数字标牌市场基于(主要区域、市场参与者、规模和份额)- 预测至 2031 年

  • Report Code : TIPTE100000118
  • Category : Electronics and Semiconductor
  • Status : Upcoming
  • No. of Pages : 150
Buy Now

数字标牌市场规模预计将从 2023 年的 181.3 亿美元增至 2031 年的 332.8 亿美元。预计 2023-2031 年市场复合年增长率为 7.9%。 5G 技术的发展和基础设施开发活动的增加可能仍然是市场的主要趋势。

数字标牌市场分析

近年来,在数字化不断发展、教育行业越来越多地采用数字标牌以及企业对实时更新和有针对性的消息传递的需求不断增长的推动下,数字标牌市场出现了显着增长。不断扩大的教育、娱乐、医疗保健和零售行业正在推动市场发展。此外,人工智能(AI)和大数据分析等不断发展的技术发展正在成为市场增长的趋势。然而,在线广告的日益普及和8K显示器的发展正在为市场提供利润丰厚的增长机会。

数字标牌市场概览

数字标牌,也称为电子标牌,是用于显示包括视频、图像或多媒体内容的视觉效果的显示屏,用于信息、营销或广告目的。 LED、LCD、OLED 等显示技术用于传递公共信息、内部沟通或传播产品信息,以改善客户服务、促销和品牌知名度。数字标牌由硬件、软件和服务三个部分组成。

硬件组件包括物理或有形组件,例如屏幕、支付设备、相机、安装座、打印机等。

软件组件是一个数字基础设施,允许部署、创建、管理和分析安装在硬件上的内容。

服务组件是由硬件制造商或软件开发商在数字标牌的安装、部署和维护方面提供的专业或托管服务。

由于技术创新,数字标牌市场正在迅速变化。数字标牌硬件中的软件集成正在塑造数字标牌的未来。随着技术的进步,全球消费者对集成和连接系统的要求越来越高,以增强他们的数字体验。所有这些优势为组织通过提供吸引客户的独特体验来收集重要数据创造了更大的机会。

定制研究以满足您的要求

我们可以优化和定制我们的标准产品无法满足的分析和范围。这种灵活性将帮助您获得业务规划和决策所需的准确信息。

数字标牌市场:战略洞察

数字标牌市场

  • 年均复合增长率(2023 - 2031)
    7.9%
  • 2023 年市场规模
    181.3 亿美元
  • 2031 年市场规模
    332.8 亿美元

市场动态

增长动力
  • 教育行业越来越多地采用数字标牌
未来的趋势
  • 5G 技术的演变和基础设施开发活动的增加
机会
  • 8K显示器的发展

关键人物;主力;重要一员

  • 微软公司
  • 思科系统公司
  • 英特尔公司
  • 松下公司
  • 三星电子
  • LG电子
  • 索尼公司
  • NEC 显示解决方案
  • 惠普公司
  • 夏普电子

区域概况

  • 北美
  • 欧洲
  • 亚太
  • 南美洲和中美洲
  • 中东和非洲

市场细分

成分
  • 硬件
  • 软件
  • 服务
显示类型
  • 引领
  • 液晶显示屏
  • 有机发光二极管
显示屏尺寸
  • 19英寸以下
  • 19-32英寸
  • 32-52英寸
  • 大于 52 英寸
应用
  • 零售
  • 卫生保健
  • 公司的
  • 款待
  • 政府
  • 运输
  • 娱乐
  • BFSI
  • 教育
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

数字标牌市场驱动因素和机遇

教育行业越来越多地采用数字标牌以吸引市场

技术在当今的教育行业至关重要,未来的教室非常需要全套工具来帮助教师和学生熟悉、方便地建立联系和协作。为了满足教育工作者不断变化的需求,课堂技术变得更加可定制、功能丰富,并且跨设备生态系统和操作系统 (OS) 集成。这鼓励市场参与者开发教育技术和服务,并支持教师和学生增强教学体验。例如,2023 年 3 月,三星电子推出了一款集成显示器和软件解决方案,可改善学生的学习体验。此外,教育行业数字化的不断发展和对数字技术的需求不断增加正在推动市场的发展。

8K显示器的发展

8K 显示器是真正的下一代技术,正在改变零售、医疗保健、企业、酒店、政府、交通、娱乐、BFSI 等行业。 8K 显示器在广告、广播、监控、计算机辅助设计 (CAD)、计算机辅助制造 (CAM) 和虚拟现实 (VR) 等应用领域得到广泛采用。对高分辨率图像或视频的需求正在推动市场。 8K 分辨率的细节是高清显示器的 16 倍,是 4K 显示器的四倍,这增加了 8K 显示器在各行业的采用。 8K 显示器通过增强远程医疗为医疗行业提供动力。这些显示器将 8K 流媒体摄像机的功能与 8K 屏幕分辨率相结合,使专业临床医生能够在评估过程中并排比较准确的医学图像。此外,与 4K 显示器相比,8K 显示器带来的显着优势正在促进数字标牌市场的增长。

数字标牌市场报告细分分析

有助于得出数字标牌市场分析的关键部分是组件、显示器类型、显示器尺寸和应用。

  • 根据组件,数字标牌市场分为硬件、软件和服务。 2023 年,硬件领域将占据更大的市场份额。
  • 按显示器类型,市场分为 LED、LCD、OLED 等。到 2023 年,LED 细分市场将占据更大的市场份额。
  • 根据显示屏尺寸,数字标牌市场分为19英寸以下、19-32英寸、32-52英寸和大于52英寸。预计 19-32 英寸市场将在预测期内扩大。
  • 在应用方面,数字标牌市场分为零售、医疗保健、企业、酒店、政府、交通、娱乐、BFSI、教育等。 2023年,零售领域将占据更大的市场份额。

按地域划分的数字标牌市场份额分析

数字标牌市场报告的地理范围主要分为五个地区:北美、亚太地区、欧洲、中东和非洲、南美洲和中美洲。

北美拥有全球最大的数字标牌市场份额之一。由于技术创新,预计北美市场在预测期内将大幅扩张。该地区的许多行业都在大力投资采用新技术,以增强客户体验。快速数字化和 5G 技术的发展正在创造市场增长机会。

数字标牌市场报告范围

报告属性细节
2023年市场规模181.3亿美元
2031 年市场规模332.8亿美元
全球复合年增长率(2023 - 2031)7.9%
历史数据2021-2022
预测期2024-2031
涵盖的细分市场按组件
  • 硬件
  • 软件
  • 服务
按显示类型
  • 引领
  • 液晶显示屏
  • 有机发光二极管
按显示尺寸
  • 19英寸以下
  • 19-32英寸
  • 32-52英寸
  • 大于 52 英寸
按申请
  • 零售
  • 卫生保健
  • 公司的
  • 款待
  • 政府
  • 运输
  • 娱乐
  • BFSI
  • 教育
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
亚太
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
市场领导者和主要公司简介
  • 微软公司
  • 思科系统公司
  • 英特尔公司
  • 松下公司
  • 三星电子
  • LG电子
  • 索尼公司
  • NEC 显示解决方案
  • 惠普公司
  • 夏普电子
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

数字标牌市场新闻和最新发展

数字标牌市场是通过收集初级和二级研究后的定性和定量数据来评估的,其中包括重要的企业出版物、协会数据和数据库。下面列出了数字标牌市场的一些发展:

  • 2024 年 2 月,三星电子有限公司推出了一款新的 WAD 交互式显示器,作为教师答谢周的一部分。交互式显示 WAD 系列有 65 英寸、75 英寸和 86 英寸型号可供选择,提供直观且引人入胜的体验,消除了教师和学生学习新教学工具的难度。 (来源:三星电子有限公司,公司网站,2024 年 2 月)

数字标牌市场报告的覆盖范围和可交付成果

《数字标牌市场规模和预测(2021-2031)》报告对涵盖以下领域的市场进行了详细分析:

  • 数字标牌市场规模以及全球、区域和国家层面涵盖的所有关键细分市场的预测
  • 数字标牌市场趋势以及市场动态,例如驱动因素、限制因素和关键机遇
  • 详细的 PEST/波特五力分析和 SWOT 分析
  • 数字标牌市场分析,涵盖主要市场趋势、全球和、主要参与者、法规和最新市场发展
  • 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及数字标牌市场的最新发展
  • 详细的公司简介
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What is the expected CAGR of the digital signage market?

The global digital signage market is estimated to register a CAGR of 7.9% during the forecast period 2023–2031.

What are the driving factors impacting the digital signage market?

The growing adoption of digital signage in the educational industry is the major factor that propel the global digital signage market.

What are the future trends of the digital signage market?

The evolution of 5G technology and the growing number of infrastructural development activities to play a significant role in the global digital signage market in the coming years.

Which are the leading players operating in the digital signage market?

The key players holding majority shares in the global digital signage market are Microsoft Corporation, Cisco Systems Inc., Intel Corporation, Panasonic Corporation, Samsung Electronics, LG Electronics, Sony Corporation, NEC Display Solutions, Hewlett Packard Company, and Sharp Electronics.

What are the deliverable formats of the digital signage market report?

The report can be delivered in PDF/PPT format; we can also share excel dataset based on the request.

What are the options available for the customization of this report?

Some of the customization options available based on the request are additional 3–5 company profiles and country-specific analysis of 3–5 countries of your choice. Customizations are to be requested/discussed before making final order confirmation, as our team would review the same and check the feasibility.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

Your data will never be shared with third parties, however, we may send you information from time to time about our products that may be of interest to you. By submitting your details, you agree to be contacted by us. You may contact us at any time to opt-out.

Related Reports