Mercado de bandas de resistencia: mapeo competitivo y perspectivas estratégicas para 2031

  • Report Code : TIPRE00020566
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 140
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[Informe de investigación]Se proyecta que el tamaño del mercado de bandas de resistencia crecerá de 677,26 millones de dólares en 2022 a 881,28 millones de dólares en 2028; se espera que crezca a una tasa compuesta anual del 4,5 % entre 2022 y 2028.

Una banda de resistencia es una banda elástica que se utiliza para el entrenamiento de fuerza. También se utilizan comúnmente en fisioterapia, específicamente por convalecientes de lesiones musculares, incluidos pacientes de rehabilitación cardíaca, para permitir una lenta recuperación de la fuerza. El mercado de bandas de resistencia se está fortaleciendo debido a la inclinación de los consumidores hacia las actividades de ejercicio y fitness en casa. Además, la creciente popularidad del entrenamiento de fuerza está impulsando aún más el crecimiento del mercado. Además, el entrenamiento de fuerza entre las mujeres está ganando popularidad, ya que optan por el entrenamiento de fuerza en lugar del cardio tradicional. Estos son los factores que se prevé impulsarán el crecimiento del mercado de bandas de resistencia en los próximos años.

Perspectivas estratégicas

Impacto de la pandemia de COVID-19 en el mercado de bandas de resistencia

En 2020, varias industrias tuvieron que ralentizar sus operaciones debido a las interrupciones en las cadenas de valor y de suministro provocadas por el cierre de fronteras nacionales e internacionales. La pandemia de COVID-19 afectó negativamente a las economías y las industrias debido a los confinamientos, las prohibiciones de viajar y el cierre de empresas. Las interrupciones en las cadenas de suministro de materias primas clave y las irregularidades en los procesos de fabricación debido a las restricciones impuestas por las autoridades gubernamentales impactaron directamente a la industria de bienes de consumo, lo que obstaculizó la producción y la demanda de productos como las bandas de resistencia. Sin embargo, la aparición de la pandemia de COVID-19 ha ayudado a que las videoclases y los entrenamientos en casa se vuelvan más comunes y populares. En 2020, muchas personas suspendieron temporalmente sus membresías en gimnasios o las cancelaron cuando los gimnasios se vieron obligados a cerrar debido al bloqueo global. Como resultado, muchas personas comenzaron una rutina de ejercicios en casa con la ayuda de contenido de ejercicios virtuales, como los canales de YouTube centrados en el fitness. Los entusiastas del fitness en línea ayudaron al público a mantener sus rutinas a pesar de la caída de las clases presenciales. Por lo tanto, la creciente adopción de prácticas de fitness en el hogar aumentó la demanda de bandas de resistencia.

Perspectivas del mercado

La creciente popularidad del entrenamiento de fuerza impulsará el crecimiento del mercado

Los entrenadores deportivos, fisioterapeutas, médicos rehabilitadores y ortopedistas están adoptando métodos de ejercicio innovadores para tratar a los pacientes y aumentar su fuerza. En los últimos años, la popularidad del entrenamiento de fuerza ha ido aumentando, convirtiéndose en el entrenamiento más popular. Según los resultados del estado de condición física del otoño de 2021, el entrenamiento de fuerza es la segunda forma de ejercicio más popular. Algunos de los importantes beneficios para la salud del entrenamiento de fuerza son el aumento de la masa muscular, huesos más fuertes, flexibilidad de las articulaciones, control de peso y mayor flexibilidad y equilibrio, entre otros. Las bandas de resistencia son beneficiosas para la fuerza y la resistencia muscular. Cuanto más se estira la banda, mayor es su resistencia al estiramiento. Debido a esto, los entrenadores suelen utilizar bandas elásticas para aumentar la fuerza del atleta. Se espera que estos factores impulsen el crecimiento del mercado en los próximos años.

Información basada en el tipo

Según el tipo, el mercado de bandas de resistencia se segmenta en bandas levantadas y bandas tubulares. , bandas de terapia y otros. Se proyecta que el segmento de bandas de terapia registre la CAGR más alta durante el período de pronóstico. Estas bandas son anchas y planas, lo que las hace fáciles de envolver alrededor de las manos y ajustar la longitud fácilmente. También se pueden cortar en trozos más pequeños o utilizar para estirar. Las bandas terapéuticas han ganado popularidad en los programas de Pilates para agregar resistencia y también se pueden usar para entrenamiento de fuerza general.

Mercado de bandas de resistencia, por tipo: 2022 y 2028

Información basada en el canal de distribución

Según el canal de distribución, el mercado de bandas de resistencia se segmenta en supermercados y hipermercados, tiendas especializadas, comercio minorista en línea y otros. El segmento de tiendas especializadas tuvo la mayor participación del mercado en 2021. Estas tiendas son canales de distribución ampliamente preferidos para artículos básicos de fitness, como bandas de resistencia, debido a la disponibilidad de una amplia gama de productos de fitness en un solo lugar. Además, la disponibilidad de productos a través de diferentes marcas de fitness, ofertas atractivas, descuentos y un servicio al cliente de alto nivel atrae a los consumidores. El personal capacitado de la tienda ayuda a los clientes a encontrar el producto adecuado. Por lo tanto, está aumentando la adopción de tiendas especializadas para comprar bandas de resistencia.

Los actores clave que operan en el mercado de bandas de resistencia incluyen Performance Health Holding Inc, Decathlon SA, Perform Better, Fitness Anywhere LLC, Optibelt GmbH, Crown World Marketing Ltd, Serous Steel, LLC., Starwood Sports Ltd, Flexible Sports GmbH y Meglio Ltd. Estos jugadores se centran en ofrecer productos de alta calidad para satisfacer las demandas de los clientes. También se centran en estrategias como inversiones en actividades de investigación y desarrollo y lanzamientos de nuevos productos.

Reporte destacado

  • Tendencias progresivas de la industria en el mercado de bandas de resistencia para ayudar a los jugadores a desarrollarse de manera efectiva estrategias a largo plazo
  • Estrategias de crecimiento empresarial adoptadas por las empresas para asegurar el crecimiento en mercados desarrollados y en desarrollo
  • Análisis cuantitativo del mercado de bandas de resistencia de 2022 a 2028
  • Estimación de la demanda global de bandas de resistencia
  • Análisis de las cinco fuerzas de Porter para ilustrar la eficacia de los compradores y proveedores de bandas de resistencia
  • Desarrollos recientes para comprender el escenario competitivo del mercado
  • Tendencia y perspectivas del mercado, junto con los factores que impulsan y restringen el crecimiento del mercado de bandas de resistencia
  • Asistencia en el proceso de toma de decisiones destacando las estrategias de mercado que sustentan el interés comercial
  • El tamaño del mercado de bandas de resistencia en varios nodos
  • Descripción detallada y segmentación del mercado, así como de la dinámica de la industria de bandas de resistencia
  • Tamaño del mercado de bandas de resistencia en varias regiones con crecimiento prometedor oportunidades

Perfiles de empresas

  • Performance Health Holding Inc
  • Decathlon SA
  • Rendimiento mejor
  • Fitness Anywhere LLC
  • Optibelt GmbH
  • Crown World Marketing Ltd
  • Serous Steel, LLC.
  • < li>Starwood Sports Ltd
  • Flexible Sports GmbH
  • Meglio Ltd
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What are the key drivers for the growth of the global resistance bands market?

Increasing consumer inclination toward home fitness and workout activities is driving the resistance bands market. The adoption of physical activities and regular exercise has increased to improve flexibility, mobility, and agility of the body. The preventive healthcare sector, coupled with an increased preference for customized workout regimes with comfortable home environments, has surged the demand for home fitness activities. In addition, the rising number of fitness training applications and sites has further contributed to the growth of home fitness. Online fitness sites and mobile applications allow consumers to train at home with professionals who make their skills available through the tools of the network. Thus, with rising awareness about home fitness, companies are acquiring businesses to gain more profit.

Based on the distribution channel, which segment is projected to grow at the fastest CAGR over the forecast period?

Based on the distribution channel, online retail segment is projected to grow at the fastest CAGR over the forecast period. Online retail is one of the fastest-growing distribution channels due to its shopping and product delivery convenience. Online retail offers a wide variety of fitness equipment with heavy discounts, and consumers can conveniently buy desirable products remotely. Besides, home delivery service attracts a large group of customers to shop through e-commerce platforms. Manufacturers are also penetrating their products through online platforms, as the e-commerce industry is gaining traction.

What is the largest region of the global resistance bands market?

North America accounted for the largest share of the global resistance bands market. The global resistance bands market in North America is further segmented into the US, Canada, and Mexico. In North America, resistance bands are being considered as one of the versatile strength training tools. The resistance bands are gaining traction due to its lightweight, and portability, and they cost less than month’s membership at most gyms. Hence, increasing demand for cost-effective fitness equipment to work at home or other convenient places is anticipated to fuel the resistance bands market growth.

Based on the type, why does the pull-up bands segment have the largest revenue share?

Based on type, pull-up bands segments mainly have the largest revenue share. Pull-up bands are used for resistance training, general conditioning, stretching, and rehabilitation. These bands are available in various types based on resistance and power levels. The thicker bands assist pull-ups, chin-ups, bar muscle-ups, and ring dips, while lighter bands are perfect for triceps and biceps exercises. Benefits associated with the use of these bands, such as building grip strength, helping train in a proper form, and improving stability, are fueling their demand.

Can you list some of the major players operating in the global resistance bands market?

The major players operating in the global resistance bands market are Performance Health Holding, Inc.; Decathlon S.A.; Perform Better; Fitness Anywhere LLC.; Optibelt GmbH; Crown World Marketing Ltd.; Serous Steel, LLC.; Starwood Sports Ltd.; Flexible Sports GmbH; and Meglio Ltd.

What are the opportunities for resistance bands in the global market?

Growth of e-commerce platform to provide potential market opportunities in the coming years for the resistance bands. The organized retail sector underwent a massive transformation. The emergence of e-commerce considerably changed how people shop and spend their money. The increasing penetration of the internet and smartphones, easy access to emerging technologies, rising purchasing power, and convenience of shopping from anywhere, anytime provided by online retail platforms are among the key factors bolstering e-commerce.

The List of Companies - Resistance Bands Market

  1. Performance Health Holding, Inc.
  2. Decathlon S.A.
  3. Perform Better
  4. Fitness Anywhere LLC.
  5. Optibelt GmbH
  6. Crown World Marketing Ltd.
  7. Serous Steel, LLC.
  8. Starwood Sports Ltd.
  9. Flexible Sports GmbH
  10. Meglio Ltd.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

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Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

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  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

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  1. Data Triangulation and Final Review:

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