share, by Country (2021 and 2028)
Figure 34. North America: Oats Market –Volume and Forecast to 2028 (Kilo Tons)
Figure 35. North America: North America Oats Market – Revenue and Forecast to 2028 (US$ Million)
Figure 36. US: Oats Market –Volume and Forecast to 2028 (Kilo Tons)
Figure 37. US: North America Oats Market –Revenue and Forecast to 2028 (US$ Million)
Figure 38. Canada: Oats Market–Volume and Forecast to 2028 (Kilo Tons)
Figure 39. Canada: North America Oats Market –Revenue and Forecast to 2028 (US$ Million)
Figure 40. Mexico: Oats Market–Volume and Forecast to 2028 (Kilo Tons)
Figure 41. Mexico: North America Oats Market –Revenue and Forecast to 2028 (US$ Million)
Figure 42. Impact of COVID-19 Pandemic in North America
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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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