Publication Month: Jan 2021 | Report Code: TIPRE00010995 | No. of Pages: 144 | Category: Technology, Media and Telecommunications | Status: Published
The growth of e-learning has created a demand for efficient course authoring software, which has boosted the course authoring software market's growth. However, the availability of open-source platforms may hinder the growth of course authoring software market to a certain extent. The growing digitalization of enterprises in emerging economies and government initiatives for e-learning are some of the factors boosting the growth of course authoring software market. The rising demand for online courses and increase in the number of registrations for online programs are creating a huge opportunity for vendors operating in the course authoring software market. The market for online courses is highly fragmented due to the presence of numerous players operating in the course authoring software market. The course authoring vendors must focus on partnerships with online course providers to expand their footprints worldwide. Online learning is becoming an essential part of the educational landscape. The online program enrollments are majorly driven by the rising interest of employees who are looking for flexible formats for certificates, courses, and degree programs to support career placement as well as to pursue advanced studies
The course authoring software market is categorized into deployment, end user, and geography. Based on deployment, the market is dominated by the cloud segment throughout the forecast period. The course authoring software market, by the end user, is sub-segmented into educational institutes and enterprises. The educational institutes' segment is anticipated to witness a higher CAGR during the forecast period due to the rising adoption of virtual classrooms and e-learning, particularly after the outbreak of the COVID-19 pandemic. The cloud segment's growth is propelled due to the flexibility and cost benefits of cloud-based deployment over on-premises. Based on geography, APAC and Europe are anticipated to offer lucrative growth opportunities to the market players.
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Digitalization has been transforming several industries across the world by driving the adoption of digital technologies, and smart and connected hardware to increase overall operational productivity and revenues of companies. Education is considered one of the key industries where digitalization is rapidly evolving with the adoption of smart devices, such as interactive displays, notebooks, tablets, and smartphones. Additionally, mounting digital content creation for education sector, online/e-learning courses, online exams, virtual classrooms, edutainment, and digital textbooks is further boosting the growth of course authoring software market worldwide. The US, China, India, the UK, France, South Korea, and Australia are among the countries where the trend of digitalized education has been growing at an impressive pace. The rising investments in edtech startups that are integrating advanced technologies such as AR, VR, and AI in education solutions are further boosting the overall trend of digitalization in the education sector.
Based on deployment, the global course authoring software market is segmented into cloud-based and on-premise deployment. The cloud based course authoring software is witnessing high demand as compared to on-premise course authoring software. The cloud segment generates the majority of the demand since it is comparatively less expensive and due to strong network infrastructure in developed countries. While selecting the deployment of course authoring software, a user is required to make certain decision regarding timeline, technical limitations, security regulations, pre-existing technology investments, and vendor selection.
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Based on end user, the course authoring software market is segmented into educational institutes and enterprises. The increasing number of colleges, universities, and medical laboratories, as well as the rising trend for e-learning is are significantly driving the demand of course authoring software among educational institutes. Also, in the enterprise segment, the demand is driven by the growing need for training due to advent of new and innovative procedures and technology.
Players operating in the Course authoring software market focus on strategies, such as market initiatives, acquisitions, and product launches, to maintain their positions in the course authoring software market. A few developments by key players of the course authoring software market are:
In December 2020, Elucidat patterned with CrossKnowledge, a full learning technology suite, including an LMS provider to assist clients scale and speed up the delivery of elearning.
In April 2020, iSpring Solutions Inc. slashed the prices of its eLearning Authoring Toolkit by 90% in order to support training during pandemic. The solution was offered US $19 for a 3-month period.
The List of Companies - Course Authoring Software Market
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