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[Research Report] The customer communications management market size is expected to grow from US$ 1,325.6 million in 2021 to US$ 2,752.4 million by 2028; it is estimated to grow at a CAGR of 11.4% from 2022 to 2028.
Customer communications management enables organizations to improve customer communications across various channels. It increases communication efficiency and helps find better ways to engage customers, improve their communication strategy, and strengthen customer relationships. The growing adoption of CCM solutions and services in various verticals such as IT & telecom, retail & e-commerce, healthcare, BFSI, travel & hospitality, government, and utilities, is driving the CCM market growth.
The growing demand for enhanced functionalities of multi-channel-based marketing and customer experience management and the increasing usage of analytics and mobility for customer communications management are among the key factors driving the growth of the customer communications management market. The integration of cloud-based Customer Communications Management technology is emerging as a potential opportunity for the customer communications management market. Further, the growing adoption of advanced technologies such as natural language processing for better consumer experience offers lucrative growth prospects for the market. However, the data synchronizations and complexities in Customer Communications Management software and security issues of such integrated platforms are hampering the customer communications management market growth.
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Customer Communications Management Market: Strategic Insights
Market Size Value in US$ 1,325.6 Million in 2021 Market Size Value by US$ 2,752.4 Million by 2028 Growth rate CAGR of 11.4% from 2022 to 2028 Forecast Period 2022-2028 Base Year 2021
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Customer Communications Management Market: Strategic Insights
Market Size Value in | US$ 1,325.6 Million in 2021 |
Market Size Value by | US$ 2,752.4 Million by 2028 |
Growth rate | CAGR of 11.4% from 2022 to 2028 |
Forecast Period | 2022-2028 |
Base Year | 2021 |
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Speak to AnalystImpact of COVID-19 Pandemic on Customer Communications Management Market
The COVID-19 pandemic has benefited the industry for customer communications management (CCM) solutions. Businesses are facing new challenges due to the pandemic, and the development of remote work environments has positively influenced the global market dynamics. The COVID-19 outbreak has highlighted the necessity for businesses in various industries to adopt digital technologies and leverage the potential of CCM by helping companies to structure documents and manage other tasks such as sending offers, bills, and account statements without the need for a workforce. Thus, the COVID-19 pandemic positively impacted the customer communications management market size.
Lucrative Regions for Customer Communications Management Market
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Market Insights – Customer Communications Management Market
Increasing Usage of Analytics and Mobility for Customer Communications Management
Increasing Usage of Analytics and Mobility for Customer Communications Management
Customer analytics includes the information and behavior of the customer to identify, attract and retain profitable customers. Customers in the digital era find products fulfilling their needs; therefore, the paying mode, purchasing trend, lifestyle preferences, and desired brand are the major factors catered by the customer analytics tools to understand customers. The customer analytics data tools help acquire and retain future customers. It also identifies high-value customers and suggests proactive ways to interact with them. Thus, increasing usage of analytics for CCM enables improved customer communication, which is driving the customer communications management market dynamics. As per the ACM Digital Library, 75% of Netflix viewer activity is driven by recommendations, which saves the company an estimated ~US$ 1 billion per year through focusing on most valuable customers. Further, growing interest in digital channels has increased due to changing consumer preferences caused by the COVID-19 pandemic. As a result, various organizations have switched their focus to digital customer experiences. Hence, to augment the business growth, several companies are adopting customer analytics tools, increasing the demand for Customer Communications Management software. Thus, this is supporting the customer communications management market growth.
Component-Based Customer Communications Management Market Insights
The customer communications management market analysis by component, the market is segmented into solution and service. The solution segment accounted for a larger customer communications management market share in 2021. The growing adoption of CCM solutions by various industries, such as manufacturing, IT & telecom, and retail, to improve the customer experience and retain the customer is driving the market growth for the solution segment.
Deployment-Based CCM Market Insights
The customer communications management market analysis by deployment, the market is segmented into cloud-based and on premise. The cloud-based segment accounted for a larger market share in 2021. Ongoing initiatives for integrating the cloud-based platform with the CCM solutions fuel the market growth for the cloud-based segment.
Enterprise Size-Based CCM Market Insights
By enterprise size, the market is bifurcated into small & medium enterprises and large enterprises. The large enterprises segment accounted for a larger market share in 2021. The market growth for the small & medium enterprises segment is primarily attributed to the growing adoption of CCM solution by various industries to keep customer engagement through multiple channels. It also helps in reducing customer churn rates, which is driving the CCM market growth.
Industry-Based CCM Market Insights
Based on industry, the customer communications management market is segmented into BFSI, IT and telecom, manufacturing, retail, energy & utilities, government, and others. The IT & Telecom segment accounted for the largest share of the market in 2021. The market growth for the segment is primarily attributed to the growing adoption of CCM solution in banking and insurance sector to enhance the customer communication. Moreover, the market for the retail segment is projected to grow at a faster pace during the forecast period.
Players operating in the customer communications management market are mainly focused on the development of advanced and efficient products.
- In January 2022, Quadrant Knowledge Solutions, a worldwide research and consulting business, recognized Messagepoint as a SPARK Matrix Customer Communications Management (CCM) Technology Leader for 2022.
- In April 2021, Doxim, a leading customer communications management (CCM) and engagement technology supplier for financial and regulated markets, announced the addition of Doxim CCM Interactive Video to its enterprise-grade CCM platform.
Company Profiled
- Adobe Systems Inc.
- Canon Cyprus
- Dell Technologies
- DocCentrics
- Hewlett Packard Enterprise Development LLC
- Newgen Software Technologies Limited
- Open Text Corporation
- Oracle Corporation
- Pitney Bowes Inc.
- Xerox Corporation
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Component, Deployment, Enterprise Size, and Industry
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States
Frequently Asked Questions
The growing demand for enhanced functionalities of multi-channel-based marketing and customer experience management and the increasing usage of analytics and mobility for Customer Communications Management are the key factors attributable to the growth of the CCM market over the forecast period. The integration of cloud-based Customer Communications Management technology is emerging as a potential opportunity for the customer communications management market. Further, the growing adoption of advanced technologies such as natural language processing for better consumer experience offers lucrative growth prospects for the market. However, the data synchronizations and complexities in Customer.
The integration of cloud-based Customer Communications Management technology is emerging as a potential opportunity for the customer communications management market. Further, the growing adoption of advanced technologies such as natural language processing for better consumer experience offers lucrative growth prospects for the market.
North America dominated the Customer communications management Market in 2021. It is due to the increasing rate of adoption of numerous advanced technologies. The increasing use of cutting-edge technologies such as machine learning and industrial automation and growing digitalization across organizations are expected to boost the market growth in the region. Moreover, North America is becoming a hub for various industrial verticals, including IT & Telecom, healthcare, and energy & utilities. These industrial sectors have a large client base, which is expected to provide CCM providers with new lucrative opportunities.
The APAC area, on the other hand, is expected to develop at the quickest rate throughout the projection period. The growing economies such as India and China are encouraging several major players to enter the market and expand their global footprints, boosting the customer communication management market growth. Companies in this region are primarily deploying CCM solutions in their facilities to boost their client reach and retention. These factors are expected to support the regional market expansion during the forecast period.
Natural Language Processing (NLP) is a type of machine learning. It understands the words, sentences, and context of customer support queries. As a subset of artificial intelligence (AI), NLP interprets and analyzes customer’s verbal statements. AI-powered customer communications management platform can intelligently handle the complexity of structured, personalized, compliant omnichannel customer communications more effectively and efficiently. Further, machine learning is an effective way to achieve AI. ML-based tools help enterprises process customer data efficiently and generate highly personalized offers to fulfill customers' demands. A tool that integrates NLP into a CCM solution provides a remarkable customer experience.
Adobe, Capgemini, Crawford Technologies, Smart Communications, Cedar CX Technologies, Newgen Software Technologies Limited, Open Text Corporation, Oracle, Messagepoint, and Doxim Inc are the leading companies in the customer communications management market.
1. Introduction
1.1 Scope of the Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 Global Customer Communications Management Market – By Component
1.3.2 Global Customer Communications Management Market – By Deployment
1.3.3 Global Customer Communications Management Market – By Enterprise Size
1.3.4 Global Customer Communications Management Market – By Industry
1.3.5 Global Customer Communications Management Market – By Geography
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Customer Communications Management Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.2.1 North America
4.2.2 Europe
4.2.3 APAC
4.2.4 MEA
4.2.5 SAM
4.3 Ecosystem Analysis
4.4 Expert Opinion
5. Customer Communications Management Market - Key Market Dynamics
5.1 Market Drivers
5.1.1 Customer Communications Management (CCM) Solutions Maintain Customer Engagement Through Omnichannel
5.1.2 Increasing Usage of Analytics and Mobility for Customer Communications Management (CCM)
5.2 Market Restraints
5.2.1 Data Synchronizations and Complexities
5.3 Market Opportunities
5.3.1 Integration of CCM Software with Cloud-Based Applications
5.4 Future Trends
5.4.1 Technological Advancements in Natural Language Processing for Better Customer Experience
5.5 Impact Analysis of Drivers and Restraints
6. Customer Communications Management Market – Global Market Analysis
6.1 Global Customer Communications Management Market Overview
6.2 Global Customer Communications Management Market Forecast and Analysis
6.3 Market Positioning- Top Five Players
7. Customer Communications Management Market – By Component
7.1 Overview
7.2 Customer communications management Market, By Component (2021 And 2028)
7.3 Solution
7.3.1 Overview
7.3.2 Solution: Customer communications management Market Revenue and Forecast To 2028 (US$ Million)
7.4 Services
7.4.1 Overview
7.4.2 Services: Customer Communications Management Market Revenue and Forecast To 2028 (US$ Million)
8. Global Customer communications management Market Analysis – By Deployment
8.1 Overview
8.2 Customer Communications Management Market, By Deployment (2021 And 2028)
8.3 Cloud
8.3.1 Overview
8.3.2 Cloud: Customer Communications Management Market Revenue and Forecast To 2028 (US$ Million)
8.4 On Premises
8.4.1 Overview
8.4.2 On Premises: Customer Communications Management Market Revenue and Forecast To 2028 (US$ Million)
9. Global Customer Communications Management Market Analysis – By Enterprise Size
9.1 Overview
9.2 Customer Communications Management Market, By Enterprise Size (2021 and 2028)
9.3 Small & Medium Enterprises
9.3.1 Overview
9.3.2 Small & Medium Enterprises: Customer Communications Management Market Revenue and Forecast To 2028 (US$ Million)
9.4 Large Enterprises
9.4.1 Overview
9.4.2 Large Enterprises: Customer Communications Management Market Revenue and Forecast To 2028 (US$ Million)
10. Customer Communications Management Market Analysis by Industry
10.1 Overview
10.2 Customer Communications Management Market, By Industry (2021 And 2028)
10.3 BFSI
10.3.1 Overview
10.3.2 BFSI: Customer Communications Management Market Revenue and Forecast To 2028 (US$ Million)
10.4 IT and Telecom
10.4.1 Overview
10.4.2 IT and Telecom: Customer Communications Management Market Revenue and Forecast To 2028 (US$ Million)
10.5 Manufacturing
10.5.1 Overview
10.5.2 Manufacturing: Customer Communications Management Market Revenue and Forecast To 2028 (US$ Million)
10.6 Retail
10.6.1 Overview
10.6.2 Retail: Customer Communications Management Market Revenue and Forecast To 2028 (US$ Million)
10.7 Energy and Utilities
10.7.1 Overview
10.7.2 Energy and Utilities: Customer Communications Management Market Revenue and Forecast To 2028 (US$ Million)
10.8 Government
10.8.1 Overview
10.8.2 Government: Customer Communications Management Market Revenue and Forecast To 2028 (US$ Million)
10.9 Others
10.9.1 Overview
10.9.2 Others: Customer Communications Management Market Revenue and Forecast To 2028 (US$ Million)
11. Customer Communications Management Market – Geographic Analysis
11.1 Overview
11.2 North America: Customer Communications Management Market
11.2.1 North America Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.2.2 North America Customer Communications Management Market Breakdown, By Component
11.2.3 North America Customer Communications Management Market Breakdown, By Deployment
11.2.4 North America Customer Communications Management Market Breakdown, By Enterprise Size
11.2.5 North America Customer Communications Management Market Breakdown, By Industry
11.2.6 North America Customer Communications Management Market Breakdown, by Country
11.2.6.1 US Customer Communications Management Market, Revenue and Forecast to 2028
11.2.6.1.1 US Customer Communications Management Market Breakdown, By Component
11.2.6.1.2 US Customer Communications Management Market Breakdown, By Deployment
11.2.6.1.3 US Customer Communications Management Market Breakdown, By Enterprise Size
11.2.6.1.4 US Customer Communications Management Market Breakdown, By Industry
11.2.6.2 Canada Customer Communications Management Market, Revenue and Forecast to 2028
11.2.6.2.1 Canada Customer Communications Management Market Breakdown, By Component
11.2.6.2.2 Canada Customer Communications Management Market Breakdown, By Deployment
11.2.6.2.3 Canada Customer Communications Management Market Breakdown, By Enterprise Size
11.2.6.2.4 Canada Customer Communications Management Market Breakdown, By Industry
11.2.6.3 Mexico Customer Communications Management Market, Revenue and Forecast to 2028
11.2.6.3.1 Mexico Customer Communications Management Market Breakdown, By Component
11.2.6.3.2 Mexico Customer Communications Management Market Breakdown, By Deployment
11.2.6.3.3 Mexico Customer Communications Management Market Breakdown, By Enterprise Size
11.2.6.3.4 Mexico Customer Communications Management Market Breakdown, By Industry
11.3 Europe: Customer Communications Management Market
11.3.1 Europe Customer Communications Management Market Revenue and Forecast to 2028 (US$ million)
11.3.2 Europe Customer Communications Management Market Breakdown, By Component
11.3.3 Europe Customer Communications Management Market Breakdown, By Deployment
11.3.4 Europe Customer Communications Management Market Breakdown, By Enterprise Size
11.3.5 Europe Customer Communications Management Market Breakdown, By Industry
11.3.6 Europe Customer Communications Management Market Breakdown, by Country
11.3.6.1 Germany Customer Communications Management Market, Revenue and Forecast to 2028
11.3.6.1.1 Germany Customer Communications Management Market Breakdown, By Component
11.3.6.1.2 Germany Customer Communications Management Market Breakdown, By Deployment
11.3.6.1.3 Germany Customer Communications Management Market Breakdown, By Enterprise Size
11.3.6.1.4 Germany Customer Communications Management Market Breakdown, By Industry
11.3.6.2 France Customer Communications Management Market, Revenue and Forecast to 2028
11.3.6.2.1 France Customer Communications Management Market Breakdown, By Component
11.3.6.2.2 France Customer Communications Management Market Breakdown, By Deployment
11.3.6.2.3 France Customer Communications Management Market Breakdown, By Enterprise Size
11.3.6.2.4 France Customer Communications Management Market Breakdown, By Industry
11.3.6.3 Italy Customer Communications Management Market, Revenue and Forecast to 2028
11.3.6.3.1 Italy Customer Communications Management Market Breakdown, By Component
11.3.6.3.2 Italy Customer Communications Management Market Breakdown, By Deployment
11.3.6.3.3 Italy Customer Communications Management Market Breakdown, By Enterprise Size
11.3.6.3.4 Italy Customer Communications Management Market Breakdown, By Industry
11.3.6.4 UK Customer Communications Management Market, Revenue and Forecast to 2028
11.3.6.4.1 UK Customer Communications Management Market Breakdown, By Component
11.3.6.4.2 UK Customer Communications Management Market Breakdown, By Deployment
11.3.6.4.3 UK Customer Communications Management Market Breakdown, By Enterprise Size
11.3.6.4.4 UK Customer Communications Management Market Breakdown, By Industry
11.3.6.5 Russia Customer Communications Management Market, Revenue and Forecast to 2028
11.3.6.5.1 Russia Customer Communications Management Market Breakdown, By Component
11.3.6.5.2 Russia Customer Communications Management Market Breakdown, By Deployment
11.3.6.5.3 Russia Customer Communications Management Market Breakdown, By Enterprise Size
11.3.6.5.4 Russia Customer Communications Management Market Breakdown, By Industry
11.3.6.6 Rest of Europe Customer Communications Management Market, Revenue and Forecast to 2028
11.3.6.6.1 Rest of Europe Customer Communications Management Market Breakdown, By Component
11.3.6.6.2 Rest of Europe Customer Communications Management Market Breakdown, By Deployment
11.3.6.6.3 Rest of Europe Customer Communications Management Market Breakdown, By Enterprise Size
11.3.6.6.4 Rest of Europe Customer Communications Management Market Breakdown, By Industry
11.4 APAC: Customer Communications Management Market
11.4.1 Overview
11.4.2 APAC Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.4.3 APAC Customer Communications Management Market Breakdown, By Component
11.4.4 APAC Customer Communications Management Market Breakdown, By Deployment
11.4.5 APAC Customer Communications Management Market Breakdown, By Enterprise Size
11.4.6 APAC Customer Communications Management Market Breakdown, By Industry
11.4.7 APAC Customer Communications Management Market Breakdown, by Country
11.4.7.1 Australia Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.4.7.1.1 Australia Customer Communications Management Market Breakdown, By Component
11.4.7.1.2 Australia Customer Communications Management Market Breakdown, By Deployment
11.4.7.1.3 Australia Customer Communications Management Market Breakdown, By Enterprise Size
11.4.7.1.4 Australia Customer Communications Management Market Breakdown, By Industry
11.4.7.2 China Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.4.7.2.1 China Customer Communications Management Market Breakdown, By Component
11.4.7.2.2 China Customer Communications Management Market Breakdown, By Deployment
11.4.7.2.3 China Customer Communications Management Market Breakdown, By Enterprise Size
11.4.7.2.4 China Customer Communications Management Market Breakdown, By Industry
11.4.7.3 India Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.4.7.3.1 India Customer Communications Management Market Breakdown, By Component
11.4.7.3.2 India Customer Communications Management Market Breakdown, By Deployment
11.4.7.3.3 India Customer Communications Management Market Breakdown, By Enterprise Size
11.4.7.3.4 India Customer Communications Management Market Breakdown, By Industry
11.4.7.4 Japan Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.4.7.4.1 Japan Customer Communications Management Market Breakdown, By Component
11.4.7.4.2 Japan Customer Communications Management Market Breakdown, By Deployment
11.4.7.4.3 Japan Customer Communications Management Market Breakdown, By Enterprise Size
11.4.7.4.4 Japan Customer Communications Management Market Breakdown, By Industry
11.4.7.5 South Korea Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.4.7.5.1 South Korea Customer Communications Management Market Breakdown, By Component
11.4.7.5.2 South Korea Customer Communications Management Market Breakdown, By Deployment
11.4.7.5.3 South Korea Customer Communications Management Market Breakdown, By Enterprise Size
11.4.7.5.4 South Korea Customer Communications Management Market Breakdown, By Industry
11.4.7.6 Rest of APAC Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.4.7.6.1 Rest of APAC Customer Communications Management Market Breakdown, By Component
11.4.7.6.2 Rest of APAC Customer Communications Management Market Breakdown, By Deployment
11.4.7.6.3 Rest of APAC Customer Communications Management Market Breakdown, By Enterprise Size
11.4.7.6.4 Rest of APAC Customer Communications Management Market Breakdown, By Industry
11.5 MEA: Customer Communications Management Market
11.5.1 Overview
11.5.2 MEA Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.5.3 MEA Customer Communications Management Market Breakdown, By Component
11.5.4 MEA Customer Communications Management Market Breakdown, By Deployment
11.5.5 MEA Customer Communications Management Market Breakdown, By Enterprise Size
11.5.6 MEA Customer Communications Management Market Breakdown, By Industry
11.5.7 MEA Customer Communications Management Market Breakdown, By Country
11.5.7.1 Saudi Arabia Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.5.7.1.1 Saudi Arabia Customer Communications Management Market Breakdown, By Component
11.5.7.1.2 Saudi Arabia Customer Communications Management Market Breakdown, By Deployment
11.5.7.1.3 Saudi Arabia Customer Communications Management Market Breakdown, By Enterprise Size
11.5.7.1.4 Saudi Arabia Customer Communications Management Market Breakdown, By Industry
11.5.7.2 UAE Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.5.7.2.1 UAE Customer Communications Management Market Breakdown, By Component
11.5.7.2.2 UAE Customer Communications Management Market Breakdown, By Deployment
11.5.7.2.3 UAE Customer Communications Management Market Breakdown, By Enterprise Size
11.5.7.2.4 UAE Customer Communications Management Market Breakdown, By Industry
11.5.7.3 South Africa Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.5.7.3.1 South Africa Customer Communications Management Market Breakdown, By Component
11.5.7.3.2 South Africa Customer Communications Management Market Breakdown, By Deployment
11.5.7.3.3 South Africa Customer Communications Management Market Breakdown, By Enterprise Size
11.5.7.3.4 South Africa Customer Communications Management Market Breakdown, By Industry
11.5.7.4 Rest of MEA Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.5.7.4.1 Rest of MEA Customer Communications Management Market Breakdown, By Component
11.5.7.4.2 Rest of MEA Customer Communications Management Market Breakdown, By Deployment
11.5.7.4.3 Rest of MEA Customer Communications Management Market Breakdown, By Enterprise Size
11.5.7.4.4 Rest of MEA Customer Communications Management Market Breakdown, By Industry
11.6 SAM: Customer Communications Management Market
11.6.1 Overview
11.6.2 SAM Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
11.6.3 SAM Customer Communications Management Market Breakdown, By Component
11.6.4 SAM Customer Communications Management Market Breakdown, By Deployment
11.6.5 SAM Customer Communications Management Market Breakdown, By Enterprise Size
11.6.6 SAM Customer Communications Management Market Breakdown, By Industry
11.6.7 SAM Customer Communications Management Market Breakdown, by Country
11.6.7.1 Brazil Customer Communications Management Market, Revenue and Forecast to 2028
11.6.7.1.1 Brazil Customer Communications Management Market Breakdown, By Component
11.6.7.1.2 Brazil Customer Communications Management Market Breakdown, By Deployment
11.6.7.1.3 Brazil Customer Communications Management Market Breakdown, By Enterprise Size
11.6.7.1.4 Brazil Customer Communications Management Market Breakdown, By Industry
11.6.7.2 Argentina Customer Communications Management Market, Revenue and Forecast to 2028
11.6.7.2.1 Argentina Customer Communications Management Market Breakdown, By Component
11.6.7.2.2 Argentina Customer Communications Management Market Breakdown, By Deployment
11.6.7.2.3 Argentina Customer Communications Management Market Breakdown, By Enterprise Size
11.6.7.2.4 Argentina Customer Communications Management Market Breakdown, By Industry
11.6.7.3 Rest of SAM Customer Communications Management Market, Revenue and Forecast to 2028
11.6.7.3.1 Rest of SAM Customer Communications Management Market Breakdown, By Component
11.6.7.3.2 Rest of SAM Customer Communications Management Market Breakdown, By Deployment
11.6.7.3.3 Rest of SAM Customer Communications Management Market Breakdown, By Enterprise Size
11.6.7.3.4 Rest of SAM Customer Communications Management Market Breakdown, By Industry
12. Impact of COVID-19 Pandemic on Customer Communications Management Market
12.1 Overview
12.2 North America: Impact Assessment of COVID-19 Pandemic
12.3 Europe: Impact Assessment of COVID-19 Pandemic
12.4 APAC: Impact Assessment of COVID-19 Pandemic
12.5 MEA: Impact Assessment of COVID-19 Pandemic
12.6 SAM: Impact Assessment of COVID-19 Pandemic
13. Industry Landscape
13.1 Overview
13.2 Market Initiative
13.3 New Product Development
13.4 Merger and Acquisition
14. Company Profiles
14.1 Smart Communications
14.1.1 Key Facts
14.1.2 Business Description
14.1.3 Products and Services
14.1.4 Financial Overview
14.1.5 SWOT Analysis
14.1.6 Key Developments
14.2 Adobe
14.2.1 Key Facts
14.2.2 Business Description
14.2.3 Products and Services
14.2.4 Financial Overview
14.2.5 SWOT Analysis
14.2.6 Key Developments
14.3 Crawford Technologies
14.3.1 Key Facts
14.3.2 Business Description
14.3.3 Products and Services
14.3.4 Financial Overview
14.3.5 SWOT Analysis
14.3.6 Key Developments
14.4 Newgen Software Technologies Ltd.
14.4.1 Key Facts
14.4.2 Business Description
14.4.3 Products and Services
14.4.4 Financial Overview
14.4.5 SWOT Analysis
14.4.6 Key Developments
14.5 Open Text Corporation
14.5.1 Key Facts
14.5.2 Business Description
14.5.3 Products and Services
14.5.4 Financial Overview
14.5.5 SWOT Analysis
14.5.6 Key Developments
14.6 MESSAGEPOINT INC.
14.6.1 Key Facts
14.6.2 Business Description
14.6.3 Products and Services
14.6.4 Financial Overview
14.6.5 SWOT Analysis
14.6.6 Key Developments
14.7 Oracle Corporation
14.7.1 Key Facts
14.7.2 Business Description
14.7.3 Products and Services
14.7.4 Financial Overview
14.7.5 SWOT Analysis
14.7.6 Key Developments
14.8 Doxim
14.8.1 Key Facts
14.8.2 Business Description
14.8.3 Products and Services
14.8.4 Financial Overview
14.8.5 SWOT Analysis
14.8.6 Key Developments
14.9 Capgemini
14.9.1 Key Facts
14.9.2 Business Description
14.9.3 Products and Services
14.9.4 Financial Overview
14.9.5 SWOT Analysis
14.9.6 Key Developments
14.10 Precisely (CEDAR CX Technologies)
14.10.1 Key Facts
14.10.2 Business Description
14.10.3 Products and Services
14.10.4 Financial Overview
14.10.5 SWOT Analysis
14.10.6 Key Developments
15. Appendix
15.1 About The Insight Partners
15.2 Glossary
LIST OF TABLES
Table 1. Global Customer Communications Management Market, Revenue and Forecast, 2019–2028 (US$ Mn)
Table 2. North America Customer Communications Management Market, Revenue and Forecast To 2028 – By Component (US$ million)
Table 3. North America Customer Communications Management Market, Revenue and Forecast To 2028 – By Deployment (US$ million)
Table 4. North America Customer Communications Management Market, Revenue and Forecast To 2028 – By Enterprise Size (US$ million)
Table 5. North America Customer Communications Management Market, Revenue and Forecast To 2028 – By Industry (US$ million)
Table 6. North America Customer Communications Management Market, Revenue and Forecast To 2028 – By Country (US$ million)
Table 7. US Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 8. US Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 9. US Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 10. US Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 11. Canada Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 12. Canada Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 13. Canada Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 14. Canada Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 15. Mexico Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 16. Mexico Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 17. Mexico Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 18. Mexico Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 19. Europe Customer Communications Management Market, Revenue and Forecast To 2028 – By Component (US$ million)
Table 20. Europe Customer Communications Management Market, Revenue and Forecast To 2028 – By Deployment (US$ million)
Table 21. Europe Customer Communications Management Market, Revenue and Forecast To 2028 – By Enterprise Size (US$ million)
Table 22. Europe Customer Communications Management Market, Revenue and Forecast To 2028 – By Industry (US$ million)
Table 23. Europe Customer Communications Management Market, Revenue and Forecast To 2028 – By Country (US$ million)
Table 24. Germany Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 25. Germany Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 26. Germany Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 27. Germany Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 28. France Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 29. France Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 30. France Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 31. France Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 32. Italy Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 33. Italy Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 34. Italy Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 35. Italy Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 36. UK Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 37. UK Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 38. UK Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 39. UK Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 40. Russia Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 41. Russia Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 42. Russia Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 43. Russia Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 44. Rest of Europe Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 45. Rest of Europe Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 46. Rest of Europe Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 47. Rest of Europe Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 48. APAC Customer Communications Management Market, Revenue and Forecast To 2028 – By Component (US$ million)
Table 49. APAC Customer Communications Management Market, Revenue and Forecast To 2028 – By Deployment (US$ million)
Table 50. APAC Customer Communications Management Market, Revenue and Forecast To 2028 – By Enterprise Size (US$ million)
Table 51. APAC Customer Communications Management Market, Revenue and Forecast To 2028 – By Industry (US$ million)
Table 52. APAC Customer Communications Management Market, Revenue and Forecast To 2028 – By Country (US$ million)
Table 53. Australia Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 54. Australia Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 55. Australia Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 56. Australia Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 57. China Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 58. China Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 59. China Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 60. China Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 61. India Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 62. India Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 63. India Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 64. India Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 65. Japan Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 66. Japan Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 67. Japan Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 68. Japan Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 69. South Korea Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 70. South Korea Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 71. South Korea Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 72. South Korea Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 73. Rest of APAC Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 74. Rest of APAC Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 75. Rest of APAC Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 76. Rest of APAC Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 77. MEA Customer Communications Management Market, Revenue and Forecast To 2028 – By Component (US$ million)
Table 78. MEA Customer Communications Management Market, Revenue and Forecast To 2028 – By Deployment (US$ million)
Table 79. MEA Customer Communications Management Market, Revenue and Forecast To 2028 – By Enterprise Size (US$ million)
Table 80. MEA Customer Communications Management Market, Revenue and Forecast To 2028 – By Industry (US$ million)
Table 81. MEA Customer Communications Management Market, Revenue and Forecast to 2028 – By Country (US$ million)
Table 82. Saudi Arabia Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 83. Saudi Arabia Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 84. Saudi Arabia Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 85. Saudi Arabia Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 86. UAE Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 87. UAE Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 88. UAE Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 89. UAE Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 90. South Africa Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 91. South Africa Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 92. South Africa Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 93. South Africa Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 94. Rest of MEA Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 95. Rest of MEA Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 96. Rest of MEA Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 97. Rest of MEA Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 98. SAM Customer Communications Management Market, Revenue and Forecast To 2028 – By Component (US$ million)
Table 99. SAM Customer Communications Management Market, Revenue and Forecast To 2028 – By Deployment (US$ million)
Table 100. SAM Customer Communications Management Market, Revenue and Forecast To 2028 – By Enterprise Size (US$ million)
Table 101. SAM Customer Communications Management Market, Revenue and Forecast To 2028 – By Industry (US$ million)
Table 102. SAM Customer Communications Management Market, Revenue and Forecast To 2028 – By Country (US$ million)
Table 103. Brazil Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 104. Brazil Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 105. Brazil Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 106. Brazil Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 107. Argentina Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 108. Argentina Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 109. Argentina Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 110. Argentina Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 111. Rest of SAM Customer Communications Management Market, Revenue and Forecast to 2028 – By Component (US$ million)
Table 112. Rest of SAM Customer Communications Management Market, Revenue and Forecast to 2028 – By Deployment (US$ million)
Table 113. Rest of SAM Customer Communications Management Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)
Table 114. Rest of SAM Customer Communications Management Market, Revenue and Forecast to 2028 – By Industry (US$ million)
Table 115. Glossary of Terms, Customer Communications Management Market
LIST OF FIGURES
Figure 1. Customer Communications Management Market Segmentation
Figure 2. Customer Communications Management Market Segmentation – Geography
Figure 3. Customer Communications Management Market Overview
Figure 4. Customer Communications Management Market, By Component
Figure 5. Customer Communications Management Market, By Deployment
Figure 6. Customer Communications Management Market, By Enterprise Size
Figure 7. Customer Communications Management Market, By Industry
Figure 8. Customer Communications Management Market, By Region
Figure 9. North America: PEST Analysis
Figure 10. Europe: PEST Analysis
Figure 11. APAC: PEST Analysis
Figure 12. MEA: PEST Analysis
Figure 13. SAM: PEST Analysis
Figure 14. Customer Communications Management Market Ecosystem Analysis
Figure 15. Expert Opinion
Figure 16. Customer Communications Management Market Impact Analysis of Drivers and Restraints
Figure 17. Global Customer Communications Management Market
Figure 18. Global Customer Communications Management Market, Forecast and Analysis (US$ Mn)
Figure 19. Market Positioning- Top Five Players
Figure 20. Customer Communications Management Market, By Component (2021 and 2028)
Figure 21. Solution: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 22. Services: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 23. Customer Communications Management Market, By Deployment (2021 and 2028)
Figure 24. Cloud: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 25. On Premises: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 26. Customer Communications Management Market, By Enterprise Size (2021 and 2028)
Figure 27. Small & Medium Enterprises: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 28. Large Enterprises: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 29. Customer Communications Management Market, By Industry (2021 and 2028)
Figure 30. BFSI: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 31. IT and Telecom: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 32. Manufacturing: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 33. Retail: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 34. Energy and Utilities: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 35. Government: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 36. Others: Customer Communications Management Market Revenue and Forecast to 2028 (US$ Million)
Figure 37. Global Customer Communications Management Market Breakdown, by Region, 2021 & 2028 (%)
Figure 38. North America Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 39. North America Customer Communications Management Market Breakdown, By Component, 2021 & 2028 (%)
Figure 40. North America Customer Communications Management Market Breakdown, By Deployment, 2021 & 2028 (%)
Figure 41. North America Customer Communications Management Market Breakdown, By Enterprise Size, 2021 & 2028 (%)
Figure 42. North America Customer Communications Management Market Breakdown, By Industry, 2021 & 2028 (%)
Figure 43. North America Customer Communications Management Market Breakdown, by Country, 2021 & 2028 (%)
Figure 44. US Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 45. Canada Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 46. Mexico Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 47. Europe Customer Communications Management Market, Revenue and Forecast To 2028 (US$ million)
Figure 48. Europe Customer Communications Management Market Breakdown, By Component, 2021 & 2028 (%)
Figure 49. Europe Customer Communications Management Market Breakdown, By Deployment, 2021 & 2028 (%)
Figure 50. Europe Customer Communications Management Market Breakdown, By Enterprise Size, 2021 & 2028 (%)
Figure 51. Europe Customer Communications Management Market Breakdown, By Industry, 2021 & 2028 (%)
Figure 52. Europe Customer Communications Management Market Breakdown, by Country, 2021 & 2028(%)
Figure 53. Germany Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 54. France Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 55. Italy Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 56. UK Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 57. Russia Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 58. Rest of Europe Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 59. APAC Customer Communications Management Market, Revenue and Forecast To 2028 (US$ million)
Figure 60. APAC Customer Communications Management Market Breakdown, By Component, 2021 & 2028 (%)
Figure 61. APAC Customer Communications Management Market Breakdown, By Deployment, 2021 & 2028 (%)
Figure 62. APAC Customer Communications Management Market Breakdown, By Enterprise Size, 2021 & 2028 (%)
Figure 63. APAC Customer Communications Management Market Breakdown, By Industry, 2021 & 2028 (%)
Figure 64. APAC Customer Communications Management Market Breakdown, by Country, 2021 & 2028 (%)
Figure 65. Australia Customer Communications Management Market, Revenue and Forecast To 2028 (US$ million)
Figure 66. China Customer Communications Management Market, Revenue and Forecast To 2028 (US$ million)
Figure 67. India Customer Communications Management Market, Revenue and Forecast To 2028 (US$ million)
Figure 68. Japan Customer Communications Management Market, Revenue and Forecast To 2028 (US$ million)
Figure 69. South Korea Customer Communications Management Market, Revenue and Forecast To 2028 (US$ million)
Figure 70. Rest of APAC Customer Communications Management Market, Revenue and Forecast To 2028 (US$ million)
Figure 71. MEA Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 72. MEA Customer Communications Management Market Breakdown, By Component, 2021 & 2028 (%)
Figure 73. MEA Customer Communications Management Market Breakdown, By Deployment, 2021 & 2028 (%)
Figure 74. MEA Customer Communications Management Market Breakdown, By Enterprise Size, 2021 & 2028 (%)
Figure 75. MEA Customer Communications Management Market Breakdown, By Industry, 2021 & 2028 (%)
Figure 76. MEA Customer Communications Management Market Breakdown, By Country, 2021 & 2028 (%)
Figure 77. Saudi Arabia Customer Communications Management Market, Revenue and Forecast To 2028 (US$ million)
Figure 78. UAE Customer Communications Management Market, Revenue and Forecast To 2028 (US$ million)
Figure 79. South Africa Customer Communications Management Market, Revenue and Forecast To 2028 (US$ million)
Figure 80. Rest of MEA Customer Communications Management Market, Revenue and Forecast To 2028 (US$ million)
Figure 81. SAM Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 82. SAM Customer Communications Management Market Breakdown, By Component, 2021 & 2028 (%)
Figure 83. SAM Customer Communications Management Market Breakdown, By Deployment, 2021 & 2028 (%)
Figure 84. SAM Customer Communications Management Market Breakdown, By Enterprise Size, 2021 & 2028 (%)
Figure 85. SAM Customer Communications Management Market Breakdown, By Industry, 2021 & 2028 (%)
Figure 86. SAM Customer Communications Management Market Breakdown, by Country, 2021 & 2028 (%)
Figure 87. Brazil Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 88. Argentina Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 89. Rest of SAM Customer Communications Management Market, Revenue and Forecast to 2028 (US$ million)
Figure 90. Impact of COVID-19 Pandemic in North American Country Markets
Figure 91. Impact of COVID-19 Pandemic in European Country Markets
Figure 92. Impact of COVID-19 Pandemic in APAC Country Markets
Figure 93. Impact of COVID-19 Pandemic in MEA Country Markets
Figure 94. Impact of COVID-19 Pandemic in SAM Country Markets
The List of Companies - Customer Communications Management Market
- Adobe
- Capgemini
- Crawford Technologies
- Smart Communications
- Cedar CX Technologies
- Newgen Software Technologies Limited
- Open Text Corporation
- Oracle
- Messagepoint
- Doxim Inc.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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