Customer Analytics in E-commerce and Consumer Retail Market Forecast to 2028 - Covid-19 Impact and Global Analysis - by Component (Solution, Services); Deployment (Cloud-based, On-premise); Organization Size (Large Enterprises, Small and Medium-Sized Enterprises) and Geography

Report Code: TIPRE00008428 | No. of Pages: 150 | Category: Technology, Media and Telecommunications | Status: Upcoming

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MARKET INTRODUCTION

The customer analytics in e-commerce and consumer retail is gaining traction with changing shopping habits of consumers and increasing penetration of analytics in the daily use sector. The insights from analytics allow retailers and e-commerce businesses to push their discounted products and offers to customers at different stages of buying. The high growth of e-commerce in the developing countries creates a favorable landscape for the vendors of customer analytics in e-commerce and consumer retail market in the future.

MARKET DYNAMICS

The customer analytics in e-commerce and consumer retail market is anticipated to grow in the forecast period owing to driving factors such as increasing competition among businesses and emerging small and medium-sized retail stores. Moreover, customer behavior shopping patterns play a key role in optimizing sales strategy. This factor is further promoting the growth of customer analytics in e-commerce and consumer retail market. On the other hand, lack of awareness among potential customers is likely to discourage the market growth during the forecast period. Nevertheless, AI and machine learning technologies offer promising growth prospects for the vendors in the coming years.

MARKET SCOPE

The "Global Customer Analytics In E-commerce And Consumer Retail Market Analysis to 2028" is a specialized and in-depth study of the technology, media and telecommunications industry with a special focus on the global market trend analysis. The report aims to provide an overview of customer analytics in e-commerce and consumer retail market with detailed market segmentation by component, deployment, organization size, and geography. The global customer analytics in e-commerce and consumer retail market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading customer analytics in e-commerce and consumer retail market players and offers key trends and opportunities in the market.

MARKET SEGMENTATION

The global customer analytics in e-commerce and consumer retail market is segmented on the basis of component, deployment, and organization size. Based on component, the market is segmented as solution and services. On the basis of the deployment, the market is segmented as cloud-based and on-premise. The market on the basis of the organization size is classified as large enterprises and small and medium-sized enterprises.

REGIONAL FRAMEWORK

The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global customer analytics in e-commerce and consumer retail market based on various segments. It also provides market size and forecast estimates from the year 2020 to 2028 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The customer analytics in e-commerce and consumer retail market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.

The report analyzes factors affecting customer analytics in e-commerce and consumer retail market from both demand and supply side and further evaluates market dynamics affecting the market during the forecast period, i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA, and South & Central America after evaluating political, economic, social and technological factors affecting the customer analytics in e-commerce and consumer retail market in these regions.



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MARKET PLAYERS


The reports cover key developments in the customer analytics in e-commerce and consumer retail market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved the way for the expansion of business and customer base of market players. The market players from customer analytics in e-commerce and consumer retail market are anticipated to lucrative growth opportunities in the future with the rising demand for customer analytics in e-commerce and consumer retail in the global market. Below mentioned is the list of few companies engaged in the customer analytics in e-commerce and consumer retail market.

The report also includes the profiles of key customer analytics in e-commerce and consumer retail companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of the last three years, key developments in the past five years.

- AbsolutData Holdings, Inc.
- Adobe Inc
- Alteryx Inc.
- Fair Isaac Corporation
- IBM Corporation
- Manthan Software Services Pvt. Ltd.
- Mixpanel, Inc.
- Oracle Corporation
- Salesforce.com, Inc.
- SAS Institute Inc.

The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.


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TABLE OF CONTENTS

1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Customer Analytics In E-commerce And Consumer Retail Market - By Component
1.3.2 Customer Analytics In E-commerce And Consumer Retail Market - By Deployment
1.3.3 Customer Analytics In E-commerce And Consumer Retail Market - By Organization Size
1.3.4 Customer Analytics In E-commerce And Consumer Retail Market - By Region
1.3.4.1 By Country

2. KEY TAKEAWAYS

3. RESEARCH METHODOLOGY

4. CUSTOMER ANALYTICS IN E-COMMERCE AND CONSUMER RETAIL MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS

5. CUSTOMER ANALYTICS IN E-COMMERCE AND CONSUMER RETAIL MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS, RESTRAINTS & EXPECTED INFLUENCE OF COVID-19 PANDEMIC

6. CUSTOMER ANALYTICS IN E-COMMERCE AND CONSUMER RETAIL MARKET - GLOBAL MARKET ANALYSIS
6.1. CUSTOMER ANALYTICS IN E-COMMERCE AND CONSUMER RETAIL - GLOBAL MARKET OVERVIEW
6.2. CUSTOMER ANALYTICS IN E-COMMERCE AND CONSUMER RETAIL - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING/MARKET SHARE

7. CUSTOMER ANALYTICS IN E-COMMERCE AND CONSUMER RETAIL MARKET - REVENUE AND FORECASTS TO 2028 - COMPONENT
7.1. OVERVIEW
7.2. COMPONENT MARKET FORECASTS AND ANALYSIS
7.3. SOLUTION
7.3.1. Overview
7.3.2. Solution Market Forecast and Analysis
7.3.3. Web Analytics Tools Market
7.3.3.1. Overview
7.3.3.2. Web Analytics Tools Market Forecast and Analysis
7.3.4. Social Media Analytics Tools Market
7.3.4.1. Overview
7.3.4.2. Social Media Analytics Tools Market Forecast and Analysis
7.3.5. Dashboard and Reporting Tools Market
7.3.5.1. Overview
7.3.5.2. Dashboard and Reporting Tools Market Forecast and Analysis
7.3.6. Others Market
7.3.6.1. Overview
7.3.6.2. Others Market Forecast and Analysis
7.4. SERVICES
7.4.1. Overview
7.4.2. Services Market Forecast and Analysis
8. CUSTOMER ANALYTICS IN E-COMMERCE AND CONSUMER RETAIL MARKET - REVENUE AND FORECASTS TO 2028 - DEPLOYMENT
8.1. OVERVIEW
8.2. DEPLOYMENT MARKET FORECASTS AND ANALYSIS
8.3. CLOUD-BASED
8.3.1. Overview
8.3.2. Cloud-based Market Forecast and Analysis
8.4. ON-PREMISE
8.4.1. Overview
8.4.2. On-premise Market Forecast and Analysis
9. CUSTOMER ANALYTICS IN E-COMMERCE AND CONSUMER RETAIL MARKET - REVENUE AND FORECASTS TO 2028 - ORGANIZATION SIZE
9.1. OVERVIEW
9.2. ORGANIZATION SIZE MARKET FORECASTS AND ANALYSIS
9.3. LARGE ENTERPRISES
9.3.1. Overview
9.3.2. Large Enterprises Market Forecast and Analysis
9.4. SMALL AND MEDIUM-SIZED ENTERPRISES
9.4.1. Overview
9.4.2. Small and Medium-Sized Enterprises Market Forecast and Analysis

10. CUSTOMER ANALYTICS IN E-COMMERCE AND CONSUMER RETAIL MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
10.1. NORTH AMERICA
10.1.1 North America Customer Analytics In E-commerce And Consumer Retail Market Overview
10.1.2 North America Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis
10.1.3 North America Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Component
10.1.4 North America Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Deployment
10.1.5 North America Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Organization Size
10.1.6 North America Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Countries
10.1.6.1 United States Customer Analytics In E-commerce And Consumer Retail Market
10.1.6.1.1 United States Customer Analytics In E-commerce And Consumer Retail Market by Component
10.1.6.1.2 United States Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.1.6.1.3 United States Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.1.6.2 Canada Customer Analytics In E-commerce And Consumer Retail Market
10.1.6.2.1 Canada Customer Analytics In E-commerce And Consumer Retail Market by Component
10.1.6.2.2 Canada Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.1.6.2.3 Canada Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.1.6.3 Mexico Customer Analytics In E-commerce And Consumer Retail Market
10.1.6.3.1 Mexico Customer Analytics In E-commerce And Consumer Retail Market by Component
10.1.6.3.2 Mexico Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.1.6.3.3 Mexico Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.2. EUROPE
10.2.1 Europe Customer Analytics In E-commerce And Consumer Retail Market Overview
10.2.2 Europe Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis
10.2.3 Europe Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Component
10.2.4 Europe Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Deployment
10.2.5 Europe Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Organization Size
10.2.6 Europe Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Countries
10.2.6.1 Germany Customer Analytics In E-commerce And Consumer Retail Market
10.2.6.1.1 Germany Customer Analytics In E-commerce And Consumer Retail Market by Component
10.2.6.1.2 Germany Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.2.6.1.3 Germany Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.2.6.2 France Customer Analytics In E-commerce And Consumer Retail Market
10.2.6.2.1 France Customer Analytics In E-commerce And Consumer Retail Market by Component
10.2.6.2.2 France Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.2.6.2.3 France Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.2.6.3 Italy Customer Analytics In E-commerce And Consumer Retail Market
10.2.6.3.1 Italy Customer Analytics In E-commerce And Consumer Retail Market by Component
10.2.6.3.2 Italy Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.2.6.3.3 Italy Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.2.6.4 United Kingdom Customer Analytics In E-commerce And Consumer Retail Market
10.2.6.4.1 United Kingdom Customer Analytics In E-commerce And Consumer Retail Market by Component
10.2.6.4.2 United Kingdom Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.2.6.4.3 United Kingdom Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.2.6.5 Russia Customer Analytics In E-commerce And Consumer Retail Market
10.2.6.5.1 Russia Customer Analytics In E-commerce And Consumer Retail Market by Component
10.2.6.5.2 Russia Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.2.6.5.3 Russia Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.2.6.6 Rest of Europe Customer Analytics In E-commerce And Consumer Retail Market
10.2.6.6.1 Rest of Europe Customer Analytics In E-commerce And Consumer Retail Market by Component
10.2.6.6.2 Rest of Europe Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.2.6.6.3 Rest of Europe Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.3. ASIA-PACIFIC
10.3.1 Asia-Pacific Customer Analytics In E-commerce And Consumer Retail Market Overview
10.3.2 Asia-Pacific Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis
10.3.3 Asia-Pacific Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Component
10.3.4 Asia-Pacific Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Deployment
10.3.5 Asia-Pacific Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Organization Size
10.3.6 Asia-Pacific Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Countries
10.3.6.1 Australia Customer Analytics In E-commerce And Consumer Retail Market
10.3.6.1.1 Australia Customer Analytics In E-commerce And Consumer Retail Market by Component
10.3.6.1.2 Australia Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.3.6.1.3 Australia Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.3.6.2 China Customer Analytics In E-commerce And Consumer Retail Market
10.3.6.2.1 China Customer Analytics In E-commerce And Consumer Retail Market by Component
10.3.6.2.2 China Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.3.6.2.3 China Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.3.6.3 India Customer Analytics In E-commerce And Consumer Retail Market
10.3.6.3.1 India Customer Analytics In E-commerce And Consumer Retail Market by Component
10.3.6.3.2 India Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.3.6.3.3 India Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.3.6.4 Japan Customer Analytics In E-commerce And Consumer Retail Market
10.3.6.4.1 Japan Customer Analytics In E-commerce And Consumer Retail Market by Component
10.3.6.4.2 Japan Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.3.6.4.3 Japan Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.3.6.5 South Korea Customer Analytics In E-commerce And Consumer Retail Market
10.3.6.5.1 South Korea Customer Analytics In E-commerce And Consumer Retail Market by Component
10.3.6.5.2 South Korea Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.3.6.5.3 South Korea Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.3.6.6 Rest of Asia-Pacific Customer Analytics In E-commerce And Consumer Retail Market
10.3.6.6.1 Rest of Asia-Pacific Customer Analytics In E-commerce And Consumer Retail Market by Component
10.3.6.6.2 Rest of Asia-Pacific Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.3.6.6.3 Rest of Asia-Pacific Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.4. MIDDLE EAST AND AFRICA
10.4.1 Middle East and Africa Customer Analytics In E-commerce And Consumer Retail Market Overview
10.4.2 Middle East and Africa Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis
10.4.3 Middle East and Africa Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Component
10.4.4 Middle East and Africa Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Deployment
10.4.5 Middle East and Africa Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Organization Size
10.4.6 Middle East and Africa Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Countries
10.4.6.1 South Africa Customer Analytics In E-commerce And Consumer Retail Market
10.4.6.1.1 South Africa Customer Analytics In E-commerce And Consumer Retail Market by Component
10.4.6.1.2 South Africa Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.4.6.1.3 South Africa Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.4.6.2 Saudi Arabia Customer Analytics In E-commerce And Consumer Retail Market
10.4.6.2.1 Saudi Arabia Customer Analytics In E-commerce And Consumer Retail Market by Component
10.4.6.2.2 Saudi Arabia Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.4.6.2.3 Saudi Arabia Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.4.6.3 U.A.E Customer Analytics In E-commerce And Consumer Retail Market
10.4.6.3.1 U.A.E Customer Analytics In E-commerce And Consumer Retail Market by Component
10.4.6.3.2 U.A.E Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.4.6.3.3 U.A.E Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.4.6.4 Rest of Middle East and Africa Customer Analytics In E-commerce And Consumer Retail Market
10.4.6.4.1 Rest of Middle East and Africa Customer Analytics In E-commerce And Consumer Retail Market by Component
10.4.6.4.2 Rest of Middle East and Africa Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.4.6.4.3 Rest of Middle East and Africa Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.5. SOUTH AND CENTRAL AMERICA
10.5.1 South and Central America Customer Analytics In E-commerce And Consumer Retail Market Overview
10.5.2 South and Central America Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis
10.5.3 South and Central America Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Component
10.5.4 South and Central America Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Deployment
10.5.5 South and Central America Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Organization Size
10.5.6 South and Central America Customer Analytics In E-commerce And Consumer Retail Market Forecasts and Analysis - By Countries
10.5.6.1 Brazil Customer Analytics In E-commerce And Consumer Retail Market
10.5.6.1.1 Brazil Customer Analytics In E-commerce And Consumer Retail Market by Component
10.5.6.1.2 Brazil Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.5.6.1.3 Brazil Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.5.6.2 Argentina Customer Analytics In E-commerce And Consumer Retail Market
10.5.6.2.1 Argentina Customer Analytics In E-commerce And Consumer Retail Market by Component
10.5.6.2.2 Argentina Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.5.6.2.3 Argentina Customer Analytics In E-commerce And Consumer Retail Market by Organization Size
10.5.6.3 Rest of South and Central America Customer Analytics In E-commerce And Consumer Retail Market
10.5.6.3.1 Rest of South and Central America Customer Analytics In E-commerce And Consumer Retail Market by Component
10.5.6.3.2 Rest of South and Central America Customer Analytics In E-commerce And Consumer Retail Market by Deployment
10.5.6.3.3 Rest of South and Central America Customer Analytics In E-commerce And Consumer Retail Market by Organization Size

11. INDUSTRY LANDSCAPE
11.1. MERGERS AND ACQUISITIONS
11.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
11.3. NEW PRODUCT LAUNCHES
11.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS

12. CUSTOMER ANALYTICS IN E-COMMERCE AND CONSUMER RETAIL MARKET, KEY COMPANY PROFILES
12.1. ABSOLUTDATA HOLDINGS, INC.
12.1.1. Key Facts
12.1.2. Business Description
12.1.3. Products and Services
12.1.4. Financial Overview
12.1.5. SWOT Analysis
12.1.6. Key Developments
12.2. ADOBE INC
12.2.1. Key Facts
12.2.2. Business Description
12.2.3. Products and Services
12.2.4. Financial Overview
12.2.5. SWOT Analysis
12.2.6. Key Developments
12.3. ALTERYX INC.
12.3.1. Key Facts
12.3.2. Business Description
12.3.3. Products and Services
12.3.4. Financial Overview
12.3.5. SWOT Analysis
12.3.6. Key Developments
12.4. FAIR ISAAC CORPORATION
12.4.1. Key Facts
12.4.2. Business Description
12.4.3. Products and Services
12.4.4. Financial Overview
12.4.5. SWOT Analysis
12.4.6. Key Developments
12.5. IBM CORPORATION
12.5.1. Key Facts
12.5.2. Business Description
12.5.3. Products and Services
12.5.4. Financial Overview
12.5.5. SWOT Analysis
12.5.6. Key Developments
12.6. MANTHAN SOFTWARE SERVICES PVT. LTD.
12.6.1. Key Facts
12.6.2. Business Description
12.6.3. Products and Services
12.6.4. Financial Overview
12.6.5. SWOT Analysis
12.6.6. Key Developments
12.7. MIXPANEL, INC.
12.7.1. Key Facts
12.7.2. Business Description
12.7.3. Products and Services
12.7.4. Financial Overview
12.7.5. SWOT Analysis
12.7.6. Key Developments
12.8. ORACLE CORPORATION
12.8.1. Key Facts
12.8.2. Business Description
12.8.3. Products and Services
12.8.4. Financial Overview
12.8.5. SWOT Analysis
12.8.6. Key Developments
12.9. SALESFORCE.COM, INC.
12.9.1. Key Facts
12.9.2. Business Description
12.9.3. Products and Services
12.9.4. Financial Overview
12.9.5. SWOT Analysis
12.9.6. Key Developments
12.10. SAS INSTITUTE INC.
12.10.1. Key Facts
12.10.2. Business Description
12.10.3. Products and Services
12.10.4. Financial Overview
12.10.5. SWOT Analysis
12.10.6. Key Developments

13. APPENDIX
13.1. ABOUT THE INSIGHT PARTNERS
13.2. GLOSSARY OF TERMS
The List of Companies

1. AbsolutData Holdings, Inc.
2. Adobe Inc
3. Alteryx Inc.
4. Fair Isaac Corporation
5. IBM Corporation
6. Manthan Software Services Pvt. Ltd.
7. Mixpanel, Inc.
8. Oracle Corporation
9. Salesforce.com, Inc.
10. SAS Institute Inc.
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