Middle East and Africa Virtual Event Software Market Segments and Growth by 2028

Historic Data: 2019-2020   |   Base Year: 2021   |   Forecast Period: 2022-2028

Middle East and Africa Virtual Event Software Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Solution (Software and Services), Enterprise Size (SMEs and Large Enterprises), and End-User (Trade Show Organizers, Event Management Agencies, Corporates, Academic Organizations, and Others)

  • Report Date : Oct 2021
  • Report Code : TIPRE00025359
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • Available Report Formats : pdf-format excel-format
  • No. of Pages : 101
Page Updated: Oct 2021

The virtual event software market in Middle East & Africa is expected to grow from US$ 669.07 million in 2021 to US$ 1,534.97 million by 2028; it is estimated to grow at a CAGR of 12.6% from 2021 to 2028.



With experiencing innovation in event industry, the virtual events are emerging as a new future of event industry. Emerging trend of digitization is projected to drive the scope of virtual event software market in forthcoming period. Below mentioned are some of the trends prevailing in virtual event that would help in penetration the future growth of virtual event software.

AR & VR Experiences

- Augmented and virtual realities are becoming as the latest trend in event industry. Augmented reality grabs attention and encourages participants to interact with other participants in event. This Solution enhances consumer experience, resulting in more social media shares, media attention, and engagement. Also, visual reality on the other side is a Solution which enable the user to step into computer-generated 3D world.

Event Apps

- in B2B sector, events apps are an upcoming trend in 2021. The event apps make entire functioning of events smoother and much faster. The trend is already getting used in B2C sector to accelerate communication and engagement during corporate planning of events. Event apps can be tailored according to individual requirements to organize event experience for delegates.

Facial Recognition

- This Solution is in its initial phase. Its primary requirement is to enhance registration process and speed up check-in for attendees. Through facial Solution, lesser waiting time will be achieved in registration process. Also, the Solution improves event security, which is a foremost consideration especially in case of larger events.

Live Translation

- With live translation, any live event can be available for participants globally. In such cases, the event in a native language can also result into international interest. Live translation feeds can be accessed via earpieces, headphones, and online access.

Live interpreters, event security, and projection mapping are another technology gaining momentum in virtual event will boost the scope of virtual event software, and thereby boosting the market growth.

As per World-o-meter, among Middle East and Africa countries, Turkey has faced the highest number of COVID-19 cases. Other major countries that are facing the economic impact of COVID-19 include Iran, Saudi Arabia, UAE, Egypt, Morocco, and Kuwait. The recent nationwide lockdown across South Africa, Saudi Arabia an UAE also have forced the companies to switch there shows and meetings virtually. Hence, the overall impact of COVID-19 on Middle East and Africa region is low to moderate.

With the new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the Middle East & Africa virtual event software market. The Middle East & Africa virtual event software market is expected to grow at a good CAGR during the forecast period.
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Middle East & Africa Virtual Event Software Market Segmentation

Middle East & Africa Virtual Event Software Market – By Solution

  • Software
  • Services

Middle East & Africa Virtual Event Software Market – By Enterprise Size

  • SMEs
  • Large Enterprises

Middle East & Africa Virtual Event Software Market – By End-User

  • Trade Show Organizers
  • Event Management Agencies
  • Corporates
  • Academic Organizations
  • Others

Middle East & Africa Virtual Event Software Market – By Country

  • South Africa
  • Saudi Arabia
  • UAE
  • Rest of MEA   

Middle East & Africa Virtual Event Software Market – Companies Mentioned

  • Hopin         
  • InEvent Inc.                        
  • Pathable, Inc.                      
  • Hubilo Technologies Inc.  
  • ubivent   
  • Cvent Inc.                           
  • vFairs LLC                             
  • Whova Inc             

Middle East and Africa Virtual Event Software Report Scope

Report Attribute Details
Market size in 2021 US$ 669.07 Million
Market Size by 2028 US$ 1,534.97 Million
Global CAGR (2021 - 2028) 12.6%
Historical Data 2019-2020
Forecast period 2022-2028
Segments Covered By Solution
  • Software and Services
By Enterprise Size
  • SMEs and Large Enterprises
By End-User
  • Trade Show Organizers
  • Event Management Agencies
  • Corporates
  • Academic Organizations
Regions and Countries Covered Middle East and Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Rest of Middle East and Africa
Market leaders and key company profiles
  • Hopin
  • InEvent Inc.
  • Pathable, Inc.
  • Hubilo Technologies Inc.
  • ubivent
  • Cvent Inc.
  • vFairs LLC
  • Whova Inc
  • Ankita Mittal
    Manager,
    Market Research & Consulting

    Ankita is a dynamic market research and consulting professional with over 8 years of experience across the technology, media, ICT, and electronics & semiconductor sectors. She has successfully led and delivered 100+ consulting and research assignments for global clients such as Microsoft, Oracle, NEC Corporation, SAP, KPMG, and Expeditors International. Her core competencies include market assessment, data analysis, forecasting, strategy formulation, competitive intelligence, and report writing.

    Ankita is adept at handling complete project cycles—from pre-sales proposal design and client discussions to post-sales delivery of actionable insights. She is skilled in managing cross-functional teams, structuring complex research modules, and aligning solutions with client-specific business goals. Her excellent communication, leadership, and presentation abilities have enabled her to consistently deliver value-driven outcomes in fast-paced and evolving market environments.

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