防脱发产品市场基于(关键地区、市场参与者、规模和份额)- 到 2031 年的预测

  • Report Code : TIPRE00027910
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 189
Buy Now

2021年防脱发产品市场规模为235.9987亿美元,预计到2028年将达到315.2452亿美元。预计2021年至2028年复合年增长率为4.2%。

脱发被描述为毛发生长周期受到干扰,或毛囊受损,导致毛发相对于再生速度快速脱落。脱发的一些明显症状是发际线后移、斑片状脱发或整体稀疏。此外,改变饮食习惯;由于繁忙的日程安排而导致的压力水平不断上升,导致人们在年轻时经常脱发。增加可支配收入;以及对外表的日益重视是推动防脱发产品市场增长的主要因素之一。

亚太地区占全球防脱发产品的最大份额2020 年的市场份额,预计在预测期内复合年增长率最高。该地区的市场进一步细分为澳大利亚、印度、中国、日本、韩国和亚太其他地区。强大的客户群、民众日益关注的脱发问题以及生活方式的改变是推动亚太地区防脱发产品市场增长的主要因素。

战略见解

COVID-19 大流行对防脱发产品市场增长的影响

由于以下原因,COVID-19 大流行对运营效率和价值链产生了重大影响: 2020年国家和国际边界关闭。此外,由于实验室和生产工厂的关闭,研究活动受到阻碍。然而,随着全球危机影响的消退,各国政府放松了之前施加的限制,各行业开始获得动力。制造单位的恢复运营以及州际和国际边界的开放有利于过去几个季度防脱发产品市场的增长。例如,2022 年 4 月 13 日,亚洲阿育吠陀护发制造商 Forest Essentials 宣布在英国开设 12 家门店,英国是其第一个国际市场。在这一发展中,雅诗兰黛将支持这个奢华的阿育吠陀护肤品牌到 2025 年在英国迅速拓展其业务。因此,两家公司开始采取主动,采取合作和扩张等增长战略,以克服2020 年的 COVID-19 大流行。

防脱发产品市场细分 –按地区划分

市场洞察

发展中国家可支配收入不断增长

防脱发产品在亚太地区和南美洲的发展中经济体中不断增长。中美洲。这可以归因于人们可支配收入的增长。可支配收入是指人们在扣除税收和社会保障费用后获得的收入,即人们实际可以支出或储蓄的金额。随着对脱发问题的日益关注,发展中国家的消费者高度倾向于优质防脱发产品,例如洗发水和洗发水。护发素、油和精华液,这鼓励制造商在中国和印度等亚洲国家建立生产设施。这些公司提供的低成本产品,特别是针对成本敏感型经济体的人们,正在成为外科毛发替换手术中极其受欢迎的经济高效选择。

根据 Trading经济方面,2021年,发展中国家印度录得3,202,781美元,2020年则录得2,725,046美元。据国家统计局数据,2021年,我国居民人均可支配收入5511.48美元,比上年名义增长9.1%;增速较2019年增长14.3%,两年平均增速为6.9%。 2020年12月,阿根廷家庭人均年收入达到3,765.524美元,而2019年12月为3,213.336美元。因此,可支配收入的激增正在增加发展中国家消费者的购买力,从而提供利润丰厚的机会促进防脱发产品市场参与者的增长。

类别洞察

根据类别,防脱发产品市场细分为自然&有机和传统。预计未来几年,传统细分市场将占据防脱发产品市场份额的更大份额。传统的护发产品通常由各种合成物质组成,例如对羟基苯甲酸酯、硫酸盐、酒精和矿物油。它们是实验室开发的潜在刺激性和过敏性成分。此外,合成化学品对人类皮肤、动物和植物有害。传统防脱发产品的生产排放大量污染,在地球上留下负碳足迹,进一步阻碍了该领域的市场增长。然而,大多数传统防脱发产品的成本低于有机产品,这推动了传统防脱发产品市场的增长。

产品类型见解

根据产品类型,防脱发产品市场分为洗发水和护发素、精油、精华液等。洗发水和护发素领域预计将在预测期内占据最大的市场份额。防脱发洗发水和护发素可以补充和滋养头发,缓解头发紧张,放松头部肌肉,对抗引起头皮屑的真菌,并调理发质,防止因断裂而脱发。此外,由于印度、巴西、土耳其和阿根廷等二级市场的需求不断增加,洗发水和护发素领域的市场正在快速增长。此外,由于意识的提高、脱发的增加和整体护发趋势,洗发水和护发素成为全球最常购买的护发产品。因此,这两种产品都在用户中获得了巨大的吸引力,预计将在预测期内推动防脱发产品市场的增长。

按类别划分的防脱发产品市场份额 - 2020年和2028年

分销渠道洞察

根据分销渠道,防脱发产品市场分为超市和大卖场、便利店、在线商店零售业等。 2020年,超市和大卖场占据了最大的市场份额,而在线零售市场预计在预测期内将以最快的速度增长。电商热潮有效提升了防脱发产品的网络零售额。随着 COVID-19 大流行的开始,领先的制造商正在积极进入流行的电子商务平台,为消费者提供诱人的价格、强劲的销售和支持以及升级的购物体验。这方面预计将帮助在线平台成为全球增长最快的分销渠道之一。这些因素正在推动在线零售渠道领域防脱发产品市场的增长。

 

Church &德怀特公司;森林必需品;花王公司;欧莱雅公司;皮尔法伯集团;宝洁公司赌;资生堂有限公司;大正制药控股有限公司;联合利华;和 Aveda Corp 是防脱发产品市场的主要参与者之一。这些参与者正在开发创新产品来满足消费者的需求。此外,他们正在进行合并和重组。收购、业务扩张和合作伙伴战略,以在全球范围内扩展业务。

报告聚焦

  • 防脱发行业的进步趋势防脱发产品市场,帮助参与者制定有效的长期战略
  • 发达市场和发展中市场采用的业务增长战略
  • 防脱发产品的定量分析2019年至2028年市场
  • 估计全球防脱发产品需求
  • 通过PEST分析来说明行业内买家和供应商的效率
  • 近期了解竞争市场情况的发展
  • 市场趋势和前景,以及驱动和限制防脱发产品市场增长的因素
  • 协助决策过程强调支撑商业利益、导致市场增长的市场策略
  • 各个节点的防脱发产品市场规模
  • 市场的详细概述和细分防脱发产品行业动态
  • 各地区防脱发产品市场规模,增长前景广阔
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Can you list some of the major players operating in the global hair loss prevention products market?

The major players operating in the global hair loss prevention products market are Church & Dwight, Inc; Forest Essentials; KAO Corporation; L’Oreal S.A.; PIERRE FABRE GROUP; Procter & Gamble; Shiseido Co., Ltd.; TAISHO PHARMACEUTICAL HOLDINGS CO., LTD.; Unilever; and AVEDA CORP., among others.

Which region held the largest share of the global hair loss prevention products market?

In 2020, Asia Pacific held the largest share in the global hair loss prevention products market. The rising prevalence of hair loss among the population coupled with the increasing demand for organic and herbal hair care products are the key factors driving the market growth.

Based on product type, which segment is projected to grow at the fastest CAGR over the forecast period?

Based on product type, the shampoos and conditioners segment is projected to grow at the fastest CAGR over the forecast period due to the increased awareness and consumption of these products. Increasing demand from developing countries such as India, Brazil, Turkey, and Argentina have further propelled the demand for shampoos and conditioners that help prevent or control hair fall.

What is the scope of the global hair loss prevention products market?

Hair loss is a critical issue that the majority of people are dealing with these days due to a variety of internal factors such as hormone imbalance, diseases, aging, and others. The growing desire for treatment among those suffering from androgenetic alopecia, a hair issue that causes baldness in men, women, and children, is boosting the demand for hair loss prevention products. Shampoos & conditioners, oils, and serums are some of the prominent products used as hair loss prevention products.

Based on end user, which segment held the largest market share in 2020?

Based on end user, the unisex segment held the largest market share in 2020. The high demand for products that are suitable for both men and women have aided the growth of this segment. Moreover, most manufacturers in the market offer unisex hair care products such as shampoos, conditioners, oils, serums, and others. However, manufacturers are currently revitalizing their product portfolios to target specific customer groups by introducing new products at a reasonable price to gain a larger market share.

Based on the distribution channel, which segment is projected to grow at the fastest CAGR over the forecast period?

Based on the distribution channel, the supermarkets and hypermarkets segment is projected to grow at the fastest CAGR from 2021 to 2028. This can be attributed to the high footfall at these stores which has resulted in manufacturers promoting their products in these stores through attractive deals and offers.

The List of Companies - Hair Loss Prevention Products Market
  1. Church & Dwight, Inc.
  2. Forest Essentials
  3. KAO Corporation
  4. L’Oreal S.A.
  5. PIERRE FABRE GROUP
  6. Procter & Gamble
  7. Shiseido Co., Ltd.
  8. TAISHO PHARMACEUATICAL HOLDINGS CO., LTD.
  9. Unilever
  10. AVEDA CORP

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

Your data will never be shared with third parties, however, we may send you information from time to time about our products that may be of interest to you. By submitting your details, you agree to be contacted by us. You may contact us at any time to opt-out.

Related Reports