用户研究存储库软件市场基于(关键地区、市场参与者、规模和份额)- 到 2031 年的预测

  • Report Code : TIPRE00015859
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • No. of Pages : 154
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用户研究存储库软件市场预计将从 2021 年的 1.2068 亿美元增长到 2028 年的 3.640 亿美元;预计 2021 年至 2028 年复合年增长率为 17.1%。

研究存储库是存储研究数据并组织研究数据以方便访问的集中位置。用户研究存储库软件使研究团队能够发现单一研究之外的见解,确保研究的一致性。用户研究存储库软件促进了研究数据的搜索和发现,允许交叉引用和元研究。该软件使研究人员能够整合多个反馈源,由于广泛包容用户观点而提高了研究质量。此外,研究过程中的不同步骤,包括计划、做笔记、记录访谈、收集要点、分析收集到的信息、聚类信息、将信息转化为见解以及准备引人入胜且丰富的报告,涉及广泛的工具和上下文切换。存储库软件将分析和存储库结合在一个工具中,并最大限度地减少单独的工具切换,以减少研究时间并提高结果质量。此外,该软件允许多学科研究人员或利益相关者在本地和远程协作分析研究数据,从而提高用户研究意识,并通过不同的观点获得更好的结果。

 

战略见解

COVID-19 大流行对用户研究存储库软件市场的影响

根据联合国贸易和发展会议,COVID-19在经济活动放缓的情况下,19年大流行导致电子商务和数字化转型激增。适应新常态,消费者正在网上购买商品和服务。零售商和送货公司的目标是有效地满足不断增长的客户需求。全球电子商务市场在经历了 2020 年因 COVID-19 大流行而大幅下滑后,自 2020 年最后一个季度以来,消费者需求开始逐步复苏。在线产品销售的快速复苏预计将提振对电子商务的需求。在预测期内使用用户研究存储库软件来管理客户反馈和体验。然而,由于大流行情况的变化而导致的消费者偏好和行为的波动也将对未来几年的用户体验(UX)研究软件市场产生积极影响。

利润丰厚的地区用户研究存储库软件市场

市场洞察–用户研究存储库软件市场

以用户体验为中心的科技初创企业不断增长的需求

美国是初创企业数量最多的国家(63,703 家),其次是印度(8,301 家) )和英国(5,377)。目前,全球 7.1% 的初创公司从事金融科技行业,其次是生命科学和医疗保健 (6.8%)、人工智能 (5.0%)、游戏 (4.7%)、广告科技 (3.3%) 和教育科技 (2.8%) 。这些初创公司正在考虑用户的需求来开发他们的产品。为了创建最佳的面向用户的设计,深入的研究变得至关重要。正确的用户研究可以通过减少客户不满意的范围来为初创公司节省大量的时间、金钱和精力。用户体验研究通过了解目标受众对初创公司开发的产品的行为模式、体验、互动和情感来帮助研究和评估目标受众。在市场周期的早期阶段,初创公司需要创建一个数据库或存储库,用于存储、访问和分析在产品开发过程中创建的整个用户数据。此外,所有利益相关者,例如管理者和设计师,都可以利用研究数据并在组织良好的平台上协作他们的行动。用户研究存储库软件在信息的系统管理和协作中发挥着至关重要的作用,并协助初创公司的产品开发。因此,初创公司数量的不断增加以及产品开发人员获取研究数据的迫切需求正在推动市场增长。

基于类型的洞察

根据类型,全球用户研究存储库软件市场分为基于云的和本地的。高度监管行业的企业将其应用程序存放在本地,关键数据位于内部服务器和 IT 基础设施内。用户体验存储库为产品团队提供了一个用于存储、分析和协作用户研究的中心枢纽。用户体验研究人员正在关注各种方法来设计以客户为中心的产品。因此,对于一些企业来说,本地部署被认为是安全且可访问的替代方案。本地部署的优势,例如针对网络攻击的安全性,这有利于组织的部署。那些希望将关键业务信息存储在自己的服务器上以增强数据保护的企业采用它。

基于应用程序的见解

根据应用,用户研究存储库软件市场分为政府、零售和电子商务、医疗保健和生命科学、BFSI、运输和物流、电信和 IT、制造业等。数字店内互动使品牌能够与顾客互动。 COVID-19 大流行增加了智能手机和数字平台的使用,客户的需求发生了转变。需求和期望。数字化为电信运营商提供了即兴发挥、创新和重塑产品和服务的新机会。客户总是通过语音连接到网络;文本;以及其他基于互联网的智能手机交互,例如健康、娱乐、金融、食品、健身以及能源和安全措施的应用程序。电信行业拥有大量数据。用户和市场研究整合的数据的适用性可以解决电信行业的重大问题。高级分析可以深入了解高峰使用时间,从而帮助公司解决用户网络拥塞问题。绘制个人消费者详细信息有助于运营商区分高优先级客户和叛逃者,规划增值服务并防止收入损失。

从事用户研究的参与者存储库软件市场主要集中在先进高效产品的开发。

  • 2021年,总部位于博尔德的研究运营平台Tetra Insights宣布筹集500万美元A轮融资来自 Access Venture Partners。这项投资将加速公司的成长和专有技术的开发。
  • 2021 年,Productboard(一个以客户为中心的产品管理平台,使团队能够更快地将合适的产品推向市场)宣布,在由 Tiger Global Management 领投的 C 轮融资中筹集了 7200 万美元,现有投资者 Index Ventures、Kleiner Perkins、红杉资本和 Bessemer Venture Partners 跟投。
  • 2021 年,Zeroheight 宣布筹集了 1 美元由 Tribe Capital 领投的 1000 万轮 A 轮融资,Adobe、Y Combinator、FundersClub 和 Expa 以及 Tom Preston-Werner(GitHub 联合创始人)、Bradley Horowitz(Google 产品副总裁)等天使投资人跟投、Irene Au(为 Google 构建并负责用户体验设计)和 Nick Caldwell(Twitter 工程副总裁)。
  • 2020 年,Experience Dynamics 被总部位于华盛顿特区的独立公司评为全球 1000 强公司企业对企业评级公司 Clutch。该奖项将 Experience Dynamics 添加到在数字化转型和用户体验设计方面提供卓越咨询服务的全球公司名单中。
  • 2019 年,USER 与新加坡科技设计大学合作,提供免费的用户体验研讨会以及 Estonian 的新加坡市场,Estonian 是一个面向设计、企业家和公共部门的创意设计中心。
  • 2018 年,领先的一体化市场研究解决方案 Fuel Cycle 宣布建立新的战略合作伙伴关系与用户体验研究和可用性测试领域领先的用户体验洞察公司 UserZoom 合作,优化用户体验的研究能力。 UserZoom 的使命是通过速度和自动化来扩展用户体验研究,这与 Fuel Cycle 的承诺紧密一致,即支持持续研究,以适应要求严格且不断变化的全球市场。
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    用户研究存储库软件市场细分如下:

    用户研究存储库软件市场 -按类型

    • 基于云的
    • 本地

    用户研究存储库软件市场 -按应用分类             

    • 政府
    • 零售和电子商务
    • 医疗保健和生命科学
    • BFSI
    • 运输和物流
    • 电信和 IT
    • 制造业
    • 其他

    用户研究存储库软件市场 -按地理位置

    • 北美洲
      • 美国
      • 加拿大
      • 墨西哥
    • < li>欧洲
      • 德国
      • 法国
      • 意大利
      • 英国
      • 俄罗斯
      • 其他欧洲
    • 亚太地区 (APAC)
      • 澳大利亚
      • 中国
      • 印度
      • < li>日本
      • 韩国
      • 新加坡
      • 亚太地区其他地区
    • 中东非洲 (MEA) )
      • 南非
      • 沙特阿拉伯
      • 阿联酋
      • 中东和非洲其他地区
    • 南美洲
      • 巴西
      • 阿根廷
      • SAM 的其他地区

    用户研究存储库软件市场——公司简介

    • Crayon Bits, LLC
    • Usertimes Solutions GmbH
    • Tetra Insights, Inc.
    • Savio Technology Inc.< /li>
    • Reveall BV
    • Productboard, Inc.
    • UserZoom
    • Dovetail Research Pty. Ltd.
    • Condens Insights GmbH
    • 奥勒留实验室有限责任公司
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

Frequently Asked Questions


What are user research repositories software?

A user research repositories software provides the advantage of more intelligent workflows than a conventional database, faster access to insights, transparency of information, and democratized UX research and insights. Developers and product teams utilize these advantages to organize user feedback data and create potential solutions or new product features to address the feedback accordingly. Research team members collaborating data through UX repositories can group feedback using custom tags. Several key market players are currently creating user research repositories to automate tasks like trend detection, user sentiment analysis, and tagging. These repositories software work in coordination with product management software, giving developers and product teams a foundation from which to develop new features or enhance existing functionality.

What are reasons behind user research repositories software market growth?

The current limitations of conventional research repositories, such as storage of data in multiple places, siloed feedback channels, connecting multiple research projects and expensive transcribing of video and audio interviews, have led to the implementation of AI in user research repositories software. Various innovative tech companies have developed a specialized tools for user research. Furthermore, these repositories software integrate collaborative video analysis and word-based editing software for researchers, which enable them to store, collaborate, and share transcripts and videos online. These tools use AI to identify different speakers and help in naming them accordingly. These trends are expected to accelerate the adoption of user research repositories software in the coming years.

What are market opportunities for user research repositories software market?

The age of digitalization and rising internet penetration worldwide has influenced businesses to accelerate their digital transformation and take necessary steps to deliver an engaging Digital Experience (DX). From secondary research statistics, nearly half of the tech companies comment that improving customer experience and customer satisfaction were the leading factors to start a digital transformation. Large enterprises offering digital experience to their customers, such as Amazon and Google, rely on a considerable amount of customer feedback data that provides a foundation for improving their digital product. This UX data requires to be easily accessible to all stakeholders engaged in product development to streamline the process of user research. The user research repositories software provides the right platform for storing the vast pool of customer/user-based data and collaborating it with product developers, marketers, and researchers to deduce useful insight using analytics tools. Therefore, the advent of a vast amount of research data pertaining to user’s digital experience is creating ample opportunities for key players in the user research repositories software market.

Which type is expected to dominate the user research repositories software market in the forecast period?

Cloud computing software enables companies to effectively scale up or down depending on overall usage and user requirements and utilize virtual technology to host a company’s applications offsite. Reduction of capital expenses, ease of data back up, and shift from traditional toward cloud-based technologies bolster the demand for cloud-based user research repositories software. For organizations that plan aggressive expansion globally, the cloud has even greater appeal as it allows enterprises to connect with customers, partners, and other businesses with minimal effort. Vendors in the market provide easy-to-use solutions, further enhancing the growth of the cloud-based segment.

Which application size is expected to dominate the user research repositories software market in the forecast period?

Digital in-store interactions are enabling brands to engage with customers in new ways. The pandemic increased the use of smartphones and digital platforms with a shift in customers’ needs and expectations. Digitalization presents a new opportunity for telecom players to improvise, innovate, and re-invent possibilities to stay ahead of the power curve. Customers are invariably connected to the network via voice, text and other Internet-based smartphone interactions such as apps for health, entertainment, finance, food, fitness, and energy and safety measures. Advanced analytics gives insight into peak usage hours, which can help companies address user network congestion issues. Mapping out individual consumer details can help the operators differentiate between high-priority clients from defectors, plan out added value services, and prevent revenue losses. Telecom and IT providers recognize the value of these experiences and continue to stay ahead of the competition.

Which end-user is expected to dominate the user research repositories software market in the forecast period?

Trade show organizers is a first category of end users of virtual events software. With rising number of trade show organizers across the globe, presence of companies offering trade show platform is also increasing which in turn is impacting the scope of User Research Repositories Software. At present, it takes more than a promotion plan and landing page to market products & services. Therefore, with technological developments, a virtual trade show is a perfect multi-functional space to draw attention of leads and sell more.

The List of Companies - User Research Repositories Market

  1. Crayon Bits, LLC
  2. Usertimes Solutions GmbH
  3. Tetra Insights, Inc.
  4. Savio Technology Inc.
  5. Reveall B.V.
  6. Productboard, Inc.
  7. UserZoom
  8. Dovetail Research Pty. Ltd.
  9. Condens Insights GmbH
  10. Aurelius Lab, LLC

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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