Mercado de calentadores de toallas: mapeo competitivo y perspectivas estratégicas para 2031

  • Report Code : TIPRE00024392
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 130
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El mercado de calentadores de toallas se valoró en 608,50 millones de dólares en 2021 y se prevé que alcance los 812,04 millones de dólares en 2028; se espera que crezca a una tasa compuesta anual del 4,2% de 2021 a 2028.

Un calentador de toallas, también conocido como radiador toallero o toallero eléctrico, es un electrodoméstico diseñado para calentar y calentar toallas antes o después de usarlas. Es un tipo de radiador que se utiliza como calentador de baño y para secar y calentar toallas. Los calentadores de toallas están disponibles en dos tipos: calentadores de toallas eléctricos y calentadores de toallas hidrónicos.

Perspectivas estratégicas

En 2020, Europa dominó El mercado mundial de calentadores de toallas y se espera que continúe su dominio durante el período de pronóstico. En Europa, los calentadores de toallas se utilizan cada vez más en los hoteles para demostrar un atractivo visual lujoso y estético. La presencia de una gran cantidad de establecimientos comerciales, como hoteles, spas y gimnasios, ha impulsado la demanda de calentadores de toallas, lo que está impulsando el crecimiento del mercado de calentadores de toallas en la región. Según el informe del Global Wellness Institute, en 2019 el número de establecimientos de spa en Europa era de 53.834, lo que provoca una mayor demanda de calentadores de toallas. La creciente presencia de establecimientos de spa en Europa impulsaría el crecimiento del mercado en la región durante el período de pronóstico.

Previsión del mercado de calentadores de toallas, por región, 2020



Perspectivas del mercado

Sector de aplicaciones comerciales en crecimiento

La mayor aplicación de calentadores de toallas en el sector comercial está impulsando el crecimiento del mercado de calentadores de toallas. El mayor uso de calentadores de toallas en spas y salones de belleza para secar toallas, mantas y sábanas está impulsando el crecimiento del mercado. Los calentadores de toallas en los spas también se utilizan para mantener la humedad bajo control, lo que ayuda a mejorar el servicio al cliente. En las instalaciones deportivas y gimnasios, los calentadores de toallas se utilizan en los vestuarios para secar toallas y ropa húmedas y limitar el crecimiento de moho. La creciente industria de los spas, junto con una mayor conciencia de los consumidores hacia las actividades de salud y fitness, ha llevado a una mayor presencia de spas, gimnasios e instalaciones deportivas en todo el mundo. Por lo tanto, una mayor aplicación de calentadores de toallas en el sector comercial impulsa el crecimiento del mercado de calentadores de toallas.

Información sobre tipos

Según el tipo, El mercado de calentadores de toallas se divide en eléctricos e hidrónicos. En 2020, el segmento eléctrico dominó el mercado. El calentador de toallas eléctrico proporciona facilidad de uso y consume poca energía, que es uno de los principales factores que impulsan la demanda de calentadores de toallas eléctricos. Debido a la falta de disponibilidad de un sistema de calefacción central y la falta de espacio, muchos propietarios de negocios prefieren comprar calentadores de toallas de mostrador que sean fáciles de transportar. Por lo tanto, los calentadores de toallas eléctricos se utilizan principalmente en el sector comercial.

Cuota de mercado de calentadores de toallas, por tipo: 2020 y 2028


 

Radiadores Apollo; KORADO, como; Pitacs Limited; Radiadores Radox Ltd; PORCELANOSA Grupo AIE; Zehnder Group AG; Stelrad; VOGUE (Reino Unido) LTD.; St.Lawrence (Tangshan) Metal Products Co., Ltd. y Purmo Group se encuentran entre los actores clave que operan en el mercado de calentadores de toallas. Los principales actores del mercado adoptan estrategias como fusiones y fusiones. adquisiciones y lanzamientos de productos para ampliar su presencia geográfica y base de consumidores.  

Informe destacado

  • Tendencias progresivas en la industria de calentadores de toallas para ayudar a los jugadores a desarrollar estrategias efectivas a largo plazo
  • Estrategias de crecimiento empresarial adoptadas por las empresas para asegurar el crecimiento en los mercados desarrollados y en desarrollo
  • Análisis cuantitativo del mercado mundial de calentadores de toallas de 2019 a 2028
  • Estimación de la demanda de calentadores de toallas en varias industrias
  • Análisis PEST para ilustrar la eficacia de los compradores y proveedores que operan en la industria para predecir el crecimiento del mercado
  • Desarrollos recientes para comprender el escenario competitivo del mercado y la demanda de la toalla más cálido
  • Tendencias y perspectivas del mercado junto con factores que impulsan y restringen el crecimiento del mercado de calentadores de toallas
  • Comprensión de las estrategias que sustentan el interés comercial con respecto al calentador de toallas global crecimiento del mercado, ayudando en el proceso de toma de decisiones
  • Tamaño del mercado de calentadores de toallas en varios nodos del mercado
  • Descripción detallada y segmentación del mercado global de calentadores de toallas, así como su dinámica de la industria< /li>
  • Tamaño del mercado de calentadores de toallas en varias regiones con oportunidades de crecimiento prometedoras

El “Análisis del mercado global de calentadores de toallas hasta 2028” es un estudio especializado y en profundidad de la industria de bienes de consumo con especial enfoque en el análisis de tendencias del mercado global. El informe tiene como objetivo proporcionar una descripción general del mercado con una segmentación detallada del mercado. El mercado de calentadores de toallas está segmentado según el tipo, la aplicación y la geografía. Según el tipo, el mercado se divide en eléctrico e hidrónico. Según la aplicación, el mercado de calentadores de toallas se divide en comercial y residencial. Según la geografía, el mercado de calentadores de toallas está segmentado en cinco regiones principales: América del Norte, Europa, Asia-Pacífico, Medio Oriente y África, y América del Sur y Central.

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

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to country scope.

Frequently Asked Questions


Can you list some of the major players operating in the global towel warmer market?

The major players operating in the global towel warmer market are Apollo Radiators; KORADO, a.s.; Pitacs Limited; Radox Radiators Ltd; PORCELANOSA Grupo A.I.E.; Zehnder Group AG; Stelrad; VOGUE (UK) LTD.; St.Lawrence (Tangshan) Metal Products Co.,Ltd.; and Purmo Group.

During the forecast period, which region is anticipated to account for the largest share of the global towel warmer market?

During the forecast period, Europe is anticipated to account for the largest share of the global towel warmer market. Towel warmers are being increasingly used in hotels which helps in providing the consumers with a luxurious and aesthetic visual appeal. The presence of a large number of commercial establishments such as hotels, spas, gyms, have led to an increased demand for towel warmers, which is driving the growth of the towel warmer market in the region.

On the basis of type, why the electric segment accounts for the largest share in the global towel warmer market?

Based on type, the electric segment accounts for the largest share in the global towel warmer market. Electric towel warmers are mostly used in the commercial sectors as most of the commercial facilities do not have a central heating system and due to lack of space, many business owners prefer purchasing countertop towel warmers with ease of portability. Along with this, the ease in installation, as well as lower consumption of energy, is driving the electric segment market.

What is the trend that can be witnessed for the global towel warmer market?

One of the future trends for the global towel warmer market is the innovation in products offered by various manufacturers. As the product is homogenous, most of the manufacturing companies are focusing on providing innovative and new products to the consumers so as to enhance the consumer’s experience along with providing a differential product offering than their competitors.

Based on application, which segment accounted for the largest share in the global towel warmer market in 2020?

Based on application, the commercial segment accounted for the largest share in the global towel warmer market in 2020. The increased application of the towel warmer in the commercial sector is driving the growth of the commercial segment in the towel warmer market. Towel warmer is being increasingly used in commercial facilities such as hotels, spas, gyms, sports facilities, hospitals, among others. Along with this, the growing spa industry across the world is expected to lead to an increased demand for towel warmers.

What are the key factors influencing market growth?

The rising urbanization and home remodeling activities is driving the demand for a towel warmer market. Along with this, the consumers have increased their spending on home remodeling activities, and according to Houzz, a home remodeling platform, the consumers have an increased focus on remodeling the bathrooms. Along with this, the growing application of towel warmers in the commercial sector is also driving the growth of the towel warmer market.

The List of Companies - Towel Warmer Market

  1. Apollo Radiators
  2. KORADO, a.s.
  3. Pitacs Limited
  4. Radox Radiators Ltd
  5. PORCELANOSA Grupo A.I.E.
  6. Zehnder Group AG
  7. Stelrad
  8. VOGUE (UK) LTD.
  9. St.Lawrence (Tangshan) Metal Products Co.,Ltd.
  10. Purmo Group

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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