Hair Care Appliances Market Size and Industry Forecast to 2028

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Hair Care Appliances Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Product Type (Dryers and Blowers, Straighteners, Curlers, and Others) and Distribution Channel (Supermarkets and Hypermarkets, Specialty Store, Online Retail, and Others)

Publication Month: Jul 2022 | Report Code: TIPRE00029533 | No. of Pages: 138 | Category: Consumer Goods | Status: Published

The hair care appliances market is expected to grow from US$ 14,440.23 million in 2022 to US$ 19,512.86 million by 2028; it is estimated to grow at a CAGR of 5.1% from 2022 to 2028.

The growing emphasis and focus on self-grooming and personal appearance have increased the demand for hair care appliances. The appliances help in reducing the damage to the hair and styling the hair in a particular manner.

In 2021, Asia Pacific dominated the global hair care appliances market. The increasing consciousness about hair health, growing influence of social media on consumers, and rising availability of hair care appliances at affordable prices are primarily driving the market growth. Further, hair care appliance manufacturers in Asia Pacific are developing innovative hair care appliances. For instance, in July 2020, Koninklijke Philips N.V., Philips India launched a range of high-tech haircare devices, such as hair straighteners and dryers, under the brand SenseIQ. The products use active sensors to measure hair’s temperature while styling. Several market players are also planning to spend more on marketing activities to raise consumer awareness of their product, which would provide growth opportunities for the market during the forecast period.

Strategic Insights

Report Coverage - Hair Care Appliances Market
Report CoverageDetails
Market Size Value inUS$ 14,440.23 Million in 2022
Market Size Value byUS$ 19,512.86 Million by 2028
Growth rateCAGR of 5.1% from 2022 to 2028
Forecast Period2022-2028
Base Year2022
No. of Pages138
No. of Tables58
No. of Charts & Figures74
Historical data availableYes
Segments coveredProduct Type, and Distribution Channel
Regional scopeNorth America, Europe, Asia Pacific, Middle East & Africa, South & Central America
Country scopeUS, Canada, Mexico, UK, Germany, Spain, Italy, France, India, China, Japan, South Korea, Australia, UAE, Saudi Arabia, South Africa, Brazil, Argentina
Report coverageRevenue forecast, company ranking, competitive landscape, growth factors, and trends
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Hair Care Appliances Market Forecast, by Region, 2021–2028

Hair Care Appliances Market Forecast, by Region, 2021–2028

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Market Insights

Product Innovation to Provide Lucrative Growth Opportunities during Forecast Period

The manufacturers of haircare appliances are significantly investing in new product development to launch innovative products that can meet the changing requirements of consumers. Consumers are highly concerned about the hair damage caused by heating tools. Therefore, manufacturers are developing products with temperature control technology that cause minimal damage to the hair, even after extended usage. For instance, in January 2020, FOLLICLE, LLC launched cordless, rechargeable, and smart hair dryers with patented SmartDry AI Tech technology, which controls temperature and fan speed. Similarly, in September 2021, SharkNinja Holding LLC, a global manufacturer of homecare and beauty appliances, launched Shark HyperAIR Hair Dryer with HyperAIR IQ Technology that combines high-velocity heated air and ionized air to deliver fast drying with minimal heat damage. Therefore, rising development of innovative hair care appliances from various manufacturers is expected to provide growth opportunities for the market during the forecast period.

Product Type Insights

Based on product type, the hair care appliances market is segmented into dryers and blowers, straighteners, curlers, and others. In 2021, the dryers and blowers segment held the largest market share. Hair dryer  is an electromechanical device that blows ambient or hot air over damp hair to speed up the evaporation of water to dry the hair. Blow dryers enable better control over the shape and style of hair.

Hair Care Appliances Market Share, by Product Type, 2021–2028

Hair Care Appliances Market Share, by Product Type, 2021–2028

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Revlon Inc., Koninklijke Philips N.V., Dyson Limited, Jemella Ltd., Instyler, Kiss Products Inc., Toni & Guy, Cloud Nine, T3 Micro Inc., and Conair LLC are a few key players operating in the hair care appliances market. The major players adopt various strategies, such as mergers and acquisitions and product launches, to expand their geographic presence and consumer base. 

Report Spotlights

  • Progressive trends in the hair care appliances industry to help players develop effective long-term strategies
  • Business growth strategies adopted by companies to secure growth in developed and developing markets
  • Quantitative analysis of the global hair care appliances market from 2020 to 2028
  • Estimation of the demand for hair care appliances across various industries
  • Pest analysis to illustrate the efficacy of buyers and suppliers in the hair care appliances industry
  • Recent developments to understand the competitive market scenario and the demand for hair care appliances  
  • Market trends and outlook, and factors governing the growth of the market, including drivers and restraints
  • Understanding about the strategies that underpin commercial interest into the global hair care appliances market growth, aiding in the decision-making process
  • Hair towel wrap market size at various nodes of market
  • Detailed overview and segmentation of the hair care appliances market and its industry dynamics
  • The hair care appliances market size in various regions with promising growth opportunities

The "Hair Care Appliances Market Analysis to 2028" is a specialized and in-depth study of the consumer goods industry with a special focus on the hair care appliances market trend analysis. The report aims to provide an overview of the market with detailed market segmentation. The hair care appliances market is segmented on the basis of product type, distribution channel, and geography. Based on product type, the market is segmented into dryers and blowers, straighteners, curlers, and others. Based on distribution channel, the market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. Based on geography, the hair care appliances market is primarily segmented into North America, Europe, Asia Pacific, the Middle East & Africa, and South & Central America. In 2021, the dryers and blowers segment held the largest market share and is also expected to be the fastest growing segment over the forecast period.

Company Profiles

  • Revlon Inc.
  • Koninklijke Philips N.V.
  • Dyson Limited
  • Jemella Ltd.
  • Instyler
  • Kiss Products Inc.
  • Toni & Guy
  • Cloud Nine
  • T3 Micro Inc.
  • Conair LLC

Frequently Asked Questions

The major players operating in the hair care appliances market are Revlon Inc., Koninklijke Philips N.V., Dyson Limited, Jemella Ltd., Instyler, Kiss Products Inc., Toni & Guy, Cloud Nine, T3 Micro Inc., Conair LLC
In 2021, Asia-Pacific accounted for the largest share of the global hair care appliances market. The increased prevalence of hair health-conscious consumers, the growing influence of social media on consumers, and the increased availability of hair care appliances at affordable prices are primarily driving the hair care appliances market growth.
In 2021, the hair dryer and blowers segment held the largest market share of the global hair care appliances market. The increased use of hair dryers by men across the world is driving the demand for dryers and blowers. Along with this, manufacturers are also offering products with innovative technologies, including ionic and tourmaline dryers with different attachments, speeds, and heat settings.
In 2021, the supermarkets and hypermarkets segment held the largest market share of the global hair care appliances market. Supermarkets and hypermarkets are huge retail establishments offering an extensive range of products, such as groceries, personal care, and household products. These stores provide hair care appliances of various brands at reasonable prices, allowing shoppers to find the right product quickly.
During the forecast period, the online retail segment is expected to be the fastest-growing segment. The increased availability of hair care appliances on online retail channels as well as an increasing number of online shoppers is expected to propel the growth of the online shopping segment.
The increased availability of hair care appliances across various retail outlets at affordable prices is driving the demand for hair care appliances across the world. The availability of hair care appliances across various distribution channels including supermarkets & hypermarkets, specialty stores, and online retail is another factor driving the hair care appliances market. Consumers are increasingly purchasing various goods from online shopping platforms owing to heavy discounts, availability of a wide range of products of different brands, customer reviews and ratings, and home delivery services.

The List of Companies - Hair Care Appliances Market

  1. Revlon Inc.
  2. Koninklijke Philips N.V.
  3. Dyson Limited
  4. Jemella Ltd.
  5. Instyler
  6. Kiss Products Inc.
  7. Toni & Guy
  8. Cloud Nine
  9. T3 Micro Inc.
  10. Conair LLC
  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the global hair care appliances market.
  • Highlights key business priorities in order to assist companies to realign their business strategies
  • The key findings and recommendations highlight crucial progressive industry trends in the global hair care appliances market, thereby allowing players across the value chain to develop effective long-term strategies
  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
  • Scrutinize in-depth global market trends and outlook coupled with the factors driving the hair care appliances market as well as those hindering it.
  • Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution
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