Mercado de pantallas 3D: mapeo competitivo y perspectivas estratégicas para 2031

  • Report Code : TIPTE100000774
  • Category : Electronics and Semiconductor
  • Status : Published
  • No. of Pages : 188
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El mercado de visualizaciones 3D se valoró en 575,09 millones de dólares en 2021 para alcanzar los 3.290,83 millones de dólares en 2028; se estima que registrará una tasa compuesta anual del 28,3 % entre 2021 y 2028.

Electrónica de consumo, automoción, medicina, militar y servicios. defensa, industria, medios y amp; El entretenimiento y los juegos se encuentran entre los mercados potenciales para las pantallas 3D. Además, el crecimiento de las industrias del entretenimiento y los juegos tuvo un impacto positivo en el mercado de pantallas 3D, ya que el número de pantallas de cine aumentó significativamente, es decir, ~125 000 en 2021 las pantallas de cine comenzaron a operar en una plataforma digital a nivel mundial. Además, la creciente adopción de  realidad aumentada en diversas aplicaciones médicas para mejorar las capacidades de visión de los cirujanos, disminuir el tiempo de operación y la planificación preoperatoria está creando oportunidades para el mercado de pantallas 3D. Por ejemplo, en mayo de 2020, Ocutrx Vision Technologies, LLC anunció el desarrollo de su nueva sala de visualización quirúrgica, "Ocutrx OR-Bot", que está equipado con un monitor de visualización 3D 8K para operar herramientas quirúrgicas. Sin embargo, las continuas inversiones, especialmente en soluciones de visualización 3D autoestereoscópicas y el creciente número de asociaciones entre los actores del mercado y los usuarios finales para desarrollar sistemas avanzados de visualización 3D holográfica y volumétrica para una amplia gama de aplicaciones, se encuentran entre los factores que impulsan el crecimiento del mercado mundial de visualización 3D.

Perspectivas estratégicas

Impacto de la pandemia de COVID-19 en el mercado de pantallas 3D

El COVID-19 La crisis afectó a industrias de todo el mundo, y la economía global fue la más afectada en 2020, lo que probablemente continuará en 2021. El brote creó perturbaciones significativas en industrias primarias como la automoción, el comercio minorista y la electrónica de consumo. La fuerte caída de las industrias electrónica y manufacturera está afectando el crecimiento del mercado mundial de pantallas 3D. América del Norte es una de las regiones más favorables para la adopción y el crecimiento de nuevas tecnologías debido al apoyo de las políticas gubernamentales para impulsar la innovación, la presencia de una enorme base industrial y un alto poder adquisitivo, especialmente en países desarrollados como Estados Unidos y Canadá. América del Norte alberga una gran cantidad de empresas manufactureras y tecnológicas y, por lo tanto, el impacto del brote de COVID-19 había sido bastante grave hasta mediados de 2021. La región espera una recuperación del mercado y una mejora económica con las campañas de vacunación contra el COVID-19.

regiones lucrativas para el mercado de pantallas 3D


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Perspectivas del mercado: Mercado de pantallas 3D

Número creciente de asociaciones industriales para impulsar el crecimiento del mercado

Las áreas de aplicación clave actuales de las pantallas 3D son los sectores de marketing y publicidad. Se espera que la medicina, la automoción y la defensa se encuentren entre las áreas potenciales para las pantallas 3D. Las posibles áreas de aplicación de las tecnologías de visualización 3D podrían tener un número sin precedentes dependiendo del crecimiento positivo y el desarrollo tecnológico del mercado.

Información basada en tipos

< p>Según el tipo, el mercado de pantallas 3D se segmenta en pantallas 3D estereoscópicas y pantallas 3D autoestereoscópicas. El segmento de pantallas 3D autoestereoscópicas tuvo una mayor cuota de mercado en 2021.

Los actores que operan en el mercado de pantallas 3D se centran principalmente en el desarrollo de productos avanzados y eficientes.

  • En abril de 2021, AUO lanzó una impresionante serie de pantallas ALED en Touch Taiwan 2021 con tecnología y aplicaciones micro LED líderes en el mundo en exhibición.
  • En septiembre de 2021, la pantalla extensible de Samsung podrá convertir contenido 2D en escenas 3D en movimiento.

El mercado de pantallas 3D está segmentado por tipo, tecnología, aplicación, y geografía. Según el tipo, el mercado se segmenta en pantalla 3D estereoscópica y pantalla 3D autoestereoscópica. En 2021, el segmento de pantallas 3D autoestereoscópicas lideró el mercado de pantallas 3D y representó la mayor cuota de mercado. Según la tecnología, el mercado se clasifica en procesamiento de luz digital, diodo emisor de luz orgánico y diodo emisor de luz. En 2021, el segmento de procesamiento de luz digital lideró el mercado de pantallas 3D y representó la mayor participación de mercado. Según la aplicación, el mercado se segmenta en electrónica de consumo, automoción, medicina, publicidad, venta minorista, militar y militar. defensa y otros. En 2021, el segmento de electrónica de consumo lideró el mercado de pantallas 3D y representó la mayor cuota de mercado. Geográficamente, el mercado está ampliamente segmentado en América del Norte, Europa, Asia Pacífico (APAC), Medio Oriente y Asia. África (MEA) y América del Sur (SAM). En 2021, América del Norte representó una participación significativa en el mercado global.

Algunos de los principales proveedores en el mercado global de pantallas 3D incluyen empresas como AU OPTRONICS CORP, Innolux Corporation, LG Electronics, Mitsubishi Electric Corporation, Panasonic Corporation, Samsung Group, Sharp Corporation, Looking Glass Factory Inc, Light Field Lab Inc, Leia Inc, Sony, Toshiba Corporation y Fujifilm Corporation.

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Which region has dominated the 3D display market in 2021?

In 2021, North America led the market with a substantial revenue share, followed by APAC and Europe. The rising adoption of innovative technologies for movies has been immensely increased in the region. The media & entertainment industry is looking forward to implementing glasses-free 3D technology for enhanced consumer experience. For instance, the Oscar-winning movie “Avatar” was made in 3D; it has broken the box-office records. Back then, the movie was viewed with 3D glasses.

What are key market opportunities for 3D display market?

The present 3D display market is in its nascent stages of growth cycle and companies operating in this market are investing heavily in research and development to bring successful 3D display systems to the commercial market. Medical, automotive, and defense are expected to be some of the largest growth potential areas for the demand of 3D displays worldwide. The prospective application areas of 3D display technologies could be unprecedented in number depending on the positive growth and technology development in the market.

What are key driving factors behind 3D display market growth?

The 3D display have been in use for several years worldwide, however, the technology has been experiencing immense demand in recent years. Potential applications of advanced 3d display technologies in end-user industries is supporting the growth of 3D display market.

Which are the major companies operating in the 3D display market?

The major companies in 3D display includes Samsung, AU Optronics Corp., HYPERVSN, LEIA INC., and Holografika. The ranking has been derived analysing multiple parameters such as annual revenue earned from 3D display portfolio, client base, geographic locations, R&D expenditure, brand image, and number of employees, among others. These companies are actively participating in developing 3D display for various applications.

Which type dominated the market in 2021?

The global 3D display market was dominated by autostereoscopic 3D display segment accounted for the largest share in 2021 and the testing services segment is anticipated to be one of the fastest growing segments during the forecast period. The autostereoscopic 3D display segment is anticipated to flourish during the forecast period, owing to the benefits of viewing 3D content without the use of special hardware, coupled with growing need for creating impressive and profound experience to reach the target audience, and increasing investment and product development by market players.

Which country dominated the North America region 3D display market?

US held the largest share in North America region. The US is a technologically advanced country that adopts technologies at an early phase. The rising number of 3D cinemas, increasing penetration of smart TVs and digital video games users, and others are expected to drive the market growth. Moreover, the increasing demand for 3D display technology is rising in the defense industry due to its wide adoption in creating awareness in education and battlefield monitoring applications.

The List of Companies - 3D Display Market

  1. AU OPTRONICS CORP
  2. Innolux Corporation
  3. LG Electronics
  4. Mitsubishi Electric Corporation
  5. Panasonic Corporation
  6. Samsung Group
  7. Sharp Corporation
  8. Looking Glass Factory Inc
  9. Light Field Lab, Inc
  10. Leia Inc
  11. Sony Corporation
  12. Toshiba Corporation
  13. Fujifilm Corporation
  14. BOE Technology Group

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

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  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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