北美益生菌食品市场基于(主要地区、市场参与者、规模和份额)- 预测至 2031 年

  • Report Code : TIPRE00039307
  • Category : Food and Beverages
  • Status : Published
  • No. of Pages : 84
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North America Probiotic Food Products Market Share by 2031

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北美益生菌食品市场规模预计将从 2023 年的 120.4 亿美元增长到 2031 年的 196.9 亿美元;预计 2023-2031 年期间市场复合年增长率为 6.3%。在预测期内,消费者对增强免疫力产品的需求不断增加,推动了健康与保健行业的重大转型,这可能会在市场上掀起新的潮流。

北美益生菌食品市场分析

消费者越来越意识到保持健康饮食和适当的肠道健康对整体健康有益。许多科学研究强调了肠道微生物群在免疫、消化和心理健康方面的重要性。根据国际食品信息委员会 ( IFIC ) 在 2022 年进行的一项调查,66% 的美国人担心消化健康,许多人寻求可以改善肠道健康的食物。在 COVID-19 大流行期间,功能性食品和膳食补充剂的受欢迎程度急剧上升,因为人们一直优先考虑自己的健康,并积极寻找健康的替代品和健身活动来预防与生活方式相关的疾病。此外,北美消费者对合成成分和加工食品越来越持怀疑态度,寻求天然替代品来改善整体健康和保健。为了满足对有机和植物性产品日益增长的需求,许多公司专注于推出植物性益生菌食品并扩大其现有产品范围。因此,消费者对预防性健康的认识不断提高,推动了北美益生菌食品市场的增长。

北美益生菌食品市场概览

益生菌是一种功能性成分,用于各种食品和饮料中以提高其营养品质。富含益生菌的 酸奶开菲尔康普茶、奶酪、婴儿配方奶粉和酸奶油是世界各地供应的各种食品之一。消费者的健康意识不断增强,对益生菌益处(如改善消化健康和增强免疫力)的认识不断提高,这推动了对益生菌食品的需求。随着美国和加拿大的大多数消费者越来越重视健康和保健,对益生菌食品等功能性/强化食品的需求正在激增。

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北美益生菌食品市场:

北美益生菌食品市场
  • North America Probiotic Food Products Market
    复合年增长率(2023 - 2031)
    6.3%
  • 2023 年市场规模
    120.4 亿美元
  • 2031年市场规模
    196.9亿美元

市场动态

增长动力
  • 预防保健意识不断增强
  • 不断增长的战略举措和产品创新
未来趋势
  • 增强免疫力的益生菌食品
机会
  • 对电子商务服务的依赖性不断增加

关键人物

  •  
  • 达能公司
  • Lifeway 食品公司
  • 凯维塔公司
  • Health Ade LLC 亚历山大家庭农场
  • 苏贾生活有限责任公司
  • 业力文化有限公司
  • 斯普林菲尔德奶油厂
  • 自然花园
  • Sunsweet 种植者公司

区域概况

North America Probiotic Food Products Market
  • 北美

市场细分

North America Probiotic Food Products Market类型
  • 酸奶
  • 康普茶
  • 开菲尔
  • 奶酪
  • 婴儿配方奶粉
North America Probiotic Food Products Market分销渠道
  • 超市和大卖场
  • 专卖店
  • 便利店
  • 网上零售
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

北美益生菌食品市场驱动因素和机遇

不断增长的战略举措和产品创新

北美各地的制造商正在大力投资研发,推出创新的益生菌食品,以开拓尚未开发的细分市场。2023 年 5 月,美国奶农协会 (DFA) 推出了强化益生菌的 UHT 牛奶,这是美国首款无乳糖、保质期长的液态奶,为开菲尔和康普茶提供了经济实惠的替代品。同样,2024 年 3 月,IDFA 的 LAC 印章被应用于所有富含益生菌的酸奶和发酵乳制品,反映了对含有活性菌种的产品日益增长的需求。此外,2021 年 8 月,Pillars Yogurt LLC 推出了新产品 Pillars Plant,一种有机椰子益生菌酸奶。这款不含乳制品的酸奶在 Wegmans 和 Central Market 商店以及其他零售商处有售。

在北美运营的各种益生菌食品制造商都参与合作和伙伴关系,以扩大其客户群。例如,2023 年 3 月,Good Culture 与美国奶农协会合作,推出了一条新产品线——益生菌牛奶。这种牛奶有 2% 和全脂两种,每 12 盎司含有 10 亿个益生菌培养物。此次合作旨在扩大 Good Culture 的产品组合,并利用健康和肠道健康趋势。因此,主要市场参与者不断增长的战略发展计划和产品创新推动了北美益生菌食品市场的发展。

对电子商务服务的依赖性不断增加

电子商务的出现极大地改变了人们购物和消费的方式。有组织的零售业的新发展、智能手机和互联网普及率的增长、购买力的激增、新兴技术的便捷获取以及在线零售平台随时随地提供的便利,是推动北美电子商务增长的一些主要因素。消费者对在线购买各种益生菌食品越来越有信心,从传统的购买模式转向送货上门服务模式。随着网上购物的日益普及,制造商通过推出在线零售网站,通过直接面向客户 (D-to-C) 的渠道销售产品,从而无需投资昂贵的营销和分销基础设施。例如,2024 年 5 月,NutriLeads 与墨西哥的 Safe Iberoamericana, SA de CV 签署了分销协议,以扩大其客户群并满足对其功能性食品和饮料日益增长的需求。因此,对电子商务服务的日益依赖,以及制造商采用 D-to-C 战略,预计将在未来几年为北美益生菌食品市场的增长创造丰厚的机会。

北美益生菌食品市场报告细分分析

有助于北美益生菌食品市场分析的关键部分是类型和分销渠道。

  • 根据类型,北美益生菌食品市场分为酸奶、康普茶、开菲尔、奶酪、婴儿配方奶粉等。酸奶部分在 2023 年占据了最大的市场份额。
  • 就分销渠道而言,市场细分为超市和大卖场、专卖店、便利店、在线零售等。超市和大卖场在 2023 年占据了市场主导地位。

北美益生菌食品市场国家市场份额分析

北美益生菌食品市场报告的范围主要分为美国、加拿大和墨西哥。由于人们越来越关注消化系统健康,消费者对具有众多健康益处的益生菌菌株的认识不断提高等因素,北美益生菌食品的消费量正在逐渐增加。益生菌食品包括酸奶、康普茶、开菲尔、奶酪和其他发酵产品,这些产品对该地区所有年龄段的人都很有利。此外,消化系统疾病在北美越来越普遍,使其成为北美国家最严重的健康问题之一。根据 GI Alliance 于 2021 年 1 月 23 日的一份报告,北美有 2000 万人被诊断出患有慢性消化系统疾病。消化系统疾病的流行导致个人治疗支出增加。由于益生菌食品有助于维持整体肠道,因此被广泛食用以预防消化系统疾病。北美的领先企业拥有丰富的益生菌食品组合,如酸奶、康普茶、开菲尔、奶酪和其他发酵饮料,口味和包装多种多样。该地区的主要企业包括达能、KeVita Inc 和 Lifeway Foods Inc 等。此外,这些企业在地理分布上十分广泛,拥有稳固的客户基础,有助于北美益生菌食品市场的整体增长。

北美益生菌食品市场报告范围

报告属性细节
2023 年的市场规模120.4 亿美元
2031 年市场规模196.9亿美元
全球复合年增长率(2023 - 2031)6.3%
史料2021-2022
预测期2024-2031
涵盖的领域按类型
  • 酸奶
  • 康普茶
  • 开菲尔
  • 奶酪
  • 婴儿配方奶粉
按分销渠道
  • 超市和大卖场
  • 专卖店
  • 便利店
  • 网上零售
覆盖地区和国家北美
  • 我们
  • 加拿大
  • 墨西哥
市场领导者和主要公司简介
  •  
  • 达能公司
  • Lifeway 食品公司
  • 凯维塔公司
  • Health Ade LLC 亚历山大家庭农场
  • 苏贾生活有限责任公司
  • 业力文化有限公司
  • 斯普林菲尔德奶油厂
  • 自然花园
  • Sunsweet 种植者公司
  • 示例 PDF 通过定性和定量分析展示了内容结构和信息的性质。

北美益生菌食品市场新闻和最新发展

通过收集一手和二手研究的定性和定量数据来评估北美益生菌食品市场,其中包括重要的公司出版物、协会数据和数据库。以下列出了市场的一些发展情况:

  • 达能北美公司推出了 Activia+ 多效益生菌酸奶饮料,包括三种口味,以支持肠道健康和免疫系统。该饮料含有活性益生菌、维生素 C、维生素 D 和锌。(来源:达能,公司网站,2022 年 3 月)
  • Yakult Honsha 在美国佐治亚州投资建设益生菌饮料工厂,以建立全国供应体系,从而促进销售。(来源:Yakult Honsha,公司网站,2023 年 7 月)

北美益生菌食品市场报告覆盖范围和交付成果

“北美益生菌食品市场规模和预测(2021-2031 年)”报告对以下领域进行了详细的市场分析:

  • 北美益生菌食品市场规模及范围内所有主要细分市场的预测
  • 北美益生菌食品市场趋势,以及驱动因素、限制因素和关键机遇等市场动态
  • 详细的波特五力分析和 SWOT 分析
  • 北美益生菌食品市场分析涵盖主要市场趋势、国家框架、主要参与者、法规和最新的市场发展。
  • 行业格局和竞争分析,涵盖市场集中度、热图分析、知名参与者以及北美益生菌食品市场的最新发展
  • 详细的公司简介
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What are the factors driving the North America probiotic food products market?

Rising awareness regarding preventive health and increasing strategic initiatives by key players drive the market growth.

What is the expected CAGR of the North America probiotic food products market?

The market is expected to register a CAGR of 6.3% during 2023–2031.

Which are the leading players operating in the North America probiotic food products market?

Danone SA; Lifeway Foods Inc.; KeVita, Inc.; Health-Ade LLC; Alexandre Family Farm; Suja Life, LLC.; Karma Culture LLC; Springfield Creamery Inc; Nature's Garden; and Sunsweet Growers Inc., are among the key players operating in the market.

What are the future trends in the North America probiotic food products market?

Increasing consumer demand for immune-boosting products is expected to emerge as a future trend in the market during the forecast period.

The List of Companies - North America Probiotic Food Products Market 

  1. Danone SA
  2. Lifeway Foods Inc.
  3. Suja Life, LLC.
  4. Karma Culture LLC
  5. Health-Ade LLC 
  6. Springfield Creamery Inc
  7. Alexandre Family Farm
  8. Nature's Garden 
  9. Sunsweet Growers Inc.
  10. KeVita, Inc.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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