Europe Wheat Flour Market Outlook and Strategic Insights by 2027

The wheat flour market in Europe is expected to reach US$ 64,744.65 million by 2027 from US$ 54,204.94 million in 2019 and is expected to grow at a CAGR of 2.6% from 2020 to 2027.

Germany, UK, and France are major economies in Europe. In 2019,Germany contributed to the largest share in the Europe wheat flour market. The growth of the wheat flour market in this country is primarily attributed to the increasing demand for wheat flour based-products coupled with the rapid development and growth in food processing technology. Besides this, the surging demand for convenience food such as wheat bread, noodles, pasta, snacks and appetizers where wheat flour is used as a main ingredient has surged the demand for Europe Wheat Flour market in the country. The development of new snacks products is projected to create new opportunities for the key players operating in the market over the forecast period.

Health benefits of wheat flour is the key driver for the growth of the wheat flour market. Wheat flour is considered one of the most popular food ingredients consumed worldwide. Wheat flour is widely known for its nutritional properties and health benefits such as reducing cholesterol levels, regulating metabolism, minimizing obesity, and balancing blood sugar levels. Wheat flour is considered as a rich source of gluten—a protein that adds strength and elasticity to the baked products. The amount of gluten may vary according to different varieties of wheat flour available. Additionally, wheat flour is formed of highly nutritious fiber, which has abundant presence of essential nutrients such as vitamins, minerals, and catalytic elements, especially vitamin B and E. The consumption of wheat flour is also perceived to alleviate the risk of breast cancer by boosting the metabolic rate of estrogen. Moreover, wheat flour is known to impart nourishment, skin protection, and energy required for overall body functions. Wheat manufacturers have also introduced vitamin-A fortified wheat flour to cater to the nutritional needs of the population. Owing to its properties, wheat flour is used in numerous applications across several industries, including food and personal care. The demand for wheat flour is especially high in food industries due to its growing need in bakery and confectionery products. Besides, rising inclination toward healthy lifestyle and growing instances of diabetes, cancer, and other such diseases are among the factors driving the growth of the market under study. Also, rising preference toward convenience staple foods, along with growing preference of high-protein flour products, is positively affecting the market growth. Furthermore, several initiatives are being taken to support food fortification as a measure to minimize the instances of malnutrition. Evolving trends of healthy food, rising application of wheat flour in bakery goods and confectionaries, and launch of products with wheat flour as an ingredient are driving the demand for wheat flour across Europe. In response to the growing market demand for products with wheat flour, wheat manufacturers are introducing high quality and fine varieties of wheat flour in the market. Further, the growth of food & beverages, cosmetics, and other industries is expected to propel the demand for wheat flour across Europe.

However, COVID-19 has affected economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. In Europe, as per the recent data, Russia has recorded the highest number of COVID cases. Other than this, Spain, UK, Italy and Germany have also been hit hard and are expected to suffer an economic hit due to a lack of revenue from various industries. Other member states have implemented drastic measures and travel restrictions, including partially closing their borders. This is anticipated to impact market growth in Europe.

Europe Wheat Flour Market Segmentation

Europe Wheat Flour Market, by Product Type

• All-Purpose Flour
• Bread Flour
• Semolina and Durum Flour
• Whole Wheat Flour
• Others

Europe Wheat Flour Market, by End User

• Residential
• Commercial

Europe Wheat Flour Market, by Application

• Bread
• Bakery Products
• Noodles and Pasta
• Others

Europe Wheat Flour Market, by Distribution Channel

• Supermarkets and Hypermarkets
• Convenience Stores
• Online
• Others

Europe Wheat Flour Market, by Country

• Germany
• France
• UK
• Italy
• Russia
• Rest of Europe

Europe WheatFlour Market -Companies Mentioned

• Archer-Daniels-Midland Company
• Acarsan Holding
• General Mills Inc.
• George Weston Foods Limited
• KORFEZ Flour Group

Europe Wheat Flour Report Scope