North America Retail Execution Software Market Drivers and Forecasts by 2027

North America Retail Execution Software Market Forecast to 2027 - COVID-19 Impact and Regional Analysis By Enterprise Size (SMEs and Large Enterprises) and Application (Retail Operations, Field Service Management, Mobile Forms Automation, Field Sales, Trade Promotion Management, Employee Engagement, and Others)

Historic Data: 2017-2018 | Base Year: 2019 | Forecast Period: 2020-2027

Report Date : Apr 2021
Report Code : TIPRE00020987

Category : Technology, Media and Telecommunications
Status : Published

Available Report Formats :
No. of Pages : 100

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North America Retail Execution Software Market Drivers and Forecasts by 2027

Report Date: Apr 2021 | Report Code: TIPRE00020987

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Page Updated: Apr 2021

Analysis Strategic Insights Market Drivers Regional Insights Report Scope Recent Developments FAQs

The retail execution software market in North America is expected to grow from US$ 61.77 million in 2019 to US$ 86.58 million by 2027; it is estimated to grow at a CAGR of 6.1% from 2020 to 2027.

The US, Canada, and Mexico are major economies in North America. Retail and e-commerce platforms getting high preference is the major factor driving the North America retail execution software market. The retail and e-commerce industry provides a huge platform for shopping. It is increasing at an unprecedented rate across the North America. Retail and e-commerce platforms also help various businesses to reach their customers easily; hence, necessary exposure to business is achieved. According to the Census Bureau of the Department of Commerce, US retail e-commerce sales were US$ 160.3 billion for the first quarter of 2020, an increase of 2.4% from the fourth quarter of 2019. Growing retail and e-commerce industries in North America are thriving in the business for retail execution software. The retail execution software is used for planning, managing, and monitoring the in-store activities in the consumer packaged goods (CPG) industry—such as retail operations, field sales, trade promotion management, field service management, mobile forms automation, and employee engagement. This software facilitates to enhance the collaboration between CPG companies and retailers to increase profits and optimize in-store sales. This factor is scaling up the retail execution software market size year-on-year.

The ongoing COVID-19 pandemic is severely impacting North America. North America is one of the most important regions for the adoption and growth of new technologies owing to favorable government policies to boost innovation, the presence of a huge industrial base, and high purchasing power, especially in developed countries such as the US and Canada. Hence, any impact on the growth of industries is expected to affect the economic growth of the region in a negative manner. The US is a prominent market for retail execution software, especially in the retail and e-commerce sectors. The huge increase in the number of confirmed cases and reported deaths in the country has affected these industries. The factory and business shutdowns across the US, Canada, and Mexico are impacting the adoption of the retail execution software market. The COVID-19 outbreak has had a severe impact on logistics operations, transportation, and trade activity. North America is a home to a large number of manufacturing and technology companies, and thus the impact of coronavirus outbreak is anticipated to be quite severe in the in 2021 as well. However, the sales of online grocery and food business have increased in the region. Consumers are spending on products that would help them get through the COVID-19 crisis, which includes online grocery pickup and retail execution. The impact of COVID-19 is short-term; it is likely to decrease in the coming years.

With the new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the North America retail execution software market. The North America retail execution software market is expected to grow at a good CAGR during the forecast period.

This FREE sample will include data analysis, ranging from market trends to estimates and forecasts.

North America Retail Execution Software Market Segmentation

North America Retail Execution Software Market – By Enterprise Size

SMEs
Large Enterprises

North America Retail Execution Software Market – By Application

Retail Operations
Field Service Management
Mobile Forms Automation
Field Sales
Trade Promotion Management
Employee Engagement
Others

North America Retail Execution Software Market, by Country

US
Canada
Mexico

North America Retail Execution Software Market - Companies Mentioned

EdgeCG (StayinFront, Inc.)
Intelligence Retail
POPProbe
Spring Mobile Solutions, Inc.
Trax Technology Solutions Pte Ltd.
Valomnia
WINIT
XTEL (Kantar Group)

North America Retail Execution Software Report Scope

Report Attribute	Details
Market size in 2019	US$ 61.77 Million
Market Size by 2027	US$ 86.58 Million
CAGR (2020 - 2027)	6.1%
Historical Data	2017-2018
Forecast period	2020-2027
Segments Covered	By Enterprise Size SMEs and Large Enterprises By Application Retail Operations Field Service Management Mobile Forms Automation Field Sales Trade Promotion Management Employee Engagement
Regions and Countries Covered	North America US Canada Mexico
Market leaders and key company profiles	EdgeCG (StayinFront, Inc.) Intelligence Retail POPProbe Spring Mobile Solutions, Inc. Trax Technology Solutions Pte Ltd. Valomnia WINIT XTEL (Kantar Group)

Research Manager

Ankita Mittal

Manager,
Market Research & Consulting

Ankita is a dynamic market research and consulting professional with over 8 years of experience across the technology, media, ICT, and electronics & semiconductor sectors. She has successfully led and delivered 100+ consulting and research assignments for global clients such as Microsoft, Oracle, NEC Corporation, SAP, KPMG, and Expeditors International. Her core competencies include market assessment, data analysis, forecasting, strategy formulation, competitive intelligence, and report writing.

Ankita is adept at handling complete project cycles—from pre-sales proposal design and client discussions to post-sales delivery of actionable insights. She is skilled in managing cross-functional teams, structuring complex research modules, and aligning solutions with client-specific business goals. Her excellent communication, leadership, and presentation abilities have enabled her to consistently deliver value-driven outcomes in fast-paced and evolving market environments.

What are the North America Retail Execution Software Market report deliverables?

Historical Analysis (2 Years), Base Year, Forecast (7 Years) with CAGR
PEST and SWOT Analysis
Market Size Value / Volume - Regional, Country
Industry and Competitive Landscape
Excel Dataset

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