Moringa Ingredients Market to Grow at a CAGR of 7.1% to reach US$ 7,307.17 million from 2020 to 2028

Moringa Ingredients Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Type (Leaves and Leaf Powder, Seeds, Oil, and Others), Category (Organic and Conventional), and Application (Food and Beverages, Personal Care, Pharmaceutical and Nutraceutical, and Others)

Publication Month : Jul 2021

  • Report Code : TIPRE00010236
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 176
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The moringa ingredients market was valued at US$ 4,254.06 million in 2020 and is projected to reach US$ 7,307.17 million by 2028; it is expected to grow at a CAGR of 7.1% from 2021 to 2028.

The moringa plant, often called a drumstick tree, has numerous health benefits. Moringa ingredients such as leaf powder, moringa oil, and moringa seeds are extensively used across various industries such as food & beverages, pharmaceutical and nutraceutical, and personal care, owing to their antifungal, antidepressant, and anti-inflammatory properties. Moreover, moringa contains nutrients such as vitamin A, vitamin B2, vitamin B3, calcium, potassium, iron, magnesium, zinc, and ascorbic acid. Moringa ingredients protect and nourish skin and hair, help to treat edema, protect the liver, and help in treating certain cancers. They also aid the digestion process and help in treating stomachache.

In 2020, Asia Pacific contributed to the largest share in the global moringa ingredients market. The major factors fueling this region's growth include the region's large-scale production and domestic consumption of moringa ingredients, which is propelled by food & beverage manufacturers' inclination toward product innovation through the introduction of novel ingredients to cater to the customer indulgence. In addition, the growing consumer awareness regarding the health and nutritional benefits of moringa is one of the significant factors driving the market in developing nations such as China, India, and the Philippines. Additionally, a change in the dietary choices of consumers is also expected to increase the demand for the product on account of the increasing trend of veganism that is paving the path for plant-based food products. Further, the presence of a large number of moringa ingredients manufacturers is also boosting the market growth in the region.

Impact of COVID-19 Pandemic on Moringa Ingredients Market

The World Health Organization (WHO) has declared COVID-19 a pandemic. This disease has diversely impacted different countries, depending on cultural norms, mitigation efforts, and health infrastructure, and each country is battling the pandemic in its way. However, various research studies have indicated the use of medicinal plant extracts against novel coronavirus. Thus, with the rising consumer health concerns, the demand for moringa ingredients for various end-use applications such as pharmaceuticals and nutraceuticals, food & beverages, and cosmetics, is projected to grow post-COVID-19. Moringa is a multi-purpose herbal plant that is utilized as both human food and a medical alternative. Moringa contains 19 amino acids, nine of which are required for bodily activities. Moringa powders, oils, capsules, tablets, soaps, and seeds are derived from various components of the moringa tree.

Amid the COVID-19 pandemic, consumers are focused on maintaining their health, which is likely to boost the sales of nutritional supplements globally. Furthermore, the consumer preference for plant-derived supplements is influencing the moringa product growth, thereby affecting the moringa ingredients market. In the current situation, it is essential to raise immunity to combat the novel coronavirus, maintain hygiene, and adhere to all the medical advice. Even the World Health Organization (WHO) recommends that the world population should consume immunity-boosting foods, in its COVID-19 report. However, most governments were forced to impose stringent lockdowns and limitations on movements and trades due to the outbreak. Various businesses, including cosmetics, were forced to close down production units. The disturbance in the supply chain also resulted in a scarcity of raw materials, which contributed to a drop in finished product output. The demand also fell during the pandemic as a result of changes in consumer behavior, and their limited purchasing power. All of these factors restrained the market growth in the first and second quarters of 2020. However, with the relaxation of restrictions on personnel movement and the removal of lockdown, the worldwide moringa ingredients market may witness a strong growth rate in the coming years due to its nutritious value.

Moringa Ingredients Market

Moringa Ingredients Market
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Market Insights

Rising Awareness About Health Benefits of Moringa-Based Products

Moringa powder is known as highly nutritious food as it comprises numerous healthy compounds such as vitamin B1, folate, vitamin A, calcium, potassium, zinc, and iron. Furthermore, the product does not contain cholesterol and is also very low in terms of fats. Moringa is usually a part of Indian cuisine. However, the popularity of moringa ingredients is increasing day by day globally due to its nutritional profile and health benefits offered by the same. Also, consumers are getting aware of these products, which is further propelling the market growth. The growing demand for superfood and food supplements is further expected to boost the need for moringa ingredients. Moreover, the rising awareness of the medical advantages of using moringa-based products is fueling the product demand. Consumption of plant-based products having less significant side effects also has gained immense popularity in the last few years. Moringa is rich in micro and macronutrients, including carbohydrate, protein, calcium, iron, phosphorus, potassium, beta carotene, and vitamins, along with other bioactive compounds, which are substantial for the prevention of certain diseases and helping in the normal functioning of the human body.

All the parts of the moringa tree, including seeds, leaves, flowers, also roots, are suitable for both animal and human consumption. The leaves are rich in minerals, antioxidants, protein, and β-carotene compounds, which are used not only for animal & human nutrition but also in traditional medicine. In addition, moringa oil could be a suitable alternative for olive oil to add to the diet and to non-food applications like cosmetics, biodiesel and lubricant for exquisite machinery. Moringa oil is anticipated to witness massive gains in terms of demand due to its rich nutritional properties. It includes a protein that is needed for deficiency and tissue growth. The product further comprises a high number of amino acids and crude protein in comparison to soybean. Furthermore, it benefits lactating mothers and pregnant women with vitamin A and E deficiencies to improve their children's nourishment by consuming powdered leaves. There has been a heightening demand for moringa leaf as a substitute food source, mainly to fight malnutrition among infants & children. Usage of the moringa ingredients for food fortification is growing across the globe, including Africa. More and more people are becoming aware of the nutritional benefits offered by the product and adopting this product in their daily diet. Hence, all these factors are anticipated to drive the moringa ingredients market during the forecast period.

Type Insights

Based on type, the moringa ingredients market is categorized into leaves and leaf powder, seeds, oil, and others. The leaves and leaf powder segment accounted for the largest market share in 2020, and the oil segment is expected to register a higher CAGR in the market during the forecast period. Both moringa leaves and leaf powder are rich sources of nutrients. The moringa leaf powder is made from naturally dried moringa leaves. The moringa leaf powder is widely known to boost curries, soups, stews, salads. It has a green spinach flavor. The moringa leaf powder is a 25% plant protein that includes all nine essential amino acids such as isoleucine, histidine, valine, leucine, tryptophan, methionine, threonine, lysine, and phenylalanine. The moringa leaf powder has a rich nutritional profile since it contains 24% fiber, a rich source of vitamin A, K, E, iron, and calcium. There has been a heightening demand for moringa leaf powder as it is high in antioxidants. The rich iron content of the moringa powder makes it ideal for vegans and those suffering from anemia. The rich source of vitamin A serves to be essential for radiant and healthy skin, while vitamin E protects the cells from oxidative stress, thereby fighting the signs of aging. The rich source of iron and vitamin A serves to boost the immunity of the body, which is contributing to the growth of the market. As stated earlier, the rich source of proteins and amino acids has been helpful in the muscle growth of the body. These factors have been useful in propelling the moringa leaf powder market across the globe.

Moringa Ingredients Market, by Type – 2020 and 2028

Moringa Ingredients Market, by Type – 2020 and 2028
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Category Insights

Based on category, the moringa ingredients market is segmented into organic and conventional. The conventional segment accounted for a larger market share in 2020, and the organic segment is expected to register a higher CAGR in the market during the forecast period. Conventional moringa ingredients are produced from conventionally grown moringa trees, and conventional farming is quite economical & beneficial for large-scale commercial production. Hence, most market players use conventional moringa ingredients to deliver to food & beverages, pharmaceuticals, and other industries. There is a growing demand for moringa ingredients in personal care and cosmetic products. Moringa supplements help in fighting inflammation and aiding weight loss, which is boosting the product demand. Conventional farming is one of the most popular and preferred farming methods due to its benefits to consumers and producers, including price and availability. Due to the low production costs, conventional farmers produce the crops in mass and then sell them to the consumers at lower prices. Moreover, the growing personal care industry and increasing manufacturing of moringa supplement products drive the demand for conventional moringa ingredients. All these factors have led to a significant rise in demand for moringa ingredients.

Application Insights

Based on application, the moringa ingredients market is categorized into food and beverages, personal care, pharmaceutical and nutraceutical, and others. The food and beverages segment accounted for the largest market share in 2020, and the pharmaceutical and nutraceutical segment is expected to register a higher CAGR in the market during the forecast period. Moringa is known to possess more vitamin C than oranges, more potassium than bananas, more vitamin A than carrots, and more iron than spinach. Moringa is high in anti-inflammatory and antioxidant compounds that can help prevent disease, treat cancers, and protect the brain. Moringa vaunts a powerhouse of free-radical-fighting, healing, and anti-inflammatory compounds that benefit the head, heart, skin, and more. With antidepressant, antifungal, antiviral, and anti-inflammatory properties, it has been used for centuries to treat digestive and heart conditions, to name a few. Moringa is high in protein and contains nine essential amino acids. The antioxidant phytochemicals present in moringa leaves help in protecting the kidney and retinas from diabetes-related damage, and studies have proven that moringa supplementation can help in restoring kidney and pancreas functions in diabetic patients. Moringa is a potent anti-inflammatory agent and helps in chronic soothing inflammation in the body by suppressing inflammatory enzymes and boosting the production of anti-inflammatory cytokines. Moringa also boasts antioxidants, including vitamins E and C, flavonoids, and polyphenols. These compounds rummage harmful free radicals and protect the cells from oxidative stress, DNA damage, and inflammation.

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Moringa Ingredients Market: Strategic Insights

moringa-ingredients-market
Market Size Value inUS$ 4,254.06 Million in 2020
Market Size Value byUS$ 7,307.17 Million by 2028
Growth rateCAGR of 7.1% from 2021-2028
Forecast Period2021-2028
Base Year2021
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The key players operating in the moringa ingredients market include Dominate Industries, Moringa Initiative Ltd, Green Era Foods & Nutraceutics, Sarvaayush Ayurved & Herbals, Earth Expo Company, Saipro Biotech Private Ltd., Connoils LLC, Santan International, All Herbscare, and Herbs and Crops Overseas. The major players in the moringa ingredients market are focused on strategies such as mergers and acquisitions and research and development to increase the geographical presence and consumer base globally.

Report Spotlights

  • Progressive industry trends in the moringa ingredients market to help players develop effective long-term strategies
  • Business growth strategies adopted by developed and developing markets
  • Quantitative analysis of the moringa ingredients market from 2019 to 2028
  • Estimation of global demand for moringa ingredients
  • Porter’s five forces analysis to illustrate the efficacy of buyers and suppliers operating in the industry
  • Recent developments to understand the competitive market scenario
  • Market trends and outlook as well as factors driving and restraining the growth of the moringa ingredients market
  • Assistance in the decision-making process by highlighting market strategies that underpin commercial interest, leading to the market growth
  • The size of the moringa ingredients market size at various nodes
  • Detailed overview and segmentation of the market, as well as the moringa ingredients industry dynamics
  • Size of the moringa ingredients market in various regions with promising growth opportunities

Moringa Ingredients Market – by Type

  • Leaves and Leaf Powder
  • Seeds
  • Oil
  • Others


Moringa Ingredients Market – by Category

  • Organic
  • Conventional


Moringa Ingredients Market – by Application

  • Food and Beverages
  • Personal Care
  • Pharmaceutical and Nutraceutical
  • Others


Company Profiles

  • Dominate Industries,
  • Moringa Initiative Ltd
  • Green Era Foods & Nutraceutics
  • Sarvaayush Ayurved & Herbals
  • Earth Expo Company
  • Saipro Biotech Private Ltd.
  • Connoils LLC
  • Santan International
  • All Herbscare
  • Herbs and Crops Overseas
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Type , Category , and Application

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

Argentina, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States

Frequently Asked Questions


Can you list some of the major players operating in the global moringa ingredients market?

The major players operating in the global moringa ingredients market are Dominate Industries Moringa Initiative Ltd, Green Era Foods & Nutraceutics, Sarvaayush Ayurved & Herbals, Earth Expo Company, Saipro Biotech Private Ltd., Connoils LLC, Santan India, All Herbscare, And Herbs And Crops Overseas.

Which region held the largest share of the global moringa ingredients market?

In 2020, Asia Pacific contributed to the largest share in the global moringa ingredients market. The major factors driving this region's growth include the region's large-scale production and domestic consumption of moringa ingredients, which is propelled by food & beverage manufacturers' inclination towards product innovation through the introduction of novel ingredients to cater to customer indulgence. In addition, the growing consumer awareness regarding the health and nutritional benefits of moringa is one of the significant factors driving the industry in developing nations such as China, India, and the Philippines.

Based on type, which segment is leading the global moringa ingredients market during the forecast period?

In 2020, the leaves and leaf powder segment captured the largest share in the global market in 2020 and it is estimated to maintain its dominance during the forecast period. There has been a heightening demand for moringa leaf powder as it serves to be high in antioxidants. The rich iron content of the moringa powder makes it ideal for vegans and those suffering from anemia. The rich source of vitamin A serves to be essential for radiant and healthy skin, while vitamin E protects the cell from oxidative stress that helps in fighting the signs of aging. Further, moringa powder is measured as a highly nutritious food and comprise of several healthy compounds such as vitamin B1, vitamin A, calcium potassium, folate, zinc, and iron is a major factor driving the market for moringa ingredients segment.

Based on application, which segment is leading the global moringa ingredients market during the forecast period?

Based on application, the global moringa ingredients market is segmented into food and beverages, personal care, pharmaceutical and nutraceutical, and others. The food & beverage application segment, on the other hand, is expected to witness significant demand owing to increasing consumer awareness regarding the relationship between health, nutrition, and food has developed as well as the increased demand to improve diets with functional ingredients from a plant source like Moringa oleifera. There has also been an increased demand for moringa leaf as a substitute food source to fight malnutrition among newborns and children.

What is the latest trend for global moringa ingredients market?

There is an increasing trend for organic plant-based products such as food, skincare, haircare, medicine, and others among consumers since they are aware of side effects caused by conventionally produced products. Major market players like Kuli Kuli Foods, Ishka Farms, and others are offering organic moringa powder for the consumers. Also, Organic India is offering moringa supplement capsule containing organic leaf powder.

How COVID-19 has impacted the global moringa ingredients market?

The ongoing pandemic has a diverse impact in different countries, depending on cultural norms, mitigation efforts, and health infrastructure, and each country is battling the pandemic in its way. However, various research studies have indicated the use of medicinal plant extracts against novel coronavirus. Thus, with rising consumer health concerns, demand for moringa ingredients for various end-use applications such as pharmaceuticals and nutraceuticals, food and beverages, cosmetics, and others is projected to grow post-COVID-19. Amid the COVID-19 pandemic, consumers are focused on maintaining their health, which is likely to boost sales of nutritional supplements globally. Furthermore, the consumer movement to plant-derived supplements influences moringa product growth, subsequently affecting the moringa ingredients market.

The List of Companies - Moringa Ingredients Market

  1. Dominate Industries
  2. Moringa Initiative Ltd
  3. Green Era Foods & Nutraceutics
  4. Sarvaayush Ayurved & Herbals
  5. Earth Expo Company
  6. Saipro Biotech Private Ltd.
  7. Connoils LLC
  8. Santan India
  9. All Herbscare
  10. Herbs and Crops Overseas

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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