Live IP Broadcast Equipment Market Key Players and Opportunities by 2030

The Live IP broadcast equipment market size is expected to grow from US$ 1.08 billion in 2022 to US$ 3.25 billion by 2030; it is estimated to record a CAGR of 14.7% from 2022 to 2030. The development of 5G infrastructure is likely to remain key trends in the market.

Live IP Broadcast Equipment Market Analysis

The presence of a robust media & entertainment industry, the surge in live gaming and sports broadcasting, and the increasing adoption of smart devices are driving the market. The market is projected to expand at a significant pace during the forecast period, due to the increasing demand for live streaming from numerous industries. Moreover, the growing number of live-streaming platforms and advancements in IP technology are creating lucrative opportunities for the market.

Live IP Broadcast Equipment Market Overview

Live IP broadcast equipment is a variety of equipment such as routers and switches, transmitters and gap fillers, encoders and converters, video servers, antennas, amplifiers, modulators and repeaters, and others. Live IP broadcast equipment is used for storing audio and video files in a compressed format. These audio and video files are extracted at the receiver end for broadcasting purposes. Users use live IP broadcast equipment to capture, refine, transmit, and disseminate live video and audio content through IP (Internet Protocol) networks.

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Live IP Broadcast Equipment Market: Strategic Insights

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Live IP Broadcast Equipment Market Drivers and Opportunities

The Presence of Robust Media & Entertainment Industry

Countries like the US, India, South Korea, France, and others have a robust media & entertainment (M&E) industry. France has numerous French broadcasting channels, such as France 24 and RoFootball providing live news 24/7. Such broadcasting channels further fuel the demand for live IP broadcasting equipment in France to deliver high-quality and real-time content over the Internet. In addition, the market players providing broadcasting equipment solutions are expanding worldwide to cater to the growing M&E industry. In May 2023, ES Broadcast opened its hire office in France to cater to the growing French broadcast industry. This facility will provide a more localized service to existing clients, including national broadcaster France Télévisions and leading OB companies such as NEP and EMG. Thus, the rising broadcasting industry and expansion of market players across the globe to fuel the live IP broadcasting equipment market growth during the forecast period.

The Growing Number of Live Streaming Platforms to Favor Market

Live streaming platforms such as Twitch, YouTube, and Facebook Live are becoming increasingly popular worldwide. These platforms allow users to watch live events such as concerts, sporting events, and news broadcasts on their devices in real-time. Sports events frequently draw huge TV audiences in the US, with millions tuning in to watch live games. In 2021, roughly 57.5 million Americans viewed live sports videos on digital platforms at least once per month; the figure is expected to climb to more than 90 million by 2025. Live IP broadcasting equipment is essential for producing and distributing live content on these platforms. Furthermore, in the US, cloud-based production and broadcasting of media content are gaining large popularity due to the scalability, flexibility, and cost-effectiveness associated with cloud platforms. Live IP broadcasting equipment is well-suited for cloud-based production and distribution.

Live IP Broadcast Equipment Market Report Segmentation Analysis

Key segments that contributed to the derivation of the live IP broadcast equipment market analysis are product type and application.

• Based on product type, the live IP broadcast equipment market is divided into routers and switches, transmitter and gap fillers, encoders and converter, video servers, antennas, amplifiers, modulators and repeaters, and others. The routers and switches segment is anticipated to expand at a significant rate during the forecast period.
• On the basis of application, the market is segmented into broadcast production centers, broadcast stadiums, and outside broadcast vans. The broadcast production centers segment held a larger market share in 2022.

Live IP Broadcast Equipment Market Share Analysis by Geography

The geographic scope of the live IP broadcast equipment market report is mainly divided into five regions: North America, Asia Pacific, Europe, Middle East & Africa, and South & Central America.

In terms of market size, Asia Pacific dominated the live IP broadcast equipment with the largest share in 2022. According to the World Bank Group, China’s population using the Internet increased from 70% in 2020 to 73% in 2021. The growing internet penetration, coupled with the large population of the country, is one of the major factors driving the live-streaming market, resulting in the growing number of online live-streaming service users in China. This factor generated the demand for live IP broadcasting equipment to meet the surging demand for real-time information about sports and news. In addition, the presence of several market players providing live IP broadcasting equipment has fueled the exports of the broadcast equipment of the country. According to the Observatory of Economic Complexity (OEC), China exported US$ 231 billion worth of broadcasting equipment, making it the 1st largest exporter of broadcasting equipment globally and 1st most exported product in China. Thus, strong exports from China to countries including the US, Hong Kong, the Netherlands, Japan, and the UAE drive the live IP broadcasting equipment market.

Live IP Broadcast Equipment Market Regional Insights

The regional trends and factors influencing the Live IP Broadcast Equipment Market throughout the forecast period have been thoroughly explained by the analysts at Insight Partners. This section also discusses Live IP Broadcast Equipment Market segments and geography across North America, Europe, Asia Pacific, Middle East and Africa, and South and Central America.

Live IP Broadcast Equipment Market Report Scope

Live IP Broadcast Equipment Market Players Density: Understanding Its Impact on Business Dynamics

The Live IP Broadcast Equipment Market market is growing rapidly, driven by increasing end-user demand due to factors such as evolving consumer preferences, technological advancements, and greater awareness of the product's benefits. As demand rises, businesses are expanding their offerings, innovating to meet consumer needs, and capitalizing on emerging trends, which further fuels market growth.

Market players density refers to the distribution of firms or companies operating within a particular market or industry. It indicates how many competitors (market players) are present in a given market space relative to its size or total market value.

Major Companies operating in the Live IP Broadcast Equipment Market are:

1. Belden Inc
2. Cisco Systems Inc
3. Evertz Technologies Ltd
4. EVS Broadcast Equipment SA
5. Sony Group Corp
6. Grass Valley Canada

Disclaimer: The companies listed above are not ranked in any particular order.

Live IP Broadcast Equipment Market News and Recent Developments

The live IP broadcast equipment market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the live IP broadcast equipment market are listed below:

• Grass Valley Canada expanded the production switcher lineup with a new Kayenne panel. The company's production switchers continue to lead in innovation and ease of operation with ongoing development in both panels and processing engines. (Source: Grass Valley Canada, Company Website, April 2023).
• Ross Video has launched the new, game-changing version of itsUltrix Router – the 12 G-ready Ultrix FR12. This ingenious new product is the ultimate routing, multiviewer and signal-processing platform for studios, OB vans and flypacks. (Source: ROSS VIDEO LTD, Company Website, September 2022).

Live IP Broadcast Equipment Market Report Coverage and Deliverables

The “Live IP Broadcast Equipment Market Size and Forecast (2020–2030)” report provides a detailed analysis of the market covering below areas:

• Live IP broadcast equipment market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
• Live IP broadcast equipment market trends as well as market dynamics such as drivers, restraints, and key opportunities
• Detailed PEST/Porter’s Five Forces and SWOT analysis
• Live IP broadcast equipment market analysis covering key market trends, global and regional framework, major players, regulations, and recent market developments
• Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the live IP broadcast equipment market
• Detailed company profiles