冷冻食品市场 - 全球分析、规模、行业增长

  • Report Code : TIPRE00004541
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 190
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【研究报告】冷冻食品市场预计将从2021年的2511.5535亿美元增长到2028年的3737.6759亿美元;预计 2022 年至 2028 年复合年增长率为 5.9%。

市场洞察和分析师观点:

冷冻食品包括冰淇淋、冷冻酸奶、冷冻肉、冷冻海鲜、冷冻即食食品、零食、开胃菜、汤、水果和蔬菜。这些产品通过在-25摄氏度左右冷冻来保存。冷冻食品不含人工防腐剂,比其他加工食品更健康。此外,它们可以轻松储存在温度为 0 华氏度的家用冰箱中。由于人们忙碌的生活方式,对方便食品的需求不断增长,推动了冷冻食品市场的增长。此外,快速的城市化、人均收入的增长以及不断变化的零售场景是推动冷冻食品市场增长的一些关键因素。

增长动力和挑战:< /u>

电子商务的蓬勃发展一直推动着全球冷冻食品市场的增长。近年来,有组织的零售业发生了巨大的转变。电子商务的出现使人们的购物和消费方式发生了巨大变化。智能手机和互联网的日益普及、新兴技术的便捷获取、购买力的不断上升以及在线零售平台提供的随时随地购物的便利性是支撑电子商务的关键因素。这些平台都采取了重大的冷冻食品营销策略,进一步带动了冷冻食品的销售。根据美国商务部零售指标司的数据,2021年美国冷冻食品市场电商销售额达8700亿美元,较2020年增长14.2%。此外,2021年杂货在线销售额增长170%,占美国杂货总销售额的9.6%。

人们越来越喜欢在线零售平台购买冷冻食品。根据美国冷冻食品研究所的数据,2020年冷冻食品的在线销售额增长了75%。疫情期间,由于实体店关闭以及政府实施的社会限制,食品和饮料的在线销售额大幅增长。各国政府。由于人们的行动受到封锁的限制,并且他们被迫在家工作,因此出现了向网上购物的重大转变。此外,大幅折扣、同一屋檐下不同品牌的广泛供应以及送货上门的选择也是推动消费者购买的其他显着因素。专注于网上购物。随着电子商务在不同地区的渗透率不断提高,家乐氏公司 (Kellogg's Company)、康尼格拉品牌 (Conagra Brands) 等冷冻食品制造商也通过 Amazon.com、Lidl 和沃尔玛。这一因素消除了对线下零售店的依赖,从而促进了冷冻食品市场的增长。

战略见解

报告细分和范围:

“全球冷冻食品市场”根据类型、分销渠道和地理位置进行细分。根据类型,冷冻食品市场分为冷冻甜点;冷冻肉、家禽等海鲜;冷冻面包店;冷冻零食和开胃菜;冷冻即食食品;和别的。根据分销渠道,冷冻食品市场分为超市和零售店。大型超市、便利店、网上零售等。根据地理位置,冷冻食品市场分为北美(美国、加拿大和墨西哥)、欧洲(德国、法国、意大利、英国、俄罗斯和欧洲其他地区)、亚太地区(澳大利亚、中国、日本、印度、韩国、亚太地区其他地区)、中东和美国非洲(南非、沙特阿拉伯、阿联酋以及中东和非洲其他地区)以及南美和非洲中美洲(巴西、阿根廷以及南美洲和中美洲其他地区)。

细分分析:

< p>根据分销渠道,冷冻食品市场分为超市和零售店。大型超市、便利店、网上零售等。超市和大卖场领域在冷冻食品市场增长中占有重要份额,预计在预测期内将出现显着增长。超市和大卖场商店提供有吸引力的折扣、多种付款方式和愉快的客户体验。超市和大卖场专注于最大限度地提高产品销量以增加利润。冷冻食品分销公司和冷冻食品制造商通常更喜欢通过超市和大卖场销售其产品,因为这些商店的客流量很大。此外,此类商店还拥有现代化的仓储设施,确保冷冻食品的理想储存条件。

区域分析:

根据地理位置,冷冻食品市场分为五个关键区域:北美、欧洲、亚太地区、南美和北美。中美洲、中东和非洲非洲。 2022年,全球冷冻食品市场由欧洲主导,预测期内约占850亿美元。欧洲冷冻食品市场分为德国、法国、意大利、英国、俄罗斯和欧洲其他国家。市场增长主要归因于对方便食品的需求不断增长、广泛的零售基础设施以及不同分销渠道中不同品牌的各种产品的可用性。此外,高人均收入消费者的存在也推动了冷冻食品的需求,例如冷冻食品和零食。消费者正在从他们消费的产品中寻求营养益处。因此,对清洁、有机、无麸质和最低限度加工的冷冻食品的需求显着增加,从而推动了该地区的市场增长。

冷冻食品市场由于雀巢 SA 和 Bounduelle Group 等知名企业在欧洲积极开展业务,预计未来几年将出现显着增长。此外,这些公司还提供各种冷冻食品,包括冷冻甜点、冷冻面包、冷冻即食食品、冷冻肉和冷冻汤。预计这一因素将在预测期内推动冷冻食品市场的增长。

行业发展和未来机遇:

冷冻食品市场主要参与者采取的各种举措如下:

  1. 2021 年 6 月,Conagra Brands Incorporated 添加了公司产品组合中新增了新产品,包括其品牌 Banquet、Healthy Choice、Hungry Man 和 Marie Callender's 的新餐食。 Healthy Choice Max 产品提供 33-34 克蛋白质,味道鲜美,而 Healthy Choice Zero 是一种酮类友好餐,不添加糖且碳水化合物含量低于 10 克。
  2. 2021 年 11 月,General Mills 与 Regrow Agriculture 合作,大规模监测农业。
  3. 2022 年 1 月,Pepperidge Farm 扩大了 Goldfish 品牌的产品类别,旨在吸引成年人,推出了两个品种的饼干:Sharp切达干酪和切达干酪墨西哥胡椒以及其他限量版金鱼配弗兰克红辣酱和墨西哥胡椒波普尔金鱼饼干。这种饼干被称为“megabites”。
  4. 2021 年 5 月,Bonduelle 集团在冷冻食品领域推出了三款新产品,即扁豆、鹰嘴豆和干小麦,品牌为 Bonduelle。

Covid-19 影响:

由于封锁和旅行限制,人们被迫呆在家里。此外,由于居家办公的要求,冷冻食品的居家消费趋势在疫情期间显着显现。当人们呆在家里时,消费者的饮食习惯发生了变化,在家咀嚼和做饭的次数增多。这一因素也创造了对冷冻食品的巨大需求。卡夫亨氏公司首席执行官于2020年3月正式宣布,该公司正在尽一切努力解决食品行业发生深刻变化导致的供需失衡问题。该公司承认,冷冻食品、通心粉、奶酪和醋是其最畅销的产品,由于冠状病毒的爆发,对它们的需求大幅增加。由于疫情爆发,人们继续在家工作,他们储备了食品,这对冷冻食品的销售产生了积极影响。此外,由于学校和大学仍然关闭,孩子们有足够的时间吃早餐,这对冷冻早餐产品的销售产生了积极影响,包括冷冻早餐麦片、煎饼、披萨和蛋糕。例如,家乐氏公司表示,由于对其早餐麦片和冷冻华夫饼的需求增加,2020年第二季度的财务业绩好于预期。此外,冷冻食品制造商还致力于通过亚马逊、沃尔玛和 Lidl 等电子商务平台提供产品来增强其在线影响力。预计这一因素将对预测期内冷冻食品市场的增长产生积极影响。此外,增值服务是冷冻食品分销商可以采取的关键差异化策略,以增加冷冻食品的销售,包括蔬菜冷冻食品、冷冻即食食品、冷冻主菜、冷冻零食等。

竞争格局和主要公司:

全球冷冻食品领域的一些知名企业市场包括 Conagra Brands、General Mills、Pepperidge Farm Incorporated、Bonduelle Group、McCain Foods Limited、Bellisio Foods, Inc.、Tyson Foods, Inc.、Kellogg's Company、Nestlé; SA、卡夫亨氏公司等。这些企业提供具有创新功能的尖端冷冻食品,为消费者提供卓越的体验。

Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

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to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

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to country scope.

Frequently Asked Questions


Based on the Distribution channel, which segment is projected to grow at the fastest CAGR over the forecast period?

Based on the distribution channel, supermarkets and hypermarkets segment is projected to grow at the fastest CAGR over the forecast period. Supermarkets and hypermarkets are large retail establishments that offer a wide range of products, such as groceries, foods & beverages, and other household goods. Products from various brands are available at reasonable prices in these stores, allowing consumers to shop & find the right product quickly. Supermarkets & hypermarkets provide an array of frozen food brands to cater the consumer’s demand. In such stores, products are arranged on the shelves properly so that customers can get access easily. Moreover, these stores offer attractive discounts, multiple payment options, and a pleasant customer experience. Supermarkets and hypermarkets focus on maximizing product sales to increase their profit. Manufacturers of frozen foods usually prefer to sell their products through supermarkets and hypermarkets owing to heavy customer footfall at such stores. Moreover, such stores have modern storage facilities which ensure ideal storage conditions for frozen foods.

What are the key drivers for the growth of the global frozen food market?

Growing consumption of convenience food is driving the frozen food market. Over the past few years, the lifestyles of people across the world have evolved dramatically. Due to hectic work schedules, people’s dependency on products saving time and effort has increased. The surge in the consumption of high-quality convenience food is one of the biggest trends in the food industry. Convenience food, such as frozen snacks, frozen meals, cold cuts, and ready-to-eat products, allows consumers to save time and efforts associated with ingredient shopping, meal preparation and cooking, consumption, and post-meal activities. The development and popularity of these food items are ascribed to many social changes; the most notable of these are the increasing number of smaller households and the rising millennial population across the world. Due to hectic work schedules, millennials prefer to be efficient with their time, rather than spending it on tedious tasks. Thus, they are more likely to spend their money on convenience food. These factors are significantly boosting the demand for convenience food among consumers, eventually boosting the growth of the frozen food market.

Can you list some of the major players operating in the global frozen food market?

The major players operating in the global frozen food market are Conagra Brands, Inc.; General Mills; PEPPERIDGE FARM INCORPORATED; Bonduelle Group; McCain Foods Limited; Bellisio Foods, Inc.; Tyson Foods, Inc.; Kellogg’s Company; Nestle S.A.; and The Kraft Heinz Company.

What are the opportunities for frozen food in the global market?

Strategic development initiatives by manufacturers anticipate lucrative opportunities for the frozen food market. Manufacturers of frozen food are making significant investments in product innovation to expand their customer base and meet emerging consumer trends. They are launching gluten-free, plant-based, sugar-free, organic, and clean-labeled products, as well as products suitable for a keto diet, which meet the varied requirements of consumers. Moreover, people have started focusing on convenience food products while maintaining the nutritional balance in their diets, manufacturers are launching nutritionally enriched frozen products. Such product innovations help them extend their reach and gain a competitive edge in international markets. Strategies such as business expansion and production capacity scaleup are also being adopted by frozen food manufacturers to better serve their customers. These initiatives by manufacturers are creating lucrative growth opportunities in the frozen food market.

Based on the type, why is the frozen meat, poultry & seafood segment have the largest revenue share?

Based on type, frozen meat, poultry & seafood segment has largest revenue share. Frozen meat includes beef, goat, lamb, and pork. Poultry includes white meat derived from chicken & turkey. Seafood includes fish, crustaceans like crabs & lobsters, and molluscs like clams, oyesters, scallops, and musells. The rising consumption of meat products, especially, poultry meat is driving the segment growth. Frozen meat products are growing in popularity as they can be stored conveniently which reduce food wastage. The rising demand for frozen meat, poultry, and seafood products owing to their extended shelf life and requirement of minimum preparation time are driving the segment’s growth. Further, the meat is rich source of proteins, and it contains essential amino acids, and collagen. Hence, the benefits associated with the consumption of frozen meat, encouraging consumers to include frozen meat products in their diet. Moreover, the demand for frozen seafood products is also increasing due to rising awareness regarding the nutritional benefits associated with the consumption of seafood. Seafood is rich in omega 3 and omega 6 fatty acids, vitamins, minerals, and amino acids. Thus, the health benefits of seafood are driving their consumption across the globe, which is thereby driving the segment’s growth.

What is the largest region of the global frozen food market?

Europe accounted for the largest share of the global frozen food market. The growth of frozen food market in Europe is mainly attributed to the rising demand for convenience food, extensive retail infrastructure, and availability of a wide range of products of different brands across different distribution channels. Moreover, the presence of consumers with high per-capita income is also driving the demand for frozen food especially frozen meals, bakery products, and snacks. Consumers are seeking nutritional benefits from the products they consume. Therefore, the demand for clean, organic, gluten-free, and minimally processed frozen food has increased significantly which is driving the market growth in the region. bakers across the region are incorporating natural and certified organic ingredients in their products to fulfill changing consumer preferences. This factor is projected to offer new opportunities in the frozen food market in Europe during the forecast period.

The List of Companies - Frozen Food Market

  1. Conagra Brands, Inc.
  2. General Mills
  3. PEPPERIDGE FARM INCORPORATED
  4. Bonduelle Group
  5. McCain Foods Limited
  6. Bellisio Foods, Inc.
  7. Tyson Foods, Inc.
  8. Kellogg’s Company
  9. Nestle S.A.
  10. The Kraft Heinz Company

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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