预计胡须美容产品市场在 2023 年至 2031 年期间的复合年增长率为 7.5%,市场规模将从 2023 年的 XX 百万美元扩大到 2031 年的 XX 百万美元。
胡须修饰产品市场报告涵盖按产品类型(油、洗发水、剃须膏、剃须凝胶等)进行的分析;分销渠道(超市和大卖场、专卖店、在线零售、其他)。全球分析进一步细分为区域和主要国家。报告以美元为单位提供上述分析和细分的价值。
报告目的
Insight Partners 发布的《胡须修饰产品市场》报告旨在描述当前形势和未来增长、主要驱动因素、挑战和机遇。这将为各种业务利益相关者提供见解,例如:
- 技术提供商/制造商:了解不断变化的市场动态并了解潜在的增长机会,从而能够做出明智的战略决策。
- 投资者:对市场增长率、市场财务预测以及整个价值链中存在的机会进行全面的趋势分析。
- 监管机构:监管市场政策和警察活动,旨在最大限度地减少滥用行为,维护投资者的信任和信心,维护市场的完整性和稳定性。
胡须美容产品市场细分
产品类型
- 油
- 洗发水
- 剃须膏
- 剃须啫喱
分销渠道
- 超市和大卖场
- 专卖店
- 网上零售
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- 获取此报告的关键市场趋势。这个免费样品将包括数据分析,从市场趋势到估计和预测。
胡须美容产品市场增长动力
- 日益增长的胡须趋势推动市场:各个年龄段的胡须增长趋势对胡须修饰产品市场产生了重大影响。胡须修饰产品市场报告指出,越来越多的男性寻求保持良好的外观,需求也随之增加,从而导致市场扩张。从 PEST 分析来看,文化中出现了一种新趋势,越来越多的人开始留胡须,尤其是千禧一代、Z 世代,并且产生了更多需求的影响。通过进行竞争分析,多个品牌也提供了多样化的产品组合,这有助于全球市场的增长,因为这种重要性正在被重视。
- 自我护理推动美容需求:自我护理是新流行词,包括胡须护理在内的个人美容正成为人们关注的焦点。根据市场分析,随着胡须美容产品市场规模的扩大,对胡须油、香脂和套装等产品的需求也随之增长。这是由于市场趋势所致,男性对自我表现的意识不断增强,为品牌创新创造了开放的空间。竞争分析指出,市场领导者的崛起将扩大其产品组合,以占领这个日益增长的以自我护理为主导的全球市场。
- 社交媒体影响胡须造型:社交媒体对男性美容的影响推动了胡须美容产品市场的发展。根据市场报告,名人和有影响力人士的影响力提高了人们对胡须造型和保养的兴趣,从而推动了对产品使用的需求。竞争分析证明,品牌正在使用社交媒体进行营销和与客户互动。在这种趋势下,考虑到美容产品的曝光率增加,胡须护理产品的全球市场规模不断增长,可以支持市场的增长。
胡须美容产品市场未来趋势
- 有机产品重新定义胡须护理:有机和天然美容产品的趋势正在改变胡须美容市场的面貌。市场动态表明,越来越多的消费者关心所用产品的成分;他们寻求不含化学物质且天然来源的产品。通过 SWOT 分析,这一趋势被描述为专注于“绿色”配方的品牌的优势。主要竞争对手正在胡须美容产品市场战略中采用天然成分;因此,此类产品的增长趋势可能会保持强劲,因为消费者会寻找清洁且可持续的美容产品。
- 多功能美容产品需求旺盛:多功能胡须美容产品线的趋势日益增长,既方便又物有所值。市场动态表明,市场对一款能够保湿、造型和调理的产品的需求很大。因此,这是主要参与者调整市场策略以强调其产品线多功能性的机会。SWOT 分析表明,这将是一个机会。这是因为市场研究表明,消费者愿意为更好、更高效、一体化的美容解决方案支付更多费用,从而节省时间。
- 高端胡须护理产品越来越受欢迎:市场趋势见证了高端和奢华胡须护理产品的兴起。根据市场调查,未来市场似乎表明男性愿意在美容产品中拥有高品质的性能。随着这种趋势的发展,高端产品线和更高级包装中的更精细成分现在对市场领导者所追求的市场战略具有重要意义。SWOT 分析表明这是一种品牌定位,从而使该品牌与其他品牌相比独一无二。胡须美容产品市场动态反映出富裕的消费者转向奢侈品,因为它们可以增强美容体验。
胡须修饰产品市场机会
- 北美领先的胡须市场:北美对男性美容非常感兴趣,因此成为胡须美容产品市场增长的重要来源。根据市场概况报告,随着男性将自我护理程序列为优先事项,对专业胡须护理的需求有所增加。行业情况反映出,专注于高质量和创新产品的公司可以占领北美市场,因为他们更愿意改变自己的美容习惯。这一区域增长因素正在通过进入男性消费者的城市市场来扩大市场。
- 亚太市场推动增长:亚太新兴市场为胡须修饰产品提供了巨大潜力。人们对修饰的认识不断提高,有助于促进这些新兴市场的需求。印度和中国等国家可支配收入和修饰产品可接受性的市场份额分析反映了增长势头。行业格局分析指出,公司有巨大的机会创造价格合理、方便易得且价格合理的产品,以从这一趋势中获益。亚太地区男性越来越接受西方修饰习惯,从而为这些市场的扩张铺平了道路,这一事实进一步推动了这一趋势的地理增长机会。
- 胡须护理产品的可持续性:对可持续和环保产品的需求不断增长,这是胡须修饰市场的一个独特机会。市场概览报告表明消费者正朝着环保产品的方向发展。例如,大多数客户会寻求可回收包装和无残忍配方。市场行业格局表明,采用可持续发展路线的品牌将从注重环保的客户群体中获得份额。这一增长机会与胡须修饰产品市场有关道德产品的趋势相一致,这是胡须修饰市场环保产品长期增长的推动因素。
胡须美容产品市场区域洞察
Insight Partners 的分析师已详细解释了预测期内影响胡须修饰产品市场的区域趋势和因素。本节还讨论了北美、欧洲、亚太地区、中东和非洲以及南美和中美洲的胡须修饰产品市场细分和地理位置。
- 获取胡须美容产品市场的区域特定数据
胡须美容产品市场报告范围
报告属性 | 细节 |
---|---|
2023 年的市场规模 | XX 百万美元 |
2031 年市场规模 | XX 百万美元 |
全球复合年增长率(2023 - 2031) | 7.5% |
史料 | 2021-2022 |
预测期 | 2024-2031 |
涵盖的领域 | 按产品类型
|
覆盖地区和国家 | 北美
|
市场领导者和主要公司简介 |
|
胡须美容产品市场参与者密度:了解其对业务动态的影响
胡须护理产品市场正在快速增长,这得益于最终用户需求的不断增长,这些需求源于消费者偏好的不断变化、技术进步以及对产品优势的认识不断提高等因素。随着需求的增加,企业正在扩大其产品范围,进行创新以满足消费者的需求,并利用新兴趋势,从而进一步推动市场增长。
市场参与者密度是指在特定市场或行业内运营的企业或公司的分布情况。它表明在给定市场空间中,相对于其规模或总市场价值,有多少竞争对手(市场参与者)存在。
在胡须美容产品市场运营的主要公司有:
- 高露洁棕榄公司
- Edgewell 个人护理
- 德丰有限公司
- 强生消费品公司
- 欧莱雅
免责声明:上面列出的公司没有按照任何特定顺序排列。
- 获取胡须美容产品市场顶级关键参与者概览
主要卖点
- 全面覆盖:报告全面涵盖了胡须美容产品市场的产品、服务、类型和最终用户的分析,提供了整体概况。
- 专家分析:报告基于对行业专家和分析师的深入了解而编写。
- 最新信息:该报告涵盖了最新信息和数据趋势,确保了其与业务的相关性。
- 定制选项:此报告可以定制以满足特定客户要求并恰当地适应业务策略。
因此,胡须护理产品市场研究报告有助于引领解读和了解行业情景和增长前景。尽管可能存在一些合理的担忧,但本报告的总体优势往往大于劣势。
- Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
- PEST and SWOT Analysis
- Market Size Value / Volume - Global, Regional, Country
- Industry and Competitive Landscape
- Excel Dataset
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
The Beard Grooming Products Market is estimated to witness a CAGR of 7.5% from 2023 to 2031.
The major factors driving the Beard Grooming Products Market are: Rising Popularity of Beards Among Younger Demographics, Increased Awareness of Personal Grooming and Self-Care, and Growing Influence of Social Media and Male Grooming Trends
Key future trends in this market are - Growth in mechanization of agriculture, Increase in demand for smart farming tools, Advancements in precision agriculture
Key companies of this market are - Colgate Palmolive Company, Edgewell Personal Care, ITC Limited, Johnson and Johnson Consumer Inc, L Or al, Philips N V, REVLON, The Est e Lauder Companies, The Man Company.
The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.
Some of the customization options available based on request are additional 3-5 company profiles and country-specific analysis of 3-5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.
Trends and growth analysis reports related to Consumer Goods : READ MORE..
1. Colgate-Palmolive Company
2. Edgewell Personal Care
3. ITC Limited
4. Johnson and Johnson Consumer Inc
5. L'Oréal
6. Philips N.V.
7. REVLON
8. The Estée Lauder Companies
9. The Man Company
10. Unilever
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.