The UAE freeze-dried berries market size is projected to reach US$ 6.15 million by 2031 from US$ 3.61 million in 2024. The market is expected to register a CAGR of 7.9% from 2025 to 2031. The rising demand for organic, clean, and 100% natural food and beverages is likely to remain a key trend in the UAE freeze-dried berries market
UAE Freeze-Dried Berries Market Analysis
As manufacturers of freeze-dried berries are witnessing a massive demand in the UAE, they are expanding their operations in the country to cater to the rising demand and boost their revenues. For instance, Thailand-based 3 Seasons Holding, a manufacturer of freeze-dried fruits and vegetables, is looking to Dubai as a strategic entry point to expand its operations across the Middle East. Dubai is a strategic hub for trade in the Middle East, and there is a strong demand for freeze-dried fruits, including freeze-dried berries, in the country. The company plans to expand its operations in Dubai within the next two years, based on its announcement in October 2024. Similarly, yourharvest, a Switzerland-based company known for its dried fruit snacks, is targeting the Middle East, especially the UAE, Saudi Arabia, and Turkey, as the next step in its international expansion strategy. The company plans to expand its footprint across the Middle East amid the growing dried fruit demand. The company has a vast portfolio of freeze-dried berries, including blueberries, blackberries, bilberries, cranberries, elderberries, mulberries, lingonberries, raspberries, and strawberries.
UAE Freeze-Dried Berries Market Overview
The freeze-dried berries market in the UAE has experienced massive growth over the past few years, primarily because of the rising awareness regarding the benefits of freeze-drying and the surging demand for healthy snacking alternatives. Consumers are becoming more health-conscious, seeking nutritious snacks that retain fresh produce's natural flavors and nutrients without additives or preservatives. Freeze-dried berries, such as strawberries and raspberries, offer a convenient, long-shelf-life alternative to fresh fruits, aligning with the region's busy lifestyles and preference for on-the-go options. In addition, the UAE's diverse expatriate population introduces a variety of culinary preferences, further boosting the appeal of freeze-dried berries as versatile ingredients in smoothies, cereals, and snacks. Key players are expanding their product lines, concentrating on new flavors and healthier options to attract health-conscious consumers.
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UAE Freeze-Dried Berries Market: Strategic Insights
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UAE Freeze-Dried Berries Market Drivers and Opportunities
Rise in Demand for Healthy Snacking Alternatives
In recent years, the UAE has witnessed a significant shift in consumer preferences toward healthier lifestyles, fueling a growing demand for nutritious snacking options. With the increasing awareness about the impact of diet on overall well-being, more consumers are opting for snacks that are low in sugar, free from artificial additives, and rich in natural ingredients. According to the International Diabetes Federation, 12.3% of the adult population in the UAE had diabetes in 2021. According to the World Obesity Federation, more than 17.8% of the adults in the UAE were obese, and 39.8% were overweight as of 2019. Due to the high prevalence of lifestyle diseases such as diabetes and obesity and their negative health implications, people are shifting toward healthy food that is tasty as well. As awareness grows around lifestyle-related health issues such as diabetes and obesity, the demand for sugar-free fruit options in the UAE is rapidly increasing. Freeze-dried berries, with their naturally sweet taste and no added sugars, have become popular among individuals managing diabetes or those seeking healthier, sugar-free snacking alternatives.
Berries are packed with antioxidants, vitamins, and minerals that help reduce oxidative stress and protect against free radical action. The consumption of berries also helps regulate blood sugar levels and improve gut health due to their high fiber content. With the rising awareness of the health benefits of berries, there is an increasing demand for blueberries, strawberries, blackberries, mulberries, and acai berries in the UAE. Freeze-dried berries retain 97% of the fresh fruit's nutritional value and are widely available across various retail establishments in the country, attracting many consumers.
Freeze-dried berries are also witnessing high demand among consumers seeking natural weight loss or weight management food products. Freeze-dried berries are naturally sweet and do not contain added sugar. A growing number of registered dietitians in Dubai suggest freeze-dried fruits as a healthy addition to balanced snacking habits. A nutrition expert practicing in Dubai Marina shared that individuals aiming to lose weight often find it challenging to manage sugar cravings. In such cases, she recommends freeze-dried options such as strawberries or mangoes, as they help curb those cravings without causing sharp blood sugar fluctuations, making them one of her preferred snack choices.
Thus, the rising demand for healthy snacking options in the UAE is driving the growth of the freeze-dried berries market.
Strong Growth of UAE's Food Service Sector
The UAE's food service sector is experiencing robust growth driven by increasing tourism, a diverse and multicultural consumer base, high economic stability, and favorable government regulations. The rising demand for convenience and diverse culinary experiences is also driving the growth of the UAE's food service sector. In 2023, Dubai set a new tourism record by attracting 17.15 million international visitors, according to the city's Department of Economy and Tourism (DET). This figure surpassed the previous peak of 16.73 million in 2019 and marked a more than 19% increase compared to 2022. The consistent growth in visitor numbers is largely due to the government's strategic efforts to enhance accessibility and implement a diverse, year-round calendar of events. These initiatives have been instrumental in driving tourism throughout peak and off-peak seasons, strengthening the overall economy and significantly benefiting the food service sector. The UAE has been experiencing an increasing number of fast-casual, casual dining, and all-day dining establishments that embrace traditional and international cuisines, attracting many people.
UAE Report Segmentation Analysis
Key segments that contributed to the derivation of the UAE analysis are type, category, and end user.
- Based on type, the market is segmented into strawberry, raspberry, blueberries, blackberry, mulberry, and others. The strawberry segment held the largest share of the market in 2024.
- In terms of category, the market is segmented into conventional and organic. The conventional segment held a larger share of the market in 2024.
- Based on end user, the market is segmented into food retail, food processing, and food service. The food retail segment held the largest share of the market in 2024.
UAE Freeze-Dried Berries Market Share Analysis
The scope of the UAE freeze-dried berries market report focuses on the market scenario in terms of historical market revenues and forecasts. The UAE is one of the rapidly growing markets for freeze-dried berries. Due to rising health consciousness and increasing preference for premium and functional ingredients, consumers are shifting from sugary, preserved fruits to nutrient-dense, flavorful, dried fruits. Freeze-dried berries retain the maximum nutritional value of fresh berries. They are versatile ingredients used in baked goods, nutritional bars, breakfast cereals, baby food, ice creams, and frozen desserts, among other foods and beverages.
UAE Freeze-Dried Berries Market Report Scope
UAE Freeze-Dried Berries Market News and Recent Developments
UAE freeze-dried berries market is evaluated by gathering qualitative and quantitative data post primary and secondary research, which includes important corporate publications, association data, and databases. A few of the developments in the UAE freeze-dried berries market are listed below:
- Plenty partners with Driscoll's and Mawarid to bring a vertical strawberry farm to the UAE. (Source: Plenty Partners, Press Release, July 2024)
UAE Freeze-Dried Berries Market Report Coverage and Deliverables
The "UAE Freeze-Dried Berries Market Size and Forecast (2021–2031)" report provides a detailed analysis of the market covering below areas:
- The UAE freeze-dried berries market size and forecast at country levels for all the key market segments covered under the scope
- The UAE freeze-dried berries market trends, as well as market dynamics such as drivers, restraints, and key opportunities
- Detailed Porter's Five Forces and SWOT analysis
- The UAE freeze-dried berries market analysis covering key market trends, country framework, major players, regulations, and recent market developments
- Industry landscape and competition analysis covering market concentration, heat map analysis, prominent players, and recent developments for the UAE freeze-dried berries market
- Detailed company profiles
Report Coverage
Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends
Segment Covered
This text is related
to segments covered.
Regional Scope
North America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country Scope
This text is related
to country scope.
Frequently Asked Questions
YallaYum, FreezeCrust, CrispyPlusSweets, Bancasa, dfduae, Kravez, Natierra, HapHug LLC, Tealyra, and Bonaf are among the key players operating in the UAE freeze-dried berries market.
The advantages of freeze drying and the rising demand for healthy snacking alternatives are among a few factors driving the market growth.
The strawberry segment dominated the market in 2024.
The rising demand for organic, clean, and 100% natural food and beverages is likely to remain a key trend in the UAE freeze-dried berries market.
The market is projected to reach US$ 6.15 million by 2031.
The market is estimated to register a CAGR of 7.9% during 2025–2031.
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Analyst Market Outlook
2.2 Market Attractiveness
3. Research Methodology
3.1 Secondary Research
3.2 Primary Research
3.2.1 Hypothesis formulation:
3.2.2 Macro-economic factor analysis:
3.2.3 Developing base number:
3.2.4 Data Triangulation:
3.2.5 Country level data:
4. UAE Freeze-Dried Berries Market Landscape
4.1 Overview
4.2 Porter’s Five Force Analysis
4.2.1 Bargaining Power of Suppliers:
4.2.2 Bargaining Power of Buyers:
4.2.3 Threat of New Entrants
4.2.4 Threat of Substitutes:
4.2.5 Competitive Rivalry:
4.3 Ecosystem Analysis
4.3.1 Raw Material Suppliers
4.3.2 Manufacturers
4.3.3 Distributors or Suppliers
4.3.4 End Users
4.3.5 List of Vendors in the Value Chain
4.4 Average Retail Selling Price, by Key SKUs, 2024
4.5 Average Selling Price for Food Service & Processing, by Key SKUs, 2024
4.6 Import – Export Analysis, US$ Th, 2023 (081020 Fresh Raspberries, Blackberries, Mulberries and Loganberries)
5. UAE Freeze-Dried Berries Market – Key Market Dynamics
5.1 UAE Freeze-Dried Berries Market – Key Market Dynamics
5.2 Market Drivers
5.2.1 Advantages of Freeze Drying
5.2.2 Rise in Demand for Healthy Snacking Alternatives
5.3 Market Restraints
5.3.1 Extreme Weather Conditions Hampering Production and Supply of Berries
5.4 Market Opportunities
5.4.1 Strong Growth of the UAE's Food Service Sector
5.5 Future Trends
5.5.1 Rising Demand for Organic, Clean, and 100% Natural Food and Beverages
5.6 Impact of Drivers and Restraints:
6. UAE Freeze-Dried Berries Market Analysis
6.1 UAE Freeze-Dried Berries Market Volume (Tons), 2021–2031
6.2 UAE Freeze-Dried Berries Market Volume Forecast and Analysis (Tons)
6.3 UAE Freeze-Dried Berries Market Revenue (US$ Thousand), 2021–2031
6.4 UAE Freeze-Dried Berries Market Forecast and Analysis
7. UAE Freeze-Dried Berries Market Volume and Revenue Analysis – by Type
7.1 Strawberry
7.1.1 Overview
7.1.2 Strawberry: UAE Freeze-Dried Berries Market – Volume and Forecast to 2031 (Tons)
7.1.3 Strawberry: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
7.2 Raspberry
7.2.1 Overview
7.2.2 Raspberry: UAE Freeze-Dried Berries Market – Volume and Forecast to 2031 (Tons)
7.2.3 Raspberry: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
7.3 Blueberries
7.3.1 Overview
7.3.2 Blueberries: UAE Freeze-Dried Berries Market – Volume and Forecast to 2031 (Tons)
7.3.3 Blueberries: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
7.4 Blackberry
7.4.1 Overview
7.4.2 Blackberry: UAE Freeze-Dried Berries Market – Volume and Forecast to 2031 (Tons)
7.4.3 Blackberry: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
7.5 Mulberry
7.5.1 Overview
7.5.2 Mulberry: UAE Freeze-Dried Berries Market – Volume and Forecast to 2031 (Tons)
7.5.3 Mulberry: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
7.6 Others
7.6.1 Overview
7.6.2 Others: UAE Freeze-Dried Berries Market – Volume and Forecast to 2031 (Tons)
7.6.3 Others: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
8. UAE Freeze-Dried Berries Market Revenue Analysis – by Category
8.1 Conventional
8.1.1 Overview
8.1.2 Conventional: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
8.2 Organic
8.2.1 Overview
8.2.2 Organic: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9. UAE Freeze-Dried Berries Market Revenue Analysis – by End User
9.1 Food Retail
9.1.1 Overview
9.1.2 Food Retail: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.1.3 Supermarkets and Hypermarkets
9.1.3.1 Overview
9.1.3.2 Supermarkets and Hypermarkets: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.1.4 Convenience Stores
9.1.4.1 Overview
9.1.4.2 Convenience Stores: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.1.5 Online Retail
9.1.5.1 Overview
9.1.5.2 Online Retail: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.2 Food Processing
9.2.1 Overview
9.2.2 Food Processing: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.2.3 Bakery and Confectionery
9.2.3.1 Overview
9.2.3.2 Bakery and Confectionery: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.2.4 Breakfast Cereals
9.2.4.1 Overview
9.2.4.2 Breakfast Cereals: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.2.5 Baby Food
9.2.5.1 Overview
9.2.5.2 Baby Food: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.2.6 Snacks
9.2.6.1 Overview
9.2.6.2 Snacks: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.2.7 Other Food Processing
9.2.7.1 Overview
9.2.7.2 Other Food Processing: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.3 Food Service
9.3.1 Overview
9.3.2 Food Service: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.3.3 Quick Service Restaurants
9.3.3.1 Overview
9.3.3.2 Quick Service Restaurants: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.3.4 Fine Dining Restaurants
9.3.4.1 Overview
9.3.4.2 Fine Dining Restaurants: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.3.5 Cafes and Bars
9.3.5.1 Overview
9.3.5.2 Cafes and Bars: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
9.3.6 Others Food Service
9.3.6.1 Overview
9.3.6.2 Others Food Service: UAE Freeze-Dried Berries Market – Revenue and Forecast to 2031 (US$ Thousand)
10. Competitive Landscape
10.1 Heat Map Analysis by Key Players
10.2 Estimated Market Sales and Volume, by Key Players, (US$) (Tons)
11. Industry Landscape
11.1 Overview
11.2 Key Developments
12. Company Profiles
12.1 YallaYum
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.2 FreezeCrust
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.3 CrispyPlusSweets
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.4 Bancasa
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.5 dfduae
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.6 Kravez
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 Natierra
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
12.8 HapHug LLC
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Products and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
12.9 Tealyra
12.9.1 Key Facts
12.9.2 Business Description
12.9.3 Products and Services
12.9.4 Financial Overview
12.9.5 SWOT Analysis
12.10 Bonaf
12.10.1 Key Facts
12.10.2 Business Description
12.10.3 Products and Services
12.10.4 Financial Overview
12.10.5 SWOT Analysis
13. Appendix
13.1 About The Insight Partners
List of Tables
Table 1. UAE Freeze-Dried Berries Market Segmentation
Table 2. List of Vendors
Table 3. Average Retail Selling Price, by Key SKUs, 2024
Table 4. Average Selling Price for Food Service & Processing, by Key SKUs, 2024
Table 5. Comparison Between Freeze-Drying and Traditional Drying Methods
Table 6. UAE Freeze-Dried Berries Market – Volume, 2021 - 2024 (Tons)
Table 7. UAE Freeze-Dried Berries Market – Volume, 2025 - 2031 (Tons)
Table 8. UAE Freeze-Dried Berries Market – Revenue, 2021 - 2024 (US$ Thousand)
Table 9. UAE Freeze-Dried Berries Market – Revenue, 2025 - 2031 (US$ Thousand)
Table 10. UAE Freeze-Dried Berries Market – Volume, 2021 -2024 (Tons) –by Type
Table 11. UAE Freeze-Dried Berries Market – Volume, 2025 -2031 (Tons) –by Type
Table 12. UAE Freeze-Dried Berries Market – Revenue, 2021 - 2024 (US$ Thousand) – by Type
Table 13. UAE Freeze-Dried Berries Market – Revenue, 2025 - 2031 (US$ Thousand) – by Type
Table 14. UAE Freeze-Dried Berries Market – Revenue, 2021 - 2024 (US$ Thousand) – by Category
Table 15. UAE Freeze-Dried Berries Market – Revenue, 2025 - 2031 (US$ Thousand) – by Category
Table 16. UAE Freeze-Dried Berries Market – Revenue, 2021 - 2024 (US$ Thousand) – by End User
Table 17. UAE Freeze-Dried Berries Market – Revenue, 2025 - 2031 (US$ Thousand) – by End User
Table 18. Heat Map Analysis by Key Players
Table 19. Estimated Market Sales and Volume, by Key Players, (US$) (Tons)
List of Figures
Figure 1. UAE Freeze-Dried Berries Market Segmentation, by Country
Figure 2. Porter’s Five Force Analysis
Figure 3. Ecosystem: UAE Freeze-Dried Berries Market
Figure 4. Import Analysis
Figure 5. Export Analysis
Figure 6. Impact Analysis of Drivers and Restraints
Figure 7. UAE Freeze-Dried Berries Market Volume (Tons), 2021–2031
Figure 8. UAE Freeze-Dried Berries Market Revenue (US$ Thousand), 2021–2031
Figure 9. UAE Freeze-Dried Berries Market Share (%) – Type, 2024 and 2031
Figure 10. Strawberry: UAE Freeze-Dried Berries Market – Volume and Forecast to 2031 (Tons)
Figure 11. Strawberry: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 12. Raspberry: UAE Freeze-Dried Berries Market – Volume and Forecast to 2031 (Tons)
Figure 13. Raspberry: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 14. Blueberries: UAE Freeze-Dried Berries Market – Volume and Forecast to 2031 (Tons)
Figure 15. Blueberries: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 16. Blackberry: UAE Freeze-Dried Berries Market – Volume and Forecast to 2031 (Tons)
Figure 17. Blackberry: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 18. Mulberry: UAE Freeze-Dried Berries Market – Volume and Forecast to 2031 (Tons)
Figure 19. Mulberry: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 20. Others: UAE Freeze-Dried Berries Market – Volume and Forecast to 2031 (Tons)
Figure 21. Others: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 22. UAE Freeze-Dried Berries Market Share (%) – Category, 2024 and 2031
Figure 23. Conventional: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 24. Organic: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 25. UAE Freeze-Dried Berries Market Share (%) – End User, 2024 and 2031
Figure 26. Food Retail: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 27. Supermarkets and Hypermarkets: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 28. Convenience Stores: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 29. Online Retail: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 30. Food Processing: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 31. Bakery and Confectionery: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 32. Breakfast Cereals: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 33. Baby Food: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 34. Snacks: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 35. Other Food Processing: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 36. Food Service: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 37. Quick Service Restaurants: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 38. Fine Dining Restaurants: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 39. Cafes and Bars: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
Figure 40. Others Food Service: UAE Freeze-Dried Berries Market – Revenue and Forecast to2031 (US$ Thousand)
The List of Companies - UAE Freeze-Dried Berries Market
- YallaYum
- FreezeCrust
- CrispyPlusSweets
- Bancasa
- Dfduae
- Kravez
- Natierra
- HapHug LLC
- Tealyra
- Bonaf
The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.
- Data Collection and Secondary Research:
As a market research and consulting firm operating from a decade, we have published many reports and advised several clients across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.
Several associations trade associates, technical forums, institutes, societies and organizations are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in the last 3 years are scrutinized and analyzed to understand the current market trends.
- Primary Research:
The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.
For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/Sales Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.
A typical research interview fulfils the following functions:
- Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
- Validates and strengthens in-house secondary research findings
- Develops the analysis team’s expertise and market understanding
Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:
- Industry participants: VPs, business development managers, market intelligence managers and national sales managers
- Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.
Below is the breakup of our primary respondents by company, designation, and region:
Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.
- Data Analysis:
Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.
- 3.1 Macro-Economic Factor Analysis:
We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.
- 3.2 Country Level Data:
Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.
- 3.3 Company Profile:
The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.
- 3.4 Developing Base Number:
Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.
- Data Triangulation and Final Review:
The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.
We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.
We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.
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