Social Advertising Software Market Forecast to 2027 - COVID-19 Impact and Global Analysis by Deployment Type (Cloud-Based, On-Premise); Organization Size (Large Enterprises, Small and Medium-sized Enterprises (SMEs)) and Geography

Report Code: TIPRE00013253 | No. of Pages: 150 | Category: Technology, Media and Telecommunications | Status: Upcoming
Covid
MARKET INTRODUCTION

Social media advertising software supports companies to advertise on social media sites such as Twitter, Facebook, and LinkedIn. Social media advertising products enable advertisers to buy, manage, and place social ads to reach large-scale audiences using these sites. Social media advertising is naturally managed by a company's marketing team or a third-party ad agency and can be leveraged to drive equally brand awareness and direct response initiatives.

MARKET DYNAMICS

Offering tools for uploading or creating social ads is one of the major factors driving the growth of the social advertising software market. Moreover, offering workflows for effectively managing and trafficking ads within the platform is anticipated to boost the growth of the social advertising software market.

MARKET SCOPE

The "Global Social Advertising Software Market Analysis to 2027" is a specialized and in-depth study of the social advertising software market with a special focus on the global market trend analysis. The report aims to provide an overview of social advertising software market with detailed market segmentation by deployment, organization size. The global social advertising software market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading social advertising software market players and offers key trends and opportunities in the social advertising software market.

MARKET SEGMENTATION

The global social advertising software market is segmented on the basis of deployment, organization size. On the basis of deployment, the market is segmented as cloud-based, on-premise. On the basis of organization size, the market is segmented as large enterprises, small and medium-sized enterprises (SMEs).

REGIONAL FRAMEWORK

The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global social advertising software market based on various segments. It also provides market size and forecast estimates from year 2017 to 2027 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America. The social advertising software market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.

The report analyzes factors affecting social advertising software market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities, and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South America after evaluating political, economic, social and technological factors effecting the social advertising software market in these regions.



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MARKET PLAYERS


The reports cover key developments in the social advertising software market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions, and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market players from social advertising software market are anticipated to lucrative growth opportunities in the future with the rising demand for social advertising software market. Below mentioned is the list of few companies engaged in the social advertising software market.

The report also includes the profiles of key social advertising software market companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information of last 3 years, key development in past five years.

  •   Adobe
  •   Facebook
  •   Kenshoo, Ltd.
  •   LinkedIn Corporation
  •   Marin Software
  •   Needls Media Inc
  •   NextRoll, Inc. (AdRoll)
  •   Salesforce.com, inc.
  •   Twitter
  •   WordStream


The Insight Partner's dedicated research and analysis team consist of experienced professionals with advanced statistical expertise and offer various customization options in the existing study.


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TABLE OF CONTENTS

1.INTRODUCTION
1.1.SCOPE OF THE STUDY
1.2.THE INSIGHT PARTNERS RESEARCH REPORT GUIDANCE
1.3.MARKET SEGMENTATION
1.3.1Social Advertising Software Market - By Deployment Type
1.3.2Social Advertising Software Market - By Organization Size
1.3.3Social Advertising Software Market - By Region
1.3.3.1By Country

2.KEY TAKEAWAYS

3.RESEARCH METHODOLOGY

4.SOCIAL ADVERTISING SOFTWARE MARKET LANDSCAPE
4.1.OVERVIEW
4.2.PEST ANALYSIS
4.2.1North America - Pest Analysis
4.2.2Europe - Pest Analysis
4.2.3Asia-Pacific - Pest Analysis
4.2.4Middle East and Africa - Pest Analysis
4.2.5South and Central America - Pest Analysis
4.3.ECOSYSTEM ANALYSIS
4.4.EXPERT OPINIONS


5.SOCIAL ADVERTISING SOFTWARE MARKET - KEY MARKET DYNAMICS
5.1.KEY MARKET DRIVERS
5.2.KEY MARKET RESTRAINTS
5.3.KEY MARKET OPPORTUNITIES
5.4.FUTURE TRENDS
5.5.IMPACT ANALYSIS OF DRIVERS AND RESTRAINTS

6.SOCIAL ADVERTISING SOFTWARE MARKET - GLOBAL MARKET ANALYSIS
6.1.SOCIAL ADVERTISING SOFTWARE - GLOBAL MARKET OVERVIEW
6.2.SOCIAL ADVERTISING SOFTWARE - GLOBAL MARKET AND FORECAST TO 2027
6.3.MARKET POSITIONING/MARKET SHARE

7.SOCIAL ADVERTISING SOFTWARE MARKET - REVENUE AND FORECASTS TO 2027 - DEPLOYMENT TYPE
7.1.OVERVIEW
7.2.DEPLOYMENT TYPE MARKET FORECASTS AND ANALYSIS
7.3.CLOUD-BASED
7.3.1.Overview
7.3.2.Cloud-Based Market Forecast and Analysis
7.4.ON-PREMISE
7.4.1.Overview
7.4.2.On-Premise Market Forecast and Analysis
8.SOCIAL ADVERTISING SOFTWARE MARKET - REVENUE AND FORECASTS TO 2027 - ORGANIZATION SIZE
8.1.OVERVIEW
8.2.ORGANIZATION SIZE MARKET FORECASTS AND ANALYSIS
8.3.LARGE ENTERPRISES
8.3.1.Overview
8.3.2.Large Enterprises Market Forecast and Analysis
8.4.SMALL AND MEDIUM-SIZED ENTERPRISES (SMES)
8.4.1.Overview
8.4.2.Small and Medium-sized Enterprises (SMEs) Market Forecast and Analysis

9.SOCIAL ADVERTISING SOFTWARE MARKET REVENUE AND FORECASTS TO 2027 - GEOGRAPHICAL ANALYSIS
9.1.NORTH AMERICA
9.1.1North America Social Advertising Software Market Overview
9.1.2North America Social Advertising Software Market Forecasts and Analysis
9.1.3North America Social Advertising Software Market Forecasts and Analysis - By Deployment Type
9.1.4North America Social Advertising Software Market Forecasts and Analysis - By Organization Size
9.1.5North America Social Advertising Software Market Forecasts and Analysis - By Countries
9.1.5.1United States Social Advertising Software Market
9.1.5.1.1United States Social Advertising Software Market by Deployment Type
9.1.5.1.2United States Social Advertising Software Market by Organization Size
9.1.5.2Canada Social Advertising Software Market
9.1.5.2.1Canada Social Advertising Software Market by Deployment Type
9.1.5.2.2Canada Social Advertising Software Market by Organization Size
9.1.5.3Mexico Social Advertising Software Market
9.1.5.3.1Mexico Social Advertising Software Market by Deployment Type
9.1.5.3.2Mexico Social Advertising Software Market by Organization Size
9.2.EUROPE
9.2.1Europe Social Advertising Software Market Overview
9.2.2Europe Social Advertising Software Market Forecasts and Analysis
9.2.3Europe Social Advertising Software Market Forecasts and Analysis - By Deployment Type
9.2.4Europe Social Advertising Software Market Forecasts and Analysis - By Organization Size
9.2.5Europe Social Advertising Software Market Forecasts and Analysis - By Countries
9.2.5.1Germany Social Advertising Software Market
9.2.5.1.1Germany Social Advertising Software Market by Deployment Type
9.2.5.1.2Germany Social Advertising Software Market by Organization Size
9.2.5.2France Social Advertising Software Market
9.2.5.2.1France Social Advertising Software Market by Deployment Type
9.2.5.2.2France Social Advertising Software Market by Organization Size
9.2.5.3Italy Social Advertising Software Market
9.2.5.3.1Italy Social Advertising Software Market by Deployment Type
9.2.5.3.2Italy Social Advertising Software Market by Organization Size
9.2.5.4United Kingdom Social Advertising Software Market
9.2.5.4.1United Kingdom Social Advertising Software Market by Deployment Type
9.2.5.4.2United Kingdom Social Advertising Software Market by Organization Size
9.2.5.5Russia Social Advertising Software Market
9.2.5.5.1Russia Social Advertising Software Market by Deployment Type
9.2.5.5.2Russia Social Advertising Software Market by Organization Size
9.2.5.6Rest of Europe Social Advertising Software Market
9.2.5.6.1Rest of Europe Social Advertising Software Market by Deployment Type
9.2.5.6.2Rest of Europe Social Advertising Software Market by Organization Size
9.3.ASIA-PACIFIC
9.3.1Asia-Pacific Social Advertising Software Market Overview
9.3.2Asia-Pacific Social Advertising Software Market Forecasts and Analysis
9.3.3Asia-Pacific Social Advertising Software Market Forecasts and Analysis - By Deployment Type
9.3.4Asia-Pacific Social Advertising Software Market Forecasts and Analysis - By Organization Size
9.3.5Asia-Pacific Social Advertising Software Market Forecasts and Analysis - By Countries
9.3.5.1Australia Social Advertising Software Market
9.3.5.1.1Australia Social Advertising Software Market by Deployment Type
9.3.5.1.2Australia Social Advertising Software Market by Organization Size
9.3.5.2China Social Advertising Software Market
9.3.5.2.1China Social Advertising Software Market by Deployment Type
9.3.5.2.2China Social Advertising Software Market by Organization Size
9.3.5.3India Social Advertising Software Market
9.3.5.3.1India Social Advertising Software Market by Deployment Type
9.3.5.3.2India Social Advertising Software Market by Organization Size
9.3.5.4Japan Social Advertising Software Market
9.3.5.4.1Japan Social Advertising Software Market by Deployment Type
9.3.5.4.2Japan Social Advertising Software Market by Organization Size
9.3.5.5South Korea Social Advertising Software Market
9.3.5.5.1South Korea Social Advertising Software Market by Deployment Type
9.3.5.5.2South Korea Social Advertising Software Market by Organization Size
9.3.5.6Rest of Asia-Pacific Social Advertising Software Market
9.3.5.6.1Rest of Asia-Pacific Social Advertising Software Market by Deployment Type
9.3.5.6.2Rest of Asia-Pacific Social Advertising Software Market by Organization Size
9.4.MIDDLE EAST AND AFRICA
9.4.1Middle East and Africa Social Advertising Software Market Overview
9.4.2Middle East and Africa Social Advertising Software Market Forecasts and Analysis
9.4.3Middle East and Africa Social Advertising Software Market Forecasts and Analysis - By Deployment Type
9.4.4Middle East and Africa Social Advertising Software Market Forecasts and Analysis - By Organization Size
9.4.5Middle East and Africa Social Advertising Software Market Forecasts and Analysis - By Countries
9.4.5.1South Africa Social Advertising Software Market
9.4.5.1.1South Africa Social Advertising Software Market by Deployment Type
9.4.5.1.2South Africa Social Advertising Software Market by Organization Size
9.4.5.2Saudi Arabia Social Advertising Software Market
9.4.5.2.1Saudi Arabia Social Advertising Software Market by Deployment Type
9.4.5.2.2Saudi Arabia Social Advertising Software Market by Organization Size
9.4.5.3U.A.E Social Advertising Software Market
9.4.5.3.1U.A.E Social Advertising Software Market by Deployment Type
9.4.5.3.2U.A.E Social Advertising Software Market by Organization Size
9.4.5.4Rest of Middle East and Africa Social Advertising Software Market
9.4.5.4.1Rest of Middle East and Africa Social Advertising Software Market by Deployment Type
9.4.5.4.2Rest of Middle East and Africa Social Advertising Software Market by Organization Size
9.5.SOUTH AND CENTRAL AMERICA
9.5.1South and Central America Social Advertising Software Market Overview
9.5.2South and Central America Social Advertising Software Market Forecasts and Analysis
9.5.3South and Central America Social Advertising Software Market Forecasts and Analysis - By Deployment Type
9.5.4South and Central America Social Advertising Software Market Forecasts and Analysis - By Organization Size
9.5.5South and Central America Social Advertising Software Market Forecasts and Analysis - By Countries
9.5.5.1Brazil Social Advertising Software Market
9.5.5.1.1Brazil Social Advertising Software Market by Deployment Type
9.5.5.1.2Brazil Social Advertising Software Market by Organization Size
9.5.5.2Argentina Social Advertising Software Market
9.5.5.2.1Argentina Social Advertising Software Market by Deployment Type
9.5.5.2.2Argentina Social Advertising Software Market by Organization Size
9.5.5.3Rest of South and Central America Social Advertising Software Market
9.5.5.3.1Rest of South and Central America Social Advertising Software Market by Deployment Type
9.5.5.3.2Rest of South and Central America Social Advertising Software Market by Organization Size

10.INDUSTRY LANDSCAPE
10.1.MERGERS AND ACQUISITIONS
10.2.AGREEMENTS, COLLABORATIONS AND JOIN VENTURES
10.3.NEW PRODUCT LAUNCHES
10.4.EXPANSIONS AND OTHER STRATEGIC DEVELOPMENTS

11.SOCIAL ADVERTISING SOFTWARE MARKET, KEY COMPANY PROFILES
11.1.ADOBE
11.1.1.Key Facts
11.1.2.Business Description
11.1.3.Products and Services
11.1.4.Financial Overview
11.1.5.SWOT Analysis
11.1.6.Key Developments
11.2.FACEBOOK
11.2.1.Key Facts
11.2.2.Business Description
11.2.3.Products and Services
11.2.4.Financial Overview
11.2.5.SWOT Analysis
11.2.6.Key Developments
11.3.KENSHOO, LTD.
11.3.1.Key Facts
11.3.2.Business Description
11.3.3.Products and Services
11.3.4.Financial Overview
11.3.5.SWOT Analysis
11.3.6.Key Developments
11.4.LINKEDIN CORPORATION
11.4.1.Key Facts
11.4.2.Business Description
11.4.3.Products and Services
11.4.4.Financial Overview
11.4.5.SWOT Analysis
11.4.6.Key Developments
11.5.MARIN SOFTWARE
11.5.1.Key Facts
11.5.2.Business Description
11.5.3.Products and Services
11.5.4.Financial Overview
11.5.5.SWOT Analysis
11.5.6.Key Developments
11.6.NEEDLS MEDIA INC
11.6.1.Key Facts
11.6.2.Business Description
11.6.3.Products and Services
11.6.4.Financial Overview
11.6.5.SWOT Analysis
11.6.6.Key Developments
11.7.NEXTROLL, INC. (ADROLL)
11.7.1.Key Facts
11.7.2.Business Description
11.7.3.Products and Services
11.7.4.Financial Overview
11.7.5.SWOT Analysis
11.7.6.Key Developments
11.8.SALESFORCE.COM, INC.
11.8.1.Key Facts
11.8.2.Business Description
11.8.3.Products and Services
11.8.4.Financial Overview
11.8.5.SWOT Analysis
11.8.6.Key Developments
11.9.TWITTER
11.9.1.Key Facts
11.9.2.Business Description
11.9.3.Products and Services
11.9.4.Financial Overview
11.9.5.SWOT Analysis
11.9.6.Key Developments
11.10.WORDSTREAM
11.10.1.Key Facts
11.10.2.Business Description
11.10.3.Products and Services
11.10.4.Financial Overview
11.10.5.SWOT Analysis
11.10.6.Key Developments

12.APPENDIX
12.1.ABOUT THE INSIGHT PARTNERS
12.2.GLOSSARY OF TERMS
The List of Companies

1. Adobe
2. Facebook
3. Kenshoo, Ltd.
4. LinkedIn Corporation
5. Marin Software
6. Needls Media Inc
7. NextRoll, Inc. (AdRoll)
8. Salesforce.com, inc.
9. Twitter
10. WordStream
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