擦拭巾市场基于(关键地区、市场参与者、规模和份额)- 到 2031 年的预测

  • Report Code : TIPRE00009981
  • Category : Chemicals and Materials
  • Status : Published
  • No. of Pages : 241
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2019 年擦拭巾市场价值为 144.460 亿美元,预计 2019 年至 2030 年复合年增长率为 11.8%,到 2030 年将达到 495.076 亿美元。

擦拭巾主要用于保持皮肤健康和个人卫生。除了保持个人和家庭卫生外,湿纸巾和湿巾还具有抗菌、去角质和保湿的特性。这推动了注重健康的消费者对湿巾的需求。为了利用不断增长的需求,主要湿巾制造商正在推出适合男性和女性皮肤类型的湿巾。这些因素刺激了全球对湿巾的需求。个人护理行业的快速增长为擦拭巾制造商提供了产品和包装创新的机会。

预计亚太地区在预测期内将成为擦拭巾市场最快的复合年增长率。该地区的快速增长主要归因于发达国家和发展中国家(中国、印度、日本、韩国和澳大利亚)对健康和卫生重要性的认识不断提高。过去几个月,冠状病毒等传染病在中国、印度和澳大利亚等国家的传播推动了对消毒湿巾的需求。此外,亚洲国家人口的增长以及购买力和女性人口数量的增加预计将增加对湿巾的需求,以避免传染病和皮肤问题。由于婴儿湿巾市场的增长,婴儿湿巾在中国、印度、日本和澳大利亚等国家的销量有所增长。人口。印度等发展中国家越来越多的潜在买家预计将在预测期内推动湿巾市场的发展。

美国、巴西、印度、俄罗斯、南非、墨西哥、西班牙和截至 2020 年 8 月,就确诊病例和报告死亡人数而言,英国是受影响最严重的国家之一。由于封锁、旅行禁令和企业停业,COVID-19 已经影响了各国的经济和工业。全球消费品行业是遭受严重干扰的主要行业之一,例如因 COVID-19 爆发导致供应链断裂、制造业中断。例如,中国是全球制造业中心,也是各行业最大的原材料供应国。中国以及亚太和欧洲等主要地区的各种工厂和工厂的封锁正在影响全球供应链,并对各种商品的制造、交货时间表和销售产生负面影响。所有这些因素都极大地影响了全球的发展。湿巾市场

全球湿巾市场

市场洞察

可生物降解湿巾的采用不断增加

可生物降解湿巾的出现主要归因于消费者对环保产品偏好的转变以及政府对绿色采购政策的日益关注。由可生物降解物质制成的擦拭巾在一段时间内很容易被细菌或其他生物体厌氧分解。这有助于减少环境中废物的积累。因此,生物降解湿巾在美国、加拿大、德国、法国、意大利、英国等发达国家的消费者中获得了很高的接受度。此外,环保个人产品越来越受欢迎,进一步推动了全球对可生物降解湿巾的需求。主要参与者开展各种研发活动,开发对环境影响最小或环境友好的创新产品。例如,环保尿布品牌 Naty 生产可堆肥婴儿湿巾。同样,妮维雅提供可生物降解的芦荟清洁湿巾。这些温和的湿巾可在 28 天内生物降解,由 100% 可再生植物纤维制成,确保不会产生可能污染环境的废物。因此,新型和创新型可生物降解擦拭巾的开发预计将为预测期内擦拭巾市场的主要参与者提供巨大的增长机会。

类型洞察

擦拭巾市场按类型分为婴儿湿巾、面部湿巾、可冲湿湿巾、家用湿巾等。预计家用湿巾细分市场在 2019-2027 年预测期内将以最快的速度增长。湿巾可满足个人和家庭用途的多种要求。市场上有不同类型的湿巾可供消费者用来清洁地板、马桶座圈和家庭周围的其他表面区域。湿巾通常用于清洁目的,例如个人卫生和家庭清洁。众所周知,凝胶擦拭巾是一种保湿凝胶,涂在干燥的卫生纸上,用于清洁目的,例如个人卫生或减少腹泻引起的皮肤刺激。它是湿巾的替代品。家用万能清洁湿巾也称为消毒湿巾。多功能消毒湿巾可有效清洁、擦亮所有硬质可洗表面并除臭,并具有抗菌作用。该湿巾采用高性能配方,具有柑橘香橙香味,即使是重度油脂和污垢也能清洁干净。 Dr. Wipes 等公司提供家用银清洁湿巾、窗户和毛巾。玻璃清洁湿巾、不锈钢湿巾、家具抛光湿巾、皮革清洁湿巾、防石灰清洁湿巾和家用通用湿巾

全球擦拭巾市场,按类型划分– 2018年& 2027

分销渠道洞察

基于分销渠道的湿巾市场分为超市和公共场所。大型超市、便利店、网上商店等。其他细分市场预计在 2019-2027 年预测期内将以最快的速度增长。湿巾分销渠道的另一部分包括杂货店、化妆品店、专卖店(例如医疗店)等。这些零售商以不同的包装形式(例如玻璃、优质塑料等)销售来自各个国家和本地品牌的多种产品。这些湿巾正在被运送到当地的杂货店。这些商店提供各种品牌和产品的湿巾,并及时补充。由于这些商店位于每个当地区域可到达的附近,因此该产品会定期销售。包括医疗用品商店在内的专卖店在一个平台上为顾客提供多种湿巾产品。这些商店还通过高水平的客户服务、超值优惠和特别折扣等独特功能提供良好的消费者体验。这些类型的商店不涉及所有类型产品的销售,就像大卖场和超市一样。超级市场。所有类型的湿巾,包括面部湿巾、婴儿湿巾、个人卫生湿巾和其他湿巾,在化妆品和个人护理商店以及其他化妆品品牌中也有售

战略见解

利洁时集团有限公司、宝洁公司甘布尔、庄臣公司Son、Clorox Company、Contac Inc.、Diamond Wipes International Inc. 等都是全球擦拭巾市场的主要参与者。这些公司正在实施新产品开发和并购战略,以扩大客户群并在全球范围内获得显着的市场份额,从而使参与者能够在全球范围内保持其品牌声誉。

报告聚焦< /h3>
  • 全球擦拭巾市场不断进步的行业趋势有助于参与者制定有效的长期战略
  • 发达市场和发展中市场采用的业务增长战略
  • 对 2017 年至 2027 年全球擦拭巾市场进行定量分析
  • 对全球各行业擦拭巾需求进行估算
  • 通过 PEST 分析来说明该行业中买家和供应商的效率预测擦拭巾市场增长
  • 了解竞争市场情况和全球擦拭巾需求的最新动态
  • 市场趋势和前景以及驱动和限制全球擦拭巾市场增长的因素
  • li>
  • 通过了解支撑全球擦拭巾市场增长商业利益的策略来制定决策过程
  • 各个市场节点的全球擦拭巾市场规模
  • 详细概述和细分全球擦拭巾市场的概况及其行业动态
  • 具有广阔增长机会的各个地区的全球擦拭巾市场规模

全球擦拭巾市场,按类型< /h3>
  • 婴儿湿巾
  • 面部湿巾
  • 湿润可冲散湿巾
  • 家用湿巾
  • 其他

全球湿巾市场,按分销渠道划分

  • 超市和商店大型超市
  • 便利店
  • 网上
  • 其他

公司简介

  • 利洁时集团有限公司
  • 宝洁公司甘布尔
  • 庄臣公司儿子
  • 高乐氏公司
  • Contec Inc.
  • Diamond Wipes International Inc.
  • DuPont de Nemours, Inc.
  • < li>Rockline Industries
  • 金佰利公司
  • Nice-Pak Products, Inc
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

The List of Companies - Global Wipes Market

  1. Contec Inc.
  2. Diamond Wipes International Inc.
  3. DuPont de Nemours, Inc.
  4. Kimberly-Clark Corporation.
  5. Nice-Pak Products, Inc.
  6. Procter & Gamble
  7. Reckitt Benckiser Group Plc
  8. Rockline Industries
  9. S.C. Johnson & Son
  10. The Clorox Company

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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