Europe Visual analytics market is expected to grow from US$ 628.2 Mn in 2017 to US$ 1416.2 Mn by the year 2025. This represents a CAGR of 10.9 % from the year 2018 to 2025.
It is becoming more imperative for organizations to operate core and non-core business functions through the cloud, and in line with this, companies are expected to focus on housing everything at one place faster. The advantages of the movement speak for themselves, as using the cloud improves data governance, streamline processes, and manage risk. Those organizations hesitant to make the shift to full integration will quickly find themselves on the back foot as investors increasingly insist on the cloud as a term of the investment. Cloud turns businesses into lean, mean efficient machines, so it is going to become non-negotiable for companies to run in the cloud if they want to remain competitive.
Germany presents a massive opportunity in the field of visual analytics. Germany is one of the leading producers of automobiles in the world, and many major car manufacturing companies are located in the country, including Volkswagen, BMW AG, Audi, and others. Being the hub for the major automotive industries, the predictive maintenance and supply chain management software are extensively used in this industry. Other prominent industries in Germany who are adopting the machine learning technology are retail, healthcare, and public administration. More than half of the German companies have already started the implementation of visual analytics solutions to reduce cost and risk and increase the bottom line. A company like SAP SE is focusing on the development of analytic solutions. For instance, SAP SE introduced SAP Analytics Cloud; it is one simple cloud for all analytics. This analytic cloud offers its customers with all-in-one integration of data visualization, predictive, and planning capabilities. Thus, the region is anticipating the increasing development and adoption of visual analytic solutions in the forecast period. The figure given below highlights the revenue share of Spain in the Europe visual analytics market in the forecast period:
Spain Visual Analytics Market Revenue and Forecasts to 2025 (US$ Bn)
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Europe VISUAL ANALYTICS MARKET - SEGMENTATION
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Europe Visual Analytics Market By Deployment Model
• Cloud • On-Premise
Europe Visual analytics Market By Business Function
• Sales and Marketing • Operations • Finance • Supply Chain • Information Technology • CRM• Human Resources • Others
Europe Visual Analytics Market By Vertical
• Retail & Consumer Goods Market• IT & Telecom• BFSI• Manufacturing • Energy & Utilities• Healthcare• Government• Others
Europe Visual analytics Market By Country
• UK• Germany• France• Italy• Spain• Rest of Europe
Companies Mentioned
• ALTERYX, INC.• IBM CORPORATION• Microsoft Corporation• MICROSTRATEGY INCORPORATED• ORACLE CORPORATION• QLIK TECHNOLOGIES INC• SAP SE• SAS INSTITUTE INC.• Tableau Software• TIBCO SOFTWARE INC.
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Deployment Model, Business Function, Vertical
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
UK, Germany, France, Italy, Russia
PART 1. INTRODUCTION
1.1 Scope of the Study
1.2 THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
PART 2. key takeaways
PART 3. Europe Visual Analytics Market Landscape
3.1 Market Segmentation
3.1.1 Europe Visual Analytics Market – By Deployment Model
3.1.2 Europe Visual Analytics Market – By Business Function
3.1.3 Europe Visual Analytics Market – By Vertical
3.1.4 Europe Visual Analytics Market – By Countries
3.2 PEST ANALYSIS
3.2.1 Europe PEST Analysis
PART 4. Key Industry Dynamics
4.1 Key Market Drivers
4.1.1 Rapid advancements in technologies such as AI and machine learning
4.1.2 Growing popularity of cloud based solutions
4.2 Key Market Restraints
4.2.1 Lack of technical expertise
4.3 Key Market Opporunities
4.3.1 Developing economies would offer future growth opportunity
4.4 Future Trends
4.5 Impact Analysis of Drivers and Restraints
PART 5. Europe Visual Analytics–Market Analysis
5.1 Europe Visual Analytics Market Overview
5.2 Europe Visual Analytics Market Forecast and Analysis
PART 6. Europe Visual Analytics Market Analysis – By Deployment Model
6.1 Overview
6.2 Cloud Based
6.2.1 Overview
6.2.2 Europe Cloud Based Market Revenue and Forecasts to 2025 (US$ Mn)
6.3 on-premises
6.3.1 Overview
6.3.2 Europe On-Premises Market Revenue and Forecasts to 2025 (US$ Mn)
PART 7. Europe Visual Analytics Market Analysis – By Business function
7.1 Overview
7.2 Sales & marketing
7.2.1 Overview
7.2.2 Europe Sales & Marketing Market Revenue and Forecasts to 2025 (US$ Mn)
7.3 Operations
7.3.1 Overview
7.3.2 Europe Operations Market Revenue and Forecasts to 2025 (US$ Mn)
7.4 Finance
7.4.1 Overview
7.4.2 Europe Finance Market Revenue and Forecasts to 2025 (US$ Mn)
7.5 Supply chain
7.5.1 Overview
7.5.2 Europe Supply Chain Market Revenue and Forecasts to 2025 (US$ Mn)
7.6 information technology
7.6.1 Overview
7.6.2 Europe Information Technology Market Revenue and Forecasts to 2025 (US$ Mn)
7.7 CRM
7.7.1 Overview
7.7.2 Europe CRM Market Revenue and Forecasts to 2025 (US$ Mn)
7.8 Human resource
7.8.1 Overview
7.8.2 Europe Human Resource Market Revenue and Forecasts to 2025 (US$ Mn)
7.9 Others
7.9.1 Europe Others Market Revenue and Forecasts to 2025 (US$ Mn)
PART 8. Europe Visual Analytics Market Analysis – By verticals
8.1 Overview
8.2 Retail & Consumer Goods
8.3 Overview
8.3.1 Europe Retail & Consumer Goods Market Revenue and Forecasts to 2025 (US$ Mn)
8.4 IT & Telecom
8.4.1 Overview
8.4.2 Europe IT & Telecom Market Revenue and Forecasts to 2025 (US$ Mn)
8.5 BFSI
8.5.1 Overview
8.5.2 Europe BFSI Market Revenue and Forecasts to 2025 (US$ Mn)
8.6 Manufacturing
8.6.1 Overview
8.6.2 Europe Manufacturing Market Revenue and Forecasts to 2025 (US$ Mn)
8.7 Energy & Utilities
8.7.1 Overview
8.7.2 Europe Energy & Utilities Market Revenue and Forecasts to 2025 (US$ Mn)
8.8 healthcare
8.8.1 Overview
8.8.2 Europe Healthcare Market Revenue and Forecasts to 2025 (US$ Mn)
8.9 Government
8.9.1 Overview
8.9.2 Europe Government Market Revenue and Forecasts to 2025 (US$ Mn)
8.10 Others
8.10.1 Europe Others Market Revenue and Forecasts to 2025 (US$ Mn)
PART 9. Europe Visual Analytics Market – country Analysis
9.1 Overview
9.1.1 Europe Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
9.1.2 Europe Visual Analytics Market Breakdown by Key Countries
9.1.2.1 France Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
9.1.2.2 Germany Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
9.1.2.3 Italy Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
9.1.2.4 Spain Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
9.1.2.5 U.K Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
9.1.2.6 Rest of Europe Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
9.1.3 Europe Visual Analytics Market Breakdown by Deployment Model
PART 10. Industry Landscape
10.1 Overview
10.2 Market Initiative
10.3 Merger and Acquisition
10.4 New Product Development
PART 11. Competitive Landscape
11.1 Competitive Product Mapping
PART 12. Company profiles
12.1 SAS Institute Inc.
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Financial Overview
12.1.4 SWOT Analysis
12.1.5 Key Developments
12.2 IBM Corporation
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Financial Overview
12.2.4 SWOT Analysis
12.2.5 Key Developments
12.3 Oracle Corporation
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Financial Overview
12.3.4 SWOT Analysis
12.3.5 Key Developments
12.4 Tableau Software
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Financial Overview
12.4.4 SWOT Analysis
12.4.5 Key Developments
12.5 TIBCO Software Inc.
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Financial Overview
12.5.4 SWOT Analysis
12.5.5 Key Developments
12.6 SAP Se
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Financial Overview
12.6.4 SWOT Analysis
12.6.5 Key Developments
12.7 Alteryx, Inc.
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Financial Overview
12.7.4 SWOT Analysis
12.7.5 Key Developments
12.8 MicroStrategy Incorporated
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Financial Overview
12.8.4 SWOT Analysis
12.8.5 Key Developments
12.9 QLIK TECHNOLOGIES INC.
12.9.1 Key Facts
12.9.2 Business Description
12.9.3 Financial Overview
12.9.4 SWOT Analysis
12.9.5 Key Developments
12.10 MICROSOFT CORPORATION
12.10.1 Key Facts
12.10.2 Business Description
12.10.3 Financial Overview
12.10.4 SWOT Analysis
12.10.5 Key Developments
PART 13. Appendix
13.1 About The Insight Partners
13.2 Glossary of Terms
13.3 Methodology
13.3.1 Coverage
13.3.2 Secondary Research
13.3.3 Primary Research
list of tables
TABLE 1. Europe Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
TABLE 2. Europe Visual Analytics Market Breakdown By deployment type Revenue and Forecasts to 2025 (US$ Mn)
TABLE 3. Europe Visual Analytics Market Breakdown By Business function Revenue and Forecasts to 2025 (US$ Mn)
TABLE 4. Europe Visual Analytics Market Breakdown By vertical Revenue and Forecasts to 2025 (US$ Mn)
TABLE 5. Europe Visual Analytics Market Breakdown By vertical Revenue and Forecasts to 2025 (US$ Mn)
TABLE 6. Glossary of Term: Visual Analytics Market
list of figures
FIGURE 1. Europe Visual Analytics market – Germany revenue & forecast for 2017 & 2015
FIGURE 2. europe Visual Analytics market –revenue & forecast by Business function (2017-2025)
FIGURE 3. Europe Visual Analytics market –retail & consumer goods revenue & forecast, 2017 & 2015
FIGURE 4. Europe Visual Analytics –Value Model
FIGURE 5. Europe Visual Analytics Market segmenttion
FIGURE 6. Europe Visual Analytics Market segmentation - By Geography
FIGURE 7. europe America PEST Analysis
FIGURE 8. Europe Visual Analytics Market Impact Analysis of Driver and Restraints
FIGURE 9. Europe Visual Analytics MARKET FORECAST AND ANALYSIS
FIGURE 10. Europe Visual Analytics Market Breakdown By deployment type, 2017 & 2025 (%)
FIGURE 11. Europe Cloud Based Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 12. Europe On-Premises Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 13. Europe Visual Analytics Market Breakdown By Business function, 2017 & 2025 (%)
FIGURE 14. Europe Sales & marketing Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 15. Europe operations Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 16. Europe Finance Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 17. europe supply chain Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 18. Europe Information technology Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 19. Europe CRM Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 20. europe Human Resource Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 21. Europe Information technology Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 22. Europe Visual Analytics Market Breakdown By vertical, 2017 & 2025 (%)
FIGURE 23. Europe Retail & Consumer Goods Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 24. europe IT & Telecom Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 25. Europe BFSI Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 26. Europe Manufacturing Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 27. Europe ENergy & Utilities Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 28. Europe HEALTHCARE MARKET Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 29. Europe Government Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 30. Europe others Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 31. Europe Visual Analytics Market Breakdown by Key Countries, 2017 & 2025(%)
FIGURE 32. France Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 33. Germany Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 34. Italy Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 35. Spain Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 36. U.K Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 37. Rest of europe Visual Analytics Market Revenue and Forecasts to 2025 (US$ Mn)
FIGURE 38. Visual Analytics Market, Industry Landscape (2015-2018) %
The List of Companies
- ALTERYX, INC.
- IBM CORPORATION
- Microsoft Corporation
- MICROSTRATEGY INCORPORATED
- ORACLE CORPORATION
- QLIK TECHNOLOGIES INC
- SAP SE
- SAS INSTITUTE INC.
- Tableau Software
- TIBCO SOFTWARE INC.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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