Marché de l’impression tactile – Analyse des tendances et de la croissance | Année de prévision 2031

  • Report Code : TIPRE00010303
  • Category : Electronics and Semiconductor
  • Status : Published
  • No. of Pages : 140
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Le marché de l'impression tactile était évalué à 1 353,27 millions de dollars américains en 2021 et devrait atteindre 2 257,92 millions de dollars américains d'ici 2028 ; il devrait croître à un TCAC de 7,6 % de 2021 à 2028.



L'impression tactile est un processus de création d'une texture sur un substrat d'impression, qui peut être détectée au toucher. L'impression tactile trouve diverses applications dans les secteurs pharmaceutique, médical, des services sociaux, des sciences de la santé, de l'agriculture, des services et d'autres secteurs. La demande d'impression tactile est principalement motivée par l'utilisation croissante de cette technique dans la cartographie, l'étiquetage, l'emballage, la sécurité et la documentation sécurisée. En outre, l'augmentation des investissements dans la technologie d'impression en braille en raison de la demande croissante de solutions personnalisées telles que les jeux imprimés en braille, les bracelets, les cartes musicales, les broches, les interrupteurs, les cartes de visite, les étiquettes de localisation, les autocollants, les cartes de vœux et les calculatrices augmente la croissance de le marché de l'impression tactile. Alors que de nombreux pays se concentrent sur l'encouragement à l'emploi des personnes malvoyantes, l'industrie de l'impression braille présente des opportunités importantes pour les acteurs du marché de l'impression tactile.



Impact de la pandémie de COVID-19 sur le marché de l'impression tactile



< p>En raison des perturbations de l'offre et de la demande tout au long de la chaîne de valeur, les entreprises opérant sur le marché mondial de l'impression tactile connaissent une baisse de leurs revenus et de leur croissance. Par conséquent, l'épidémie a limité dans une certaine mesure la croissance globale du marché en 2020. Cependant, en raison de l'augmentation attendue de la demande des utilisateurs commerciaux et industriels dans le monde, la croissance du marché devrait se normaliser à partir du troisième trimestre de 2021 et continuer de croître à un rythme régulier de 2021 à 2028.



Régions lucratives pour les entreprises d'impression tactile



Aperçu du marché de l'impression tactile



Demande croissante de graphiques tactiles pour autonomiser les personnes malvoyantes



Employeurs de petite taille et les entreprises de taille moyenne offrent des opportunités d'emploi à un large éventail de candidats, en accueillant des candidats handicapés physiques dans la main-d'œuvre. Par conséquent, des secteurs tels que le marketing, la gestion et l'administration des entreprises, les services sociaux, les sciences de la santé et l'agriculture emploient à grande échelle des aspirants malvoyants. Plusieurs autres secteurs employant des personnes ayant une déficience visuelle comprennent des organisations à but non lucratif ; les gouvernements locaux, étatiques et fédéraux ; et entrepreneurs indépendants. Les changements législatifs et les lois sur les droits civils ont également un impact positif sur les opportunités de carrière des personnes malvoyantes. Par conséquent, les panneaux de signalisation tactiles et les cartes sont très demandés pour aider ces personnes sur les lieux de travail.



Informations sur le marché basées sur les applications



En fonction de l'application, le marché de l'impression tactile est segmenté en emballages et étiquettes, graphiques tactiles et documentation sécurisée. Le segment des emballages et des étiquettes a dominé le marché en 2020. L'impression tactile trouve une application majeure dans les opérations d'emballage et d'étiquetage dans divers secteurs verticaux, ce qui aide les entreprises à attirer une clientèle plus large. Les matériaux d'emballage et les étiquettes imprimés au toucher aident également les personnes malvoyantes. De plus, l'utilisation de l'impression tactile aide les marques avec une présentation tendance et des embellissements décoratifs dans les emballages, offrant une barrière et d'autres caractéristiques spéciales.



Marché de l'impression tactile, par application - 2020 et 2028 (%)




Aperçus stratégiques



Les acteurs opérant sur le marché de l'impression tactile adoptent des stratégies telles que les fusions, les acquisitions et les initiatives de marché pour maintenir leurs positions sur le marché. Quelques développements par des acteurs clés sont répertoriés ci-dessous :




  • En 2020, ViewPlus Technologies Inc. a introduit le point Braille le plus puissant et le plus lisible de toutes les imprimantes Braille de bureau, tout en conservant une forme de point arrondie agréable avec Power -Dot Braille qui est maintenant disponible. Les VP Delta 2 et VP Columbia 2 impriment toujours des graphismes tactiles haute résolution et le braille de la Library of Congress (LOC).


  • En 2021, Roland DGA Corporation a annoncé le lancement de VersaUV LEC2 -640 et LEC2-330, des imprimantes/découpeuses UV de nouvelle génération conçues de manière unique pour faire passer la production d'étiquettes, d'emballages, de panneaux, d'affichage et de décoration intérieure à un autre niveau.

Le marché de l'impression tactile a été segmenté comme suit :

Marché de l'impression tactile - par application




  • Emballages et étiquettes

  • Graphiques tactiles

  • Documentation sécurisée


Marché de l'impression tactile – par utilisateur final




  • Utilisateurs du braille

  • Industriel

  • Gouvernement et défense


Marché de l'impression tactile - par géographie




  • Amérique du Nord

    • États-Unis

    • Canada

    • Mexique

  • Europe

    • Allemagne

    • France

    • Italie

    • Royaume-Uni
    • < li>Russie
    • Reste de l'Europe


  • Asie-Pacifique (APAC)

    • Australie

    • Chine
    • Inde

    • Japon

    • Corée du Sud

    • Reste de l'APAC


  • Moyen-Orient et Afrique (MEA)

    • Afrique du Sud

    • Arabie saoudite

    • EAU

    • Reste de la MEA

  • Amérique du Sud (SAM)

    • Brésil

    • Argentine

    • Reste de SAM

Profils d'entreprise




  • Altix

  • Konica Minolta, Inc.

  • Rink Printing Company

  • Impression et conception robustes Ltd

  • American Thermoform

  • Canon Inc

  • Index Braille

  • Kanematsu USA

  • ViewPlus Technologies Inc
  • Roland DG Corporation

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Which region led the Tactile Printing market in 2020?

APAC led the global tactile printing market with a revenue share of more than 30% in 2020.The dominance of the region is attributed to the rise in demand for tactile printing in the automotive, chemicals, cosmetics, and health and beauty industries, among others. Increasing awareness about hygiene and transforming lifestyle of consumers, leading to high preference for contamination-free food, in countries such as India, China, and Indonesia have stimulated developments in packaging inks and coating materials in APAC. Moreover, high pace of industrialization and urbanization is fuelling the adoption of tactile printing technology in the region.

Which factor is driving the growth of the Tactile Printing market?

The demand for tactile printing is being majorly driven by the growing use of this technique in mapping, labeling, packaging, security, and secure documentation. Further, increasing investments in the Braille printing technology due to the escalating demand for customized solutions such as Braille printed games, wristbands, musical cards, pins, switches, visiting cards, location labels, stickers, greeting cards, and calculators is augmenting the market growth. With many countries focusing on encouraging the employment of visually impaired people, the Braille printing industry is presenting significant opportunities to the tactile printing market players.

Which application segment led the Tactile Printing market?

The tactile printing market by application has been segmented into packaging and labels, tactile graphics, and secure documentation. The packaging and labels segment led the tactile printing market with a market share of more than 60% in 2020.

The List of Companies - Tactile Printing Market

  1. Altix
  2. Konica Minolta, Inc.
  3. Rink Printing Company
  4. Sturdy Print & Design Ltd
  5. American Thermoform
  6. Canon Inc
  7. Index Braille
  8. Kanematsu USA
  9. ViewPlus Technologies Inc
  10. Roland DG Corporation

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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