Organic Pet Food Market to 2028- Industry Size, Share & Growth

The organic pet food market was valued at US$ 4,991.54 million in 2021 and is projected to reach US$ 9,090.20 million by 2028; it is expected to grow at a CAGR of 8.9% from 2021 to 2028.

In 2020, North America held the largest share of the global organic pet food market. However, Asia-Pacific is estimated to register the highest CAGR in the market during the forecast period. The Asia-Pacific market comprises several developing and developed economies such as China, India, Japan, South Korea, and Australia. These economies are witnessing an upsurge in the middle-class population, coupled with the growth in urbanization, offering lucrative opportunities for the key players operating in the organic pet food market.  The increasing pet population in Asia-Pacific and the rising consumer inclination toward organic pet food drive the market growth. Also, the rise in the humanization of pets would propel the growth of the organic pet food market in Asia-Pacific during the forecast period.

Strategic Insights

Impact of COVID-19 Pandemic on Organic Pet Food Market

The COVID-19 pandemic has significantly disrupted the manufacturing sector in terms of operational efficiency owing to extended lockdowns across different regions, restrictions imposed on international trades, shutdown of manufacturing units, travel bans, supply chain restrictions, and raw materials shortage. The pandemic has impacted the global organic pet food market owing to the shutdown of manufacturing units, rising prices of raw material, shortage of labor, disruption of supply chains, and financial instability. The governments of various countries imposed lockdowns in early 2020 to restrict the spread of the virus, which, in turn, negatively impacted the production of organic pet food. The governments had asked the pet food manufacturers to delay their production, which adversely affected the global supply of food and pet food, including organic pet food. However, since 2021, the governments of different countries in APAC have been offering vaccination to people and taking precautionary measures to control the spread of novel coronavirus. The governments have also realigned their operations, restructured their production facilities, and procured raw materials required for organic pet food in advance to avoid an imbalance between supply and demand. Also, e-commerce network is playing a major role in food and pet food product distribution during the pandemic, and people mostly prefer buying products online.

Organic Pet Food Market Breakdown: by Region, 2020

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Market Insights

Rising Cases of Foodborne Hazards

Hygienic and healthy pet food is fundamental to ensure the health of pets. Therefore, pet owners prefer to buy quality pet food. The food labeled as holistic, organic, and natural has a greater tendency to attract customers than conventional products. Generally, pet foods are made with by-products of the food processing industry, such as chicken skin and bones. Such practices may lead to foodborne illnesses if the used raw material is induced with additional antibiotics. The supply chain of pet food from the first step of handling to the last step must be maintained to prevent foodborne illnesses that can be spread by pet food. In many cases where owners feed raw pet food to their pets, the incidence of salmonella contamination has been found. Moreover, the artificial fortification of food may harm the health of pet animals and affect the brand name. For instance, Fromm Family Foods brand recalled dog food in October 2021 due to potential elevation of vitamin D content, which is expected to be harmful to dogs. Organic Trade Association (OTA) reported higher growth in organic pet food sales than human organic food sales. Moreover, the organic pet food market has been growing since the recall of pet food by Menu Foods Inc. in 2007, which resulted in 14 animal deaths in the US. The organic pet food market witnessed a huge spike in sales owing to customers’ apprehension regarding conventional pet foods. Therefore, organic pet food is preferred as a safe choice. Thus, the market is expected to witness high growth during the forecast period.

Product Type Insights

Based on product type, the organic pet food market is segmented into dry food, wet food, and others. The dry food segment accounted for the largest market share in 2020 and is expected to register the highest CAGR in the market during the forecast period. Dry foods have a low moisture content and are available in various forms, such as pellets, kibbles, and flaked cereals. Dry dog food is made by combining and cooking ingredients such as meat and grains. Dry pet foods ensure the teeth health of dogs and cats by reducing plaque build-up. Dry pet foods do not require refrigeration, which is the main advantage. The food contains micronutrients as well along with daily nutritional requirements.

Pet Type Insights

Based on pet type, the organic pet food market is segmented into dogs, cats, and others. The dogs segment accounted for the largest market share in 2020, whereas the cats segment is expected to register the highest CAGR in the market during the forecast period. Cats are one of the popular pets among people across the world. Cats are obligate carnivores. Their dietary requirements are different than other animals. Amino acids such as taurine, arginine, histidine, isoleucine, leucine, lysine, methionine, phenylalanine, threonine, tryptophan, and valine are essential for their growth, reproduction, gut health, and bone health. In addition, taurine is generally found in animal-based meals. Furthermore, cats require a considerable amount of vitamin A for their growth and wellbeing. The organic pet food is now fortified with various micronutrients that are essential for growth and overall well-being of cat health, which is boosting the demand for organic pet food for cats. The innovative products, such as plant-based wet food treats are expected to further propel the cats segment demand in organic pet food market.

Distribution Channel Insights

Based on distribution channel, the organic pet food market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The supermarkets and hypermarkets segment accounted for the largest market share in 2020, whereas the online retail segment is expected to register the highest CAGR in the market during the forecast period. Ecommerce platforms offer a wide range of products of various categories to customers across the world. Consumers can buy the product of their choice from their homes or offices. Online retail is the fastest-growing distribution channel for organic pet food due to the ease of accessibility; availability of a wide range of products; and convenience offered by these channels in terms of delivery of the products, cashback, discount coupons, and attractive deals. Moreover, the market for the online retail segment is expected to witness a notable growth in the coming years due to the restrictions on shopping at physical stores amid the COVID-19 pandemic.

Organic Pet Food Market, by Distribution Channel – 2020 and 2028

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Tender and True Pet Nutrition; Castor and Pollux Natural Petworks; Nestlé; Raw Paws Pet, Inc.; NATIVE PET; Primal Pet Foods; Yarrah Organic Petfood B.V.; Organic Paws; Petcurean; and Evangers are among the key players operating in the organic pet food market. These companies provide a wide range of product portfolio for the market. The market players are developing high-quality and innovative products to fulfil the customer’s requirements. The companies are introducing organic variants of best-selling conventional pet foods to cater to the growing demand for organic pet food. For instance, the plant-based pet food products are now being introduced in organic labelled categories which is available in flavors such as cranberry, beetroot, and carrots.

Report Spotlights

• Progressive industry trends in the organic pet food market to help players develop effective long-term strategies
• Business growth strategies adopted by developed and developing markets
• Quantitative analysis of the organic pet food market from 2019 to 2028
• Estimation of global demand for organic pet food
• Porter’s five forces analysis to illustrate the efficacy of buyers and suppliers operating in the industry
• Recent developments to understand the competitive market scenario
• Market trends and outlook as well as factors driving and restraining the growth of the organic pet food market
• Assistance in decision-making process by highlighting market strategies that underpin commercial interest, leading to the market growth
• The size of the organic pet food market size at various nodes
• Detailed overview and segmentation of the market, as well as the organic pet food industry dynamics
• Size of the organic pet food market in various regions with promising growth opportunities

Organic Pet Food Market – by Product Type

• Dry Food
• Wet Food
• Others

Organic Pet Food Market – by Pet Type

• Dogs
• Cats
• Others

Organic Pet Food Market – by Distribution Channel

• Supermarkets and Hypermarkets
• Specialty Stores
• Online Retail
• Others

Company Profiles

• Tender and True Pet Nutrition
•  Castor and Pollux Natural Petworks
• Nestlé
•  Raw Paws Pet, Inc.
•  NATIVE PET
•  Primal Pet Foods
•  Yarrah Organic Petfood B.V.
•  Organic Paws
•  Petcurean
•  Evangers