The India household insecticides market is accounted to US$ 1,147.5 Mn in 2018 and is expected to grow at a CAGR of 5.4% during the forecast period 2019 - 2027, to account to US$ 1,829.6 Mn by 2027.
Household insecticides are the chemical used to destroy insects from the houses. Insecticides also include the chemicals or substances applied to the surfaces of clothes or houses to control the growth of insects or roaches and to the skin to repel the contact of insects. Household insecticides products are available in different forms, such as gels/creams, aerosols, vaporizers, mats, granules, patches, powdered, and roll-on. The growing emphasis on the control of insect vectors by local and national government bodies has bolstered the growth of the India household insecticides market
India Household Insecticides Market, Revenue and Forecast, 2018 - 2027
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Market Insights
Rising demands from rural markets to boost the household insecticides market
The rising incidences and growing awareness about diseases caused by mosquitoes, flies, cockroaches, rats, and others have created a need for mosquito repellants and insect care products. These products are available in various forms, including lotions, sprays, coils, repellant paints, and repellant pills, and at a lower price, and thus consumers in rural India can afford them. The increasing prevalence of mosquito-borne diseases will bolster the demand for mosquito repellants, consequently fueling the growth of the household insecticide market in the rural region during the forecast period.
New product development provides an opportunity for the household insecticides market growth
Product innovation is the most common market strategy adopted by firms to increase market penetration in rural areas and consumption growth in urban areas. Currently, spray/aerosol insecticides recorded the fastest growth, followed by electric insecticides. Moreover, the use of insecticide coils, which costs less per unit and available in wider options are preferred by low-income Indians. However, Indian companies such as Jyothy Laboratories and Godrej Consumer Products Limited have introduced a range of low priced products such as mosquito repellent cards priced at INR 1 per card mainly to tap the rural consumers. In addition, new players are also investing heavily in R&D activities to develop new and innovative products in order to sustain the competition in the India household insecticides market.
Insect Types Insights
The India household insecticides market by insect types has been categorized in mosquitoes & flies, rats & other rodents, termites, bedbugs & beetles, others. In 2018, the mosquitoes & flies segment accounted for a larger share of the India household insecticides market. Mosquitos and flies are one of the major insects which are perceived to cause diseases. An increase in unhygienic environmental conditions and rapid urbanization are leading to the multiplication of mosquito and flies population. Anopheles and Aedes aegypti species of mosquito-spread several types of diseases such as Malaria, Dengue, Zika, and Chikungunya. Malaria has been a major problem in India for centuries. The rise in populations of insects, along with the growing awareness about insect-borne diseases, is expected to drive the growth of the India household insecticides market.
Composition Insights
On the basis of composition, the India household insecticides market has been segmented into natural and synthetic. Under the composition segment, synthetic household insecticides are the leading segment in the India household insecticides market. Moreover, the natural household insecticides segment is projected to register for a higher CAGR over the forecast period. Chemicals used in synthetic household insecticides are hazardous for human health. They cause headaches, dizziness, muscular weakness, nausea, and several other health issues. The government of India has also imposed stringent regulations on chemicals that to be used in these products. The rising consumer awareness about the side effects of synthetic household insecticides, coupled with government regulations, has boosted the demand for household insecticides made by natural and organic ingredients. These factors are projected to boost the natural household insecticides market in India.
India Household Insecticides Market by Composition
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India Household Insecticides Market: Strategic Insights
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India Household Insecticides Market: Strategic Insights


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New product development and strategy and business planning strategies were observed as the most adopted strategies in the India household insecticides market. Few of the recent developments in the India household insecticides market are listed below:
2019:
Godrej Consumer Products has signed tripartite MOU with the Government of Uttar Pradesh to further its commitment to eliminate malaria in India by 2030.2019:
Godrej Consumer Products unveiled emojis campaign on world malaria day to create awareness of malaria symptoms amongst people2018:
Godrej Consumer Products launches 'Goodknight Naturals Neem Agarbatti.INDIA HOUSEHOLD INSECTICIDES MARKET SEGMENTATION
By Insect Types
- Mosquitoes & Flies
- Rats & other Rodents
- Termites
- Bedbugs & Beetles
- Others
By Composition
- Natural
- Synthetic
By Packaging
- Small
- Medium
- Large
By Distribution Channel
- Supermarket/Hypermarket
- Convenience Stores
- Online Stores
- Others
Company Profiles
- Dabur India Ltd
- Godrej Consumer Products Limited
- SC Johnson & Son, Inc.
- Jyothy Laboratories Ltd
- Reckitt Benckiser Group plc.
- Nilgiri Herbals & Agro Industries Pvt. Ltd
- Insecticides India Ltd
- Relaxo Domeswear LLP
- Tainwala Personal Care Products Pvt. Ltd
- HPM Chemicals & Fertilizers Ltd

Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
This text is related
to segments covered.

Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
This text is related
to country scope.
Frequently Asked Questions
The major players operating in the India household insecticides market, includes Godrej Consumer Products Limited, SC Johnson Products Pvt. Ltd., Reckitt Benckiser (India) Limited, and Jyothy Laboratories Ltd.
The Indian industry for household insecticides is estimated to grow at a CAGR of 5.4% during the forecast period of 2019-2027.
Natural household insecticides are expected to grow at a faster pace than synthetic household insecticides, as synthetic products contain chemicals that are hazardous to human health. Rising government regulations towards the reduction of harmful chemical usage in the insecticidal products, coupled with growing consumer awareness about the harmful effects of synthetic products, have led to the rising demands for natural products.
1. Introduction
1.1 Scope of the Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 India Household Insecticides Market, by Insect Types
1.3.2 India Household Insecticides Market, by Composition
1.3.3 India Household Insecticides Market, by Packaging
1.3.4 India Household Insecticides Market, by Distribution Channel
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. India Household Insecticides Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.2.1 India Pest Analysis
4.3 Expert Opinions
5. India Household Insecticides Market – Key Industry Dynamics
5.1 Key Market Drivers
5.1.1 Increased Emphasis On the Control of Insect Vectors by Local and National Government Bodies
5.1.2 Rising demands from rural markets
5.2 Key Market Restraints
5.2.1 Hazardous Health Effects of Synthetic Household Insecticides
5.3 Key Market Opportunity
5.3.1 New Product Development
5.4 Future Trends
5.4.1 Rising acceptance of natural household insecticides
5.5 Impact Analysis of Drivers and Restraints
6. Household Insecticides–Market Analysis
6.1 India Household Insecticides Market Overview
6.2 Household Insecticides Market Forecast and Analysis
6.3 Market Positioning – Key Market Players
7. India Household Insecticides Market Analysis – By Insect types
7.1 Overview
7.2 India Household Insecticides Market Breakdown, By Insect types, 2018 & 2027
7.3 Mosquitoes & Flies
7.3.1 Overview
7.3.2 India Mosquitoes & Flies Household Insecticides Market Revenue Forecasts To 2027 (US$ Mn)
7.4 Rats & Other Rodents
7.4.1 Overview
7.4.2 India Rats & Other Rodents Household Insecticides Market Revenue Forecasts to 2027 (US$ MN)
7.5 Termites
7.5.1 Overview
7.5.2 India Termites Household insecticides Market Revenue Forecasts to 2027 (US$ MN)
7.6 Bedbugs & Beetles
7.6.1 Overview
7.6.2 India Bedbugs & Beetles Household insecticides Market Revenue Forecasts to 2027 (US$ MN)
7.7 Others
7.7.1 Overview
7.7.2 India Other Insect Types Household insecticides Market Revenue Forecasts to 2027 (US$ MN)
8. India Household Insecticides Market Analysis – By Composition
8.1 Overview
8.2 India Household Insecticides Market Breakdown, by Composition, 2018 & 2027
8.3 Natural
8.3.1 Overview
8.3.2 India Natural Household Insecticides Market Revenue Forecasts to 2027 (US$ Mn)
8.3.3 Citronella Oil
8.3.3.1 Overview
8.3.3.2 India Citronella Oil Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
8.3.4 Geraniol Market
8.3.4.1 Overview
8.3.4.2 India Geraniol Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
8.3.5 Others
8.3.5.1 Overview
8.3.5.2 India Others Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
8.4 Synthetic
8.4.1 Overview
8.4.2 India Synthetic Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
8.4.3 N-Diethyl-Meta-Toluamide (DEET)
8.4.3.1 Overview
8.4.3.2 India N-Diethyl-Meta-Toluamide Household Insecticides Market Revenue Forecasts to 2027 (US$ Mn)
8.4.4 Hydroxyethyl Isobutyl Piperidine Carboxylate (Picaridine) Market
8.4.4.1 Overview
8.4.4.2 India Hydroxyethyl Isobutyl Piperidine Carboxylate Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
8.4.5 Others
8.4.5.1 Overview
8.4.5.2 India Others Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
9. India Household Insecticides Market Analysis – By Packaging
9.1 Overview
9.2 India Household Insecticides Market Breakdown, by Packaging, 2018 & 2027
9.3 Small
9.3.1 Overview
9.3.2 India Small Packaging Household Insecticides Market Revenue Forecasts To 2027 (US$ Mn)
9.4 Medium
9.4.1 Overview
9.4.2 India Medium Packaging Household Insecticides Market Revenue Forecasts To 2027 (US$ Mn)
9.5 Large
9.5.1 Overview
9.5.2 India Large Packaging Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
10. Household Insecticides Market Analysis – By Distribution Channel
10.1 Overview
10.2 India Household insecticides Market Breakdown, By Distribution Channel, 2018 & 2027
10.3 Hypermarkets & Supermarkets
10.3.1 India Hypermarkets & Supermarkets Market Revenue Forecasts to 2027 (US$ Mn)
10.4 Convenience Stores
10.4.1 India Convenience Stores Market Revenue Forecasts to 2027 (US$ Mn)
10.5 Online Stores
10.5.1 India Online Stores Market Revenue Forecasts to 2027 (US$ Mn)
10.6 Others
10.6.1 India Others Market Revenue Forecasts to 2027 (US$ Mn)
11. Industry Landscape
11.1 New Development
11.2 Strategy And Business Planning
12. Company Profiles
12.1 Dabur India Ltd.
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 Godrej Consumer Products Limited
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 SC Johnson & Son, Inc.
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.4 Jyothy Laboratories Ltd.
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.5 Reckitt Benckiser Group plc
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.6 Nilgiri Herbals & Agro Industries Pvt. Ltd.
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.7 Insecticides India Ltd.
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.8 Relaxo Domeswear LLP
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Products and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
12.9 Tainwala Personal Care Products Pvt. Ltd.
12.9.1 Key Facts
12.9.2 Business Description
12.9.3 Products and Services
12.9.4 Financial Overview
12.9.5 SWOT Analysis
12.10 HPM Chemicals & Fertilizers Ltd.
12.10.1 Key Facts
12.10.2 Business Description
12.10.3 Products and Services
12.10.4 Financial Overview
12.10.5 SWOT Analysis
13. Appendix
13.1 About The Insight Partners
13.2 Glossary
LIST OF TABLES
Table 1. India Household Insecticides Market Revenue Forecast to 2027 (US$ Mn)
Table 2. Glossary of Terms, India Household Insecticides Market
LIST OF FIGURES
Figure 1. India Household Insecticides Market Segmentation
Figure 2. India Household Insecticides Market Overview
Figure 3. Mosquitoes & Flies Held Larger Share of India Household Insecticides Market in 2018
Figure 4. India Household Insecticides Industry Landscape
Figure 5. India – PEST Analysis
Figure 6. Household insecticides Market Impact Analysis Of Driver And Restraints
Figure 7. India Household Insecticides Market Forecast and Analysis, (US$ Mn)
Figure 8. India Household Insecticides Market Breakdown by Insect types, Value, 2018 & 2027 (%)
Figure 9. India Mosquitoes & Flies Household Insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 10. India Rats & Other Rodents Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 11. India Termites Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 12. India Bedbugs & Beetles Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 13. India Other Insect Types Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 14. India Household Insecticides Market Breakdown by Composition, Value, 2018 & 2027 (%)
Figure 15. India Natural Household Insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 16. India Citronella Oil Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 17. India Geraniol Household Insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 18. India Others Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 19. India Synthetic Household Insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 20. India N-Diethyl-Meta-Toluamide Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 21. India Hydroxyethyl Isobutyl Piperidine Carboxylate Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 22. India Others Household Insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 23. India Household Insecticides Market Breakdown by Packaging, Value, 2018 & 2027 (%)
Figure 24. India Small Packaging Household Insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 25. India Medium Packaging Household insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 26. India Large Packaging Household Insecticides Market Revenue Forecasts To 2027 (US$ Mn)
Figure 27. India Household Insecticides Market Breakdown by Distribution Channel, Value, 2018 & 2027 (%)
Figure 28. India Hypermarkets & Supermarkets Market Revenue Forecasts to 2027 (US$ Mn)
Figure 29. India Convenience Stores Market Revenue Forecasts to 2027 (US$ Mn)
Figure 30. India Online stores Market Revenue Forecasts to 2027 (US$ Mn)
Figure 31. India Others Market Revenue Forecasts to 2027 (US$ Mn)
The List of Companies
- Dabur India Ltd.
- Godrej Consumer Products Limited
- SC Johnson & Son, Inc.
- Jyothy Laboratories Ltd.
- Reckitt Benckiser Group plc.
- Nilgiri Herbals & Agro Industries Pvt. Ltd.
- Insecticides India Ltd.
- Relaxo Domeswear LLP
- Tainwala Personal Care Products Pvt. Ltd.
- HPM Chemicals & Fertilizers Ltd.
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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