头戴式显示器市场基于(关键地区、市场参与者、规模和份额)- 到 2031 年的预测

  • Report Code : TIPTE100000312
  • Category : Electronics and Semiconductor
  • Status : Published
  • No. of Pages : 230
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头戴式显示器市场预计将从2021年的78.4066亿美元增长到2028年的553.3307亿美元;预计 2021 年至 2028 年复合年增长率为 32.2%。

头戴式显示器为用户提供实时洞察和模拟环境,有助于增强用户体验以及有关所执行任务的处理信息。该显示器在一只眼睛(单目 HMD)或每只眼睛(双目 HMD)前面有一个小型显示光学器件。它在游戏、航空业、工程、医学和工业领域有许多应用。目前,大多数行业都利用增强现实(AR)和虚拟现实(VR)技术来升级其技术系统,以实现更高的运营效率和业务自动化。此外,游戏娱乐行业主要采用HMD技术。同样,智能眼镜的其他应用(AR、VR 和混合现实)包括工程、培训和应用。模拟和教育目的。在 COVID-19 大流行之前,许多公司对 AR 和 VR 持谨慎的兴趣,但实际上只有少数公司准备好使用这些技术。一些人研究了如何将这项新技术应用到他们的业务中。其他人试图计算开发成本以规划未来的预算资源。过去一年来,形势变化很快。如今,客户不再犹豫在教育和零售领域积极实施 AR 和 VR。他们还将其视为帮助分散的团队和远程员工完成工作的工具。此外,消费者对基于 AR/VR 的购物交易体验非常感兴趣。此外,全球企业正在观察这些技术对市场的影响,预计未来几年这种趋势将持续下去。

战略洞察

COVID-19大流行对头戴式显示器市场的影响

在COVID-19大流行期间,半导体行业在满足全球需求方面已经面临许多挑战。各种挑战,例如要求和要求原材料供应不足、运输限制以及跨境运营中断等因素导致2020年前两季度头戴式显示器市场增速有所下降,但第三季度和第四季度市场已恢复增长。 2020年第四季度,市场已收复当年疫情期间的损失。这对2020财年的市场产生了积极影响。例如,2020年的投资以及全球在AR和VR技术、软件和服务上的支出,包括消费者的购买量,比2019年增长了40-50%。

头戴式显示器市场利润丰厚的地区

市场洞察

HMD的实施在游戏应用中

玩电脑游戏的用户使用头戴式显示器,因为它们比传统设置提供更高的享受水平。此外,由于低成本 HMD 设备的可用性和增强游戏体验的需求,HMD 在游戏应用中的应用正在增加。此外,多年来 VR 游戏的推出不断增加,正在推动头戴式显示器市场的增长。此外,游戏行业的不断增长和产品的不断发展推动了VR游戏对HMD的需求。例如,2021 年 3 月,索尼推出了一系列新的 PlayStation VR 游戏,其中包括《毁灭战士 3》的 VR 改编版、《我期待你死 2:间谍与骗子》、《破碎》、《堕落之后》、《烟中之歌》 ,和Zenith:最后的城市。

技术细分洞察

根据技术,头戴式显示器市场细分为增强现实( AR)、虚拟现实(VR)和混合现实(MR)。虚拟现实 (VR) 领域在 2020 年以 40.8% 的市场份额引领市场。 VR 耳机在游戏应用中的采用越来越多,以及多媒体模块在不同商业建筑(例如科研机构、教育设施、游戏应用、娱乐应用等为全球虚拟现实 (VR) 市场创造了充足的机会。

按技术划分的头戴式显示器市场 (%分享)

设计细分洞察

从设计角度看,全球头戴式显示器市场分为头部和头部- 安装显示器和可佩戴眼镜。头戴式显示器 (HMD) 领域在 2020 年以 54.7% 的市场份额引领市场。此外,预计到 2028 年将占据 41.1% 的份额。头戴式显示器允许用户体验不同的视频或信息变化以及控制相同的可访问性。 AR/VR耳机设备大多采用头戴式显示器的形式设计,这也是一种半开放的头盔状设备。

连接细分洞察

根据连接方式,全球头戴式显示器市场分为有线、无线和混合。无线细分市场在 2020 年以 55.4% 的市场份额引领市场,预计到 2028 年将占整个市场的 61.3%。无线 HMD 设备不需要任何有线连接来接收任何命令。相反,它具有二极管、接收器、传感器和其他提供无线命令并继续传输信号的组件等组件。这些设备最广泛用于游戏应用、体育应用、娱乐和其他休闲设施。此外,根据市场研究,它是全球头戴式显示器市场中增长最快的 HMD。

市场参与者专注于新产品创新和开发通过整合先进技术和功能来竞争。 2021 年 4 月,美国陆军与微软签订了价值 220 亿美元的增强现实装备生产合同。根据合同条款,它将在十年内开始生产集成增强系统。 2021 年 1 月,Magic Leap 与 Google(美国)就 Google Cloud 签订了一项多阶段、多年期的战略合作伙伴协议,为企业和 Google Cloud 客户提供空间计算解决方案。

 

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What are key driving factors behind head mounted display market growth?

The head mounted display have been in use for several years worldwide, however, the technology has been experiencing immense demand in recent years. The noteworthy implementation of HMD in gaming application is supporting the growth of head mounted display market. Moreover, the growing adoption of AR/VR headsets across military sector is also the crucial growth parameters for the head mounted display market.

What are key market opportunities for head mounted display market?

There has been a significant increase in the investments toward the development of HMDs, and in the use of such devices in various applications worldwide. Head mounted display market players are extensively investing in cutting-edge technologies which could reduce the weight of the devices, enhance the user as experience, and all at comparatively low costs. Companies such as Facebook Corporation, Intel Corporation, Qualcomm, Inc., Alphabet, Inc., Comcast Ventures, and Samsung Group are investing heavily in the HMD market and will provide growth opportunities to the market players during the forecast period.

Which type dominated the market in 2020?

The global head mounted display market was dominated by the discrete HMD segment in 2020. The extensive use of discrete HMDs in gaming and entertainment has been the biggest driver for their growth.

Which region has dominated the head mounted display market in 2020?

In 2020, APAC led the market with a substantial revenue share, followed by North America and Europe. Asia Pacific is a prospective market for head mounted display market players.

Which are the major companies operating in the head mounted display market?

The major companies in head mounted display includes Microsoft, Sony, Oculus VR, Lenovo, and Magic Leap Inc. The ranking has been derived analysing multiple parameters such as annual revenue earned from head mounted display portfolio, client base, geographic locations, R&D expenditure, brand image, and number of employees, among others. These companies are actively participating in developing head mounted display for various applications.

Which country holds a dominating share in APAC region?

China led the head mounted display market globally with a highest market share in the year 2020. China is fast emerging as the world’s most important head mounted display market, due to rapid adoption of extended reality in various applications. Moreover, the Chinese government has taken a leading role in both defining the scope and providing resources for the domestic VR industry will also drive the market growth.

The List of Companies - Head Mounted Display Market

  1. Microsoft
  2. Sony
  3. Oculus VR
  4. Lenovo
  5. Magic Leap Inc
  6. BAE Systems
  7. Seiko Epson Corporation
  8. Samsung Electronics
  9. Google LLC
  10. HTC Corporation

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
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Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

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  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

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We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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