实时音频流媒体市场基于(关键地区、市场参与者、规模和份额)- 到 2031 年的预测

  • Report Code : TIPRE00006467
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • No. of Pages : 159
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2019 年,音频直播市场价值为 5.128 亿美元,预计到 2027 年将达到 11.664 亿美元。在 2020 年的预测期内,音频直播市场预计将以 10.8% 的复合年增长率增长到 2027 年。

由于智能手机的普及率不断提高以及世界人口轻松访问互联网,数字内容的消费在过去十年中呈指数级增长。从银行、政府服务到音乐服务等各种服务不断兴起的数字化转型,是推动全球客户从传统解决方案向数字解决方案转型的主要因素。智能手机、平板电脑和个人电脑等设备已成为人类生活中不可或缺的一部分。此外,可支配收入水平的上升和对数字内容的需求不断增加是推动全球直播音频流服务增长的因素之一。价格实惠的数据套餐和低成本智能手机的出现是推动全球消费者数字内容消费的主要因素。移动互联网极大地促进了更广泛的数字生态系统的发展,并推动了全球对直播音频和视频流服务的需求。互联网数据流量的指数级增长归因于智能手机和其他类似设备的日益普及

实时音频流媒体市场已根据以下因素进行细分:组件、平台、应用程序和地理位置。根据组件,市场分为硬件、软件和服务。预计直播音频流软件和服务将在整个预测期内占据整个市场的最大份额。根据平台,音频直播市场已分为网络和移动端。 2018年,移动端在全球音频直播市场中贡献了相当大的份额。全球范围内的数字革命极大地改变了消费者的行为,这进一步刺激了对数字内容的需求。市场根据应用进一步细分为企业、广播、音乐会和活动、个人等。在预测期内,企业细分市场预计将成为整体市场规模的最大贡献者。

直播音频流市场的利润丰厚的区域


直播音频流媒体市场洞察

不断增长的移动用户群推动直播需求音频流服务

根据 GSMA 估计,到 2020 年底,全球独立移动用户总数将达到 57 亿。世界上近 75% 的人口将订阅移动服务到 2020 年,移动用户数量的巨大增长主要归功于亚太地区的发展中经济体,那里集中了世界上很大一部分人口。此外,具有高速互联网连接的智能手机的普及一直是音频和视频流媒体服务采用增长的关键驱动因素。过去十年,全球移动运营商已投资近 7000 亿美元用于电信网络基础设施的发展。

基于组件的市场洞察

实时音频流系统由两个主要组件组成,它们构成了实时音频流市场细分的基础。不下载整个内容而仅传输整个音频的优点引起了各个角落对实时音频流系统的极大兴趣。

实时音频流市场,由组件—— 2019 年和 2027 年


基于平台的市场洞察

直播音频流可以通过不同的平台,包括手机和网站。网站平台为用户提供附加功能,而移动平台为用户提供移动性优势。通过不同的平台,用户可以确保音频流最大程度地到达客户手中。音频直播市场已根据平台分为网络平台和移动平台。

基于应用程序的市场洞察

全球直播音频基于应用程序的流媒体市场已细分为企业、广播、娱乐、音乐会和活动、个人等。数据流行业是一个充满活力的行业,需要高度的灵活性。为消费者提供更广泛的通信带宽催生了流媒体服务。消费电子产品的激增,加上发达的互联网基础设施,确保了音频和视频流服务在全球范围内的更广泛覆盖。

战略见解

在音频直播市场运营的玩家专注于市场举措、收购和产品发布等战略,以维持其在音频直播市场的地位。直播音频流媒体市场主要参与者的一些发展包括:

2019 年 7 月,SoundCloud 在 SoundCloud iOS 应用程序中引入了移动配置文件编辑功能,为创作者提供了一种简单的方式直观的体验让他们在旅途中保持个人资料最新。

2019 年 5 月,Adobe Inc. 公布了与 Veriskope 合作的计划。根据与 Adobe 的协议,Veriskope 计划在全球范围内销售、支持、升级和增强 Adobe Media Server (AMS)、RTMP SDK 以及多种相关视频产品。

现场音频流媒体市场 –按组件

  • 硬件
  • 软件和硬件服务

实时音频流市场 –按平台划分

  • 网络
  • 移动

实时音频流市场 -按应用划分

  • 企业
  • 广播
  • 音乐会和活动
  • 个人
  • 其他
  • li>

实时音频流市场 –按地理位置

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • < li>欧洲
    • 法国
    • 德国
    • 西班牙
    • 英国
    • 意大利
    • 休息欧洲
  • 亚太地区 (APAC)
    • 中国
    • 印度
    • 日本
    • < li>澳大利亚
    • 亚太地区其他地区
  • 中东和非洲
    • 沙特阿拉伯
    • 阿联酋
    • < li>南非
    • 中东和非洲其他地区
  • SAM
    • 巴西
    • 阿根廷
    • < li>SAM 的其余部分

实时音频流市场 –公司简介

  • Adobe Inc.
  • Bloomberg LP
  • DACAST
  • Lime Broadcast Group
  • LINEAPP GmbH
  • Live365
  • Mixlr Ltd
  • Muvi LLC
  • SoundCloud
  • Spotify Technology SA
  • < li>Stream Monster Inc.
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

The List of Companies

 

  1. Adobe Inc.
  2. Bloomberg L.P
  3. DaCast
  4. Lime Broadcast Group
  5. Lineapp GmBH
  6. Live365
  7. MIXLR Ltd.
  8. Muvi LLC
  9. SoundCloud
  10. Spotify Technology S.A
  11. Stream Monster Inc.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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