护发器具市场基于(主要地区、市场参与者、规模和份额)- 到 2031 年的预测

  • Report Code : TIPRE00029533
  • Category : Consumer Goods
  • Status : Published
  • No. of Pages : 138
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护发器具市场预计将从2022年的144.4023亿美元增长到2028年的195.1286亿美元;预计 2022 年至 2028 年复合年增长率为 5.1%。

人们对自我修饰和个人形象的日益重视和关注增加了对护发器具的需求。这些器具有助于减少对头发的损伤,并以特定的方式对头发进行造型。

2021年,亚太地区主导了全球护发器具市场。人们对头发健康的意识不断增强,社交媒体对消费者的影响力不断增强,以及价格实惠的护发用具的供应不断增加,这些都是市场增长的主要推动力。此外,亚太地区的护发器具制造商正在开发创新的护发器具。例如,2020 年 7 月,飞利浦印度公司皇家飞利浦公司以 SenseIQ 品牌推出了一系列高科技护发设备,例如直发器和吹风机。该产品使用有源传感器在造型时测量头发温度。一些市场参与者还计划在营销活动上投入更多资金,以提高消费者对其产品的认识,这将在预测期内为市场提供增长机会。

战略见解

头发2021年至2028年护理电器市场预测(按地区)

市场洞察

产品创新提供利润丰厚的增长机会在预测期内,护发器具制造商正在大力投资新产品开发,以推出能够满足消费者不断变化的需求的创新产品。消费者高度关注加热工具对头发造成的伤害。因此,制造商正在开发具有温度控制技术的产品,即使在长时间使用后,对头发的伤害也最小。例如,2020 年 1 月,FOLLICLE, LLC 推出了无线可充电智能吹风机,采用专利的 SmartDry AI 技术技术,可控制温度和风扇速度。同样,2021 年 9 月,全球家庭护理和美容电器制造商 SharkNinja Holding LLC 推出了采用 HyperAIR IQ 技术的 Shark HyperAIR 吹风机,该技术结合了高速加热空气和电离空气,可实现快速干燥,同时将热损伤降至最低。因此,各制造商创新护发器具的不断发展预计将在预测期内为市场提供增长机会。

产品类型洞察

根据产品类型,护发器具护理电器市场分为烘干机和吹风机、直发器、卷发器等。 2021年,烘干机和鼓风机领域占据最大的市场份额。吹风机是一种机电装置,将环境空气或热空气吹到潮湿的头发上,以加速水分的蒸发,从而使头发干燥。吹风机可以更好地控制头发的形状和风格。

2021 年和 2028 年护发器具市场份额(按产品类型)

Revlon Inc.、Koninklijke Philips NV、Dyson Limited 、Jemella Ltd.、Instyler、Kiss Products Inc.、Toni & Co. Guy、Cloud Nine、T3 Micro Inc. 和 Conair LLC 是护发器具市场的几家主要参与者。主要参与者采取各种策略,例如并购和产品发布,以扩大其地域影响力和消费者基础。

报告聚焦

  • 行业的进步趋势护发器具行业帮助参与者制定有效的长期战略
  • 企业为确保发达和发展中市场的增长而采取的业务增长战略
  • 全球护发器具市场的定量分析2020年至2028年
  • 各行业对护发器具的需求估算
  • 害虫分析,以说明护发器具行业买家和供应商的效率
  • < li>最近的发展,以了解竞争的市场情况和护发器具的需求
  • 市场趋势和前景,以及控制市场增长的因素,包括驱动因素和限制因素
  • < li>了解支撑全球护发器具市场增长的商业利益的策略,协助决策过程
  • 各个市场节点的毛巾包裹市场规模
  • 护发器具市场详细概况、细分及行业动态
  • 各地区护发器具市场规模及增长机会

“护发器具” 《2028年市场分析》是对消费品行业的专业和深入研究,特别关注护发器具市场趋势分析。该报告旨在提供市场概况以及详细的市场细分。护发器具市场根据产品类型、分销渠道和地理位置进行细分。根据产品类型,市场分为烘干机和吹风机、直发器、卷发器等。根据分销渠道,市场分为超市和大卖场、专卖店、网上零售等。根据地理位置,护发器具市场主要分为北美、欧洲、亚太地区、中东和中东地区。非洲、南美和非洲中美洲。 2021 年,烘干机和鼓风机细分市场占据最大的市场份额,预计也将成为预测期内增长最快的细分市场。

公司简介

  • Revlon Inc.
  • Koninklijke Philips NV
  • 戴森有限公司
  • Jemella Ltd.
  • Instyler
  • Kiss Products Inc.
  • Kiss Products Inc.
  • li>
  • 托尼和托尼盖伊
  • Cloud Nine
  • T3 Micro Inc.
  • Conair LLC
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


Can you list some of the major players operating in the global hair care appliances market?

The major players operating in the hair care appliances market are Revlon Inc., Koninklijke Philips N.V., Dyson Limited, Jemella Ltd., Instyler, Kiss Products Inc., Toni & Guy, Cloud Nine, T3 Micro Inc., Conair LLC

In 2021, which region held the largest share of the global hair care appliances market?

In 2021, Asia-Pacific accounted for the largest share of the global hair care appliances market. The increased prevalence of hair health-conscious consumers, the growing influence of social media on consumers, and the increased availability of hair care appliances at affordable prices are primarily driving the hair care appliances market growth.

In 2021, which product type segment accounted for the largest share in the hair care appliances market?

In 2021, the hair dryer and blowers segment held the largest market share of the global hair care appliances market. The increased use of hair dryers by men across the world is driving the demand for dryers and blowers. Along with this, manufacturers are also offering products with innovative technologies, including ionic and tourmaline dryers with different attachments, speeds, and heat settings.

In 2021, which distribution channel segment accounted for the largest share in the hair care appliances market?

In 2021, the supermarkets and hypermarkets segment held the largest market share of the global hair care appliances market. Supermarkets and hypermarkets are huge retail establishments offering an extensive range of products, such as groceries, personal care, and household products. These stores provide hair care appliances of various brands at reasonable prices, allowing shoppers to find the right product quickly.

Which distribution channel segment is expected to account for the fastest growth in the global hair care appliances market?

During the forecast period, the online retail segment is expected to be the fastest-growing segment. The increased availability of hair care appliances on online retail channels as well as an increasing number of online shoppers is expected to propel the growth of the online shopping segment.

What is the key driver for the growth of the global hair care appliances market?

The increased availability of hair care appliances across various retail outlets at affordable prices is driving the demand for hair care appliances across the world. The availability of hair care appliances across various distribution channels including supermarkets & hypermarkets, specialty stores, and online retail is another factor driving the hair care appliances market. Consumers are increasingly purchasing various goods from online shopping platforms owing to heavy discounts, availability of a wide range of products of different brands, customer reviews and ratings, and home delivery services.

The List of Companies - Hair Care Appliances Market

  1. Revlon Inc.
  2. Koninklijke Philips N.V.
  3. Dyson Limited
  4. Jemella Ltd.
  5. Instyler
  6. Kiss Products Inc.
  7. Toni & Guy
  8. Cloud Nine
  9. T3 Micro Inc.
  10. Conair LLC

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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