The outdoor power equipment market in Europe is expected to grow from US$ 6,869.1 Mn in 2019 to US$ 8,684.7 Mn by the year 2027 at a CAGR of 3.1% during the forecast period.
The European construction sector witnessed a decent growth rate in recent time after experiencing a downturn in the last few years. The construction industry contributes nearly 10% of GDP in the region. The most flourishing sector accounted for residential areas, which is influentially growing to attribute to the demographic trends, increased per capita income, and low mortgage rates. European countries such as Germany, Ireland, France, and the UK are experiencing high growth in their construction sector. Governments of various countries are undertaking initiatives with a motive to support the construction industry. The growth in the construction of residential as well as commercial buildings is anticipated to provide prosperous opportunities to the market to grow in the region; thus, positively impacting the outdoor power equipment market.
The do-it-yourself (DIY) gardening trend is one of the major drivers for the growth of the European, outdoor power equipment market. In addition, the growing investments in infrastructure and construction industry are fuelling the demand for equipment in the commercial sector. The landscaping industry includes landscape architecture, landscape planning, and construction, as well as maintenance. The growth of the global landscaping industry is driven by new infrastructure projects, as well as the maintenance and improvement of existing properties. Commercial products and battery-powered equipment are the two fastest-growing categories in the European, outdoor power equipment market.
The European outdoor power equipment market is expected to grow at a good CAGR during the forecast period. The growing construction industry is supporting the increasing demand for the outdoor power equipment market in Europe.
Rest of Europe Outdoor Power Equipment Market Revenue and Forecasts to 2027 (US$ Mn)
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Europe Outdoor Power Equipment Market–Segmentation
Europe Outdoor Power Equipment Market By Equipment Type
- Lawn Mowers
- Blowers
- Tillers and Cultivators
- Chainsaws
- Trimmers
- Hedge Trimmers
- Sprayers
- Mist Dusters
- Others
Europe Outdoor Power Equipment Market By Power Source
- Electric-Powered
- Fuel-Powered
Europe Outdoor Power Equipment Market by Application
- Commercial
- Residential
Europe Outdoor Power Equipment Market by Country
- Germany
- France
- Italy
- UK
- Russia
- Rest of Europe
Europe Outdoor Power Equipment Market-Companies Mentioned
- ANDREAS STIHL AG & Co. KG.
- Deere & Company
- Honda Motor Co., Ltd.
- Husqvarna AB
- Techtronic Industries Co. Ltd.
- MTD Products Inc.
- STIGA S.p.A.
- The Toro Company
- Ariens Company
- YAMABIKO Corporation
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Type, Power Source, Application
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
UK, Germany, France, Italy, Russia
1. Introduction. 21
1.1 Study Scope. 21
1.2 The Insight Partners Research Report Guidance. 21
1.3 Market Segmentation. 22
2. Key Takeaways. 24
3. Research Methodology 29
3.1 Coverage. 30
3.2 Secondary Research. 30
3.3 Primary Research. 31
4. Europe Outdoor Power Equipment Market Landscape. 32
4.1 Market Overview. 32
4.2 PEST Analysis. 33
4.2.1 Europe. 33
4.3 Ecosystem Analysis. 35
4.4 Expert Opinion. 36
5. Europe Outdoor Power Equipment Market – Key Market Dynamics. 37
5.1 Market Drivers. 37
5.1.1 Growing construction industry and rising popularity of green technology. 37
5.1.2 Government initiatives regarding the carbon emission is supporting the demand for electric-powered equipment 37
5.2 Market Restraints. 38
5.2.1 High maintenance cost related to outdoor power equipment might hinder the market growth. 38
5.3 Market Opportunities. 38
5.3.1 Growing popularity of robotic lawn mowers. 38
5.4 Future Trends. 38
5.4.1 Integration of advanced technology in outdoor power equipment 38
5.5 Impact Analysis of Drivers And Restraints. 39
6. Europe Outdoor Power Equipment –Market Analysis 40
6.1 Outdoor Power Equipment Market Overview. 40
6.2 Europe Outdoor Power Equipment Market –Revenue and Forecast to 2027 (US$ Mn) 41
7. Europe Outdoor Power Equipment Market Analysis – By Equipment Type. 42
7.1 Overview.. 42
7.2 Outdoor Power Equipment Market, By Equipment Type (2019 and 2027) 42
7.3 Lawn Mowers. 44
7.3.1 Overview.. 44
7.3.2 Lawn Mowers: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 44
7.4 Blowers. 45
7.4.1 Overview.. 45
7.4.2 Blowers: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 45
7.5 Tillers and Cultivators. 46
7.5.1 Overview.. 46
7.5.2 Tillers and Cultivators: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 46
7.6 Chainsaws. 47
7.6.1 Overview.. 47
7.6.2 Chainsaws: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 47
7.6.3 Top Handle Chainsaws Market Forecast and Analysis. 48
7.6.3.1 Top Handle Chainsaws: Revenue and Forecast to 2027 (US$ Million) 48
7.6.4 Rear Handle Chainsaws Market Forecast and Analysis. 49
7.6.4.1 Rear Handle Chainsaws: Revenue and Forecast to 2027 (US$ Million) 49
7.7 Trimmers. 50
7.7.1 Overview.. 50
7.7.2 Trimmers: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 50
7.8 Hedge Trimmers. 51
7.8.1 Overview.. 51
7.8.2 Hedge Trimmers: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 51
7.9 Sprayers. 52
7.9.1 Overview.. 52
7.9.2 Sprayers: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 52
7.10 Mist Dusters. 53
7.10.1 Overview.. 53
7.10.2 Mist Dusters: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 53
7.11 Other Equipment Types. 54
7.11.1 Overview.. 54
7.11.2 Other Equipment Types: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 54
8. Europe Outdoor Power Equipment Market – By Power Source. 55
8.1 Overview.. 55
8.2 Outdoor Power Equipment Market, by Power Source (2019 and 2027) 55
8.3 Electric-Powered. 57
8.3.1 Overview.. 57
8.3.2 Electric-Powered: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 57
8.4 Fuel-Powered. 58
8.4.1 Overview.. 58
8.4.2 Fuel-Powered: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 58
9. Europe Outdoor Power Equipment Market – By Application. 59
9.1 Overview.. 59
9.2 Outdoor Power Equipment Market, by Application (2019 and 2027) 59
9.3 Commercial 61
9.3.1 Overview.. 61
9.3.2 Commercial: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 61
9.4 Residential 62
9.4.1 Overview.. 62
9.4.2 Residential: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 62
10. Outdoor Power Equipment Market – Country Analysis. 63
10.1.1 Europe: Outdoor Power Equipment Market, by Key Country. 63
10.1.1.1 Germany: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 64
10.1.1.1.1 Germany: Outdoor Power Equipment Market, by Equipment Type. 64
10.1.1.1.2 Germany: Chainsaw Market, by Type. 65
10.1.1.1.3 Germany: Outdoor Power Equipment Market, by Power Source. 65
10.1.1.1.4 Germany: Outdoor Power Equipment Market, by Application. 66
10.1.1.2 France: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 67
10.1.1.2.1 France: Outdoor Power Equipment Market, by Equipment Type. 67
10.1.1.2.2 France: Chainsaw Market, by Type. 68
10.1.1.2.3 France: Outdoor Power Equipment Market, by Power Source. 68
10.1.1.2.4 France: Outdoor Power Equipment Market, by Application. 69
10.1.1.3 Italy: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 70
10.1.1.3.1 Italy: Outdoor Power Equipment Market, by Equipment Type. 70
10.1.1.3.2 Italy: Chainsaw Market, by Type. 71
10.1.1.3.3 Italy: Outdoor Power Equipment Market, by Power Source. 71
10.1.1.3.4 Italy: Outdoor Power Equipment Market, by Application. 72
10.1.1.4 UK: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 73
10.1.1.4.1 UK: Outdoor Power Equipment Market, by Equipment Type. 73
10.1.1.4.2 UK: Chainsaw Market, by Type. 74
10.1.1.4.3 UK: Outdoor Power Equipment Market, by Power Source. 74
10.1.1.4.4 UK: Outdoor Power Equipment Market, by Application. 75
10.1.1.5 Russia: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 76
10.1.1.5.1 Russia: Outdoor Power Equipment Market, by Equipment Type. 76
10.1.1.5.2 Russia: Chainsaw Market, by Type. 77
10.1.1.5.3 Russia: Outdoor Power Equipment Market, by Power Source. 77
10.1.1.5.4 Russia: Outdoor Power Equipment Market, by Application. 78
10.1.1.6 Rest of Europe: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 79
10.1.1.6.1 Rest of Europe: Outdoor Power Equipment Market, by Equipment Type. 79
10.1.1.6.2 Rest of Europe: Chainsaw Market, by Type. 80
10.1.1.6.3 Rest of Europe: Outdoor Power Equipment Market, by Power Source. 80
10.1.1.6.4 Rest of Europe: Outdoor Power Equipment Market, by Application. 82
11. Industry Landscape. 83
11.1 Overview.. 83
11.2 Market Initiative. 83
11.3 New Product Development 84
11.4 Merger and Acquisition. 85
12. Company Profiles. 87
12.1 Andreas Stihl AG & Co. KG.. 87
12.1.1 Key Facts. 87
12.1.2 Business Description. 87
12.1.3 Products and Services. 87
12.1.4 Financial Overview.. 88
12.1.5 SWOT Analysis. 90
12.1.6 Key Developments. 92
12.2 Ariens Company. 93
12.2.1 Key Facts. 93
12.2.2 Business Description. 93
12.2.3 Products and Services. 93
12.2.4 Financial Overview.. 94
12.2.5 SWOT Analysis. 95
12.2.6 Key Developments. 96
12.3 Deere & Company. 97
12.3.1 Key Facts. 97
12.3.2 Business Description. 97
12.3.3 Products and Services. 97
12.3.4 Financial Overview.. 98
12.3.5 SWOT Analysis. 99
12.3.6 Key Developments. 102
12.4 Honda Motor Co., Ltd. 103
12.4.1 Key Facts. 103
12.4.2 Business Description. 103
12.4.3 Products and Services. 103
12.4.4 Financial Overview.. 104
12.4.5 SWOT Analysis. 105
12.4.6 Key Developments. 106
12.5 Husqvarna AB. 108
12.5.1 Key Facts. 108
12.5.2 Business Description. 108
12.5.3 Products and Services. 108
12.5.4 Financial Overview.. 109
12.5.5 SWOT Analysis. 110
12.5.6 Key Developments. 112
12.6 MTD Products Inc. 114
12.6.1 Key Facts. 114
12.6.2 Business Description. 114
12.6.3 Products and Services. 114
12.6.4 Financial Overview.. 115
12.6.5 SWOT Analysis. 116
12.6.6 Key Developments. 117
12.7 STIGA S.p.A. 118
12.7.1 Key Facts. 118
12.7.2 Business Description. 118
12.7.3 Products and Services. 118
12.7.4 Financial Overview.. 119
12.7.5 SWOT Analysis. 119
12.7.6 Key Developments. 120
12.8 Techtronic Industries Co. Ltd. 122
12.8.1 Key Facts. 122
12.8.2 Business Description. 122
12.8.3 Products and Services. 123
12.8.4 Financial Overview.. 123
12.8.5 SWOT Analysis. 125
12.8.6 Key Developments. 126
12.9 The Toro Company. 128
12.9.1 Key Facts. 128
12.9.2 Business Description. 128
12.9.3 Products and Services. 128
12.9.4 Financial Overview.. 129
12.9.5 SWOT Analysis. 131
12.9.6 Key Developments. 132
12.10 YAMABIKO Corporation. 134
12.10.1 Key Facts. 134
12.10.2 Business Description. 134
12.10.3 Products and Services. 134
12.10.4 Financial Overview.. 135
12.10.5 SWOT Analysis. 135
12.10.6 Key Developments. 136
13. Appendix. 138
13.1 About The Insight Partners. 138
13.2 Word Index. 138
LIST OF TABLES
Table 1. Outdoor Power Equipment Market –Revenue and Forecast to 2027 (US$ Mn) 37
Table 2. Europe: Outdoor Power Equipment Market, by Equipment Type– Revenue and Forecast to 2027 (US$ Million) 38
Table 3. Europe: Outdoor Power Equipment Market, by Power Source – Revenue and Forecast to 2027 (US$ Million) 51
Table 4. Europe: Outdoor Power Equipment Market, by Application – Revenue and Forecast to 2027 (US$ Million) 55
Table 5. Germany: Outdoor Power Equipment Market, by Equipment Type – Revenue and Forecast to 2027 (US$ Million) 60
Table 6. Germany: Chainsaw Market, by Type – Revenue and Forecast to 2027 (US$ Million) 61
Table 7. Germany: Outdoor Power Equipment Market, by Power Source – Revenue and Forecast to 2027 (US$ Million) 61
Table 8. Germany: Outdoor Power Equipment Market, by Application – Revenue and Forecast to 2027 (US$ Million) 62
Table 9. France: Outdoor Power Equipment Market, by Equipment Type – Revenue and Forecast to 2027 (US$ Million) 63
Table 10. France: Chainsaw Market, by Type – Revenue and Forecast to 2027 (US$ Million) 64
Table 11. France: Outdoor Power Equipment Market, by Power Source – Revenue and Forecast to 2027 (US$ Million) 64
Table 12. France: Outdoor Power Equipment Market, by Application – Revenue and Forecast to 2027 (US$ Million) 65
Table 13. Italy: Outdoor Power Equipment Market, by Equipment Type – Revenue and Forecast to 2027 (US$ Million) 66
Table 14. Italy: Chainsaw Market, by Type – Revenue and Forecast to 2027 (US$ Million) 67
Table 15. Italy: Outdoor Power Equipment Market, by Power Source – Revenue and Forecast to 2027 (US$ Million) 67
Table 16. Italy: Outdoor Power Equipment Market, by Application – Revenue and Forecast to 2027 (US$ Million) 68
Table 17. UK: Outdoor Power Equipment Market, by Equipment Type – Revenue and Forecast to 2027 (US$ Million) 69
Table 18. UK: Chainsaw Market, by Type – Revenue and Forecast to 2027 (US$ Million) 70
Table 19. UK: Outdoor Power Equipment Market, by Power Source – Revenue and Forecast to 2027 (US$ Million) 70
Table 20. UK: Outdoor Power Equipment Market, by Application – Revenue and Forecast to 2027 (US$ Million) 71
Table 21. Russia: Outdoor Power Equipment Market, by Equipment Type – Revenue and Forecast to 2027 (US$ Million) 72
Table 22. Russia: Chainsaw Market, by Type – Revenue and Forecast to 2027 (US$ Million) 73
Table 23. Russia: Outdoor Power Equipment Market, by Power Source – Revenue and Forecast to 2027 (US$ Million) 73
Table 24. Russia: Outdoor Power Equipment Market, by Application – Revenue and Forecast to 2027 (US$ Million) 74
Table 25. Rest of Europe: Outdoor Power Equipment Market, by Equipment Type – Revenue and Forecast to 2027 (US$ Million) 75
Table 26. Rest of Europe: Chainsaw Market, by Equipment Type – Revenue and Forecast to 2027 (US$ Million) 76
Table 27. Rest of Europe: Outdoor Power Equipment Market, by Power Source – Revenue and Forecast to 2027 (US$ Million) 76
Table 28. Rest of Europe: Outdoor Power Equipment Market, by Application – Revenue and Forecast to 2027 (US$ Million) 78
Table 29. List of Abbreviation. 134
LIST OF FIGURES
Figure 1. Europe Outdoor Power Equipment Market Segmentation. 15
Figure 2. Europe Outdoor Power Equipment Market Segmentation – By Country. 16
Figure 3. Europe Outdoor Power Equipment Market Overview.. 17
Figure 4. Europe Chainsaws Equipment Type to Show Remarkable Traction During Forecast Period. 18
Figure 5. Electric-Powered Segment to Show Remarkable Growth During Forecast Period. 19
Figure 6. Residential Application to Dominate the Outdoor Power Equipment Market 19
Figure 7. Germany Held Largest Share of Europe Outdoor Power Equipment Market 20
Figure 8. Europe Outdoor Power Equipment Market, Industry Landscape. 21
Figure 9. Europe: PEST Analysis. 26
Figure 10. Ecosystem Analysis. 28
Figure 11. Expert Opinion. 29
Figure 12. Europe Outdoor Power Equipment Market Impact Analysis of Drivers And Restraints. 32
Figure 13. Europe Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Mn) 34
Figure 14. Europe Outdoor Power Equipment Market Revenue Share, by Equipment Type (2019 and 2027) 35
Figure 15. Europe Lawn Mowers: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 37
Figure 16. Europe Blowers: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 38
Figure 17. Europe Tillers and Cultivators: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 39
Figure 18. Europe Chainsaws: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 40
Figure 19. Europe Top Handle Chainsaws: Revenue and Forecast to 2027 (US$ Million) 41
Figure 20. Europe Rear Handle Chainsaws: Revenue and Forecast to 2027 (US$ Million) 42
Figure 21. Europe Trimmers: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 43
Figure 22. Europe Hedge Trimmers: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 44
Figure 23. Europe Sprayers: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 45
Figure 24. Europe Mist Dusters: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 46
Figure 25. Europe Other Equipment Types: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 47
Figure 26. Europe Outdoor Power Equipment Market Revenue Share, by Power Source (2019 and 2027) 48
Figure 27. Europe Electric-Powered: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 50
Figure 28. Fuel-Powered: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 51
Figure 29. Europe Outdoor Power Equipment Market Revenue Share, by Application (2019 and 2027) 52
Figure 30. Europe Commercial: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 54
Figure 31. Residential: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 55
Figure 32. Europe: Outdoor Power Equipment Market Revenue Share, by Key Country (2019 and 2027) 56
Figure 33. Germany: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 57
Figure 34. France: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 60
Figure 35. Italy: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 63
Figure 36. UK: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 66
Figure 37. Russia: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 69
Figure 38. Rest of Europe: Outdoor Power Equipment Market – Revenue and Forecast to 2027 (US$ Million) 72
The List of Companies - Europe Outdoor Power Equipment Market
- ANDREAS STIHL AG & Co. KG.
- Deere & Company
- Honda Motor Co., Ltd.
- Husqvarna AB
- Techtronic Industries Co. Ltd.
- MTD Products Inc.
- STIGA S.p.A.
- The Toro Company
- Ariens Company
- YAMABIKO Corporation
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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