The enterprise text publishing market is projected to reach US$ 28,065.2 million by 2028 from US$ 15,483.1 million in 2021; it is expected to grow at a CAGR of 8.9% from 2021 to 2028.
Increasing adoption of e-books in schools and universities is bolstering the demand for enterprises text publishing solutions. E-books help educational organizations meet three key strategic priorities: improving experience for students and academic outcomes in an increasingly competitive environment; driving innovation in learning, teaching, and research; and assisting them in the effective and efficient utilization of space and human resources. Ensuring timely access to key books and availability of sufficient copies have been fundamental challenges for universities and their libraries for many years. The adoption of e-books is a convenient option as students can read them at anytime from anywhere, which helps meet their expectations in a better and efficient manner.
Additionally, growing acceptance for innovative approaches for teaching, learning, and research is encouraging the adoption of e-books across the world. For instance, the University of Leicester offers the MSc in Security, Conflict, and International Development by distance learning. The program, provided by the Department of Criminology, is designed for people who work in international development or want to work in the field. Every student is provided with an iPad with course materials and eBooks, along with an access to the course app. Students can read these e-books without internet connection, which helps the course attendees to access this material in areas where internet is unavailable or unreliable. Thus, the rise in adoption of e-books across schools and universities is fueling the growth of the global enterprise text publishing market
Impact of COVID-19 Pandemic on Enterprise Text Publishing Market
The education industry has been flourishing at an impressive pace across the world the growing preference for high-tech education solutions as well as growing investments and funding in EdTech start-ups. In lieu of the COVID-19 pandemic, an increasingly large number of schools and universities are continuing to offer distance learning programs. They are conducting virtual classrooms and online exams, and the performance of students is assessed using assessment tools. This has led to the high demand e-books and online study material. Moreover, the corporate sector has also posed high demand for virtual training content and references to enhance remote training capabilities across organizations. Hence, the COVID 19 outbreak has had a positive impact on the growth of the enterprise text publishing market.
Lucrative Regions in Enterprise Text Publishing Market
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Enterprise Text Publishing Market
Rise in Adoption of Self-Paced Learning Boosting Market Growth
In self-paced or on-demand learning, students learn in their own time. They can be from the same class, but they work at their own pace to complete assignments and proceed through the course. The number of educational institutions, which offer online distance learning courses, is increasing due to the rising popularity of online and distance learning. Generally, professionals who want to acquire higher educational degrees but cannot dedicate themselves to a full-time course due to work commitments undertake self-paced courses from institutions for career growth. For instance, upGrad Education Private Limit offers for working professionals a self-paced Master of Business Administration (MBA) program from the Liverpool Business School across various functional domains. The course provides a complete range of study material in digital format to all its registered students; they can refer the material and plan study as per their own feasibility. Thus, the escalating adoption of self-paced learning across the world is fueling the growth of the enterprise text publishing market.
Report Coverage - Enterprise Text Publishing Market
Market Size Value in
US$ 15,483.1 Million in 2021
Market Size Value by
US$ 28,065.2 Million by 2028
CAGR of 8.9% from 2021-2028
No. of Pages
No. of Tables
No. of Charts & Figures
Historical data available
Enterprise Text Publishing Market Forecast to 2028 - COVID-19 Impact and Global Analysis
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
US, Canada, Mexico, UK, Germany, Spain, Italy, France, India, China, Japan, South Korea, Australia, UAE, Saudi Arabia, South Africa, Brazil, Argentina
Revenue forecast, company ranking, competitive landscape, growth factors, and trends
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Players operating in the enterprise text publishing market are mainly focused on the development of advanced and efficient products.
In 2021, Physiological Oncology Rehabilitation Institute (PORi) partnered with KITABOO to deliver online courses to medical practitioners. Through this initiative, the PORi aims to expand its presence digitally. The user-friendly interface the online learning platforms offered by KITABOO makes it easy for learners to go through the course material. Further, the learners can collaborate with educators and peers to discuss the techniques they learn to master the skills. The platform allows PORi to enhance their content with multimedia elements, adding to the interactivity of learning sessions and making the learning experience more immersive.
In 2020, Lulu entered into a strategic partnership with MementoPix to make the experience of creating and purchasing yearbooks much easier and affordable for schools and parents.
The enterprise text publishing market has been segmented as follows:
Enterprise Text Publishing Market – by Geography
Rest of Europe
Asia Pacific (APAC)
Rest of APAC
Middle East and Africa (MEA)
Rest of MEA
South America (SAM)
Rest of SAM
Enterprise Text Publishing Market – Company Profiles
The rising innovation in teaching, learning, and research is influencing the adoption of e-books across the world. For instance, the University of Leicester offers the MSc in Security, Conflict, and International Development by distance learning. The program, provided by the Department of Criminology, is designed for people who work in international development or want to work in the field. Students of this program can be employed in military settings, distant regions, or as peacekeepers, far from traditional learning environment. Every student is provided with an iPad with course materials and eBooks, as well as access to a course app. Students can read these eBooks without an internet connection, which can be frequently unavailable or unreliable in their workplace. Thus, the rise in adoption of e-books across schools, universities is fueling the growth of the global enterprise text publishing market.
The market opportunity lies in developing countries. The rise of ed-tech companies in APAC is expected to increase the demand for web text publishing, which would create lucrative opportunities for the enterprise text publishing market in future.
In 2020, North America led the market with a substantial revenue share, followed by Europe and APAC. Renowned universities, such as Stanford University and Harvard University, are providing online courses in computer science, engineering, mathematics, business, art, and personal development. As a part of these online courses, organizations provide digital study material and textbooks for students to refer and prepare themselves for online exams and other certifications. Thus, the rise in adoption of online education across North America is fueling the growth of the enterprise text publishing market in the region
APAC is the fastest growing region the market. The corporate sector in APAC has experienced rise in the adoption of digital training and self-paced employee training model. These types of learning models enable employees to upgrade their skills as per companyâ€™s time to time requirement. For instance, Simplilearn Solutions tailored solutions for corporate training. Its training modules provide immersive learning videos and high-quality text content for references. Thus, the adoption of such training modules in the corporate sector is expected to accelerate the growth of the enterprise text publishing market in APAC during the forecast period.
China is the APAC region is expected to dominate the market in the forecast period. Digital publishing in China represents one of the worldâ€™s most dynamic sectors, and any innovation produced within this segment of Chinese industry is likely to have a global impact. ChineseAll for instance, is one of the largest digital e-publishing companies in China now. They have collaborated with around 300 publishers, more than 2,000 famous authors and 300,000 cyber-writers in the country. This is helping the company to grow further across the country and the globe. The growth of digital content across the region and its high adoption among its population is contributing to the growth of the market across the country over the years
The major companies in enterprise text publishing market includes Hurix Digital, Kotobee (Vijua), VitalSource Technologies, Excelsoft Technologies, and Impelsys Inc.
The List of companies - Enterprise Text Publishing Market
Lulu Press, Inc.
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