Hashtag Monitoring Software Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Deployment (Cloud, On Premise); Organization Size (SMEs, Large Enterprises) and Geography

Report Code: TIPRE00023889 | No. of Pages: 150 | Category: Technology, Media and Telecommunications | Status: Upcoming

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MARKET INTRODUCTION

Hashtag monitoring software is tool which allows users to monitor social media engagement of a particular campaign. The hashtag monitoring software is used by marketing professional to identify successful marketing efforts and also to understand users behavior with regards to a particular media post. Also, the hashtag monitoring software is used to identify various ongoing trends on social media.

MARKET DYNAMICS

The growing penetration of digital marketing across various industry verticals is one of the prime factors for the growth of the hashtag monitoring software market. However, lack of awareness about URL shorter platforms is hampering the growth of the market. Meanwhile, increasing need for monitoring social media campaign and social media trends is projected to propel the adoption of hashtag monitoring software.

MARKET SCOPE

The "Hashtag Monitoring Software Market Analysis to 2028" is a specialized and in-depth study of the technology, media, and telecommunication with a special focus on the global market trend analysis. The report aims to provide an overview of hashtag monitoring software market with detailed market segmentation by deployment, organization size, and geography. The global hashtag monitoring software market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading hashtag monitoring software market players and offers key trends and opportunities in the hashtag monitoring software market.

MARKET SEGMENTATION

The global hashtag monitoring software market is segmented on the basis of deployment and organization size. Based on deployment, the market is bifurcated into cloud and on premise. On the basis of organization size, the market is segmented as SMEs and large organizations.

REGIONAL FRAMEWORK

The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global hashtag monitoring software market based on various segments. It also provides market size and forecast estimates from year 2017 to 2027 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The hashtag monitoring software market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.

The report analyzes factors affecting hashtag monitoring software market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the hashtag monitoring software market in these regions.



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MARKET PLAYERS


The reports cover key developments in the hashtag monitoring software market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market players from hashtag monitoring software market are anticipated to lucrative growth opportunities in the future with the rising demand for hashtag monitoring software market. Below mentioned is the list of few companies engaged in the hashtag monitoring software market.

The report also includes the profiles of key hashtag monitoring software market companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in the past five years.

  •   Sprout Social, Inc.
  •   Agorapulse
  •   Brand24 Global Inc.
  •   Statusbrew
  •   Talkwalker Inc.
  •   eclincher, Inc.
  •   Mentionlytics Inc.
  •   Keyhole
  •   RiteTag
  •   Digivizer Pty Ltd
The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.


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TABLE OF CONTENTS

1. INTRODUCTION
1.1. SCOPE OF THE STUDY
1.2. THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3. MARKET SEGMENTATION
1.3.1 Hashtag Monitoring Software Market - By Deployment
1.3.2 Hashtag Monitoring Software Market - By Organization Size
1.3.3 Hashtag Monitoring Software Market - By Region
1.3.3.1 By Country

2. KEY TAKEAWAYS

3. RESEARCH METHODOLOGY

4. HASHTAG MONITORING SOFTWARE MARKET LANDSCAPE
4.1. OVERVIEW
4.2. PEST ANALYSIS
4.2.1 North America - Pest Analysis
4.2.2 Europe - Pest Analysis
4.2.3 Asia-Pacific - Pest Analysis
4.2.4 Middle East and Africa - Pest Analysis
4.2.5 South and Central America - Pest Analysis
4.3. ECOSYSTEM ANALYSIS
4.4. EXPERT OPINIONS

5. HASHTAG MONITORING SOFTWARE MARKET - KEY MARKET DYNAMICS
5.1. KEY MARKET DRIVERS
5.2. KEY MARKET RESTRAINTS
5.3. KEY MARKET OPPORTUNITIES
5.4. FUTURE TRENDS
5.5. IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS

6. HASHTAG MONITORING SOFTWARE MARKET - GLOBAL MARKET ANALYSIS
6.1. HASHTAG MONITORING SOFTWARE - GLOBAL MARKET OVERVIEW
6.2. HASHTAG MONITORING SOFTWARE - GLOBAL MARKET AND FORECAST TO 2028
6.3. MARKET POSITIONING

7. HASHTAG MONITORING SOFTWARE MARKET - REVENUE AND FORECASTS TO 2028 - DEPLOYMENT
7.1. OVERVIEW
7.2. DEPLOYMENT MARKET FORECASTS AND ANALYSIS
7.3. CLOUD
7.3.1. Overview
7.3.2. Cloud Market Forecast and Analysis
7.4. ON PREMISE
7.4.1. Overview
7.4.2. On Premise Market Forecast and Analysis
8. HASHTAG MONITORING SOFTWARE MARKET - REVENUE AND FORECASTS TO 2028 - ORGANIZATION SIZE
8.1. OVERVIEW
8.2. ORGANIZATION SIZE MARKET FORECASTS AND ANALYSIS
8.3. SMES
8.3.1. Overview
8.3.2. SMEs Market Forecast and Analysis
8.4. LARGE ENTERPRISES
8.4.1. Overview
8.4.2. Large Enterprises Market Forecast and Analysis

9. HASHTAG MONITORING SOFTWARE MARKET REVENUE AND FORECASTS TO 2028 - GEOGRAPHICAL ANALYSIS
9.1. NORTH AMERICA
9.1.1 North America Hashtag Monitoring Software Market Overview
9.1.2 North America Hashtag Monitoring Software Market Forecasts and Analysis
9.1.3 North America Hashtag Monitoring Software Market Forecasts and Analysis - By Deployment
9.1.4 North America Hashtag Monitoring Software Market Forecasts and Analysis - By Organization Size
9.1.5 North America Hashtag Monitoring Software Market Forecasts and Analysis - By Countries
9.1.5.1 United States Hashtag Monitoring Software Market
9.1.5.1.1 United States Hashtag Monitoring Software Market by Deployment
9.1.5.1.2 United States Hashtag Monitoring Software Market by Organization Size
9.1.5.2 Canada Hashtag Monitoring Software Market
9.1.5.2.1 Canada Hashtag Monitoring Software Market by Deployment
9.1.5.2.2 Canada Hashtag Monitoring Software Market by Organization Size
9.1.5.3 Mexico Hashtag Monitoring Software Market
9.1.5.3.1 Mexico Hashtag Monitoring Software Market by Deployment
9.1.5.3.2 Mexico Hashtag Monitoring Software Market by Organization Size
9.2. EUROPE
9.2.1 Europe Hashtag Monitoring Software Market Overview
9.2.2 Europe Hashtag Monitoring Software Market Forecasts and Analysis
9.2.3 Europe Hashtag Monitoring Software Market Forecasts and Analysis - By Deployment
9.2.4 Europe Hashtag Monitoring Software Market Forecasts and Analysis - By Organization Size
9.2.5 Europe Hashtag Monitoring Software Market Forecasts and Analysis - By Countries
9.2.5.1 Germany Hashtag Monitoring Software Market
9.2.5.1.1 Germany Hashtag Monitoring Software Market by Deployment
9.2.5.1.2 Germany Hashtag Monitoring Software Market by Organization Size
9.2.5.2 France Hashtag Monitoring Software Market
9.2.5.2.1 France Hashtag Monitoring Software Market by Deployment
9.2.5.2.2 France Hashtag Monitoring Software Market by Organization Size
9.2.5.3 Italy Hashtag Monitoring Software Market
9.2.5.3.1 Italy Hashtag Monitoring Software Market by Deployment
9.2.5.3.2 Italy Hashtag Monitoring Software Market by Organization Size
9.2.5.4 United Kingdom Hashtag Monitoring Software Market
9.2.5.4.1 United Kingdom Hashtag Monitoring Software Market by Deployment
9.2.5.4.2 United Kingdom Hashtag Monitoring Software Market by Organization Size
9.2.5.5 Russia Hashtag Monitoring Software Market
9.2.5.5.1 Russia Hashtag Monitoring Software Market by Deployment
9.2.5.5.2 Russia Hashtag Monitoring Software Market by Organization Size
9.2.5.6 Rest of Europe Hashtag Monitoring Software Market
9.2.5.6.1 Rest of Europe Hashtag Monitoring Software Market by Deployment
9.2.5.6.2 Rest of Europe Hashtag Monitoring Software Market by Organization Size
9.3. ASIA-PACIFIC
9.3.1 Asia-Pacific Hashtag Monitoring Software Market Overview
9.3.2 Asia-Pacific Hashtag Monitoring Software Market Forecasts and Analysis
9.3.3 Asia-Pacific Hashtag Monitoring Software Market Forecasts and Analysis - By Deployment
9.3.4 Asia-Pacific Hashtag Monitoring Software Market Forecasts and Analysis - By Organization Size
9.3.5 Asia-Pacific Hashtag Monitoring Software Market Forecasts and Analysis - By Countries
9.3.5.1 Australia Hashtag Monitoring Software Market
9.3.5.1.1 Australia Hashtag Monitoring Software Market by Deployment
9.3.5.1.2 Australia Hashtag Monitoring Software Market by Organization Size
9.3.5.2 China Hashtag Monitoring Software Market
9.3.5.2.1 China Hashtag Monitoring Software Market by Deployment
9.3.5.2.2 China Hashtag Monitoring Software Market by Organization Size
9.3.5.3 India Hashtag Monitoring Software Market
9.3.5.3.1 India Hashtag Monitoring Software Market by Deployment
9.3.5.3.2 India Hashtag Monitoring Software Market by Organization Size
9.3.5.4 Japan Hashtag Monitoring Software Market
9.3.5.4.1 Japan Hashtag Monitoring Software Market by Deployment
9.3.5.4.2 Japan Hashtag Monitoring Software Market by Organization Size
9.3.5.5 South Korea Hashtag Monitoring Software Market
9.3.5.5.1 South Korea Hashtag Monitoring Software Market by Deployment
9.3.5.5.2 South Korea Hashtag Monitoring Software Market by Organization Size
9.3.5.6 Rest of Asia-Pacific Hashtag Monitoring Software Market
9.3.5.6.1 Rest of Asia-Pacific Hashtag Monitoring Software Market by Deployment
9.3.5.6.2 Rest of Asia-Pacific Hashtag Monitoring Software Market by Organization Size
9.4. MIDDLE EAST AND AFRICA
9.4.1 Middle East and Africa Hashtag Monitoring Software Market Overview
9.4.2 Middle East and Africa Hashtag Monitoring Software Market Forecasts and Analysis
9.4.3 Middle East and Africa Hashtag Monitoring Software Market Forecasts and Analysis - By Deployment
9.4.4 Middle East and Africa Hashtag Monitoring Software Market Forecasts and Analysis - By Organization Size
9.4.5 Middle East and Africa Hashtag Monitoring Software Market Forecasts and Analysis - By Countries
9.4.5.1 South Africa Hashtag Monitoring Software Market
9.4.5.1.1 South Africa Hashtag Monitoring Software Market by Deployment
9.4.5.1.2 South Africa Hashtag Monitoring Software Market by Organization Size
9.4.5.2 Saudi Arabia Hashtag Monitoring Software Market
9.4.5.2.1 Saudi Arabia Hashtag Monitoring Software Market by Deployment
9.4.5.2.2 Saudi Arabia Hashtag Monitoring Software Market by Organization Size
9.4.5.3 U.A.E Hashtag Monitoring Software Market
9.4.5.3.1 U.A.E Hashtag Monitoring Software Market by Deployment
9.4.5.3.2 U.A.E Hashtag Monitoring Software Market by Organization Size
9.4.5.4 Rest of Middle East and Africa Hashtag Monitoring Software Market
9.4.5.4.1 Rest of Middle East and Africa Hashtag Monitoring Software Market by Deployment
9.4.5.4.2 Rest of Middle East and Africa Hashtag Monitoring Software Market by Organization Size
9.5. SOUTH AND CENTRAL AMERICA
9.5.1 South and Central America Hashtag Monitoring Software Market Overview
9.5.2 South and Central America Hashtag Monitoring Software Market Forecasts and Analysis
9.5.3 South and Central America Hashtag Monitoring Software Market Forecasts and Analysis - By Deployment
9.5.4 South and Central America Hashtag Monitoring Software Market Forecasts and Analysis - By Organization Size
9.5.5 South and Central America Hashtag Monitoring Software Market Forecasts and Analysis - By Countries
9.5.5.1 Brazil Hashtag Monitoring Software Market
9.5.5.1.1 Brazil Hashtag Monitoring Software Market by Deployment
9.5.5.1.2 Brazil Hashtag Monitoring Software Market by Organization Size
9.5.5.2 Argentina Hashtag Monitoring Software Market
9.5.5.2.1 Argentina Hashtag Monitoring Software Market by Deployment
9.5.5.2.2 Argentina Hashtag Monitoring Software Market by Organization Size
9.5.5.3 Rest of South and Central America Hashtag Monitoring Software Market
9.5.5.3.1 Rest of South and Central America Hashtag Monitoring Software Market by Deployment
9.5.5.3.2 Rest of South and Central America Hashtag Monitoring Software Market by Organization Size

10. INDUSTRY LANDSCAPE
10.1. MERGERS AND ACQUISITIONS
10.2. AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3. NEW PRODUCT LAUNCHES
10.4. EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS

11. HASHTAG MONITORING SOFTWARE MARKET, KEY COMPANY PROFILES
11.1. SPROUT SOCIAL, INC.
11.1.1. Key Facts
11.1.2. Business Description
11.1.3. Products and Services
11.1.4. Financial Overview
11.1.5. SWOT Analysis
11.1.6. Key Developments
11.2. AGORAPULSE
11.2.1. Key Facts
11.2.2. Business Description
11.2.3. Products and Services
11.2.4. Financial Overview
11.2.5. SWOT Analysis
11.2.6. Key Developments
11.3. BRAND24 GLOBAL INC.
11.3.1. Key Facts
11.3.2. Business Description
11.3.3. Products and Services
11.3.4. Financial Overview
11.3.5. SWOT Analysis
11.3.6. Key Developments
11.4. STATUSBREW
11.4.1. Key Facts
11.4.2. Business Description
11.4.3. Products and Services
11.4.4. Financial Overview
11.4.5. SWOT Analysis
11.4.6. Key Developments
11.5. TALKWALKER INC.
11.5.1. Key Facts
11.5.2. Business Description
11.5.3. Products and Services
11.5.4. Financial Overview
11.5.5. SWOT Analysis
11.5.6. Key Developments
11.6. ECLINCHER, INC.
11.6.1. Key Facts
11.6.2. Business Description
11.6.3. Products and Services
11.6.4. Financial Overview
11.6.5. SWOT Analysis
11.6.6. Key Developments
11.7. MENTIONLYTICS INC.
11.7.1. Key Facts
11.7.2. Business Description
11.7.3. Products and Services
11.7.4. Financial Overview
11.7.5. SWOT Analysis
11.7.6. Key Developments
11.8. KEYHOLE
11.8.1. Key Facts
11.8.2. Business Description
11.8.3. Products and Services
11.8.4. Financial Overview
11.8.5. SWOT Analysis
11.8.6. Key Developments
11.9. RITETAG
11.9.1. Key Facts
11.9.2. Business Description
11.9.3. Products and Services
11.9.4. Financial Overview
11.9.5. SWOT Analysis
11.9.6. Key Developments
11.10. DIGIVIZER PTY LTD
11.10.1. Key Facts
11.10.2. Business Description
11.10.3. Products and Services
11.10.4. Financial Overview
11.10.5. SWOT Analysis
11.10.6. Key Developments

12. APPENDIX
12.1. ABOUT THE INSIGHT PARTNERS
12.2. GLOSSARY OF TERMS
The List of Companies

1. Sprout Social, Inc.
2. Agorapulse
3. Brand24 Global Inc.
4. Statusbrew
5. Talkwalker Inc.
6. eclincher, Inc.
7. Mentionlytics Inc.
8. Keyhole
9. RiteTag
10. Digivizer Pty Ltd
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