Housewares Market Size Report & Growth 2030

Housewares Market Size and Forecasts (2020 - 2030), Global and Regional Share, Trends, and Growth Opportunity Analysis Report Coverage: By Product Type (Cookware and Bakeware, Tableware, Kitchen Appliances, Bathroom Essentials, and Others) and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)

  • Report Code : TIPRE00030119
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 150
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[Research Report] The housewares market size was valued at US$ 321.40 billion in 2022 and is expected to reach US$ 442.51 billion by 2030; it is estimated to register a CAGR of 4.1% from 2022 to 2030.

Market Insights and Analyst View:

Housewares are products and items used within a household for cooking, baking, and home organization, among other purposes. The housewares market has been growing steadily due to factors such as changing lifestyles and more time spent at home, which have triggered the demand for functional and aesthetically pleasing housewares. During the COVID-19 pandemic, people spent more time at home and invested in improving their living spaces. Additionally, a rise of e-commerce and online shopping platforms has made it easier for consumers to access and buy a wide range of houseware products from their homes. These factors, coupled with innovative designs and sustainable options made available by houseware companies favor the expansion of the housewares market.

Growth Drivers and Challenges:

Dynamic changes in lifestyle and the rising dual-income families led to an upsurge in disposable incomes and improved living standards of households. With increasing disposable incomes, consumers spend significant amounts on housewares and other appliances supporting convenient living. They are often willing to purchase new products owing to their unique styles, which appeal to their individuality, resulting in a higher buying frequency. Moreover, a burgeoning number of single-person households triggers the need for home modifications, thereby driving the demand for housewares such as kitchen appliances, cookware, bakeware, tableware, and bathroom essentials.

Further, a rise in urbanization has been bolstering the demand for residential units and, ultimately, homewares products. As per the US Census Bureau and the US Department of Housing and Urban Development, the US completed construction of ~1,3 million housing units in 2021, whereas construction of ~1,7 million housing units was in progress. Similarly, rising urbanization in European countries has created a huge demand for residential housing. According to the European Commission, residential building permits increased by 42.3% from 2015 to 2021 in the European Union. In 2021, France, Germany, and Poland accounted for the most commencements of residential construction in Europe. Thus, the increasing construction of housing units across various countries further boosts the demand for housewares. Thus, the increasing purchase of housewares along with the rising number of households propels the housewares market growth.

However, the housewares market is highly fragmented and disorganized due to many untapped small private enterprises and street vendors operating in developing countries. According to an article published in Business Standards, as of 2020, 80% of the kitchenware market was unorganized in India. Local small businesses use low-quality raw materials to manufacture housewares such as cookware, bakeware, bathroom accessories, and tableware. The usage of low-quality raw materials results in poor-quality end products that are prone to damage. Also, manufacturers offer these products at low costs; therefore, the majority of consumers buy these products due to affordability and easy availability. This factor results in the shrinkage of the customer base of major houseware manufacturers.

Further, more often, local manufacturers in the unorganized housewares market do not comply with the regulatory standards, which can raise quality issues and hamper the perception of consumers toward houseware products. Further, the availability of counterfeit products can hamper the brand image of key players. Thus, the lack of uniformity in operations and regulations hampers the growth of the housewares market.

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Housewares Market: Strategic Insights

housewares-market
Market Size Value inUS$ 321.40 billion in 2022
Market Size Value byUS$ 442.51 billion by 2030
Growth rateCAGR of 4.1% from 2022 to 2030
Forecast Period2022-2030
Base Year2022
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Report Segmentation and Scope:

The global housewares market is segmented on the basis of product type, distribution channel, and geography. Based on product type, the market is categorized into cookware and bakeware, tableware, kitchen appliances, bathroom essentials, and others. By distribution channel, the market is categorized into supermarkets and hypermarkets, specialty stores, online retail, and others. By geography, the global housewares market is broadly segmented into North America, Europe, Asia Pacific, the Middle East & Africa, and South & Central America.

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Segmental Analysis:

Based on product type, the housewares market is categorized into cookware and bakeware, tableware, kitchen appliances, bathroom essentials, and others. The tableware segment is expected to register the highest CAGR during 2022–2030. The tableware segment includes products such as crockery, cutlery, glassware, and serveware. A surge in demand for tableware in the housewares market can be attributed to transformed dining habits during the COVID-19 pandemic. With more people dining at home, people have started focusing on aesthetic and functional tableware, as it enhances home dining experiences. From everyday meals to special gatherings, consumers are looking for tableware sets that elevate their dining experience. Furthermore, the growing appreciation for unique and artisanal designs plays a significant role in driving the demand for tableware. Consumers are increasingly drawn to handcrafted and artistically inspired tableware pieces that bring a touch of individuality and personality to their dining settings. Thus, a shift toward more personalized and visually striking tableware choices has contributed to the progress of the housewares market for the tableware segment. Vivo - Villeroy & Boch Group, Corelle, Pyrex, Luminarc, and Schott Zwiesel are a few of the prominent players operating in the market for tableware.

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Regional Analysis:

The housewares market is segmented into five key regions: North America, Europe, Asia Pacific, South & Central America, and the Middle East & Africa. Asia Pacific dominated the global housewares market in 2022 as the market in this region was valued at US$ 120.63 billion in that year. Europe is a second major contributor, holding more than 23% share of the global market. Asia Pacific is expected to register a considerable CAGR of over 5% during 2022–2030. The growing urbanization and disposable income of the middle-class population is a prime factor propelling the demand for modern and convenient housewares, including advanced kitchen appliances and stylish tableware.

COVID-19 Pandemic Impact:

The COVID-19 pandemic initially hindered the global housewares market due to the shutdown of manufacturing units, shortage of labor, disruption of supply chains, and financial instability. The disruption of operations in various industries due to the economic slowdown caused by the COVID-19 outbreak restrained the housewares supply. Moreover, various stores were closed, which limited the sales of housewares. Nevertheless, businesses started gaining ground as previously imposed limitations were revoked across various countries in 2021. Moreover, the implementation of COVID-19 vaccination drives by governments of different countries eased the situation, leading to a rise in business activities worldwide. Several markets, including the housewares market, reported growth after the ease of lockdowns and movement restrictions.

Competitive Landscape and Key Companies:

Bradshaw Home Inc, Denby Pottery, HF Coors Co Inc, Inter Ikea Holding Bv, Hutzler Manufacturing Co Inc, TTK Prestige Ltd, Newell Brands Inc, BSH Hausgerate GmbH, Kohler Co, and Haier US Appliance Solutions Inc are among the prominent players operating in the global housewares market.

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Product Type, and Distribution Channel

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Based on the distribution channel, which segment led the global housewares market in 2022?

Based on distribution channel, the housewares market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. Buying convenience and accessibility are the significant characteristics of supermarkets and hypermarkets. These stores are typically located in areas that are easily accessible by the masses, making it convenient for customers to check and purchase housewares alongside completing the planned shopping. Many supermarkets and hypermarkets have introduced their private label houseware brands, offering consumers superior-quality products at competitive prices. Supermarkets and hypermarkets have extended operating hours, which allows customers to shop at convenient hours. Also, these larger retail establishments often have the advantage of bulk purchasing power, which allows them to offer products at competitive prices. Moreover, supermarkets and hypermarkets tend to stock a variety of houseware in different product types, brands, and varieties, providing customers with a more elaborate range of selections. Walmart, Costco Wholesale Corporation, Tesco, Target, and Bed Bath & Beyond are some of the supermarkets and hypermarket stores offering houseware products.

Can you list some major players operating in the global housewares market?

The major players operating in the global housewares market are Bradshaw Home Inc, Denby Pottery, HF Coors Co Inc, Inter Ikea Holding Bv, Hutzler Manufacturing Co Inc, TTK Prestige Ltd, Newell Brands Inc, BSH Hausgerate GmbH, Kohler Co, and Haier US Appliance Solutions Inc among others.

What are the drivers for the growth of the global housewares market?

Dynamic changes in lifestyle and the rising dual income families led to an upsurge in disposable incomes and improved living standards of households. With increasing disposable incomes, consumers spend significant amounts on housewares and other appliances supporting convenient living. They are often willing to purchase new products owing to their unique styles, which appeal to their individuality, resulting in a higher buying frequency. Moreover, a burgeoning number of single-person households triggers the need for home modifications, thereby driving the demand for housewares such as kitchen appliances, cookware, bakeware, tableware, and bathroom essentials. Further, a rise in urbanization has been bolstering the demand for residential units and, ultimately, homewares products. As per the US Census Bureau and the US Department of Housing and Urban Development, the US completed construction of ~1,337,800 housing units in 2021, whereas construction of 1,702,000 housing units was in progress. Similarly, rising urbanization in European countries has created a huge demand for residential housing. For instance, according to the European Commission, between 2015 to 2021, residential building permits increased by 42.3%. In 2021, France, Germany, and Poland had the most residential construction starts in Europe. Thus, the increasing construction of housing units across various countries further boosts the demand for housewares.

Which product type segment is the fastest growing in the housewares globally?

Based on product type, the housewares market is categorized into cookware and bakeware, tableware, kitchen appliances, bathroom essentials, and others. The tableware segment is expected to register the highest CAGR during 2022–2030. The tableware segment includes products such as crockery, cutlery, glassware, and serveware. A surge in demand for tableware in the housewares market can be attributed to transformed dining habits during the COVID-19 pandemic. With more people dining at home, people have started focusing on aesthetic and functional tableware, as it enhances home dining experiences. From everyday meals to special gatherings, consumers are looking for tableware sets that elevate their dining experience. Furthermore, the growing appreciation for unique and artisanal designs plays a significant role in driving the demand for tableware. Consumers are increasingly drawn to handcrafted and artistically inspired tableware pieces that bring a touch of individuality and personality to their dining settings. Thus, a shift toward more personalized and visually striking tableware choices has contributed to the progress of the housewares market for the tableware segment. Vivo - Villeroy & Boch Group, Corelle, Pyrex, Luminarc, and Schott Zwiesel are a few of the prominent players operating in the market for tableware.

What are the trends observed in the global housewares market?

Smart appliances can be operated using smartphones or tablets connected via Bluetooth, near–field communication (NFC), or Wi-Fi. These technologies allow users to control their smart appliances via an app. Manufacturers are continuously modifying and developing smart home appliances to support easy lifestyles, which especially appeals to tech-savvy consumers. Well-known brands have been developing devices with automation and hi-tech features for smart homes. Moreover, voice assistants and artificial intelligence (AI) are bringing significant evolution into smart housewares.
Energy-saving appliances, notifications enabled on connected devices, and Wi-Fi capabilities are the key functional upgrades in smart kitchen appliances. For example, smart microwaves can seamlessly download cooking instructions, read barcodes on food products, and offer AI voice assistants to enable a completely hands-free experience. Whirlpool, in January 2022, announced that some of its smart, Wi-Fi-connected microwave would be upgraded to incorporate an air fry mode via a software update to replicate the crispy reheating specifications. Thus, the incorporation of innovative technologies into housewares is likely to bring new trends in the housewares market in the coming years.

1. Introduction

1.1 The Insight Partners Research Report Guidance

1.2 Market Segmentation

2. Executive Summary

2.1 Key Market Insights

2.2 Market Attractiveness

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

3.4 Limitations and Assumptions

4. Housewares Market Landscape

4.1 Overview

4.2 Porter's Five Forces Analysis

4.2.1 Bargaining Power of Suppliers

4.2.2 Bargaining Power of Buyers

4.2.3 Threat of New Entrants

4.2.4 Competitive Rivalry

4.2.5 Threat of Substitutes

4.3 Ecosystem Analysis

4.3.1 Raw Material Suppliers

4.3.2 Manufacturers

4.3.3 Distributors/Suppliers:

4.3.4 Distribution Channels:

4.3.5 End Consumers

4.4 List of Vendors

5. Housewares Market - Key Industry Dynamics

5.1 Market Drivers

5.1.1 Increasing Purchase of Housewares with Rising Number of Households

5.1.2 Strategic Development Initiatives by Key Players

5.2 Market Restraints

5.2.1 Lack of Uniformity in Operations and Regulations

5.3 Market Opportunities

5.3.1 Rising Penetration of E-Commerce

5.4 Future Trends

5.4.1 Development of Smart Appliances

5.5 Impact Analysis of Drivers and Restraints

6. Housewares Market - Global Market Analysis

6.1 Housewares Market Revenue (US$ Billion), 2020 – 2030

6.2 Housewares Market Forecast and Analysis

7. Housewares Market Analysis – Product Type

7.1 Cookware and Bakeware

7.1.1 Overview

7.1.2 Cookware and Bakeware Market Revenue and Forecast to 2030 (US$ Billion)

7.2 Tableware

7.2.1 Overview

7.2.2 Tableware Market Revenue and Forecast to 2030 (US$ Billion)

7.3 Kitchen Appliances

7.3.1 Overview

7.3.2 Kitchen Appliances Market Revenue, and Forecast to 2030 (US$ Billion)

7.4 Bathroom Essentials

7.4.1 Overview

7.4.2 Bathroom Essentials Market Revenue, and Forecast to 2030 (US$ Billion)

7.5 Others

7.5.1 Overview

7.5.2 Others Market Revenue, and Forecast to 2030 (US$ Billion)

8. Global Housewares Market Analysis – Distribution Channel

8.1 Supermarkets and Hypermarkets

8.1.1 Overview

8.1.2 Supermarkets and Hypermarkets Market Revenue, and Forecast to 2030 (US$ Billion)

8.2 Specialty Stores

8.2.1 Overview

8.2.2 Specialty Stores Market Revenue, and Forecast to 2030 (US$ Billion)

8.3 Online Retail

8.3.1 Overview

8.3.2 Online Retail Market Revenue, and Forecast to 2030 (US$ Billion)

8.4 Others

8.4.1 Overview

8.4.2 Others Market Revenue, and Forecast to 2030 (US$ Billion)

9. Housewares Market - Geographical Analysis

9.1 North America

9.1.1 North America Housewares Market Overview

9.1.2 North America Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.1.3 North America Housewares Market Breakdown by Product Type

9.1.3.1 North America Housewares Market Revenue and Forecasts and Analysis - By Product Type

9.1.4 North America Housewares Market Breakdown by Distribution Channel

9.1.4.1 North America Housewares Market Revenue and Forecasts and Analysis - By Distribution Channel

9.1.5 North America Housewares Market Revenue and Forecasts and Analysis - By Countries

9.1.5.1 North America Housewares Market Breakdown by Country

9.1.5.2 US Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.1.5.2.1 US Housewares Market Breakdown by Product Type

9.1.5.2.2 US Housewares Market Breakdown by Distribution Channel

9.1.5.3 Canada Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.1.5.3.1 Canada Housewares Market Breakdown by Product Type

9.1.5.3.2 Canada Housewares Market Breakdown by Distribution Channel

9.1.5.4 Mexico Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.1.5.4.1 Mexico Housewares Market Breakdown by Product Type

9.1.5.4.2 Mexico Housewares Market Breakdown by Distribution Channel

9.2 Europe

9.2.1 Europe Housewares Market Overview

9.2.2 Europe Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.2.3 Europe Housewares Market Breakdown by Product Type

9.2.3.1 Europe Housewares Market Revenue and Forecasts and Analysis - By Product Type

9.2.4 Europe Housewares Market Breakdown by Distribution Channel

9.2.4.1 Europe Housewares Market Revenue and Forecasts and Analysis - By Distribution Channel

9.2.5 Europe Housewares Market Revenue and Forecasts and Analysis - By Countries

9.2.5.1 Europe Housewares Market Breakdown by Country

9.2.5.2 Germany Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.2.5.2.1 Germany Housewares Market Breakdown by Product Type

9.2.5.2.2 Germany Housewares Market Breakdown by Distribution Channel

9.2.5.3 France Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.2.5.3.1 France Housewares Market Breakdown by Product Type

9.2.5.3.2 France Housewares Market Breakdown by Distribution Channel

9.2.5.4 Italy Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.2.5.4.1 Italy Housewares Market Breakdown by Product Type

9.2.5.4.2 Italy Housewares Market Breakdown by Distribution Channel

9.2.5.5 UK Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.2.5.5.1 UK Housewares Market Breakdown by Product Type

9.2.5.5.2 UK Housewares Market Breakdown by Distribution Channel

9.2.5.6 Russia Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.2.5.6.1 Russia Housewares Market Breakdown by Product Type

9.2.5.6.2 Russia Housewares Market Breakdown by Distribution Channel

9.2.5.7 Rest of Europe Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.2.5.7.1 Rest of Europe Housewares Market Breakdown by Product Type

9.2.5.7.2 Rest of Europe Housewares Market Breakdown by Distribution Channel

9.3 Asia Pacific

9.3.1 Asia Pacific Housewares Market Overview

9.3.2 Asia Pacific Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

9.3.3 Asia Pacific Housewares Market Breakdown by Product Type

9.3.3.1 Asia Pacific Housewares Market Revenue and Forecasts and Analysis - By Product Type

9.3.4 Asia Pacific Housewares Market Breakdown by Distribution Channel

9.3.4.1 Asia Pacific Housewares Market Revenue and Forecasts and Analysis - By Distribution Channel

9.3.5 Asia Pacific Housewares Market Breakdown by Country

9.3.5.1 Asia Pacific Housewares Market Breakdown by Country

9.3.5.2 Australia Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

9.3.5.2.1 Australia Housewares Market Breakdown by Product Type

9.3.5.2.2 Australia Housewares Market Breakdown by Distribution Channel

9.3.5.3 China Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

9.3.5.3.1 China Housewares Market Breakdown by Product Type

9.3.5.3.2 China Housewares Market Breakdown by Distribution Channel

9.3.5.4 India Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

9.3.5.4.1 India Housewares Market Breakdown by Product Type

9.3.5.4.2 India Housewares Market Breakdown by Distribution Channel

9.3.5.5 Japan Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

9.3.5.5.1 Japan Housewares Market Breakdown by Product Type

9.3.5.5.2 Japan Housewares Market Breakdown by Distribution Channel

9.3.5.6 South Korea Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

9.3.5.6.1 South Korea Housewares Market Breakdown by Product Type

9.3.5.6.2 South Korea Housewares Market Breakdown by Distribution Channel

9.3.5.7 Rest of Asia Pacific Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

9.3.5.7.1 Rest of Asia Pacific Housewares Market Breakdown by Product Type

9.3.5.7.2 Rest of Asia Pacific Housewares Market Breakdown by Distribution Channel

9.4 South & Central America

9.4.1 South & Central America Housewares Market Overview

9.4.2 South & Central America Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.4.3 South & Central America Housewares Market Breakdown by Product Type

9.4.3.1 South & Central America Housewares Market Revenue and Forecasts and Analysis - By Product Type

9.4.4 South & Central America Housewares Market Breakdown by Distribution Channel

9.4.4.1 South & Central America Housewares Market Revenue and Forecasts and Analysis - By Distribution Channel

9.4.5 South & Central America Housewares Market Revenue and Forecasts and Analysis - By Countries

9.4.5.1 South & Central Housewares Market Breakdown by Country

9.4.5.2 Brazil Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.4.5.2.1 Brazil Housewares Market Breakdown by Product Type

9.4.5.2.2 Brazil Housewares Market Breakdown by Distribution Channel

9.4.5.3 Argentina Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.4.5.3.1 Argentina Housewares Market Breakdown by Product Type

9.4.5.3.2 Argentina Housewares Market Breakdown by Distribution Channel

9.4.5.4 Rest of South & Central America Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.4.5.4.1 Rest of South & Central America Housewares Market Breakdown by Product Type

9.4.5.4.2 Rest of South & Central America Housewares Market Breakdown by Distribution Channel

9.5 Middle East & Africa

9.5.1 Middle East & Africa Housewares Market Overview

9.5.2 Middle East & Africa Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.5.3 Middle East & Africa Housewares Market Breakdown by Product Type

9.5.3.1 Middle East & Africa Housewares Market and Forecasts and Analysis - By Product Type

9.5.4 Middle East & Africa Housewares Market Breakdown by Distribution Channel

9.5.4.1 Middle East & Africa Housewares Market and Forecasts and Analysis - By Distribution Channel

9.5.5 Middle East & Africa Housewares Market Revenue and Forecasts and Analysis - By Countries

9.5.5.1 Middle East & Africa Housewares Market Breakdown by Country

9.5.5.2 South Africa Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.5.5.2.1 South Africa Housewares Market Breakdown by Product Type

9.5.5.2.2 South Africa Housewares Market Breakdown by Distribution Channel

9.5.5.3 Saudi Arabia Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.5.5.3.1 Saudi Arabia Housewares Market Breakdown by Product Type

9.5.5.3.2 Saudi Arabia Housewares Market Breakdown by Distribution Channel

9.5.5.4 UAE Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.5.5.4.1 UAE Housewares Market Breakdown by Product Type

9.5.5.4.2 UAE Housewares Market Breakdown by Distribution Channel

9.5.5.5 Rest of Middle East & Africa Housewares Market Revenue and Forecasts to 2030 (US$ Billion)

9.5.5.5.1 Rest of Middle East & Africa Housewares Market Breakdown by Product Type

9.5.5.5.2 Rest of Middle East & Africa Housewares Market Breakdown by Distribution Channel

10. Housewares Market – Impact of COVID-19 Pandemic

10.1 Pre & Post COVID-19 Impact

11. Competitive Landscape

11.1 Heat Map Analysis By Key Players

11.2 Company Positioning & Concentration

12. Company Profiles

12.1 Bradshaw Home Inc

12.1.1 Key Facts

12.1.2 Business Description

12.1.3 Products and Services

12.1.4 Financial Overview

12.1.5 SWOT Analysis

12.1.6 Key Developments

12.2 The Denby Pottery Co Ltd

12.2.1 Key Facts

12.2.2 Business Description

12.2.3 Products and Services

12.2.4 Financial Overview

12.2.5 SWOT Analysis

12.2.6 Key Developments

12.3 HF Coors Co Inc

12.3.1 Key Facts

12.3.2 Business Description

12.3.3 Products and Services

12.3.4 Financial Overview

12.3.5 SWOT Analysis

12.3.6 Key Developments

12.4 Inter IKEA Holding BV

12.4.1 Key Facts

12.4.2 Business Description

12.4.3 Products and Services

12.4.4 Financial Overview

12.4.5 SWOT Analysis

12.4.6 Key Developments

12.5 Hutzler Manufacturing Co Inc

12.5.1 Key Facts

12.5.2 Business Description

12.5.3 Products and Services

12.5.4 Financial Overview

12.5.5 SWOT Analysis

12.5.6 Key Developments

12.6 TTK Prestige Ltd

12.6.1 Key Facts

12.6.2 Business Description

12.6.3 Products and Services

12.6.4 Financial Overview

12.6.5 SWOT Analysis

12.6.6 Key Developments

12.7 Newell Brands Inc

12.7.1 Key Facts

12.7.2 Business Description

12.7.3 Products and Services

12.7.4 Financial Overview

12.7.5 SWOT Analysis

12.7.6 Key Developments

12.8 BSH Hausgerate GmbH

12.8.1 Key Facts

12.8.2 Business Description

12.8.3 Products and Services

12.8.4 Financial Overview

12.8.5 SWOT Analysis

12.8.6 Key Developments

12.9 Kohler Co

12.9.1 Key Facts

12.9.2 Business Description

12.9.3 Products and Services

12.9.4 Financial Overview

12.9.5 SWOT Analysis

12.9.6 Key Developments

12.10 Haier US Appliance Solutions Inc

12.10.1 Key Facts

12.10.2 Business Description

12.10.3 Products and Services

12.10.4 Financial Overview

12.10.5 SWOT Analysis

12.10.6 Key Developments

13. Appendix

List of Tables

Table 1. Housewares Market Segmentation

Table 2. List of Raw Material Suppliers, Manufacturers, and Retailers in Value Chain

Table 3. Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Table 4. Global Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Product Type

Table 5. Global Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Distribution Channel

Table 6. North America Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 7. North America Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 8. US Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 9. US Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 10. Canada Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 11. Canada Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 12. Mexico Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 13. Mexico Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 14. Europe Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 15. Europe Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 16. Germany Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 17. Germany Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 18. France Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 19. France Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 20. Italy Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 21. Italy Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 22. UK Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 23. UK Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 24. Russia Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 25. Russia Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 26. Rest of Europe Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 27. Rest of Europe Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 28. Asia Pacific Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Product Type

Table 29. Asia Pacific Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Distribution Channel

Table 30. Australia Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Product Type

Table 31. Australia Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Distribution Channel

Table 32. China Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Product Type

Table 33. China Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Distribution Channel

Table 34. India Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Product Type

Table 35. India Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Distribution Channel

Table 36. Japan Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Product Type

Table 37. Japan Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Distribution Channel

Table 38. South Korea Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Product Type

Table 39. South Korea Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Distribution Channel

Table 40. Rest of Asia Pacific Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Product Type

Table 41. Rest of Asia Pacific Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – Distribution Channel

Table 42. South & Central America Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 43. South & Central America Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 44. Brazil Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 45. Brazil Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 46. Argentina Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 47. Argentina Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 48. Rest of South & Central America Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 49. Rest of South & Central America Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 50. Middle East & Africa Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 51. Middle East & Africa Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 52. South Africa Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 53. South Africa Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 54. Saudi Arabia Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 55. Saudi Arabia Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 56. UAE Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 57. UAE Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

Table 58. Rest of Middle East & Africa Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Product Type

Table 59. Rest of Middle East & Africa Housewares Market Revenue and Forecasts To 2030 (US$ Billion) – By Distribution Channel

List of Figures

Figure 1. Housewares Market Segmentation, By Geography

Figure 2. Porter's Five Forces Analysis: Housewares Market

Figure 3. Ecosystem: Housewares Market

Figure 4. Housewares Market - Key Industry Dynamics

Figure 5. Global Housewares Market: Impact Analysis of Drivers and Restraints

Figure 6. Global Housewares Market Revenue (US$ Billion), 2020 – 2030

Figure 7. Global Housewares Market Share (%) – Product Type, 2022 and 2030

Figure 8. Cookware and Bakeware Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 9. Tableware Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 10. Kitchen Appliances Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 11. Bathroom Essentials Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 12. Others Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 13. Global Housewares Market Share (%) –Distribution Channel, 2022 and 2030

Figure 14. Supermarkets and Hypermarkets Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 15. Specialty Stores Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 16. Online Retail Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 17. Others Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 18. Housewares Market Breakdown by Geography, 2022 and 2030 (US$ Billion)

Figure 19. North America Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 20. North America Housewares Market Breakdown by Product Type (2022 and 2030)

Figure 21. North America Housewares Market Breakdown by Distribution Channel (2022 and 2030)

Figure 22. North America Housewares Market Breakdown by Key Countries, 2022 and 2030 (%)

Figure 23. US Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 24. Canada Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 25. Mexico Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 26. Europe Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 27. Europe Housewares Market Breakdown by Product Type (2022 and 2030)

Figure 28. Europe Housewares Market Breakdown by Distribution Channel (2022 and 2030)

Figure 29. Europe Housewares Market Breakdown by Key Countries, 2022 and 2030 (%)

Figure 30. Germany Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 31. France Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 32. Italy Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 33. UK Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 34. Russia Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 35. Rest of Europe Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 36. Asia Pacific Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 37. Asia Pacific Housewares Market Breakdown by Product Type (2022 and 2030)

Figure 38. Asia Pacific Housewares Market Breakdown by Distribution Channel (2022 and 2030)

Figure 39. Asia Pacific Housewares Market Breakdown By Key Countries, 2022 And 2030 (%)

Figure 40. Australia Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 41. China Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 42. India Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 43. Japan Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 44. South Korea Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 45. Rest of Asia Pacific Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 46. South & Central America Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 47. South & Central America Housewares Market Breakdown by Product Type (2022 and 2030)

Figure 48. South & Central America Housewares Market Breakdown by Distribution Channel (2022 and 2030)

Figure 49. South & Central Housewares Market Breakdown by Key Countries, 2022 and 2030 (%)

Figure 50. Brazil Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 51. Argentina Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 52. Rest of South & Central America Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 53. Middle East & Africa Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 54. Middle East & Africa Housewares Market Breakdown by Product Type (2022 and 2030)

Figure 55. Middle East & Africa Housewares Market Breakdown by Distribution Channel (2022 and 2030)

Figure 56. Middle East & Africa Housewares Market Breakdown by Key Countries, 2022 and 2030 (%)

Figure 57. South Africa Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 58. Saudi Arabia Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 59. UAE Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 60. Rest of Middle East & Africa Housewares Market Revenue and Forecasts To 2030 (US$ Billion)

Figure 61. Pre- and Post-COVID-19 Impact

Figure 62. Heat Map Analysis By Key Players

Figure 63. Company Positioning & Concentration

The List of Companies - Houseware Market 

  1. Bradshaw Home Inc
  2. The Denby Pottery Co Ltd
  3. HF Coors Co Inc
  4. Inter Ikea Holding Bv
  5. Hutzler Manufacturing Co Inc
  6. TTK Prestige Ltd, Newell Brands Inc
  7. BSH Hausgerate Gmbh
  8. Kohler Co
  9. Haier US Appliance Solutions Inc.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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