到 2028 年燕麦市场规模、份额、分析和增长

  • Report Code : TIPRE00019673
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 187
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【研究报告】2021年燕麦市场价值为77.6449亿美元,预计将达到9,939.82美元9,939.82 到 2028 年将达到 100 万; 预计 2021 年至 2028 年复合年增长率为 3.6%。

市场洞察和分析师观点

燕麦,科学上称为燕麦,是广泛种植的谷物,以其营养价值和功效而闻名。多功能性,使它们成为均衡饮食的流行选择。它们富含复杂碳水化合物,可稳定释放能量并有助于保持血糖水平稳定。燕麦的膳食纤维含量也很高,包括可溶性纤维和不溶性纤维。消费者健康意识的不断增强推动了对营养和保健食品的需求。燕麦的受欢迎程度已经超出了传统的早餐麦片范围。燕麦奶、燕麦粉、燕麦棒和零食等燕麦产品有所增加。以植物为基础和无乳制品的趋势导致燕麦奶作为一种流行的牛奶替代品的消费量激增。随着消费者健康意识的增强,他们将燕麦纳入饮食中,导致对燕麦产品的需求增加。此外,食品制造商已将燕麦纳入各种产品中,以满足对更健康和可持续食品选择不断增长的需求。所有这些因素预计将推动燕麦市场的增长。

关键见解

2020年燕麦市场价值为74.8384亿美元,预计2021年至2028年的复合年增长率为3.6%,预计全年价值约为99.3982亿美元2028年。

战略洞察

< u>增长驱动因素和挑战

近年来,由于对环境可持续性的担忧,植物性饮食在全球范围内越来越受欢迎、动物福利和健康。燕麦作为一种植物性食品,非常适合这些饮食偏好。例如,燕麦奶作为牛奶替代品在素食主义者和乳糖不耐症人群中广受欢迎,进一步增加了对燕麦的需求。此外,燕麦的用途非常广泛,可用于各种烹饪应用。它们可以作为早餐燕麦片食用,加入冰沙中,用作烘焙中的面粉替代品,并添加到各种零食和格兰诺拉麦片棒中。燕麦在不同菜肴和食品中的适应性使其越来越受欢迎。此外,食品行业一直在不断创新,以满足注重健康的消费者的需求。燕麦奶、燕麦酸奶、燕麦零食和燕麦饮料等燕麦产品已在市场上广泛销售。燕麦奶市场见证了重大创新,各种品牌提供不同的口味和配方,促进了燕麦奶市场的增长。食品制造商正在认识到燕麦作为一种有价值的成分的潜力,可以创造更健康、更可持续的食品选择,进一步推动燕麦市场的增长。

然而,燕麦市场与其他市场一样农产品市场的价格波动受到多种因素的影响,包括天气条件、供应和生产情况。需求不平衡以及生产成本的变化。价格波动会给生产者和买家带来不确定性,影响投资决策和市场稳定。这些因素可能会限制燕麦市场的增长。

报告细分和范围

< p>根据加工过程,燕麦市场分为轧制燕麦和钢切燕麦。根据类别,燕麦市场分为有机燕麦和传统燕麦。从性质上来说,燕麦市场分为无麸质燕麦和常规燕麦。根据形状,燕麦市场分为片状燕麦、面粉燕麦和其他燕麦。就应用而言,燕麦市场分为食品和食品。饮料、动物饲料、个人护理等。根据地理位置,燕麦市场分为北美、欧洲、亚太地区 (APAC)、中东和北美。非洲 (MEA) 和南美洲中美洲。

细分分析

基于在这个过程中,燕麦市场分为轧制燕麦和钢切燕麦。 2020年,燕麦片占据了燕麦市场最大的市场份额。燕麦片被广泛认为是一种方便且省时的早餐选择。它们需要最少的准备,因为它们可以很快煮熟。此外,通过宣传活动和健康信息,广泛宣传了与燕麦片相关的健康和营养益处。这种意识的提高和消费者偏好的影响导致了燕麦市场的主导地位,进一步促进了燕麦市场的增长。

根据类别,燕麦市场分为有机燕麦和有机燕麦。传统的。预计有机细分市场在预测期内的复合年增长率最高。消费者越来越意识到与传统农业实践相关的潜在健康风险,例如使用合成农药、除草剂和转基因生物 (GMO)。有机燕麦的种植不使用合成化学品和转基因生物,对于那些希望尽量减少接触潜在有害物质的注重健康的人来说,有机燕麦是一个安全的选择。这些因素正在推动燕麦市场有机细分市场的增长。

根据性质,燕麦市场分为无麸质燕麦和传统燕麦。在预测期内,无麸质细分市场预计复合年增长率最高。对无麸质燕麦的需求不断增长,主要是由于人们对乳糜泻、麸质敏感性的认识不断提高以及对无麸质饮食的渴望。随着越来越多的人寻求无麸质选择,对无麸质燕麦的需求也在增加。

从形式上来看,燕麦市场分为片状、面粉状和其他形式。 2020年,燕麦片细分市场占据了燕麦市场最大的市场份额。燕麦片方便且易于制备,使其成为流行的快速营养早餐。燕麦片有不同的厚度,包括薄片和厚片,以满足不同的喜好和烹饪应用。它们易于烹饪,是一种快速、健康的早餐选择。所有这些因素导致了燕麦片市场的增长。

在应用方面,燕麦市场分为食品和保健品。饮料、动物饲料、个人护理等。 2020年,动物饲料领域占据最大的市场份额。燕麦含有大量膳食纤维,有助于促进动物的消化健康,尤其是马和猪等单胃动物。纤维还有助于调节肠道蠕动并预防消化系统疾病。这些因素导致动物饲料领域占据主导地位,从而导致燕麦市场份额不断增加。  

全球燕麦市场,按应用划分 - 2020年和2028年

区域分析

燕麦市场分为五个主要地区——北美、欧洲、亚太地区 (APAC)、中东和非洲。非洲 (MEA) 和南美洲中美洲。欧洲地区预计到 2020 年将达到 35 亿美元左右。欧洲对植物性和纯素饮食的需求显着增加。燕麦是一种极好的植物性牛奶替代品,可用于各种乳制品替代品,包括燕麦奶、燕麦酸奶和燕麦甜点。这一趋势进一步推动了该地区对燕麦的需求。此外,悠久的种植和消费历史,尤其是北欧和西欧,形成了人们对燕麦的文化偏好,并促进了该地区燕麦市场的增长。

此外,亚太地区预计在预测期内复合年增长率约为 5%。亚太地区的饮食偏好发生了变化,人们越来越意识到燕麦的健康益处。燕麦被视为一种营养丰富的选择,富含纤维、维生素和矿物质,吸引了寻求更健康食品选择的消费者。此外,许多亚洲国家日益城市化和饮食习惯西化,导致人们越来越多地接受燕麦作为现代健康饮食的一部分。此外,随着亚洲各国中产阶级的扩大,消费者有更多的可支配收入来购买更高质量和更健康的食品。燕麦被视为优质健康的选择,受益于这一燕麦市场趋势。  

预计2028年北美市场产值约为18亿美元。植物性饮食在北美的日益普及也带动了对燕麦的需求。燕麦是一种多功能成分,可用于乳制品和肉制品的各种植物性替代品,例如燕麦奶和燕麦肉替代品。纯素食和素食饮食的兴起推动了对此类产品的需求。这些因素为北美燕麦市场的增长创造了有利的环境。

行业发展和未来机遇

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全球燕麦市场主要运营商采取的各种战略和发展。下面提到了一些最新进展。

  • 2023 年 2 月,Life Health Foods (India) Pvt. Ltd. 推出了纯素 So Good Oat 无糖饮料 - 一种不含乳制品的植物奶。
  • 2023 年 5 月,Oatly 在英国推出了四个新的燕麦饮料系列,包括 Light、Semi、该产品推出了全燕麦和“无糖”品种,有冷冻和长保质期形式,预计将增加 Otaly 在全球燕麦市场的份额。
  • 2022 年 9 月,Quaker,百事印度公司的印度品牌通过早餐产品进入即食 (RTE) 麦片市场 –桂格燕麦麦片。
  • 2021 年 9 月,可持续植物替代品牌 Alt Co. 在其健康膳食组合中推出了一种新营养品,其中包括将彻底改变植物性燕麦奶顾客的饮食习惯。

新冠肺炎影响

在 COVID-19 爆发之前,燕麦市场的增长主要是由食品和食品需求的增长推动的。饮料、果肉和造纸、动物饲料和制药工业。然而,到了2020年,由于国家和国际边界关闭导致价值链中断,这些行业不得不放慢运营速度。由于各国政府当局施加的限制,COVID-19 大流行阻碍了关键原材料供应链并扰乱了制造流程。但进入2021年,经济逐步恢复运行,这对全球市场产生了积极影响。由于到 2021 年底,许多国家的很大一部分人已完全接种疫苗,制造商被允许满负荷运营,这有助于他们巩固缩小供需差距的努力。此外,在 COVID-19 大流行期间,动物饲料、食品和燕麦对燕麦的需求下降。饮料和制药行业的增长对市场产生了积极影响。这些转型帮助他们专注于增加产量以重振业务。

竞争格局和主要公司

合作、收购和新产品发布是全球燕麦市场参与者采取的主要策略。燕麦市场的一些主要参与者包括 Avena Foods, Limited;蓝湖铣削;哥兰比亚有限公司;谷物磨坊公司; JELU-WERK J. Ehrler GmbH&amp;两合公司;兰特曼宁;早上的食物; Oy Karl Fazer Ab;理查森国际有限公司和瑞典燕麦纤维 AB。

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

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to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

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to country scope.

Frequently Asked Questions


What strategies are the prominent players adopting?

The key companies are adopting strategies such as mergers & acquisitions and R&D investment to expand customer base and gain significant share in the global market, which also allow them to maintain their brand name globally.

Based on application, which segment is leading the global oats market during the forecast period?

By application, the global oats market is bifurcated into food and beverages, animal feed, personal care, and others. In 2020, the animal feed segment dominated the market.

Which major factors are influencing the growth of global oats market?

The global oats market growth is majorly influenced by determinants such as wide scope of application, health benefits associated with oats, and availability of substitutes.

Which region held the largest share of the global oats market?

In 2020, Europe accounted for the largest share of more than 45% in the global oats market. The growth of the food & beverage and animal feed industries, along with health benefits associated with oats, drive the growth of the oats market in Europe.

Based on category, which segment led the global oats market in 2020?

Based on category, the global oats market is segmented into organic and conventional. The organic segment dominated the market in 2020 and is expected to maintain its dominance throughout the forecast period.

Can you list some of the major players operating in the global oats market?

Some of the major key players operating in the global oats market include Avena Foods, Limited; Blue Lake Milling; Glanbia Plc; Grain Millers, Inc.; JELU-WERK J. Ehrler GmbH & Co. KG; Lantmännen; Morning Foods; Oy Karl Fazer Ab; Richardson International Limited; and Swedish Oat Fiber AB among few others.

The List of Companies - Oats Market

  1. Avena Foods, Limited
  2. Blue Lake Milling
  3. Glanbia Plc
  4. Grain Millers, Inc.
  5. JELU-WERK J. Ehrler GmbH & Co. KG
  6. Lantmännen
  7. Morning Foods
  8. Oy Karl Fazer Ab
  9. Richardson International Limited
  10. Swedish Oat Fiber AB

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