Europe Virtual Event Software Market Share and Forecast by 2028

The virtual event software market in Europe is expected to grow from US$ 2,854.47 million in 2021 to US$ 6,311.77 million by 2028; it is estimated to grow at a CAGR of 12.0% from 2021 to 2028.

The in-person host event industry has experienced a disruption in face-to-face networking, live events, and buzz of an exhibition events owing to COVID-19. This disruption has triggered the scope of virtual events and is expanding across the globe. Therefore, factors such as, Flexible ticketing and smaller micro events are reshaping the event industry and especially virtual events. It has been observed that even in 2021, approximately 90% of event professionals are aiming to invest in virtual events from moving forward. Additionally, around 80% of event organizers/planners are looking ahead to use virtual event and persist with a potential to reach wider group of audience through virtual events. In addition, over 60% of event professionals has turned a physical event into a virtual one owing to COVID-19. Thus, companies like Cvent, Aventri, Ubivent, and Pathable, Inc. are offering advanced virtual event software to help organizers/planners/corporates manage their events successfully.

The impact of COVID-19 varied from country to country across the European region, as selected countries witnessed a surge in number of confirmed cases and subsequently attracted stringent as well as longer lockdown period or social isolation. However, western European countries such as Germany, France, Russia, the United Kingdom, and other owing to robust healthcare infrastructure have witnessed a comparatively moderate decline in their production activities. The European economy is expected to shrink by 0.1%, with negative growth rate in first half of the year 2020, followed by mild recovery in the second-half of 2020. Countries such as UK, Italy, and Germany are expected to have bigger impact on the economy. The imbalance in revenue generation of the companies and the lockdown phase in several European countries will have the significant negative impact on the virtual event software market in the first half of year 2020. Online meetings might lack many of the benefits of an in-person conference: conversations over dinner; and face-to-face networking but in this pandemic situation companies have no option other than doing virtual meetings. The pandemic does not cause a huge impact on virtual event software market. However, the market is expected to have significant growth in forecast period. Thus, the overall impact of COVID-19 on the European region is low to moderate.

With the new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the Europe virtual event software market. The Europe virtual event software market is expected to grow at a good CAGR during the forecast period.

Europe Virtual Event Software Market Segmentation

Europe Virtual Event Software Market – By Solution

• Software
• Services

Europe Virtual Event Software Market – By Enterprise Size

• SMEs
• Large Enterprises

Europe Virtual Event Software Market – By End-User

• Trade Show Organizers
• Event Management Agencies
• Corporates
• Academic Organizations
• Others

Europe Virtual Event Software Market – By Country

• Germany
• France
• Italy
• Russia
• UK
• Rest of Europe

Europe Virtual Event Software Market – Companies Mentioned

• Hopin         
• InEvent Inc.                        
• Pathable, Inc.                      
• Hubilo Technologies Inc.  
• ubivent   
• Cvent Inc.                           
• Whova Inc                           
• EventMobi        

Europe Virtual Event Software Report Scope