Tattoo Aftercare Products Market Analysis Report by 2021-2028

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Tattoo Aftercare Products Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Product (Soothing Balm, Gel, Cleaner, Soap or Foaming Wash, Film, and Others), End User (Tattoo Artist, Personal, and Others), and Geography

Publication Month: Nov 2021 | Report Code: TIPRE00009800 | No. of Pages: 141 | Category: Pharmaceuticals | Status: Published

The tattoo aftercare products market is projected to grow from US$ 113,418.08 thousand in 2021 to US$ 163,410.59 thousand by 2028; it is estimated to grow at a CAGR of 5.4% from 2021 to 2028.


Tattoo aftercare products are a kind of skincare product specially formulated to assist in safeguarding the tattoo from all sorts of damages and infections. Some of the benefits of tattoo aftercare products include keeping recently pierced tattoo fresh, reducing the time taken for skin healing, and helping in maintaining the brightness and color of the tattoo. Some of the commonly used tattoo aftercare products are moisturizers, balm, lotion, cleaners, foam wash, ointment, and other preparations. These products also help in keeping the tattoo in optimal condition. Factors such as increasing number of people getting tattoos and growing attraction of consumers toward beauty and wellness across the world are boosting the global tattoo aftercare products market. However, the side-effects of tattoo aftercare products’ negligent use hamper the market growth.

Strategic Insights

Report Coverage - Tattoo Aftercare Products Market
Report CoverageDetails
Market Size Value inUS$ 113,418.08 thousand in 2021
Market Size Value byUS$ 163,410.59 thousand by 2028
Growth rateCAGR of 5.4% from 2021 to 2028
Forecast Period2021-2028
Base Year2021
No. of Pages141
No. of Tables55
No. of Charts & Figures69
Historical data availableYes
Segments coveredProduct, End User, and Geography
Regional scopeNorth America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country scopeUS, Canada, Mexico, UK, Germany, Spain, Italy, France, India, China, Japan, South Korea, Australia, UAE, Saudi Arabia, South Africa, Brazil, Argentina
Report coverageRevenue forecast, company ranking, competitive landscape, growth factors, and trends
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Lucrative Regions for Tattoo Aftercare Products Market

Lucrative Regions for Tattoo Aftercare Products Market

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Market Insights

Increase in Number of People Getting Tattoos Bolsters Tattoo Aftercare Products Market Growth

Tattoos are commonly used as a symbol of stylish living by people in order to present their culture and living standard. The continuous expansion in the fashion and entertainment industry and the increasing interest of people in attractive and stylish appearance have driven the tattoo aftercare products market. As the need for artistic expression has increased due to influence of TV shows, social media platforms, digital magazine, and other entertainment channels, people opt to get tattooed for a variety of reasons. The rise in the number of people getting tattooed has also increased the need for tattoo aftercare products, which is a positive driver for the market in focus.

The rising demographic of potential customers for the tattoo aftercare products market is raising the demand for various tattoo aftercare products. For instance, tattooing has pulled more than 100 million youths across the world. As per the Council of Europe, one of every five people in the UK is tattooed. This figure has increased to one of every three among youthful grown-ups. The number is much higher in Germany and the Netherlands and it is expected to increase by twofold during the forecast period, driving the tattoo aftercare products market.

According to TattooPro industry statistics, 48% of people in Italy, 47% in Sweden, and 46% in the US have tattoos. Moreover, the US has more than 20,000 tattoo parlors, and the tattoo artists in the US earn approximately US$ 49,520 per year. According to statistics reported by ModernGentlemen.net, a lifestyle magazine, 40% of adults in the age group of 18–34 years have one or more tattoos, and 36% of those aged between 35 and 54 have at least one tattoo. In the age group of more than 55 years old, only 16% have at least one tattoo. All this epidemiological data shows an increasing number of people getting tattooed all across the world, which is expected to drive the tattoo aftercare products market. For instance, a moisturizer application during the healing process after a tattoo session is a common practice to help wound healing and to reduce discomfort sensations.

Product-Based Insights

Based on product, the tattoo aftercare products market is segmented into soothing balm, gel, cleaner, soap or foaming wash, film, and others. Currently, the soothing balm segment holds the largest market share and is expected to register the highest CAGR during the forecast period.

Tattoo Aftercare Products Market, by Product – 2021 and 2028

Tattoo Aftercare Products Market, by Product – 2021 and 2028

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End User-based Insights

Based on end user, the tattoo aftercare products market is categorized into tattoo artist, personal, and others. At present, the personal segment accounts for the largest market share of 76.58%. It is expected to retain its dominance during the forecast period.

Various companies operating in the global tattoo aftercare products market are adopting strategies, such as product launches, mergers & acquisitions, collaborations, product innovations, and product portfolio expansions to expand their footprint, maintain their brand name, and meet the growing demand of end users worldwide.

Tattoo Aftercare Products Market – by Product

  • Soothing Balm
  • Gel
  • Cleaner, soap, foaming wash
  • Film
  • Others

Tattoo Aftercare Products Market – by End User

  • Tattoo Artist
  • Personal
  • Others

Tattoo Aftercare Products Market – by Geography

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • France
    • Germany
    • Italy
    • UK
    • Spain
    • Rest of Europe
  • Asia Pacific (APAC)
    • China
    • India
    • South Korea
    • Japan
    • Australia
    • Rest of Asia Pacific
  • Middle East & Africa (MEA)
    • South Africa
    • Saudi Arabia
    • UAE
    • Rest of Middle East & Africa
  • South & Central America (SCAM)
    • Brazil
    • Argentina
    • Rest of South and Central America

Company Profiles

  • TATWAX
  • INKEEZE
  • HUSTLE BUTTER
  • Tattoo Goo, LLC
  • Crushed Vegan Aftercare
  • LUBRIDERM
  • Aussie Inked
  • SECONDSKIN
  • Helios Lifestyle Private Limited
  • VIKING REVOLUTION

Frequently Asked Questions

Tattoo aftercare products are a kind of skincare product specially formulated to assist safeguard tattoo from all sort of damage and infectious disease. Some of the benefits of tattoo aftercare products are, it keeps recently pierced tattoo fresh, reduces the time taken for healing of the skin and help to sustain the brightness and color of the tattoo. Some of the commonly used tattoo aftercare products include preparation such as, moisturizers, balm, lotion, cleaners, foam wash, ointment, and others. These products also help in keeping the tattoo in optimal condition.
Key factors that are driving the growth of this market are the increasing number of people getting tattoos and attraction of consumers toward beauty and wellness across the globe are expected to boost the market growth for the tattoo aftercare products over the years.
The soothing balm segment dominated the global tattoo aftercare products market and held the largest revenue share of 33.34% in 2021.
The personal segment dominated the global tattoo aftercare products market and accounted for the largest revenue share of 76.58% in 2021
The tattoo aftercare products market majorly consists of the players such TATWAX, INKEEZE, HUSTLE BUTTER, Tattoo Goo, LLC, Crushed Vegan Aftercare, LUBRIDERM, Aussie Inked, SECONDSKIN, Helios Lifestyle Private Limited, VIKING REVOLUTION among others.
Global tattoo aftercare products market is segmented by region into North America, Europe, Asia Pacific, Middle East & Africa and South & Central America. In North America, the US holds the largest share of the market in the region owing to factors such as increase in popularity of tattoo among people along with presence of number of tattoo shops and parlors across the country and surging product launches across the region. Further, growing number of well-known personalities influencing the youth population in attaining tattoos and the rise in disposable income is anticipated to escalate the demand of these products in the regions. In addition, the presence of the numerous players functioning in the North America tattoo aftercare products market is projected to influence the market growth during the forecast period. In the United States, tattoo inks are considered a cosmetic product and are not subject to surveillance by the United States Food and Drug Administration. Tattoo artists provide skincare instructions to their clients after a tattoo procedure. Tattoo aftercare instructions are often limited to basic instructions on wound healing, sun protection, and avoiding submerging the tattoo in water (including pools, hot tubs, and lakes). However, there are no standardized instructions for tattoo follow-up care as there is insufficient evidence to determine effective and inexpensive maintenance. Only seven states in the United States require tattoo aftercare instructions with content approved by their state health authorities.

The List of Companies - Tattoo Aftercare Products Market

  1. TATWAX
  2. INKEEZE
  3. HUSTLE BUTTER
  4. Tattoo Goo, LLC
  5. Crushed Vegan Aftercare
  6. LUBRIDERM
  7. Aussie Inked
  8. SECONDSKIN
  9. Helios Lifestyle Private Limited
  10. VIKING REVOLUTION
  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the tattoo aftercare products market.
  • Highlights key business priorities in order to assist companies to realign their business strategies.
  • The key findings and recommendations highlight crucial progressive industry trends in the global tattoo aftercare products market, thereby allowing players across the value chain to develop effective long-term strategies.
  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
  • Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those hindering it.
  • Enhance the decision-making process by understanding the strategies that underpin security interest with respect to client products, segmentation, pricing and distribution.  
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