Prepared Flour Mixes Market Size to 2028 | In-depth Analysis

Prepared Flour Mixes Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Category (Gluten Free and Conventional), Application (Breads, Cakes, and Others) and Geography

  • Report Code : TIPRE00010918
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 135
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The prepared flour mixes market is expected to grow from US$ 23,192.15 million in 2021 to US$ 33,370.85 million by 2028; it is expected to grow at a CAGR of 5.3% from 2021 to 2028.

Prepared flour mix is a readymade dry mixture of various ingredients, such as flours, functional ingredients, starches, flavors, and others. Besides, they contain ingredients in defined qualities that help reduce calories and provide additional nutrients, such as essential fats, vitamins, and carbohydrates. Prepared flour mixes are widely used in various industries, such as the food service industry and bakery and confectionery industry. The adoption of prepared flour mixes in these industries is increasing due to its numerous benefits, such as less preparation time and balanced flavor and texture, which, in turn, drives the growth of the prepared flour mixes market.

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Prepared Flour Mixes Market: Strategic Insights

prepared-flour-mixes-market
Market Size Value inUS$ 23,192.15 million in 2021
Market Size Value byUS$ 33,370.85 million by 2028
Growth rateCAGR of 5.3% from 2021 to 2028
Forecast Period2021-2028
Base Year2021
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In 2020, Asia-Pacific held the largest share in the global prepared flour mixes market and North America is anticipated to be the fastest-growing market during the forecast period. In recent years, the bakery industry in China has been growing rapidly due to country’s expanding middle class population, ongoing westernization of lifestyles and diets, and the augmenting demand for convenient food options including prepared flour mixes, which fuels the market growth.

Impact of COVID-19 Pandemic on Prepared Flour Mixes Market

During the initial phase, the COVID-19 pandemic created challenges in the supply chain of various industries, including the food & beverage industry. However, with the roll out of vaccines across the globe, businesses are gaining ground as previously imposed limitations are being eased across various locations. The introduction of COVID-19 vaccines by governments of different countries has eased the situation, leading to a rise in business activities across the world. Due to rising vaccination rates globally, the global marketplace has started recovering from the losses, which is expected to fuel the growth of the prepared flour mixes market in the coming years. Moreover, e-commerce platforms played a significant role in reviving product sales because of their extensive logistics and distribution capabilities. The online retail platforms made the product available at the doorsteps of the consumers. These factors are projected to create lucrative opportunities for the market in the future.  

Prepared Flour Mixes Market: by Region

  • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

Market Insights
Increasing Demand for Prepared Flour Mixes from Asia-Pacific

The prepared flour mixes market in Asia-Pacific is segmented into Australia, China, India, Japan, South Korea, and the Rest of Asia-Pacific. The increase in travel and tourism across the region is projected to boost the Asia-Pacific market during the forecast period. A rising number of tourists in countries, such as India, Vietnam, China, Singapore, and Thailand, is anticipated to drive the consumption of bakery products, such as bread and cakes. Additionally, the demand for prepared flour mixes is expected to rise in the next few years as they are easily fortified with natural ingredients to increase the nutritional profile.

Category Insights

Based on category, the prepared flour mixes market is bifurcated into gluten free and conventional. In 2020, the conventional segment held a larger share of the market. The conventional prepared flour mixes are made with various traditional ingredients, such as salt, sugars, emulsifiers, fats, wheat flour, and dairy products that include gluten. The price of conventional mixes is less than the price of gluten-free mixes. The conventional mixes can have adverse health issues and can lead to celiac disease, an autoimmune disorder caused due to the consumption of gluten, thus can hinder the adoption of conventional prepared flour mixes in the food & beverage industry.

Prepared Flour Mixes Market, by Category – 2020 and 2028

food-and-beverages
Prepared Flour Mixes Market, by Category – 2020 and 2028
  • Sample PDF showcases the content structure and the nature of the information with qualitative and quantitative analysis.

Application Insights

Based on application, the global prepared flour mixes market is segmented into breads, cakes, and others. Prepared flour mixes is a vital product used by professional bakers in the preparation of breads. It provides ease of use, ensures quality, and is cost-effective.

AB Mauri; PURATOS; Lesaffre; Archer Daniels Midland Company; General Mills, Inc.; Kerry Group; Swiss Bake Ingredients Pvt. Ltd; G.R Wright & Sons; Nitto-Fuji International Vietnam Co., Ltd; and Allied Pinnacle are among the players operating in the prepared flour mixes market. These companies are constantly striving to expand and diversify their market presence and acquire new customers across different geographies. 

Report Spotlights

  • Progressive industry trends in the prepared flour mixes market to help players develop effective long-term strategies
  • Business growth strategies adopted by developed and developing markets
  • Quantitative analysis of the prepared flour mixes market from 2019 to 2028
  • Estimation of global demand for prepared flour mixes
  • Porter’s five forces analysis to illustrate the efficacy of buyers and suppliers operating in the industry
  • Recent developments to understand the competitive market scenario
  • Market trends and outlook as well as factors driving and restraining the growth of the prepared flour mixes market
  • Assistance in decision-making process by highlighting market strategies that underpin commercial interest, leading to the market growth
  • The size of the prepared flour mixes market size at various nodes
  • Detailed overview and segmentation of the market, as well as the prepared flour mixes industry dynamics
  • Size of the prepared flour mixes market in various regions with promising growth opportunities

Prepared Flour Mixes Market – by Category

  • Gluten Free
  • Conventional

Prepared Flour Mixes Market – by Application

  • Breads
  • Cakes
  • Others

Company Profiles

  • AB Mauri
  • PURATOS
  • Lesaffre
  • Archer Daniels Midland Company
  • General Mills, Inc.
  • Kerry Group
  • Swiss Bake Ingredients Pvt. Ltd
  • G.R Wright & Sons
  • Nitto-Fuji International Vietnam Co., Ltd
  • Allied Pinnacle
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

Category, Application and Geography

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

Argentina, Australia, Brazil, Canada, China, France, Germany, Greece, India, Italy, Japan, Mexico, Russian Federation, Saudi Arabia, South Africa, South Korea, United Arab Emirates, United Kingdom, United States

Frequently Asked Questions


Can you list some of the major players operating in the global prepared flour mixes market?

Some of the prominent players operating in the global prepared flour mixes market include AB Mauri, PURATOS, Lesaffre, Archer Daniels Midland Company, General Mills, Inc., Kerry Group, Swiss Bake Ingredients Pvt. Ltd, G.R Wright & Sons, Nitto-Fuji International Vietnam Co., Ltd, and Allied Pinnacle.

Which region held the largest share of the global prepared flour mixes market?

In 2020, Asia-Pacific held the largest share in the prepared flour mixes market. The rapid mushrooming of western restaurants offering baked goods in Asia-Pacific is also fueling the demand for bakery products in the region. This in turn has driven the growth of the prepared flour mixes market in terms of value sales.

Based on category, which segment is leading the global prepared flour mixes market.

Based on category, the prepared flour mixes market is segmented into gluten free and conventional. In 2020, the conventional segment held the largest share of the global prepared flour mixes market. The conventional prepared flour mixes are made of traditional ingredients such as salt, sugars, emulsifiers, fats, wheat flour, and dairy products that include gluten. The price of conventional prepared flour mixes is less compared to gluten free bakery products which in turn is driving the growth of the market.

Based on application, which segment is leading the global prepared flour mixes market?

Based on application, the global prepared flour mixes market is segmented into breads, cakes and others. Prepared flour mixes is a vital product used in the preparation of breads by professional bakers as it provides ease of use, ensures quality, and is cost-effective. Bakers are opting prepared flour mixes for breads rather than making bread from scratch. This in turn is fueling the growth of the overall market.

Based on category, which segment is expected to grow at the fastest CAGR from 2021 to 2028?

Based on category, the gluten free segment is projected to grow at the fastest CAGR over the forecast period owing to the rising consumer awareness regarding the health benefits associated with the consumption of gluten free bakery products.

Based on application, which is the fastest growing segment in the global prepared flour mixes market?

Based on application, the cakes segment is projected to register the fastest CAGR from 2021 to 2028. The prepared flour mixes are convenient as there is less stock management and requires less preparation time while making cake. These mixes are used in making tailor made cakes as these cake mixes are specifically designed for a particular type of cake and is adapted perfectly to provide a great finished product.

The List of Companies - Prepared Flour Mixes Market

  1. AB Mauri
  2. PURATOS
  3. Lesaffre
  4. Archer Daniels Midland Company
  5. General Mills, Inc.
  6. Kerry Group
  7. Swiss Bake Ingredients Pvt. Ltd
  8. G.R Wright & Sons
  9. Nitto-Fuji International Vietnam Co., Ltd
  10. Allied Pinnacle

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • 3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • 3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • 3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • 3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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