저항 밴드 시장 조사 – 규모, 점유율, 개발 및 미래 범위 2031

  • Report Code : TIPRE00020566
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 140
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[연구보고서] 저항밴드 시장규모는 2022년 6억 7,726만 달러에서 2028년 8억 8,128만 달러로 성장할 것으로 예상된다. 2022년부터 2028년까지 연평균 성장률(CAGR) 4.5%로 성장할 것으로 예상됩니다.

저항 밴드는 근력 운동에 사용되는 탄성 밴드입니다. 또한 물리 치료, 특히 심장 재활 환자를 포함한 근육 부상 회복기의 느린 근력 회복을 위해 일반적으로 사용됩니다. 저항 밴드 시장은 홈 피트니스 및 운동 활동에 대한 소비자의 성향으로 인해 강화되고 있습니다. 또한 근력 트레이닝의 인기가 높아짐에 따라 시장 성장이 더욱 촉진되고 있습니다. 또한 여성들이 전통적인 유산소 운동보다 근력 운동을 선택하면서 근력 운동이 인기를 얻고 있습니다. 이는 향후 저항 밴드 시장 성장을 촉진할 것으로 예상되는 요소입니다.

전략적 통찰력

저항 밴드 시장에 대한 코로나19 팬데믹의 영향

2020년에는 국내 및 국제 경계 폐쇄로 인한 가치 및 공급망 붕괴로 인해 다양한 산업이 운영을 둔화해야 했습니다. 코로나19 팬데믹은 봉쇄, 여행 금지, 사업 폐쇄 등으로 인해 경제와 산업에 부정적인 영향을 미쳤습니다. 정부 당국의 규제로 인해 주요 원자재 공급망의 차질과 제조공정의 불규칙성이 소비재 산업에 직접적인 영향을 미쳐 저항밴드 등 제품의 생산과 수요에 차질을 빚었다. 그러나 코로나19 팬데믹이 시작되면서 비디오 수업과 재택 운동이 더욱 주류가 되고 대중화되었습니다. 2020년에는 글로벌 봉쇄로 인해 체육관이 폐쇄되면서 많은 사람들이 일시적으로 체육관 멤버십을 중단하거나 취소했습니다. 이에 따라 피트니스 중심 유튜브 채널 등 가상 운동 콘텐츠의 도움을 받아 집에서 피트니스 루틴을 시작하는 사람들이 많아졌다. 온라인 피트니스 애호가들은 대면 수업이 줄어들었음에도 불구하고 청중이 일상을 유지할 수 있도록 도왔습니다. 따라서 재택 피트니스 운동의 채택이 늘어나면서 저항 밴드에 대한 수요가 증가했습니다.

시장 통찰력

시장 성장을 촉진하는 근력 운동의 인기 상승

스포츠 트레이너, 물리치료사, 재활의사, 정형외과 의사들은 환자를 치료하고 근력을 강화하기 위해 혁신적인 운동 방법을 채택하고 있습니다. 최근에는 근력운동의 인기가 높아지면서 가장 인기 있는 운동이 되었습니다. 2021년 가을 피트니스 현황 결과에 따르면 근력 운동은 두 번째로 인기 있는 운동 형태입니다. 근력 운동의 중요한 건강상의 이점 중 일부는 근육량 증가, 뼈 강화, 관절 유연성, 체중 조절, 유연성 및 균형 증가 등입니다. 저항 밴드는 근력과 근지구력에 도움이 됩니다. 밴드가 많이 늘어날수록 늘어나는 것에 대한 저항력이 높아집니다. 이 때문에 코치들은 운동선수의 근력을 높이기 위해 고무 밴드를 자주 사용합니다. 이러한 요인들은 향후 시장 성장을 주도할 것으로 예상됩니다.

유형 기반 통찰력

유형에 따라 저항 밴드 시장은 풀업 밴드, 튜브 밴드로 분류됩니다. , 치료 밴드 등. 치료 밴드 부문은 예측 기간 동안 가장 높은 CAGR을 기록할 것으로 예상됩니다. 이 밴드는 넓고 평평하여 손에 감기기 쉽고 길이 조절도 쉽습니다. 또한 더 작은 조각으로 자르거나 늘리는 데 사용할 수도 있습니다. 테라피 밴드는 저항력을 추가하기 위해 필라테스 프로그램에서 인기를 얻었으며 일반적인 근력 운동에도 사용할 수 있습니다.

유형별 저항 밴드 시장– 2022년 및 2028년

유통 채널 기반 통찰력

유통 채널을 기준으로 저항 밴드 시장은 다음과 같이 분류됩니다. 슈퍼마켓 & 대형마트, 전문점, 온라인 소매점 등. 전문 매장 부문은 2021년 시장에서 가장 큰 점유율을 차지했습니다. 이러한 매장은 한 곳에서 광범위한 피트니스 제품을 이용할 수 있기 때문에 저항 밴드와 같은 피트니스 필수품에 대해 널리 선호되는 유통 채널입니다. 또한 다양한 피트니스 브랜드를 통한 제품 가용성, 매력적인 거래, 할인 및 고급 고객 서비스가 소비자를 매료시킵니다. 매장 내 숙련된 직원이 고객이 올바른 제품을 찾을 수 있도록 도와줍니다. 따라서 저항 밴드 구매를 위한 전문점 채택이 증가하고 있습니다.

저항 밴드 시장에서 활동하는 주요 업체로는 Performance Health Holding Inc, Decathlon SA, Perform Better, Fitness Anywhere LLC, Optibelt GmbH, Crown World Marketing Ltd, Serous Steel, LLC., Starwood Sports Ltd, 유연한 스포츠 GmbH 및 Meglio Ltd. 이러한 플레이어는 고객 요구를 충족하기 위해 고품질 제품을 제공하는 데 중점을 둡니다. 또한 연구 개발 활동 및 신제품 출시에 대한 투자와 같은 전략에 중점을 둡니다.

스포트라이트 보고

  • 저항 밴드 시장의 진보적인 업계 동향을 통해 플레이어가 효과적인 개발을 하도록 돕습니다. 장기 전략
  • 선진 시장과 개발도상 시장의 성장을 확보하기 위해 기업이 채택한 비즈니스 성장 전략
  • 2022년부터 2028년까지 저항 밴드 시장에 대한 정량 분석
  • 저항 밴드에 대한 글로벌 수요 추정
  • 저항 밴드 구매자와 공급업체의 효율성을 설명하기 위한 Porter의 Five Forces 분석
  • 경쟁 시장 시나리오를 이해하기 위한 최근 개발
  • 저항 밴드 시장 성장을 주도하고 억제하는 요인과 함께 시장 동향 및 전망
  • 상업적 관심을 뒷받침하는 시장 전략을 강조하여 의사 결정 과정에 대한 지원
  • 규모 다양한 노드의 저항 밴드 시장
  • 시장의 자세한 개요 및 세분화, 저항 밴드 산업 역학
  • 성장이 유망한 다양한 지역의 저항 밴드 시장 규모 기회

회사 프로필

  • Performance Health Holding Inc
  • Decathlon SA
  • 더 나은 성과
  • Fitness Anywhere LLC
  • Optibelt GmbH
  • Crown World Marketing Ltd
  • Serous Steel, LLC.
  • < li>Starwood Sports Ltd
  • Flexible Sports GmbH
  • Meglio Ltd
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What are the key drivers for the growth of the global resistance bands market?

Increasing consumer inclination toward home fitness and workout activities is driving the resistance bands market. The adoption of physical activities and regular exercise has increased to improve flexibility, mobility, and agility of the body. The preventive healthcare sector, coupled with an increased preference for customized workout regimes with comfortable home environments, has surged the demand for home fitness activities. In addition, the rising number of fitness training applications and sites has further contributed to the growth of home fitness. Online fitness sites and mobile applications allow consumers to train at home with professionals who make their skills available through the tools of the network. Thus, with rising awareness about home fitness, companies are acquiring businesses to gain more profit.

Based on the distribution channel, which segment is projected to grow at the fastest CAGR over the forecast period?

Based on the distribution channel, online retail segment is projected to grow at the fastest CAGR over the forecast period. Online retail is one of the fastest-growing distribution channels due to its shopping and product delivery convenience. Online retail offers a wide variety of fitness equipment with heavy discounts, and consumers can conveniently buy desirable products remotely. Besides, home delivery service attracts a large group of customers to shop through e-commerce platforms. Manufacturers are also penetrating their products through online platforms, as the e-commerce industry is gaining traction.

What is the largest region of the global resistance bands market?

North America accounted for the largest share of the global resistance bands market. The global resistance bands market in North America is further segmented into the US, Canada, and Mexico. In North America, resistance bands are being considered as one of the versatile strength training tools. The resistance bands are gaining traction due to its lightweight, and portability, and they cost less than month’s membership at most gyms. Hence, increasing demand for cost-effective fitness equipment to work at home or other convenient places is anticipated to fuel the resistance bands market growth.

Based on the type, why does the pull-up bands segment have the largest revenue share?

Based on type, pull-up bands segments mainly have the largest revenue share. Pull-up bands are used for resistance training, general conditioning, stretching, and rehabilitation. These bands are available in various types based on resistance and power levels. The thicker bands assist pull-ups, chin-ups, bar muscle-ups, and ring dips, while lighter bands are perfect for triceps and biceps exercises. Benefits associated with the use of these bands, such as building grip strength, helping train in a proper form, and improving stability, are fueling their demand.

Can you list some of the major players operating in the global resistance bands market?

The major players operating in the global resistance bands market are Performance Health Holding, Inc.; Decathlon S.A.; Perform Better; Fitness Anywhere LLC.; Optibelt GmbH; Crown World Marketing Ltd.; Serous Steel, LLC.; Starwood Sports Ltd.; Flexible Sports GmbH; and Meglio Ltd.

What are the opportunities for resistance bands in the global market?

Growth of e-commerce platform to provide potential market opportunities in the coming years for the resistance bands. The organized retail sector underwent a massive transformation. The emergence of e-commerce considerably changed how people shop and spend their money. The increasing penetration of the internet and smartphones, easy access to emerging technologies, rising purchasing power, and convenience of shopping from anywhere, anytime provided by online retail platforms are among the key factors bolstering e-commerce.

The List of Companies - Resistance Bands Market

  1. Performance Health Holding, Inc.
  2. Decathlon S.A.
  3. Perform Better
  4. Fitness Anywhere LLC.
  5. Optibelt GmbH
  6. Crown World Marketing Ltd.
  7. Serous Steel, LLC.
  8. Starwood Sports Ltd.
  9. Flexible Sports GmbH
  10. Meglio Ltd.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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