Europe Health Economics and Outcome Research (HEOR) Services Market Analysis and Forecast by Size, Share, Growth, Trends 2031

Europe Health Economics and Outcome Research (HEOR) Services Market Size and Forecast (2021-2031), Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Service (Economic Modelling or Evaluation, Real World Data Analysis and Information System, Market Access Solutions and Reimbursement, Clinical Outcome, Other Services), Service Provider (Contract Research Organizations and Consultancy), and End User (Biotechnology and Pharmaceutical Companies, Healthcare Payers, Government Organizations, and Healthcare Providers)

Report Date : Oct 2025
Report Code : TIPRE00041425

Category : Life Sciences
Status : Published

Available Report Formats :
No. of Pages : 141

The Europe health economics and outcome research (HEOR) services market size is expected to reach US$ 1,127.97 million by 2031 from US$ 496.49 million in 2024. The market is estimated to record a CAGR of 12.4% from 2024 to 2031.

Executive Summary and Europe Health Economics and Outcome Research (HEOR) Services Market Analysis:

The European HEOR services market includes the consolidated markets for Germany, the UK, France, Spain, Italy, and the rest of Europe. The research-driven pharmaceutical sector can significantly contribute to reviving Europe's growth and guaranteeing future competitiveness in a progressing global economy. According to the European Federation of Pharmaceutical Industries and Associations, in 2023, the research-based pharmaceutical sector allocated ~50,000 Euros (US$ 55,182) million for research and development in Europe. The growth factors, such as growing investments in the healthcare industry, rising support for HEOR services by the governments, and increasing numbers of players in the healthcare industry drive the market growth in Europe.

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Europe Health Economics and Outcome Research (HEOR) Services Market: Strategic Insights

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Europe Health Economics and Outcome Research (HEOR) Services Market Segmentation Analysis:

Key segments that contributed to the derivation of the Europe health economics and outcome research (HEOR) services market analysis are service, service provider, and end user.

Based on service, the Europe health economics and outcome research (HEOR) services market is segmented into economic modelling or evaluation, real world data analysis and information system, market access solutions and reimbursement, clinical outcome, and others. The economic modelling or evaluation segment held the largest share of the market in 2024.

By service provider, the Europe health economics and outcome research (HEOR) services market is bifurcated into contract research organizations and consultancy. The contract research organizations segment held a larger share of the market in 2024.

By end user, the Europe health economics and outcome research (HEOR) services market is segmented into biotechnology and pharmaceutical companies, healthcare payers, government organizations, and healthcare providers. The biotechnology and pharmaceutical companies segment held the largest share of the market in 2024.

Market Report ScopeEurope Health Economics and Outcome Research (HEOR) Services Market Outlook

Precision medicine is an emerging segment in the healthcare industry. Research and development have shown promising results in the betterment of people and health improvement. However, despite various developments and improvements, there is a lack of evidence, thresholds, and reimbursement scenarios. Various researchers, payers, healthcare service providers, and market players are working to deploy new insights into personalized or precision medicine applications in early drug development and their consequences for health technology assessment. These provide ample growth opportunities for HEOR service providers to enhance their services for strategy and consulting, real-world evidence, modeling and microsimulation, and evidence synthesis associated with precision medicine. In addition, the HEOR guidelines and frameworks can clarify the outcomes and their impacts caused by regulatory and reimbursement policies for precision medicine applications. Moreover, they are expected to guide research investments to improve the appropriate use of precision medicine.

The HEOR services market is expected to have vital growth opportunities in North America and Europe. These two regions are incorporating precision medicine into hospital settings. For instance, Europe has initiated the 1+ Million Genomes initiative, aiming to sequence one million genomes by 2022 and use the potential of genomics to improve disease prevention and enable more personalized treatments. Thus, the emergence of precision medicine is expected to provide vital growth opportunities for the market during the forecast period.

Europe Health Economics and Outcome Research (HEOR) Services Market Country Insights

Based on country, the Europe health economics and outcome research (HEOR) services market comprises Germany, the UK, France, Italy, Spain, and the Rest of Europe. Germany held the largest share in 2024.

The HEOR service in Germany is fragmented. The country has several research centers that are well-established centers for health economics outcomes and are working under the Hamburg Center for Health Economics (HCHE), such as the University Medical Center Hamburg-Eppendorf. The Federal Ministry of Education and Research supports the HCHE of the country. The HCHE offers education and training to students for the essential challenges and particularities of the healthcare system of Germany and other healthcare systems worldwide. The growing education and training for the HEOR are likely to create more job opportunities for people and are expected to influence indirect market growth.

One important development in HEOR is the growing use of real-world evidence in healthcare decision-making in Germany. RWE is being utilized more and more to supplement randomized controlled studies and research as it offers important insights into the efficacy and cost-effectiveness of healthcare interventions in real-world settings.

Europe Health Economics and Outcome Research (HEOR) Services Market Company Profiles

Some of the key players operating in the market include PharmaLex GmbH; ICON Plc; IQVIA Holdings Inc; Syneos Health Inc; Optum Inc; Certara Inc.; ExlService Holdings, Inc.; Avalon Health Economics LLC; Axtria, Inc.; and McKesson Corp, among others. These players are adopting various strategies such as expansion, product innovation, and mergers and acquisitions to provide innovative products to their consumers and increase their market share.

Europe Health Economics and Outcome Research (HEOR) Services Market Research Methodology:

The following methodology has been followed for the collection and analysis of data presented in this report:

Secondary Research

The research process begins with comprehensive secondary research, utilizing both internal and external sources to gather qualitative and quantitative data for each market. Commonly referenced secondary research sources include, but are not limited to:

Company websites, annual reports, financial statements, broker analyses, and investor presentations.

Industry trade journals and other relevant publications.

Government documents, statistical databases, and market reports.

News articles, press releases, and webcasts specific to companies operating in the market.

Note:

All financial data included in the Company Profiles section has been standardized to USD. For companies reporting in other currencies, figures have been converted to USD using the relevant exchange rates for the corresponding year.

Primary Research

The Insight Partners' conducts a significant number of primary interviews each year with industry stakeholders and experts to validate its data analysis and gain valuable insights. These research interviews are designed to:

Validate and refine findings from secondary research.

Enhance the expertise and market understanding of the analysis team.

Gain insights into market size, trends, growth patterns, competitive dynamics, and future prospects.

Primary research is conducted via email interactions and telephone interviews, encompassing various markets, categories, segments, and sub-segments across different regions. Participants typically include:

Industry stakeholders: Vice Presidents, business development managers, market intelligence managers, and national sales managers

External experts: Valuation specialists, research analysts, and key opinion leaders with industry-specific expertise

Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered

This text is related
to segments covered.

Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope

This text is related
to country scope.

1. Introduction

1.1 Report Guidance

1.2 Market Segmentation

2. Executive Summary

2.1 Key Insights

3. Research Methodology

3.1 Secondary Research

3.2 Primary Research

3.2.1 Hypothesis formulation:

3.2.2 Macroeconomic factor analysis:

3.2.3 Developing base number:

3.2.4 Data Triangulation:

3.2.5 Country-level data:

3.3 Assumptions and Limitations

4. Europe Health Economics and Outcome Research (HEOR) Services Market - Key Market Dynamics

4.1 Europe Health Economics and Outcome Research (HEOR) Services Market - Key Market Dynamics

4.2 Market Drivers

4.2.1 Increasing Product Development

4.2.2 Growing Healthcare Spending

4.2.3 Surge in Clinical Trials

4.3 Market Restraints

4.3.1 Restrictions on Access to Real-World Data (RWD)

4.4 Market Opportunities

4.4.1 Emergence of Precision Medicines

4.5 Future Trends

4.5.1 Digitalization in Healthcare

4.6 Impact of Drivers and Restraints:

5. Europe Health Economics and Outcome Research (HEOR) Services Market - Analysis

5.1 Europe Health Economics and Outcome Research (HEOR) Services Market Revenue (US$ Million), 2021-2031

5.2 Europe Health Economics and Outcome Research (HEOR) Services Market Forecast Analysis

6. Europe Health Economics and Outcome Research (HEOR) Services Market Analysis - by Service

6.1 Economic Modelling or Evaluation

6.1.1 Overview

6.1.2 Economic Modelling or Evaluation: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

6.2 Real World Data Analysis and Information System

6.2.1 Overview

6.2.2 Real World Data Analysis and Information System: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

6.3 Market Access Solutions and Reimbursement

6.3.1 Overview

6.3.2 Market Access Solutions and Reimbursement: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

6.4 Clinical Outcome

6.4.1 Overview

6.4.2 Clinical Outcome: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

6.5 Others

6.5.1 Overview

6.5.2 Others: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

7. Europe Health Economics and Outcome Research (HEOR) Services Market Analysis - by Service Provider

7.1 Contract Research Organizations

7.1.1 Overview

7.1.2 Contract Research Organizations: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

7.2 Consultancy

7.2.1 Overview

7.2.2 Consultancy: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

8. Europe Health Economics and Outcome Research (HEOR) Services Market Analysis - by End User

8.1 Biotechnology and Pharmaceutical Companies

8.1.1 Overview

8.1.2 Biotechnology and Pharmaceutical Companies: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

8.2 Healthcare Payers

8.2.1 Overview

8.2.2 Healthcare Payers: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

8.3 Government Organizations

8.3.1 Overview

8.3.2 Government Organizations: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

8.4 Healthcare Providers

8.4.1 Overview

8.4.2 Healthcare Providers: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

9. Europe Health Economics and Outcome Research (HEOR) Services Market - Country Analysis

9.1 Europe

9.1.1 Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast Analysis - by Country

9.1.1.1 Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast Analysis - by Country

9.1.1.2 Germany: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

9.1.1.2.1 Germany: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by Service

9.1.1.2.2 Germany: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by Service Provider

9.1.1.2.3 Germany: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by End User

9.1.1.3 United Kingdom: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

9.1.1.3.1 United Kingdom: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by Service

9.1.1.3.2 United Kingdom: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by Service Provider

9.1.1.3.3 United Kingdom: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by End User

9.1.1.4 France: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

9.1.1.4.1 France: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by Service

9.1.1.4.2 France: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by Service Provider

9.1.1.4.3 France: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by End User

9.1.1.5 Italy: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

9.1.1.5.1 Italy: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by Service

9.1.1.5.2 Italy: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by Service Provider

9.1.1.5.3 Italy: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by End User

9.1.1.6 Spain: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

9.1.1.6.1 Spain: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by Service

9.1.1.6.2 Spain: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by Service Provider

9.1.1.6.3 Spain: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by End User

9.1.1.7 Rest of Europe: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

9.1.1.7.1 Rest of Europe: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by Service

9.1.1.7.2 Rest of Europe: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by Service Provider

9.1.1.7.3 Rest of Europe: Europe Health Economics and Outcome Research (HEOR) Services Market Share - by End User

10. Industry Landscape

10.1 Overview

10.2 Expansion

10.3 Collaboration

10.4 Merger and Acquisition

10.5 Partnerships

10.6 Other Business Strategies

11. Company Profiles

11.1 PharmaLex GmbH

11.1.1 Key Facts

11.1.2 Business Description

11.1.3 Products and Services

11.1.4 Financial Overview

11.1.5 SWOT Analysis

11.1.6 Key Developments

11.2 ICON Plc

11.2.1 Key Facts

11.2.2 Business Description

11.2.3 Products and Services

11.2.4 Financial Overview

11.2.5 SWOT Analysis

11.2.6 Key Developments

11.3 IQVIA Holdings Inc

11.3.1 Key Facts

11.3.2 Business Description

11.3.3 Products and Services

11.3.4 Financial Overview

11.3.5 SWOT Analysis

11.3.6 Key Developments

11.4 Syneos Health Inc

11.4.1 Key Facts

11.4.2 Business Description

11.4.3 Products and Services

11.4.4 Financial Overview

11.4.5 SWOT Analysis

11.4.6 Key Developments

11.5 Optum Inc

11.5.1 Key Facts

11.5.2 Business Description

11.5.3 Products and Services

11.5.4 Financial Overview

11.5.5 SWOT Analysis

11.5.6 Key Developments

11.6 Certara Inc.

11.6.1 Key Facts

11.6.2 Business Description

11.6.3 Products and Services

11.6.4 Financial Overview

11.6.5 SWOT Analysis

11.6.6 Key Developments

11.7 ExlService Holdings, Inc.

11.7.1 Key Facts

11.7.2 Business Description

11.7.3 Products and Services

11.7.4 Financial Overview

11.7.5 SWOT Analysis

11.7.6 Key Developments

11.8 Avalon Health Economics LLC

11.8.1 Key Facts

11.8.2 Business Description

11.8.3 Products and Services

11.8.4 Financial Overview

11.8.5 SWOT Analysis

11.8.6 Key Developments

11.9 Axtria, Inc.

11.9.1 Key Facts

11.9.2 Business Description

11.9.3 Products and Services

11.9.4 Financial Overview

11.9.5 SWOT Analysis

11.9.6 Key Developments

11.10 McKesson Corp

11.10.1 Key Facts

11.10.2 Business Description

11.10.3 Products and Services

11.10.4 Financial Overview

11.10.5 SWOT Analysis

11.10.6 Key Developments

12. Appendix

12.1 About the Insight Partners

12.2 Glossary of Terms for HEOR Services Market

List of Tables

Table 1. Europe Health Economics and Outcome Research (HEOR) Services Market Segmentation

Table 2. Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

Table 3. Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Service

Table 4. Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Service Provider

Table 5. Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million) - by End User

Table 6. Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Country

Table 7. Germany: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Service

Table 8. Germany: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Service Provider

Table 9. Germany: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by End User

Table 10. United Kingdom: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Service

Table 11. United Kingdom: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Service Provider

Table 12. United Kingdom: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by End User

Table 13. France: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Service

Table 14. France: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Service Provider

Table 15. France: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by End User

Table 16. Italy: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Service

Table 17. Italy: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Service Provider

Table 18. Italy: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by End User

Table 19. Spain: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Service

Table 20. Spain: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Service Provider

Table 21. Spain: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by End User

Table 22. Rest of Europe: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Service

Table 23. Rest of Europe: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by Service Provider

Table 24. Rest of Europe: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021 - 2031(US$ Million) - by End User

Table 25. Glossary of Terms

List of Figures

Figure 1. Europe Health Economics and Outcome Research (HEOR) Services Market Segmentation - Country

Figure 2. Impact Analysis of Drivers and Restraints

Figure 3. Europe Health Economics and Outcome Research (HEOR) Services Market Revenue (US$ Million), 2021-2031

Figure 4. Europe Health Economics and Outcome Research (HEOR) Services Market Share (%) - by Service (2024 and 2031)

Figure 5. Economic Modelling or Evaluation: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

Figure 6. Real World Data Analysis and Information System: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

Figure 7. Market Access Solutions and Reimbursement: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

Figure 8. Clinical Outcome: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

Figure 9. Others: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

Figure 10. Europe Health Economics and Outcome Research (HEOR) Services Market Share (%) - by Service Provider (2024 and 2031)

Figure 11. Contract Research Organizations: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

Figure 12. Consultancy: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

Figure 13. Europe Health Economics and Outcome Research (HEOR) Services Market Share (%) - by End User (2024 and 2031)

Figure 14. Biotechnology and Pharmaceutical Companies: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

Figure 15. Healthcare Payers: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

Figure 16. Government Organizations: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

Figure 17. Healthcare Providers: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021-2031 (US$ Million)

Figure 18. Europe Health Economics and Outcome Research (HEOR) Services Market Breakdown, by Key Countries, 2024 and 2031 (%)

Figure 19. Germany: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021- 2031 (US$ Million)

Figure 20. United Kingdom: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021- 2031 (US$ Million)

Figure 21. France: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021- 2031 (US$ Million)

Figure 22. Italy: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021- 2031 (US$ Million)

Figure 23. Spain: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021- 2031 (US$ Million)

Figure 24. Rest of Europe: Europe Health Economics and Outcome Research (HEOR) Services Market - Revenue and Forecast, 2021- 2031 (US$ Million)

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The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.

Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
Validates and strengthens in-house secondary research findings
Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

Industry participants: VPs, business development managers, market intelligence managers and national sales managers
Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

3.1 Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

3.2 Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

3.3 Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

3.4 Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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