Household Insecticides Market Size, Trends & Growth to 2027

Household Insecticides Market to 2027 - Global Analysis and Forecasts by Insect Types (Mosquitoes & Flies, Rats & other Rodents, Termites, Bedbugs & Beetles, Others); Composition (Natural, Synthetic); Packaging (Small, Medium, Large); Distribution Channel (Supermarket/Hypermarket, Convenience Stores, Online Stores, Others)

Publication Month : Nov 2019

  • Report Code : TIPRE00007358
  • Category : Chemicals and Materials
  • Status : Published
  • No. of Pages : 210
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[Research Report] The household insecticides market was valued at US$ 11,785.9 Mn in 2018, and it is expected to grow at a CAGR of 5.2% during the forecast period 2019 – 2027 to reach US$ 18,514.3 Mn by 2027.

Household insecticides are defined as those products which helps to inhibit the growth of insects such as mosquitoes, flies and other insects at home. Such insecticides portrays limited toxicity to human and are composed of natural or synthetic substances including isobutyl piperidine carboxylate, hydroxyethyl, citronella oil and geraniol oil. The market is a perfect competition market with the presence of numerous Household Insecticides market players and buyers. The market players are competing based on price, product innovation, and quality.

In 2018, Asia Pacific held the largest share of the global household insecticides market. The dominance of the household insecticides market in this region is primarily attributable to the presence of strong industrial base with prominent manufactures significantly contributing to market growth. The demand for household insecticides is rising in the region with the wake of alarming health and hygiene issues along with rising prevalences of diseases such as malaria, dengue and others. Further, the easy accessibility and availability of raw materials coupled with cheap labor and low production cost are yet another factor that bode well the market demand in the region

The COVID-19 pandemic is adversely affecting economies and industries in various countries due to government-imposed lockdowns, travel bans, and business shutdowns. The chemical & materials is one of the major industries suffering serious disruptions such as supply chain breaks, technology events cancellations, and office shutdowns. The shutdown of various plants and factories in North America, Europe, Asia Pacific, South America, and the Middle East and Africa has restricted the global supply chain and negatively impacted the manufacturing activities, delivery schedules, and product sales. Furthermore, various companies have already predicted possible delays in product deliveries and slump in future sales of their products. The travel bans imposed by countries in Europe, Asia, and North America are hindering the business collaborations and partnerships opportunities. All these factors are hampering the activities in the chemical & materials industry, which are restraining the growth of various markets related to this industry.

The ongoing COVID-19 pandemic has altered the status of the household insecticides industry. As much as the outbreak has distorted operational efficiency and disrupted the value chains due to the sudden shutdown of national and international boundaries, it has also positively impacted the demand for household insecticides. With the growing consciousness towards health and hygiene, the demand for household insecticides is expected to rise globally. Also, as the economies are planning to revive their operations, the demand for household insecticides is expected to rise globally in the coming months. Further, significant investments by prominent companies in the development of advanced products is, yet, another factor supporting the market growth

Geographic Overview of Household Insecticides Market

Geographic Overview of Household Insecticides Market

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Market Insights

Rising acceptance of natural form of household insecticides

Natural insecticides are those insecticides which are derived from a natural source such as a mineral or plant. The demand for such form of insecticides is rising for household or domestic uses attributable to the harmful attributes of synthetic form of insecticides. Synthetic insecticides contain harmful chemicals and substances which are perceived to impact the health of individual. The growing awareness related to health and rising concern over the potential harm caused by synthetic insecticides has driven the need for natural insecticides. With the growing trend towards natural form of insecticides, several manufacturers have invested in research and development activities and have introduced natural form of insecticides to meet consumer’s demand. For instance, Godrej Consumer Products Limited, which is leading industry in home insecticides, have come mosquito repellant agarbatti completely composed of neem and turmeric. The company through the launch of this natural product has provided safe solution at low cost. Thus, natural form of household insecticides is expected to rise.

Insect Type Insights

The global household insecticides market, by insect type, is segmented into mosquitoes & flies, rats & other rodents, termites, bedbugs & beetles and others. The mosquitoes & flies segment led the market with the largest share in 2018. There has been a rising demand for mosquito insecticides in the global market. There are two main two leading and most widely used insecticides that are used in the preparation of household insecticides to be effective against mosquitoes known as malathion and permethrin. Malathion is an organophosphate that is quite often used for the elimination of mosquitoes indoors as well as outdoors and also against a wide range of insects. It is used in a small amount as in the mosquito insecticide as it possesses no harm to humans.

Composition Insights

The global household insecticides market, by composition, is segmented into natural and synthetic. The natural segment is expected to register fastest growth during the forecasted year. The different types of natural household insecticides are citronella oil, geraniol and others. The natural or organic form of household insecticides has been used widely as these insecticides are less toxic as compared to the synthetic household insecticides

Packaging Insights

The global household insecticides market, by packaging, is segmented into small, medium and large. The small segment leads the global household insecticides market whereas medium segment is expected to grow at fastest growth rate during the forecast period of 2019-2027. The small packaging type of household insecticides generally weighs between 250 gm. to 500 gm. It has been noted that the small packaging insecticides have been frequently used as they are easy to port and can be used before the product expires. It has a short period of use due to its acute weight

Distribution Channel Insights

The global household insecticides market, by distribution channel, is segmented into supermarket/hypermarket, convenience stores, online stores and others. The supermarkets and hypermarkets segment led the market with the largest share in 2018. In the case of sales through hypermarkets & supermarkets, the manufacturer sells his product to a distributor who then provides these products to the hypermarkets & supermarkets depending upon its demand. This proves to be beneficial as the product would get a good sales image in the hypermarkets & supermarkets and also there would be no wastage of the product as it would be manufactured only on demand and with specific numbers. The sales of household insecticides are growing high in the hypermarkets & supermarkets.

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Household Insecticides Market: Strategic Insights

household-insecticides-market
Market Size Value inUS$ 11,785.9 Million in 2018
Market Size Value byUS$ 18,514.3 Million by 2027
Growth rateCAGR of 5.2% from 2019-2027
Forecast Period2019-2027
Base Year2019
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A few key players operating in the global household insecticides market are Godrej Consumer Products Limited; Reckitt Benckiser Group PLC.; S. C. Johnson & Son, Inc.; Spectrum Brands Inc.; and Sumitomo Chemical Co., Ltd. Major market players are focused on strategies such as mergers and acquisitions, and product launches to increase their geographical presence and consumer base globally. For instance, in 2018, Godrej Consumer Products Limited launched a new natural product, 'Goodknight Naturals Neem Agarbatti'. Likewise, in 2019, Spectrum Brands, Inc., donated 10,000 bottles of Cutter Insect Repellent products to the American Red Cross to help with the organization's ongoing disaster relief efforts after the Hurricane Dorian.

Report Spotlights

  • Progressive industry trends in the global household insecticides market to help players develop effective long-term strategies
  • Business growth strategies adopted by developed and developing markets
  • Quantitative analysis of the market from 2017 to 2027
  • Estimation of the demand for household insecticides across various industries
  • PEST analysis to illustrate the efficacy of buyers and suppliers operating in the industry to predict market growth
  • Recent developments to understand the competitive market scenario and the demand for household insecticides
  • Market trends and outlook coupled with factors driving and restraining the growth of the household insecticides market
  • Decision-making process by understanding strategies that underpin commercial interest with regard to global household insecticides market growth
  • household insecticides market size at various nodes of market
  • Detailed overview and segmentation of the global Household insecticides market as well as its dynamics in the industry
  • household insecticides market size in various regions with promising growth opportunities


Household Insecticides Market, by Insect Type

  • Mosquitoes & Flies
  • Rats & other Rodents
  • Termites
  • Bedbugs & Beetles
  • Others


Household Insecticides Market, by Composition

  • Small
  • Medium
  • Large


Household Insecticides Market, by Packaging

  • Natural
  • Synthetic


Household Insecticides Market, by Distribution Channel

  • Supermarket/Hypermarket
  • Convenience Stores
  • Online Stores
  • Others


Company Profiles

  • Godrej Consumer Products Limited
  • Liphatech, Inc.
  • Neogen Corporation
  • SC Johnson & Son, Inc.
  • Spectrum Brands, Inc.
  • Reckitt Benckiser Group plc
  • Jyothy Laboratories Ltd.
  • Sumitomo Chemical Co., Ltd.
  • Bayer AG
  • Medella Laboratories
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Insect Types ; Composition ; Packaging ; Distribution Channel

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

US, Canada, Mexico, UK, Germany, Spain, Italy, France, India, China, Japan, South Korea, Australia, UAE, Saudi Arabia, South Africa, Brazil, Argentina

Frequently Asked Questions


Can you list some of the major players operating in the Global Household Insecticides Market?

The major players operating in the global household insecticides market are Godrej Consumer Products Limited; Liphatech, Inc.; Neogen Corporation; SC Johnson & Son, Inc.; Spectrum Brands, Inc.; Reckitt Benckiser Group plc; Jyothy Laboratories Ltd.; Sumitomo Chemical Co., Ltd.; Bayer AG; and Medella Laboratories among others.

What is the scope of household insecticides in the global market?

Household insecticides are used to keep insects and rodents away from the premises. They are made up of natural as well as synthetic materials and kill the insects when they come in contact with the product. They are used for various insects and rodents such as mosquitoes, flies, rats, termites, bedbugs, beetles and others.

Based on type, why is the online segment expected to grow at the highest rate during 2021–2028?

Online retail platforms have grown significantly over the recent years. The penetration of ecommerce within the consumer goods industry has increased over the recent past. This is expected to emerge as a major segment in the future for household insecticides market.

What insect type segment of household insecticides offer the highest growth prospects over the forecast period?

Mosquito and flies category is expected to hold high growth potential in the future. Increasing demand for household insecticides for mosquito can be observed in several parts of the world. Increasing prevalence of mosquito-borne illnesses in the developing economies have also increased the demand for mosquito household insecticides.

Why is Asia Pacific expected to grow at the highest rate during 2021–2028?

Asia Pacific region is an area of tremendous opportunity for the global household insecticides market. The region comprises of some of the most populous countries in the world. Moreover, increasing prevalence of mosquito-borne and insect related illnesses in the developing economies have aided the demand growth for household insecticides. A large portion of the population in Asia Pacific live in rural areas, increasing their susceptibility to insect bites and rodent infestation. These factors are expected to fuel the growth of household insecticides market in Asia Pacific.

What is scope of natural household insecticides in the global market?

Natural household insecticides have been witnessing increasing demand over the recent years. Increasing awareness about the harmful effects of synthetic household insecticides and their adverse effects on human health over exposure, have increased the demand for natural household insecticides. High cost and slightly reduced impact on insects or rodents could slightly curd the market growth in the near future. However, manufacturers are engaging in research and development to improve the performance of the products while bringing the costs down.

The List of Companies

  1. Godrej Consumer Products Limited
  2. Liphatech, Inc.
  3. Neogen Corporation
  4. SC Johnson & Son, Inc.
  5. Spectrum Brands, Inc.
  6. Reckitt Benckiser Group plc
  7. Jyothy Laboratories Ltd.
  8. Sumitomo Chemical Co., Ltd.
  9. Bayer AG
  10. Medella Laboratories

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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