The drag & drop app builder software market was valued at US$ 790.39 million in 2019 and is projected to reach US$ 1,128.82 million by 2027. The market is expected to grow at a CAGR of 4.6% during the forecast period of 2020 to 2027.
Drag and drop app builder software framework allows IT and industry professionals to design business application software with a user experience approach, instead of the traditional computer programming. Further, these software solutions enable non-regular app developer users to create do-it-yourself apps. The drag and drop app builder software is particularly used by freelancers; startups; and small, mid-size, and large businesses; as well as by the IT departments of various organizations. Many of these apps can be developed without coding skills. The growth of the drag and drop app builder software market is mainly attributed to the increased internet penetration of user interfaces for app building and adoption of IT apps among small and medium-sized enterprises. However, dependency on vendor-supplied customization is hampering the growth of the market. Furthermore, the growing importance of digitization is anticipated to come up as a key trend in the market during the forecast period.
Main stakeholders in the drag and drop app builder software ecosystem include service providers, software providers, and end users. A large number of drag and drop app builder software and service providers are available in the market. The end users comprise major freelancers; startups; and small, mid-size, and large businesses; these businesses can be online i.e., cloud-based or web-based. Rising e-commerce platform popularity and increasing internet penetration also boost the adoption of drag and drop app builder software among online end users. Businesses are creating apps that are made available to masses through the web or mobile devices.
Impact of COVID-19 Pandemic on Drag & Drop App Builder Software Market
According to the latest report from the World Health Organization (WHO), the US, Spain, Italy, France, Germany, the UK, Russia, Turkey, Brazil, Iran, and China are among the worst-affected countries due to the COVID-19 outbreak, which was first reported in Wuhan (China) in December 2019. The COVID-19 pandemic has created a significant stir in verticals such as technology, media and telecommunications, electronics & semiconductor, and retail & ecommerce across the world. For instance, North America is at the forefront of the adoption and introduction of new technologies owing to favorable government policies aimed at encouraging innovation, existence of a wide and well-versed industrial base, and high purchasing capacity of people and enterprises, especially in developed countries such as the US and Canada. The impact of this crisis is likely to continue in 2021 as well.
Lucrative Regions in Drag & Drop App Builder Software Market
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
Drag & Drop App Builder Software Market Insights
Increase in Internet Penetration and Use of UI for App Building
The number of internet users in the world has risen due to decreased prices of computers and smartphones, and internet subscriptions. According to Hootsuite, as of July 2020, the number of world's unique Internet users has reached 4.57 billion, i.e., 59% of the total population, with an annual growth rate of 8.6% and an average Internet use time of 6 hours and 42 minutes. In the last decade, Asian countries have been the biggest contributors to global internet traffic. Proliferated internet usage has led businesses to adopt digital media to effectively reach the target prospects. Both large and small- and medium-sized enterprises (SMES) are developing and deploying creative digital content to attract consumers over the Internet. The drag and drop app builder software application framework allows the IT and industrial sector professionals to design business application software with the user experience approach, rather than conventional computer programming. In this approach, the codes are replaced by the user interface (UI) components.
Type-Based Market Insights
Based on type, the drag and drop app builder software market is bifurcated into cloud-based and web-based. Cloud-based software delivers end-to-end encryption to ensure rapid scalability, greater computing power, and high storage capacity levels. It provides highly productive service and management capabilities to an organization without having to set up and maintain its own IT infrastructure costs. Growing investments in drag and drop app builder software and rising adoption of cloud technology are driving the global drag and drop app builder software market. The data is safely stored in the cloud and can be retrieved whenever the need arises. It ensures relevant data is not lost even when a system failure occurs in the company.
Drag & Drop App Builder Software Market, by Type – 2019 and 2027
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
- Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
Application-Based Market Insights
Based on application, the drag and drop app builder software market is bifurcated into large enterprises and SMEs (small & medium enterprises). A large enterprise has at least 5,000 employees or has annual turnover greater than EUR 1.5 billion and a balance sheet total of more than EUR 2 billion. The benefits conferred by drag and drop app builder software, such as simplifying complex operation processes and real-time visibility, are attracting large enterprises to adopt the drag and drop app builder software. The drag and drop app builder software price includes the cost of software licensing, system design and customization, implementation, training, and maintenance. An organization that has purchased the software requires IT, staff, and relevant skills to implement the software successfully.
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Drag & Drop App Builder Software Market: Strategic Insights
Market Size Value in US$ 790.39 Million in 2019 Market Size Value by US$ 1,128.82 Million by 2027 Growth rate CAGR of 4.6% from 2020-2027 Forecast Period 2020-2027 Base Year 2020
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Drag & Drop App Builder Software Market: Strategic Insights
| Market Size Value in | US$ 790.39 Million in 2019 |
| Market Size Value by | US$ 1,128.82 Million by 2027 |
| Growth rate | CAGR of 4.6% from 2020-2027 |
| Forecast Period | 2020-2027 |
| Base Year | 2020 |
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Naveen will walk you through a 15-minute call to present the report’s content and answer all queries if you have any.
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Players operating in the drag & drop app builder software market focus on strategies such as market initiatives, acquisitions, and product launches to maintain their positions in the market. A few developments by key players of the drag & drop app builder software market are:
In 2020, Quixy—a leading no-code application development and BPM platform—has been named a “Leader” in the No-Code Application Development by G2.
In 2020, DronaHQ organized a No-Code Hackathon to engage B-school students and instill the traits of citizen development and problem-solving mindset.
Drag & Drop App Builder Software Market – by Type
- Cloud-based
- Web-based
Drag & drop app builder software Market – by Application
- Large Enterprise
- SMEs
Drag & Drop App Builder Software Market – by Geography
North America
- US
- Canada
- Mexico
Europe
- UK
- Germany
- France
- Italy
- Russia
- Rest of Europe
Asia Pacific (APAC)
- China
- Japan
- India
- Australia
- South Korea
- Rest of APAC
Middle East & Africa (MEA)
- Saudi Arabia
- UAE
- South Africa
- Rest of MEA
South America (SAM)
- Brazil
- Argentina
- Rest of SAM
Drag & Drop App Builder Software Market – Company Profiles
- Deltecs Infotech Pvt Ltd.
- Salesforce.com, inc.
- Thunkable, Inc.
- WaveMaker, Inc.
- Zoho Corporation
- Mobirise
- Appy Pie
- Bizness Apps
- BuildFire
- Quixy
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
Type and Application , and Geography
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States
Frequently Asked Questions
The number of internet users in the world has risen due to decreased prices of computers and smartphones, and internet subscriptions. According to Hootsuite, as of July 2020, the number of world's unique Internet users has reached 4.57 billion, i.e., 59% of the total population, with an annual growth rate of 8.6% and an average Internet use time of 6 hours and 42 minutes. In the last decade, Asian countries have been the biggest contributors to global internet traffic. Proliferated internet usage has led businesses to adopt digital media to effectively reach the target prospects. y. Both large and small- and medium-sized enterprises (SMES) are developing and deploying creative digital content to attract consumers over the Internet. The drag and drop app builder software application framework allows the IT and industrial sector professionals to design business application software with the user experience approach, rather than conventional computer programming. In this approach, the codes are replaced by the user interface (UI) components. The drag and drop app builder software are used by non-regular app developers to develop applications in a less time-consuming manner, without the use of codes. This enables them to build a wide variety of applications for various applications, i.e., from updates to legacy IoT-enabled smart apps. Thus, the growth of the application designing industry owing to the increasing need for software is driving the growth of the drag and drop app builder software market.
Cloud-based software delivers end-to-end encryption to ensure rapid scalability, greater computing power, and high storage capacity levels. It provides highly productive service and management capabilities to an organization without having to set up and maintain its own IT infrastructure costs. Growing investments in drag and drop app builder software and rising adoption of cloud technology are driving the global drag and drop app builder software market. The data is safely stored in the cloud and can be retrieved whenever the need arises. It ensures relevant data is not lost even when a system failure occurs in the company. The ever-growing IT sector brings with it numerous advancements; however, it also creates a fair number of challenges when it comes to security concerns about data storage among the users. With the increasing availability of internet access leading to a rising number of internet users, there is a vast amount of user information stored online through cloud services. Increasing number of enterprises across the globe plan to migrate their IT infrastructure to the cloud in order to boost customer delivery experience and improve IT infrastructure. Many enterprises across verticals have adopted the work from home model to safeguard employee well-being and maintain operational efficiency, surging the demand for cloud-based solutions. As more enterprises turn to advance their IT infrastructure, the demand for cloud system management solutions would continue to grow. The drag and drop app builder software developers are continuously investing in developing robust and secure cloud-based software with an objective to protect customer data and prevent cyberattacks. This factor is positively influencing a wide array of companies among various end users across the globe, which is foreseen to drive the cloud-based segment of the market during the forecast period.
The Drag and Drop App Builder Software market players are expected to surging digital transformation in IT sector. Digitalization is the use of digital technology to transform the business model and to create new revenue and value-added opportunities; it is the process of shifting to a digital business. To gain a competitive advantage over their competitors, conventional players are deploying cutting-edge technologies and coming up with innovative ideas, to be successful in a long run. Moreover, the drag and drop app building platforms allow developers to create customized apps without coding requirements or with minimal hand coding, thereby helping them to accelerate the development of high-quality products, unlike the conventional life cycle of software development (SDLC). The rapid pace of digital transformation has enabled companies to meet consumer needs quickly. Further, the growing digital transformation in the IT and telecom sector, increased responsiveness of the market, and escalating need for flexibility and scalability are the key factors generating ample growth opportunities for companies offering drag and drop app builder software to small as well as large enterprises, for the usage on smartphones and tablets, among other mobile devices.
The List of Companies - Drag & Drop App Builder Software Market
- Deltecs Infotech Pvt Ltd.
- Salesforce.com, inc.
- Thunkable, Inc.
- WaveMaker, Inc.
- Zoho Corporation
- Mobirise
- Appy Pie
- Bizness Apps
- BuildFire
- Quixy
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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