Tattoo Aftercare Products Market Size, Share, and Analysis by 2028

The tattoo aftercare products market is projected to grow from US$ 113,418.08 thousand in 2021 to US$ 163,410.59 thousand by 2028; it is estimated to grow at a CAGR of 5.4% from 2021 to 2028.

Tattoo aftercare products are a kind of skincare product specially formulated to assist in safeguarding the tattoo from all sorts of damages and infections. Some of the benefits of tattoo aftercare products include keeping recently pierced tattoo fresh, reducing the time taken for skin healing, and helping in maintaining the brightness and color of the tattoo. Some of the commonly used tattoo aftercare products are moisturizers, balm, lotion, cleaners, foam wash, ointment, and other preparations. These products also help in keeping the tattoo in optimal condition. Factors such as increasing number of people getting tattoos and growing attraction of consumers toward beauty and wellness across the world are boosting the global tattoo aftercare products market. However, the side-effects of tattoo aftercare products’ negligent use hamper the market growth.

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Tattoo Aftercare Products Market: Strategic Insights

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Market Insights

Increase in Number of People Getting Tattoos Bolsters Tattoo Aftercare Products Market Growth

Tattoos are commonly used as a symbol of stylish living by people in order to present their culture and living standard. The continuous expansion in the fashion and entertainment industry and the increasing interest of people in attractive and stylish appearance have driven the tattoo aftercare products market. As the need for artistic expression has increased due to influence of TV shows, social media platforms, digital magazine, and other entertainment channels, people opt to get tattooed for a variety of reasons. The rise in the number of people getting tattooed has also increased the need for tattoo aftercare products, which is a positive driver for the market in focus.

The rising demographic of potential customers for the tattoo aftercare products market is raising the demand for various tattoo aftercare products. For instance, tattooing has pulled more than 100 million youths across the world. As per the Council of Europe, one of every five people in the UK is tattooed. This figure has increased to one of every three among youthful grown-ups. The number is much higher in Germany and the Netherlands and it is expected to increase by twofold during the forecast period, driving the tattoo aftercare products market.

According to TattooPro industry statistics, 48% of people in Italy, 47% in Sweden, and 46% in the US have tattoos. Moreover, the US has more than 20,000 tattoo parlors, and the tattoo artists in the US earn approximately US$ 49,520 per year. According to statistics reported by ModernGentlemen.net, a lifestyle magazine, 40% of adults in the age group of 18–34 years have one or more tattoos, and 36% of those aged between 35 and 54 have at least one tattoo. In the age group of more than 55 years old, only 16% have at least one tattoo. All this epidemiological data shows an increasing number of people getting tattooed all across the world, which is expected to drive the tattoo aftercare products market. For instance, a moisturizer application during the healing process after a tattoo session is a common practice to help wound healing and to reduce discomfort sensations.

Product-Based Insights

Based on product, the tattoo aftercare products market is segmented into soothing balm, gel, cleaner, soap or foaming wash, film, and others. Currently, the soothing balm segment holds the largest market share and is expected to register the highest CAGR during the forecast period.

Tattoo Aftercare Products Market Regional Insights

The regional trends and factors influencing the Tattoo Aftercare Products Market throughout the forecast period have been thoroughly explained by the analysts at Insight Partners. This section also discusses Tattoo Aftercare Products Market segments and geography across North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America.

Tattoo Aftercare Products Market Report Scope

Tattoo Aftercare Products Market Players Density: Understanding Its Impact on Business Dynamics

The Tattoo Aftercare Products Market is growing rapidly, driven by increasing end-user demand due to factors such as evolving consumer preferences, technological advancements, and greater awareness of the product's benefits. As demand rises, businesses are expanding their offerings, innovating to meet consumer needs, and capitalizing on emerging trends, which further fuels market growth.

Market players density refers to the distribution of firms or companies operating within a particular market or industry. It indicates how many competitors (market players) are present in a given market space relative to its size or total market value.

Major Companies operating in the Tattoo Aftercare Products Market are:

1. TATWAX
2. INKEEZE
3. HUSTLE BUTTER
4. Tattoo Goo, LLC
5. Crushed Vegan Aftercare

Disclaimer: The companies listed above are not ranked in any particular order.

 

End User-based Insights

Based on end user, the tattoo aftercare products market is categorized into tattoo artist, personal, and others. At present, the personal segment accounts for the largest market share of 76.58%. It is expected to retain its dominance during the forecast period.

Various companies operating in the global tattoo aftercare products market are adopting strategies, such as product launches, mergers & acquisitions, collaborations, product innovations, and product portfolio expansions to expand their footprint, maintain their brand name, and meet the growing demand of end users worldwide.

Tattoo Aftercare Products Market – by Product

• Soothing Balm
• Gel
• Cleaner, soap, foaming wash
• Film
• Others

Tattoo Aftercare Products Market – by End User

• Tattoo Artist
• Personal
• Others

Tattoo Aftercare Products Market – by Geography

• North America
  • US
  • Canada
  • Mexico
• Europe
  • France
  • Germany
  • Italy
  • UK
  • Spain
  • Rest of Europe
• Asia Pacific (APAC)
  • China
  • India
  • South Korea
  • Japan
  • Australia
  • Rest of Asia Pacific
• Middle East & Africa (MEA)
  • South Africa
  • Saudi Arabia
  • UAE
  • Rest of Middle East & Africa
• South & Central America (SCAM)
  • Brazil
  • Argentina
  • Rest of South and Central America

Company Profiles

• TATWAX
• INKEEZE
• HUSTLE BUTTER
• Tattoo Goo, LLC
• Crushed Vegan Aftercare
• LUBRIDERM
• Aussie Inked
• SECONDSKIN
• Helios Lifestyle Private Limited
• VIKING REVOLUTION