头发定型摩丝市场按主要地区、市场参与者、规模和份额划分 - 预测到 2031 年

  • Report Code : TIPRE00026952
  • Category : Consumer Goods
  • Status : Upcoming
  • No. of Pages : 150
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市场介绍



摩丝又称定型泡沫,是一种用于保护、硬挺和定型头发的头发定型产品。 “摩丝”一词来自法语,意思是“泡沫。它通常作为气溶胶泡沫喷雾或乳液使用。摩丝可以增加头发的体积,同时还能滋润和固定头发,不会留下结块或堆积物。一种在头发上涂上合成树脂以帮助头发呈现特定形状的美发产品。摩丝可用于增强自然卷发或烫发的卷曲度并减少毛躁。

市场动态



千禧一代对美发产品的需求增加是摩丝市场的主要驱动因素,数字媒体的影响增加了年轻人对外表的需求,更关键的是,看起来像其他时尚影响者。公司正在推出具有独特品质的产品,以保持其消费者基础并吸引更多客户的注意力。向天然和清洁标签产品的过渡已取得显着进展,大公司正在采取行动铅和制造产品贴有“清洁”和“自然”的标签。过度使用化妆品会导致头发卷曲和受损,从而导致头发失去光泽和强度,这是与此类化妆品相关的一大遗憾。

市场范围



《至2028年全球头发定型摩丝市场分析》是对消费品行业的专业和深入研究,特别注重全球市场趋势分析。该报告旨在提供定型摩丝市场的概况,并按最终用户和分销渠道进行详细的市场细分。全球发型摩丝市场预计在预测期内将出现显着增长。该报告提供了领先的美发摩丝市场参与者的市场状况的关键统计数据,并提供了市场的主要趋势和机会。

市场细分



全球头发定型摩丝市场根据最终用户和分销渠道进行细分。根据最终用户,全球美发摩丝分为男士、女士和男女通用。根据分销渠道,市场分为超市和大卖场、专卖店、网上零售等。

区域框架



报告提供了行业的详细概述,包括定性和定量信息。它提供了基于各个细分市场的全球头发定型摩丝市场的概述和预测。它还提供了 2019 年至 2028 年五个主要地区的市场规模和预测估计,即:北美、欧洲、亚太地区 (APAC)、中东和非洲 (MEA) 以及南美洲和中美洲。每个地区的发型摩丝市场随后按各自的国家和细分市场进行细分。报告涵盖了全球18个国家的分析和预测,以及该地区当前的趋势和机遇。

报告从需求和供给两个方面分析了影响头发定型摩丝市场的因素,并进一步评估预测期内影响市场的市场动态,即驱动因素、限制因素、机会和未来趋势。该报告还对影响北美、欧洲、亚太地区、MEA 和南美洲这五个地区的政治、经济、社会和技术因素进行了详尽的 PEST 分析。
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市场参与者



报告涵盖了美发摩丝市场的主要发展,包括有机和无机增长策略。许多公司都专注于有机增长战略,例如产品发布、产品批准以及专利和活动等其他战略。市场上出现的无机增长战略活动包括收购、伙伴关系和合作。这些活动为市场参与者扩大业务和客户群铺平了道路。随着全球市场对美发摩丝需求的不断增长,美发摩丝市场的市场参与者预计未来将获得利润丰厚的增长机会。以下是几家从事有机彩妆市场的公司名单。
该报告还包括头发定型摩丝市场主要公司的概况、SWOT 分析和市场策略。此外,报告重点关注行业领先企业,提供公司简介、零部件和提供的服务、过去三年的财务信息、过去五年的重点发展等信息。

      1.巴黎欧莱雅

      2.卡尼尔

      3.肯拉专业

      4。高

      5.雷德肯

      6。植村秀的发型艺术

      7. Mielle有机物

      8。瓦伊

      9.联合利华

      10。 Kevin Murphy

Insight Partner 的专业研究和分析团队由经验丰富的专业人士组成,具有先进的统计专业知识,并在现有研究中提供各种定制选项。
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

The List of Companies

1.Loreal Paris
2.Garnier
3.Kenra Professional
4.Kao
5.Redken
6.Shu uemura art of hair
7.Mielle organics
8.The Ouai
9.Unilever
10.Kevin Murphy

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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