Europe Mouthwash Market Growth Outlook to 2031
Europe Mouthwash Market Size and Forecast (2021 - 2031), Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Product Type (Cosmetic and Therapeutic), Flavor (Original/Classic, Mint, Fresh Tea, Herbs, Fruits and Gums, and Others), Indication (Mouth Ulcers, Gingivitis, Dry Mouth, Bad Breath, Toothache, Receding Gums, Whitening, Cavity Prevention, and Others), Category (Alcohol-Based and Alcohol-Free), Active Ingredient (Fluoride, Chlorhexidine, Essential Oils, and Others), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)
- Report Date : Dec 2025
- Report Code : TIPRE00025832
- Category : Consumer Goods
- Status : Published
- Available Report Formats :
- No. of Pages : 222
The Europe mouthwash market size is projected to grow from US$ 2.28 billion in 2024 to US$ 3.21 billion by 2031; the market is expected to register a CAGR of 5.1% during 2025–2031.
Europe Mouthwash Market AnalysisThe Europe mouthwash market is influenced by the increasing awareness of oral care, the aging population, and preference toward preventive health care and holistic hygiene practices. The trend is shifting away from the rudimentary cosmetic fresheners with the adoption of therapeutic, multipurpose, and natural formulations that prevent gum disease, sensitivity, whitening, and enamel protection without the use of alcohol and other harsh substances. Western Europe is the most adopted, with Germany being the strongest because of developed dental care systems and regular professional recommendations, whereas Eastern markets are increasing with access to increased access through urbanization and modernization of retail services.
Europe Mouthwash Market OverviewIncreased cases of dental problems, such as gum disease and tooth sensitivity, are increasing the demand for therapeutic mouthwashes. The movement toward natural, alcohol-free, and multifunctional formulations is in line with the increase in health awareness and sensitivity toward harsh chemicals.
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Europe Mouthwash Market: Strategic Insights
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Europe Mouthwash Market Drivers and OpportunitiesCustomize Research To Suit Your Requirement
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Europe Mouthwash Market: Strategic Insights
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Market Drivers:
- Increased consumer awareness of oral health and preventive health care: Higher education and awareness levels will encourage the use of mouthwash to maintain a good mouth and prevent diseases.
- Increasing number of dental diseases that need therapeutic oral care products: The increase in the prevalence of gum disease and sensitivity is driving the consumption of special mouthwash for dental health issues.
- Demand trend towards natural and alcohol-free oral care preparations: Consumers are drawn to mild and natural ingredients, not harsh chemicals such as alcohol, to achieve gentler and safer oral hygiene.
- Growth of urban population and rise in disposable incomes: Urbanization and increased purchasing power result in increased use of high-quality and differentiated mouthwash products.
- Access to superior multifunctional mouthwashes: Whitening-protective-anti-bacterial products appeal to consumers who are interested in taking care of their teeth all at once.
Market Opportunities:
- Invention of special mouthwash products that suit specific oral health requirements: Individual formulations, such as sensitivity, whitening, and gum health, have growth potential.
- Increase in the number of e-commerce platforms: Online retailing is convenient, informative, and more expansive, as it increases sales and consumer interest.
- Innovation in natural, organic, and herbal ingredient-based formulations: The growing demand for clean-label and plant-based products by consumers creates new growth opportunities.
- The innovation of the product involves oral care in combination with other cosmetic advantages: Production of a mouthwash that enhances gums, whitens teeth, and freshens the mouth will appeal to the wider market that requires a multipurpose product.
The Europe mouthwash market is divided into different segments to give a clearer view of how it works, its growth potential, and the latest trends. Below is the standard segmentation approach used in industry reports:
By Product Type:
- Cosmetic Mouthwash: There is an increasing consumer demand for teeth whitening, freshening the mouth, and appearance-enhancing oral care to boost confidence and looks.
- Therapeutic Mouthwash: Hydronic models distribute heat evenly and can be integrated with other central heating solutions, which would be attractive in places where there is a system of hot water and harsher climate conditions.
By Flavor:
- Original or Classic
- Mint
- Fresh Tea
- Herbs
- Fruits and Gums
- Others
By Indication:
- Mouth Ulcers
- Gingivitis
- Dry Mouth
- Bad Breath
- Toothache
- Receding Gums
- Whitening
- Cavity Prevention
- Others
By Category:
- Alcohol-Based
- Alcohol-Free
By Active Ingredient:
- Fluoride
- Chlorhexidine
- Essential Oils
- Others
By Distribution Channel:
- Supermarkets and Hypermarkets
- Specialty Stores
- Online Retail
- Others
By Country:
- Germany
- France
- Italy
- Spain
- UK
- Russia
- Switzerland
- Sweden
- Norway
- Belgium
- Netherlands
- Luxembourg
- Rest of Europe
Germany has the largest consumer population in the region. The fact that the oral care sector is highly developed in the country and that consumer awareness of dental hygiene practices is incredibly high, puts the demand for mouthwash products beyond understanding. The leadership in Germany is supported by extensive government and healthcare programs, such as oral screening programs that have been initiated by dental associations and healthcare organizations to raise awareness on oral care.
Market Report ScopeEurope Mouthwash Market Players Density: Understanding Its Impact on Business DynamicsHigh Market Density and Competition
The Europe mouthwash market is characterized by strong competition due to the presence of established manufacturers such as Colgate Palmolive Co, Kenvue Inc, The Procter & Gamble Co, Haleon Plc, Unilever Plc, Sunstar Suisse S.A., Kao Corp, Church & Dwight Co Inc, Himalaya Wellness Co, and LG Household & Health Care Co Ltd.
The high level of competition urges companies to stand out by offering the following:
- Introduce new bio-based and natural ingredient formulations that focus on sustainability and address the increasing consumer preference for organic and chemical-free products.
- Introduce multipurpose versions of mouthwash with intelligent ingredients such as antimicrobial protection, whitener, and enamel protection, which provide better targeted oral health advantages.
- Establish distributor partnerships and use e-commerce and subscription models to enhance accessibility, consumer interaction, and adoption of regular use.
Opportunities and Strategic Moves
- Design customized mouthwash solutions that can meet the varied consumer requirements.
- Diversify product lines to include herbal and natural product lines.
- Make dental professionals endorse and co-brand.
- Enhance presence through e-commerce and direct to consumer.
- Implement new sustainable and eco-friendly packaging innovations in product design.
- Colgate Palmolive Co
- Kenvue Inc
- The Procter & Gamble Co
- Haleon Plc
- Unilever Plc
- Sunstar Suisse S.A.
- Kao Corp
- Church & Dwight Co Inc
- Himalaya Wellness Co
- LG Household & Health Care Co Ltd
Disclaimer: The companies listed above are not ranked in any particular order.
Other companies analyzed during the course of research:- Johnson & Johnson Inc
- Reckitt
- Lion Corporation
- JNTL Consumer Health (India) Private Limited
- Uniray Life Sciences
- The Humble Co. AB
- Amway Corporation
- GlaxoSmithKline plc
- Caldwell Consumer Health, LLC
- Uncle Harry's Natural Products
- Colgate Total Sets a New Standard in Comprehensive Oral Care with the Launch of the Active Prevention System: Colgate-Palmolive launched the Colgate Total Active Prevention System, a revolutionary three-product system designed to empower consumers to take control of their oral health with a preventative solution. The system includes a reformulated toothpaste, a state-of-the-art toothbrush, and a mouthwash that work together to fight and reduce bacteria effectively.
- Corsodyl launched a brand-new Gum Strength & Protect line: Corsodyl launched a new Gum Strength & Protect line, featuring two toothpastes and a daily mouthwash, which are clinically proven to protect against gum problems. This range aims to meet the consumer demand for oral care solutions that help proactively manage gum health and prevent issues related to poor oral hygiene.
The "Europe Mouthwash Market Size and Forecast (2021–2031)" report provides a detailed analysis of the market covering the following areas:
- Europe mouthwash market size and forecast at the regional and country levels for all the key market segments covered under the scope
- Europe mouthwash market trends, as well as market dynamics such as drivers, restraints, and key opportunities
- Detailed Porter's five forces and SWOT analysis
- Europe mouthwash market analysis covering key market trends, regional framework, major players, regulations, and recent market developments
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the Europe mouthwash market
- Detailed company profiles
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
Colgate Palmolive Co, Kenvue Inc, The Procter & Gamble Co, Haleon Plc, Unilever Plc, Sunstar Suisse S.A., Kao Corp, Church & Dwight Co Inc, Himalaya Wellness Co, and LG Household & Health Care Co Ltd are among the key players operating in the market.
Germany dominated the market with the largest share in 2024.
Multifunctional formulations addressing diverse specific oral health conditions, personalized oral care solutions leveraging digital technologies and artificial intelligence, and expansion of professional distribution channels and clinician integration strategies are likely to emerge as key trends in the market.
The market size is projected to reach US$ 3.21 billion by 2031.
Aging population creating escalating oral healthcare necessity, heightened consumer awareness of systemic health interconnections, and rapid digital commerce expansion and direct consumer accessibility are the key factors driving market growth.
1. Introduction
1.1 Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Analyst Market Outlook
2.2 Market Attractiveness
3. Research Methodology
3.1 Secondary Research
3.2 Primary Research
3.2.1 Hypothesis formulation:
3.2.2 Macro-economic factor analysis:
3.2.3 Developing base number:
3.2.4 Data Triangulation:
3.2.5 Country level data:
3.3 Assumptions and Limitations
4. Europe Mouthwash Market Landscape
4.1 Overview
4.2 Porter's Five Forces Analysis
4.2.1 Porter's Five Forces Analysis
4.2.2 Bargaining Power of Suppliers:
4.2.3 Bargaining Power of Buyers
4.2.4 Threat of Substitutes
4.2.5 Threat of New Entrants
4.2.6 Intensity of Competitive Rivalry
4.3 Impact of US Trade Tariff on Mouthwash Market
4.3.1 Trade between the US and China:
4.3.2 Impact on US Import-Export Trends:
4.3.2.1 Import Trends -
4.3.2.2 Export Trends -
4.3.3 Impact on the US Consumers:
4.3.4 Impact on the Stock Market:
4.3.5 Impact on Other Countries:
4.3.6 Impact on Mouthwash Market:
4.3.6.1 Impact on US Manufacturers –
4.3.6.2 Impact on International Manufacturers –
4.3.6.3 Conclusion
4.4 Ecosystem Analysis
4.4.1 Raw Material Suppliers
4.4.2 Manufacturers:
4.4.3 Distributors/Suppliers:
4.4.4 Distribution Channel:
4.4.5 List of Vendors in the Value Chain
4.5 Consumer Buying Behavior (Trends and Preferences, Factors Affecting Buying Decision) - Europe Mouthwash Market
5. Europe Mouthwash Market – Key Market Dynamics
5.1 Europe Mouthwash Market – Key Market Dynamics
5.2 Market Drivers
5.2.1 Aging Population Creating Escalating Oral Healthcare Necessity
5.2.2 Heightened Consumer Awareness of Systemic Health Interconnections
5.2.3 Rapid Digital Commerce Expansion and Direct Consumer Accessibility
5.3 Market Restraints
5.3.1 Safety Concerns and Consumer Skepticism Regarding Chemical Formulations
5.3.2 Regulatory Complexity and Therapeutic Claim Substantiation Requirements
5.3.3 Stagnating Repeat Usage Patterns and Perceived Supplementary Product Status
5.4 Market Opportunities
5.4.1 Multifunctional Formulations Addressing Diverse Specific Oral Health Conditions
5.4.2 Personalized Oral Care Solutions Leveraging Digital Technologies and Artificial Intelligence
5.4.3 Expansion of Professional Distribution Channels and Clinician Integration Strategies
5.5 Future Trends
5.5.1 Probiotic Formulations and Oral Microbiome Science Integration into Product Development
5.5.2 Integration of Teledentistry and Remote Patient Monitoring into Mouthwash Recommendation Ecosystems
5.5.3 Transition Toward Peroxide-Free and Naturally-Derived Whitening Technologies
5.6 Impact of Drivers and Restraints:
6. Europe Mouthwash Market Analysis
6.1 Europe Mouthwash Market Revenue (US$ Million), 2021–2031
6.2 Europe Mouthwash Market Forecast and Analysis (US$ Million)
7. Europe Mouthwash Market Analysis – by Product Type
7.1 Cosmetic
7.1.1 Overview
7.1.2 Cosmetic: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
7.2 Therapeutic
7.2.1 Overview
7.2.2 Therapeutic: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
8. Europe Mouthwash Market Analysis – by Flavor
8.1 Original or Classic
8.1.1 Overview
8.1.2 Original or Classic: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
8.2 Mint
8.2.1 Overview
8.2.2 Mint: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
8.3 Fresh Tea
8.3.1 Overview
8.3.2 Fresh Tea: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
8.4 Herbs
8.4.1 Overview
8.4.2 Herbs: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
8.5 Fruits and Gums
8.5.1 Overview
8.5.2 Fruits and Gums: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
8.6 Others
8.6.1 Overview
8.6.2 Others: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
9. Europe Mouthwash Market Analysis – by Indication
9.1 Mouth Ulcers
9.1.1 Overview
9.1.2 Mouth Ulcers: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
9.2 Gingivitis
9.2.1 Overview
9.2.2 Gingivitis: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
9.3 Dry Mouth
9.3.1 Overview
9.3.2 Dry Mouth: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
9.4 Bad Breath
9.4.1 Overview
9.4.2 Bad Breath: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
9.5 Toothache
9.5.1 Overview
9.5.2 Toothache: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
9.6 Receding Gums
9.6.1 Overview
9.6.2 Receding Gums: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
9.7 Whitening
9.7.1 Overview
9.7.2 Whitening: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
9.8 Cavity Prevention
9.8.1 Overview
9.8.2 Cavity Prevention: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
9.9 Others
9.9.1 Overview
9.9.2 Others: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
10. Europe Mouthwash Market Analysis – by Category
10.1 Alcohol-Based
10.1.1 Overview
10.1.2 Alcohol-Based: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
10.2 Alcohol-Free
10.2.1 Overview
10.2.2 Alcohol-Free: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
11. Europe Mouthwash Market Analysis – by Active Ingredient
11.1 Fluoride
11.1.1 Overview
11.1.2 Fluoride: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
11.2 Chlorhexidine
11.2.1 Overview
11.2.2 Chlorhexidine: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
11.3 Essential Oils
11.3.1 Overview
11.3.2 Essential Oils: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
11.4 Others
11.4.1 Overview
11.4.2 Others: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
12. Europe Mouthwash Market Analysis – by Distribution Channel
12.1 Supermarkets and Hypermarkets
12.1.1 Overview
12.1.2 Supermarkets and Hypermarkets: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
12.2 Specialty Stores
12.2.1 Overview
12.2.2 Specialty Stores: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
12.3 Online Retail
12.3.1 Overview
12.3.2 Online Retail: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
12.4 Others
12.4.1 Overview
12.4.2 Others: Europe Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13. Europe Mouthwash Market – Country Analysis
13.1 Europe
13.1.1 Europe Mouthwash Market Breakdown, by Countries
13.1.2 Europe Mouthwash Market – Revenue and Forecast Analysis – by Country
13.1.2.1 Europe Mouthwash Market – Revenue and Forecast Analysis – by Country
13.1.2.2 Germany: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.2.1 Germany: Mouthwash Market Breakdown, by Product Type
13.1.2.2.2 Germany: Mouthwash Market Breakdown, by Flavor
13.1.2.2.3 Germany: Mouthwash Market Breakdown, by Indication
13.1.2.2.4 Germany: Mouthwash Market Breakdown, by Category
13.1.2.2.5 Germany: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.2.6 Germany: Mouthwash Market Breakdown, by Distribution Channel
13.1.2.3 France: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.3.1 France: Mouthwash Market Breakdown, by Product Type
13.1.2.3.2 France: Mouthwash Market Breakdown, by Flavor
13.1.2.3.3 France: Mouthwash Market Breakdown, by Indication
13.1.2.3.4 France: Mouthwash Market Breakdown, by Category
13.1.2.3.5 France: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.3.6 France: Mouthwash Market Breakdown, by Distribution Channel
13.1.2.4 Italy: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.4.1 Italy: Mouthwash Market Breakdown, by Product Type
13.1.2.4.2 Italy: Mouthwash Market Breakdown, by Flavor
13.1.2.4.3 Italy: Mouthwash Market Breakdown, by Indication
13.1.2.4.4 Italy: Mouthwash Market Breakdown, by Category
13.1.2.4.5 Italy: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.4.6 Italy: Mouthwash Market Breakdown, by Distribution Channel
13.1.2.5 Spain: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.5.1 Spain: Mouthwash Market Breakdown, by Product Type
13.1.2.5.2 Spain: Mouthwash Market Breakdown, by Flavor
13.1.2.5.3 Spain: Mouthwash Market Breakdown, by Indication
13.1.2.5.4 Spain: Mouthwash Market Breakdown, by Category
13.1.2.5.5 Spain: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.5.6 Spain: Mouthwash Market Breakdown, by Distribution Channel
13.1.2.6 United Kingdom: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.6.1 United Kingdom: Mouthwash Market Breakdown, by Product Type
13.1.2.6.2 United Kingdom: Mouthwash Market Breakdown, by Flavor
13.1.2.6.3 United Kingdom: Mouthwash Market Breakdown, by Indication
13.1.2.6.4 United Kingdom: Mouthwash Market Breakdown, by Category
13.1.2.6.5 United Kingdom: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.6.6 United Kingdom: Mouthwash Market Breakdown, by Distribution Channel
13.1.2.7 Russia: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.7.1 Russia: Mouthwash Market Breakdown, by Product Type
13.1.2.7.2 Russia: Mouthwash Market Breakdown, by Flavor
13.1.2.7.3 Russia: Mouthwash Market Breakdown, by Indication
13.1.2.7.4 Russia: Mouthwash Market Breakdown, by Category
13.1.2.7.5 Russia: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.7.6 Russia: Mouthwash Market Breakdown, by Distribution Channel
13.1.2.8 Switzerland: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.8.1 Switzerland: Mouthwash Market Breakdown, by Product Type
13.1.2.8.2 Switzerland: Mouthwash Market Breakdown, by Flavor
13.1.2.8.3 Switzerland: Mouthwash Market Breakdown, by Indication
13.1.2.8.4 Switzerland: Mouthwash Market Breakdown, by Category
13.1.2.8.5 Switzerland: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.8.6 Switzerland: Mouthwash Market Breakdown, by Distribution Channel
13.1.2.9 Sweden: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.9.1 Sweden: Mouthwash Market Breakdown, by Product Type
13.1.2.9.2 Sweden: Mouthwash Market Breakdown, by Flavor
13.1.2.9.3 Sweden: Mouthwash Market Breakdown, by Indication
13.1.2.9.4 Sweden: Mouthwash Market Breakdown, by Category
13.1.2.9.5 Sweden: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.9.6 Sweden: Mouthwash Market Breakdown, by Distribution Channel
13.1.2.10 Norway: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.10.1 Norway: Mouthwash Market Breakdown, by Product Type
13.1.2.10.2 Norway: Mouthwash Market Breakdown, by Flavor
13.1.2.10.3 Norway: Mouthwash Market Breakdown, by Indication
13.1.2.10.4 Norway: Mouthwash Market Breakdown, by Category
13.1.2.10.5 Norway: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.10.6 Norway: Mouthwash Market Breakdown, by Distribution Channel
13.1.2.11 Belgium: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.11.1 Belgium: Mouthwash Market Breakdown, by Product Type
13.1.2.11.2 Belgium: Mouthwash Market Breakdown, by Flavor
13.1.2.11.3 Belgium: Mouthwash Market Breakdown, by Indication
13.1.2.11.4 Belgium: Mouthwash Market Breakdown, by Category
13.1.2.11.5 Belgium: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.11.6 Belgium: Mouthwash Market Breakdown, by Distribution Channel
13.1.2.12 Netherlands: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.12.1 Netherlands: Mouthwash Market Breakdown, by Product Type
13.1.2.12.2 Netherlands: Mouthwash Market Breakdown, by Flavor
13.1.2.12.3 Netherlands: Mouthwash Market Breakdown, by Indication
13.1.2.12.4 Netherlands: Mouthwash Market Breakdown, by Category
13.1.2.12.5 Netherlands: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.12.6 Netherlands: Mouthwash Market Breakdown, by Distribution Channel
13.1.2.13 Luxembourg: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.13.1 Luxembourg: Mouthwash Market Breakdown, by Product Type
13.1.2.13.2 Luxembourg: Mouthwash Market Breakdown, by Flavor
13.1.2.13.3 Luxembourg: Mouthwash Market Breakdown, by Indication
13.1.2.13.4 Luxembourg: Mouthwash Market Breakdown, by Category
13.1.2.13.5 Luxembourg: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.13.6 Luxembourg: Mouthwash Market Breakdown, by Distribution Channel
13.1.2.14 Rest of Europe: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
13.1.2.14.1 Rest of Europe: Mouthwash Market Breakdown, by Product Type
13.1.2.14.2 Rest of Europe: Mouthwash Market Breakdown, by Flavor
13.1.2.14.3 Rest of Europe: Mouthwash Market Breakdown, by Indication
13.1.2.14.4 Rest of Europe: Mouthwash Market Breakdown, by Category
13.1.2.14.5 Rest of Europe: Mouthwash Market Breakdown, by Active Ingredient
13.1.2.14.6 Rest of Europe: Mouthwash Market Breakdown, by Distribution Channel
14. Competitive Landscape
14.1 Heat Map Analysis by Key Players
14.2 Market Concentration
15. Industry Landscape
15.1 Overview
15.2 Company News
15.3 Partnerships and Collaborations
16. Company Profiles
16.1 Colgate Palmolive Co
16.1.1 Key Facts
16.1.2 Business Description
16.1.3 Products and Services
16.1.4 Financial Overview
16.1.5 SWOT Analysis
16.1.6 Key Developments
16.2 Kenvue Inc
16.2.1 Key Facts
16.2.2 Business Description
16.2.3 Products and Services
16.2.4 Financial Overview
16.2.5 SWOT Analysis
16.2.6 Key Developments
16.3 The Procter & Gamble Co
16.3.1 Key Facts
16.3.2 Business Description
16.3.3 Products and Services
16.3.4 Financial Overview
16.3.5 SWOT Analysis
16.3.6 Key Developments
16.4 Haleon Plc
16.4.1 Key Facts
16.4.2 Business Description
16.4.3 Products and Services
16.4.4 Financial Overview
16.4.5 SWOT Analysis
16.4.6 Key Developments
16.5 Unilever Plc
16.5.1 Key Facts
16.5.2 Business Description
16.5.3 Products and Services
16.5.4 Financial Overview
16.5.5 SWOT Analysis
16.5.6 Key Developments
16.6 Sunstar Suisse S.A.
16.6.1 Key Facts
16.6.2 Business Description
16.6.3 Products and Services
16.6.4 Financial Overview
16.6.5 SWOT Analysis
16.6.6 Key Developments
16.7 Kao Corp
16.7.1 Key Facts
16.7.2 Business Description
16.7.3 Products and Services
16.7.4 Financial Overview
16.7.5 SWOT Analysis
16.7.6 Key Developments
16.8 Church & Dwight Co Inc
16.8.1 Key Facts
16.8.2 Business Description
16.8.3 Products and Services
16.8.4 Financial Overview
16.8.5 SWOT Analysis
16.8.6 Key Developments
16.9 Himalaya Wellness Co
16.9.1 Key Facts
16.9.2 Business Description
16.9.3 Products and Services
16.9.4 Financial Overview
16.9.5 SWOT Analysis
16.9.6 Key Developments
16.10 LG Household & Health Care Co Ltd
16.10.1 Key Facts
16.10.2 Business Description
16.10.3 Products and Services
16.10.4 Financial Overview
16.10.5 SWOT Analysis
16.10.6 Key Developments
17. Appendix
17.1 About The Insight Partners
List of Tables
Table 1. Europe Mouthwash Market Segmentation
Table 2. List of Vendors in the Value Chain
Table 3. Europe Mouthwash Market – Revenue, 2021–2024 (US$ Million)
Table 4. Europe Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million)
Table 5. Europe Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 6. Europe Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 7. Europe Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 8. Europe Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 9. Europe Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 10. Europe Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 11. Europe Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 12. Europe Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 13. Europe Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 14. Europe Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 15. Europe Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 16. Europe Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 17. Europe Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Country
Table 18. Europe Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Country
Table 19. Germany: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 20. Germany: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 21. Germany: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 22. Germany: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 23. Germany: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 24. Germany: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 25. Germany: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 26. Germany: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 27. Germany: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 28. Germany: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 29. Germany: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 30. Germany: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 31. France: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 32. France: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 33. France: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 34. France: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 35. France: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 36. France: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 37. France: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 38. France: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 39. France: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 40. France: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 41. France: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 42. France: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 43. Italy: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 44. Italy: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 45. Italy: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 46. Italy: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 47. Italy: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 48. Italy: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 49. Italy: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 50. Italy: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 51. Italy: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 52. Italy: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 53. Italy: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 54. Italy: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 55. Spain: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 56. Spain: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 57. Spain: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 58. Spain: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 59. Spain: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 60. Spain: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 61. Spain: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 62. Spain: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 63. Spain: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 64. Spain: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 65. Spain: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 66. Spain: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 67. United Kingdom: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 68. United Kingdom: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 69. United Kingdom: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 70. United Kingdom: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 71. United Kingdom: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 72. United Kingdom: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 73. United Kingdom: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 74. United Kingdom: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 75. United Kingdom: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 76. United Kingdom: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 77. United Kingdom: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 78. United Kingdom: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 79. Russia: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 80. Russia: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 81. Russia: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 82. Russia: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 83. Russia: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 84. Russia: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 85. Russia: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 86. Russia: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 87. Russia: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 88. Russia: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 89. Russia: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 90. Russia: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 91. Switzerland: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 92. Switzerland: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 93. Switzerland: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 94. Switzerland: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 95. Switzerland: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 96. Switzerland: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 97. Switzerland: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 98. Switzerland: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 99. Switzerland: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 100. Switzerland: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 101. Switzerland: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 102. Switzerland: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 103. Sweden: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 104. Sweden: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 105. Sweden: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 106. Sweden: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 107. Sweden: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 108. Sweden: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 109. Sweden: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 110. Sweden: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 111. Sweden: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 112. Sweden: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 113. Sweden: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 114. Sweden: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 115. Norway: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 116. Norway: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 117. Norway: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 118. Norway: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 119. Norway: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 120. Norway: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 121. Norway: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 122. Norway: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 123. Norway: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 124. Norway: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 125. Norway: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 126. Norway: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 127. Belgium: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 128. Belgium: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 129. Belgium: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 130. Belgium: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 131. Belgium: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 132. Belgium: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 133. Belgium: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 134. Belgium: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 135. Belgium: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 136. Belgium: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 137. Belgium: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 138. Belgium: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 139. Netherlands: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 140. Netherlands: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 141. Netherlands: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 142. Netherlands: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 143. Netherlands: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 144. Netherlands: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 145. Netherlands: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 146. Netherlands: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 147. Netherlands: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 148. Netherlands: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 149. Netherlands: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 150. Netherlands: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 151. Luxembourg: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 152. Luxembourg: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 153. Luxembourg: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 154. Luxembourg: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 155. Luxembourg: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 156. Luxembourg: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 157. Luxembourg: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 158. Luxembourg: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 159. Luxembourg: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 160. Luxembourg: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 161. Luxembourg: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 162. Luxembourg: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 163. Rest of Europe: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Product Type
Table 164. Rest of Europe: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Product Type
Table 165. Rest of Europe: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Flavor
Table 166. Rest of Europe: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Flavor
Table 167. Rest of Europe: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Indication
Table 168. Rest of Europe: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Indication
Table 169. Rest of Europe: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Category
Table 170. Rest of Europe: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Category
Table 171. Rest of Europe: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Active Ingredient
Table 172. Rest of Europe: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Active Ingredient
Table 173. Rest of Europe: Mouthwash Market – Revenue, 2021–2024 (US$ Million) – by Distribution Channel
Table 174. Rest of Europe: Mouthwash Market – Revenue Forecast, 2025–2031 (US$ Million) – by Distribution Channel
Table 175. Heat Map Analysis by Key Players
List of Figures
Figure 1. Europe Mouthwash Market Segmentation
Figure 5. Ecosystem Analysis: Europe Mouthwash Market
Figure 6. Impact Analysis of Drivers and Restraints
Figure 7. Europe Mouthwash Market Revenue and Forecast (US$ Million), 2021–2031
Figure 8. Europe Mouthwash Market Share (%) – by Product Type, 2024 and 2031
Figure 9. Cosmetic: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 10. Therapeutic: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 11. Europe Mouthwash Market Share (%) – by Flavor, 2024 and 2031
Figure 12. Original or Classic: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 13. Mint: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 14. Fresh Tea: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 15. Herbs: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 16. Fruits and Gums: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 17. Others: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 18. Europe Mouthwash Market Share (%) – by Indication, 2024 and 2031
Figure 19. Mouth Ulcers: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 20. Gingivitis: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 21. Dry Mouth: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 22. Bad Breath: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 23. Toothache: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 24. Receding Gums: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 25. Whitening: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 26. Cavity Prevention: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 27. Others: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 28. Europe Mouthwash Market Share (%) – by Category, 2024 and 2031
Figure 29. Alcohol-Based: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 30. Alcohol-Free: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 31. Europe Mouthwash Market Share (%) – by Active Ingredient, 2024 and 2031
Figure 32. Fluoride: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 33. Chlorhexidine: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 34. Essential Oils: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 35. Others: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 36. Europe Mouthwash Market Share (%) – by Distribution Channel, 2024 and 2031
Figure 37. Supermarkets and Hypermarkets: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 38. Specialty Stores: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 39. Online Retail: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 40. Others: Europe Mouthwash Market– Revenue and Forecast, 2021–2031 (US$ Million)
Figure 41. Europe Mouthwash Market Breakdown, by Key Countries, 2024 and 2031 (%)
Figure 42. Germany: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 43. France: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 44. Italy: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 45. Spain: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 46. United Kingdom: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 47. Russia: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 48. Switzerland: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 49. Sweden: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 50. Norway: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 51. Belgium: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 52. Netherlands: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 53. Luxembourg: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 54. Rest of Europe: Mouthwash Market – Revenue and Forecast, 2021–2031 (US$ Million)
Figure 55. Market Concentration
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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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