Robo Advisory Market Trends and Growth 2031

Coverage: Robo Advisory Market covers analysis Robo Advisory Market Size and Forecast (2021–2031), Global and Regional Share, Trends, and Growth Opportunity Analysis: By Type (Pure Robo Advisors, Hybrid Robo Advisors); Provider (Fintech Robo Advisors, Banks, Traditional Wealth Managers, Others); Service Type ( Direct Plan-based/Goal-based and Comprehensive Wealth Advisory); End User (Retail Investor and High Net Worth Individuals); and Geography

  • Report Code : TIPRE00009316
  • Category : Banking, Financial Services, and Insurance
  • Status : Upcoming
  • No. of Pages : 150
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The robo advisory market is projected to grow from US$ 5.89 billion in 2023 to US$ 51.84 billion by 2031; it is expected to expand at a CAGR of 31.2% from 2023 to 2031. Several emerging economies are encouraging regional players to expand their testing and research into Robo-advisory services. These activities are also expected to serve as a stimulus for market expansion. Robo-advising services primarily provide investment advisory services for individual finances. Robo-advisors are rapidly replacing the gaps left by human investment advisors, such as capability, capacity, and cost, owing mostly to the increased adoption of digitalization across the investment industry, combined with the development of AI in robotics.

Robo Advisory Market Analysis

The growing digitization of the BFSI business has hastened the expansion of digital investments, with robo-advisors playing a significant role. Robo-advisory services are particularly useful for passive investors who do not desire personal monitoring of their portfolio's progress. The need for robo-advisers is expected to rise as the financial sector increasingly uses technology-enabled analytics for investment consultations. Another driver of industry growth is the rapid shift from traditional investment services to robo-advising investment services. Furthermore, robo-advisors are now available on investing platforms rather than traditional financial services, enabling their widespread use.

Robo Advisory Market Overview

  • Rapid automation of processes and enterprises in end-user sectors is driving the development of robo-advisory services. These services minimize the need for human labor because internet platforms provide the same services at a much lower cost. Furthermore, as long as the user has access to the Internet, the services are available at all times.
  • The growing usage of robo-advisory in industrial verticals such as retail banking, asset management, and others to perform algorithmic calculations on data and communicate complete information is propelling the industry ahead.
  • Furthermore, robo-advisers provide unique benefits such as low-cost portfolios, tax loss harvesting, safe and secure investments, better decision-making, and credit risk reduction. Such elements are expected to fuel industry expansion during the predicted period.

Robo Advisory Market Driver and Opportunities

Focus on New Launches to Drive the Robo Advisory Market

  • Many robo-advisor solution providers are working on releasing innovative solutions to provide customers with improved financial advice. For instance, In July 2022, The Vanguard Group, Inc. announced the debut of Vanguard Personal Advisor, which is specifically designed for members in employer-sponsored retirement plans.
  • Similarly, in June 2023, Revolut, a worldwide neobank and financial technology business, launched a robo adviser in the United States to automate consumer investment portfolios and streamline the investment process.

Increasing Integration of Digital Technology in Financial Services to Create Lucrative Market Opportunities

  • Robo advising platforms offer automated financial management services that can be accessed online or via mobile platforms. They provide sophisticated financial information and advice in a simplified manner that everyone can understand, regardless of financial background.
  • The global financial sector has grown rapidly as digital technologies have become more widely used. The incorporation of Artificial Intelligence (AI) into investment processes has enabled automated investing.
  • The market's rise can also be linked to the service's perks, such as accessibility, cost-effectiveness, and convenience.

Robo Advisory Market Report Segmentation Analysis

The key segment that contributed to the derivation of the Robo Advisory market analysis is type.

  • In 2023, the high net worth individuals (HNWIs) sector had the highest market revenue share. The increased demand for HNWIs by private equity managers to protect their investments is expected to promote the segment's growth.
  • In 2023, the fintech robo advisors segment had the highest market revenue share. Fintechs around the world rely on both automated and personalized consulting services. Furthermore, fintech firms may quickly deploy robo advisers by leveraging modern technologies like advanced analytics and quantitative finance.

Robo Advisory Market Share Analysis By Geography

  • The scope of the Robo Advisory market is primarily divided into five regions - North America, Europe, Asia Pacific, Middle East & Africa, and South America.
  • North America is expected to dominate the market due to the presence of various key participants, including Betterment LLC, Wealthfront Inc., Charles Schwab & Co. Inc., and Vanguard Group, among others. Furthermore, the region has outperformed other regions in terms of technological advancement and the robotics sector.

Robo Advisory Market Report Scope

Robo Advisory Market News and Recent Developments

Companies adopt inorganic and organic strategies such as mergers and acquisitions in the Robo Advisory market. Some of the recent key market developments are listed below:

  • In November 2023, WealthKernel, a wealthtech business that provides digital investing services, announced a partnership with Bambu, a provider of digital wealth technology. This collaboration introduces Bambu GO, a ready-to-use robo-adviser platform developed exclusively for financial institutions. [Source: WealthKernel, Company Website]

Robo Advisory Market Report Coverage & Deliverables

The Robo Advisory market forecast is estimated based on various secondary and primary research findings, such as key company publications, association data, and databases. The market report "Robo Advisory Market Size and Forecast (2021–2031)" provides a detailed analysis of the market covering below areas-

  • Market size & forecast at global, regional, and country levels for all the key market segments covered under the scope.
  • Market dynamics such as drivers, restraints, and key opportunities.
  • Key future trends.
  • Detailed PEST & SWOT analysis
  • Global and regional market analysis covering key market trends, key players, regulations, and recent market developments.
  • Industry landscape and competition analysis covering market concentration, heat map analysis, key players, and recent developments.
  • Detailed company profiles.

Robo Advisory Market Report Analysis

Robo Advisory Market

  • CAGR (2023 - 2031)
  • Market Size 2023
    US$ 9.91 Billion
  • Market Size 2031
    US$ 184.32 Billion

Report Coverage

  • Market size and forecast at global, regional, and country levels for all the key market segments covered under the scope
  • Key future trends
  • Detailed PEST/Porter’s Five Forces and SWOT analysis
  • Industry landscape and competition analysis & recent developments
  • Detailed company profiles
  • Global and regional market analysis covering key market trends, major players, regulations, and recent market developments

Key Players


Regional Overview

  • North America
  • Europe
  • Asia-Pacific
  • South and Central America
  • Middle East and Africa

Market Segmentation

By Type
  • Automated Robo-Advisors
  • Hybrid Robo-Advisors
By Application
  • Automated Financial Planning
  • Financial Advice
  • Brokerage
  • Fund Platforms
  • Others
  • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

Robo Advisory Market Report Scope

Report Attribute Details
Market size in 2023 US$ 9.91 Billion
Market Size by 2031 US$ 184.32 Billion
Global CAGR (2023 - 2031) 44.10%
Historical Data 2021-2022
Forecast period 2024-2031
Segments Covered By Type
  • Automated Robo-Advisors
  • Hybrid Robo-Advisors
By Application
  • Automated Financial Planning
  • Financial Advice
  • Brokerage
  • Fund Platforms
  • Others
Regions and Countries Covered North America
  • US
  • Canada
  • Mexico
  • UK
  • Germany
  • France
  • Russia
  • Italy
  • Rest of Europe
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
South and Central America
  • Brazil
  • Argentina
  • Rest of South and Central America
Middle East and Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Rest of Middle East and Africa
Market leaders and key company profiles
    • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.
    Report Coverage
    Report Coverage

    Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

    Segment Covered
    Segment Covered

    Type, Application, and Geography

    Regional Scope
    Regional Scope

    North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

    Country Scope
    Country Scope

    This text is related
    to country scope.

    Frequently Asked Questions

    Which region is expected to register a high growth rate during the forecast period?

    Asia Pacific is anticipated to grow with a high growth rate during the forecast period.

    Which are the key players holding the major market share of the robo-advisory market?

    The major players holding majority shares are Betterment LLC, Fincite Gmbh, Wealthfront Corporation, The Vanguard Group, Inc., and The Charles Schwab Corporation.

    What are the future trends of the global robo-advisory market?

    Increasing integration of digital technology in financial services to play a significant role in the global robo advisory market in the coming years.

    What are the driving factors impacting the global robo-advisory market?

    Rising utilization of digital technology and focus on new launches are the major factors that propel the global robo-advisory market.

    What is the estimated market size for the global robo advisory market in 2023?

    The global Robo Advisory market was estimated to grow at a CAGR of 31.2% during 2023 - 2031.

    The List of Companies


    The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

    1. Data Collection and Secondary Research:

    As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

    Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

    1. Primary Research:

    The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

    For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

    A typical research interview fulfils the following functions:

    • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
    • Validates and strengthens in-house secondary research findings
    • Develops the analysis team’s expertise and market understanding

    Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

    • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
    • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

    Below is the breakup of our primary respondents by company, designation, and region:

    Research Methodology

    Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

    1. Data Analysis:

    Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

    • 3.1 Macro-Economic Factor Analysis:

    We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

    • 3.2 Country Level Data:

    Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

    • 3.3 Company Profile:

    The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

    • 3.4 Developing Base Number:

    Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

    1. Data Triangulation and Final Review:

    The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

    We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

    We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

    Your data will never be shared with third parties, however, we may send you information from time to time about our products that may be of interest to you. By submitting your details, you agree to be contacted by us. You may contact us at any time to opt-out.

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