视觉分析市场基于(关键地区、市场参与者、规模和份额)- 到 2031 年的预测

  • Report Code : TIPTE100000740
  • Category : Technology, Media and Telecommunications
  • Status : Published
  • No. of Pages : 154
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[研究报告]2017 年视觉分析市场价值为 22.15 亿美元,预计到 2025 年将达到 57.186 亿美元。视觉分析市场预计在此期间将以 12.8% 的复合年增长率增长预测期间为 2017 年至 2025 年。

将可视化与交互式分析相结合以探索大数据集是可视化分析解决方案的整体目标。换句话说,视觉分析是通过交互式视觉界面促进分析推理的科学。更准确地说,可视化分析是一个迭代过程,涉及信息收集、数据预处理、知识表示、交互和决策。最终目标是深入了解手头的问题,该问题是由来自异构来源的大量科学、法医或商业数据描述的。为了实现这一目标,视觉分析将机器与人类的优势结合起来。一方面,数据库知识发现(KDD)、统计学和数学的方法是自动分析方面的驱动力,而另一方面,人类感知、关联和结论的能力将视觉分析变成了一个非常有前途的领域。研究。如今,仅仅数据可视化是不够的,公司期待将数据驱动的分析功能与其数据可视化相集成。可视化分析可以解释为智能视觉隐喻与手动信息交互相结合的形成。

可视化分析市场根据部署模型、业务进行细分功能和垂直。根据部署模型,可视化分析市场已分为本地和云。根据业务功能,可视化分析市场已细分为销售和营销、运营、财务、供应链、信息技术、CRM 和人力资源。市场进一步细分为零售和零售业。消费品、IT 与电信、BFSI、制造、能源和公用事业、医疗保健和政府。从地理上看,市场分为五个地区,包括北美、欧洲、亚太地区、中东和中东地区。非洲和南美洲。

视觉分析市场利润丰厚的地区


视觉分析市场洞察

人工智能和机器学习在全球的流行

当今影响数据可视化和分析创新的最大趋势是流行人工智能 (AI) 和机器学习。虽然对于犹豫放弃人类控制的 IT 部门和分析师来说,这听起来可能很可怕,但包含人工智能和机器学习功能的分析平台实际上将成为现代分析师的高效助手。虽然人们可能担心被取代,但机器学习实际上会增强分析师的能力,让他们变得更高效、更精确、对业务更具影响力。不要害怕机器学习技术,而要拥抱它带来的机会。

基于部署模型的市场洞察

可视化分析包括云和本地部署模型。可视化分析的部署模型是决定选择特定模型的关键决策。根据各种因素,企业更喜欢云和本地部署模式。基于云的可视化分析的需求被许多中小企业视为最佳部署类型,因为它价格便宜。

可视化分析市场,按部署模型 - 2019和 2025


基于业务功能的市场洞察

业务方法的范式转变导致全球各个垂直行业,特别是先进地区,对将各种分析软件集成到业务流程中的需求不断增长。如今的业务用户已经摆脱了传统的数据管理、处理和分析技术。特定行业的不同业务功能需要出于不同目的进行数据分析。

基于垂直行业的市场洞察

任何视觉效果的基本功能分析工具是获取复杂的数据并将其以高度交互且易于理解的方式呈现给用户。需要视觉分析工具来执行两项关键任务,包括数据可视化和数据分析。简单的可视化不足以解决简化大量数据的问题。这些工具的用户友好性、成本效益、可视化分析工具的定制能力、交互式用户界面、仪表板和过滤选项是帮助最终用户决定为其业务选择特定可视化分析工具的一些参数功能..

战略洞察

可视化分析市场的参与者专注于战略,例如市场计划、收购和产品发布,以保持其在视觉分析市场中的地位。视觉分析市场主要参与者的一些发展包括:

2018 年 9 月,TIBCO 推出了 TIBCO Spotfire 的 A(X) Experience,它将允许实时视觉分析对数据流的分析允许实时感知和采取行动。

2018 年 9 月,SAP SE 推出了 SAP Analytics Cloud,它是一个适用于所有分析的简单云。这种分析云为客户提供了数据可视化、预测和规划功能的一体化集成。

视觉分析市场 –按部署模型

  • 本地部署


视觉分析市场 -按业务职能划分

  • 销售和营销
  • 运营
  • 财务
  • 供应链
  • 信息技术
  • CRM
  • 人力资源
  • 其他


视觉分析市场 -按行业分类

  • 零售与零售消费品市场
  • IT 与市场电信
  • BFSI
  • 制造业
  • 能源与工业公用事业
  • 其他
  • 医疗保健
  • 政府


视觉分析市场 -按地理位置

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • < li>欧洲
    • 法国
    • 德国
    • 西班牙
    • 英国
    • 意大利
  • 亚太地区 (APAC)
    • 中国
    • 印度
    • 日本
    • 澳大利亚
  • MEA
    • 沙特阿拉伯
    • 阿联酋
    • 南非
  • SAM
    • 巴西

视觉分析市场 -公司简介

  • ADVIZOR Solutions, Inc.
  • Alteryx, Inc.
  • IBM Corporation
  • MicroStrategy Incorporated
  • Oracle Corporation
  • QLIK TECHNOLOGIES INC.
  • SAP Se
  • SAS Institute Inc.
  • Tableau Software
  • < li>TIBCO Software Inc.
Report Coverage
Report Coverage

Revenue forecast, Company Analysis, Industry landscape, Growth factors, and Trends

Segment Covered
Segment Covered

This text is related
to segments covered.

Regional Scope
Regional Scope

North America, Europe, Asia Pacific, Middle East & Africa, South & Central America

Country Scope
Country Scope

This text is related
to country scope.

The List of Companies

1. Tableau Software
2. SAP SE
3. Qlik Technologies
4. TIBCO Software
5. ADVIZOR Solutions Pvt. Ltd
6. SAS Institute
7. Oracle Corporation
8. MicroStrategy
9. IBM Corporation
10. Alteryx, Inc.

The Insight Partners performs research in 4 major stages: Data Collection & Secondary Research, Primary Research, Data Analysis and Data Triangulation & Final Review.

  1. Data Collection and Secondary Research:

As a market research and consulting firm operating from a decade, we have published and advised several client across the globe. First step for any study will start with an assessment of currently available data and insights from existing reports. Further, historical and current market information is collected from Investor Presentations, Annual Reports, SEC Filings, etc., and other information related to company’s performance and market positioning are gathered from Paid Databases (Factiva, Hoovers, and Reuters) and various other publications available in public domain.

Several associations trade associates, technical forums, institutes, societies and organization are accessed to gain technical as well as market related insights through their publications such as research papers, blogs and press releases related to the studies are referred to get cues about the market. Further, white papers, journals, magazines, and other news articles published in last 3 years are scrutinized and analyzed to understand the current market trends.

  1. Primary Research:

The primarily interview analysis comprise of data obtained from industry participants interview and answers to survey questions gathered by in-house primary team.

For primary research, interviews are conducted with industry experts/CEOs/Marketing Managers/VPs/Subject Matter Experts from both demand and supply side to get a 360-degree view of the market. The primary team conducts several interviews based on the complexity of the markets to understand the various market trends and dynamics which makes research more credible and precise.

A typical research interview fulfils the following functions:

  • Provides first-hand information on the market size, market trends, growth trends, competitive landscape, and outlook
  • Validates and strengthens in-house secondary research findings
  • Develops the analysis team’s expertise and market understanding

Primary research involves email interactions and telephone interviews for each market, category, segment, and sub-segment across geographies. The participants who typically take part in such a process include, but are not limited to:

  • Industry participants: VPs, business development managers, market intelligence managers and national sales managers
  • Outside experts: Valuation experts, research analysts and key opinion leaders specializing in the electronics and semiconductor industry.

Below is the breakup of our primary respondents by company, designation, and region:

Research Methodology

Once we receive the confirmation from primary research sources or primary respondents, we finalize the base year market estimation and forecast the data as per the macroeconomic and microeconomic factors assessed during data collection.

  1. Data Analysis:

Once data is validated through both secondary as well as primary respondents, we finalize the market estimations by hypothesis formulation and factor analysis at regional and country level.

  • Macro-Economic Factor Analysis:

We analyse macroeconomic indicators such the gross domestic product (GDP), increase in the demand for goods and services across industries, technological advancement, regional economic growth, governmental policies, the influence of COVID-19, PEST analysis, and other aspects. This analysis aids in setting benchmarks for various nations/regions and approximating market splits. Additionally, the general trend of the aforementioned components aid in determining the market's development possibilities.

  • Country Level Data:

Various factors that are especially aligned to the country are taken into account to determine the market size for a certain area and country, including the presence of vendors, such as headquarters and offices, the country's GDP, demand patterns, and industry growth. To comprehend the market dynamics for the nation, a number of growth variables, inhibitors, application areas, and current market trends are researched. The aforementioned elements aid in determining the country's overall market's growth potential.

  • Company Profile:

The “Table of Contents” is formulated by listing and analyzing more than 25 - 30 companies operating in the market ecosystem across geographies. However, we profile only 10 companies as a standard practice in our syndicate reports. These 10 companies comprise leading, emerging, and regional players. Nonetheless, our analysis is not restricted to the 10 listed companies, we also analyze other companies present in the market to develop a holistic view and understand the prevailing trends. The “Company Profiles” section in the report covers key facts, business description, products & services, financial information, SWOT analysis, and key developments. The financial information presented is extracted from the annual reports and official documents of the publicly listed companies. Upon collecting the information for the sections of respective companies, we verify them via various primary sources and then compile the data in respective company profiles. The company level information helps us in deriving the base number as well as in forecasting the market size.

  • Developing Base Number:

Aggregation of sales statistics (2020-2022) and macro-economic factor, and other secondary and primary research insights are utilized to arrive at base number and related market shares for 2022. The data gaps are identified in this step and relevant market data is analyzed, collected from paid primary interviews or databases. On finalizing the base year market size, forecasts are developed on the basis of macro-economic, industry and market growth factors and company level analysis.

  1. Data Triangulation and Final Review:

The market findings and base year market size calculations are validated from supply as well as demand side. Demand side validations are based on macro-economic factor analysis and benchmarks for respective regions and countries. In case of supply side validations, revenues of major companies are estimated (in case not available) based on industry benchmark, approximate number of employees, product portfolio, and primary interviews revenues are gathered. Further revenue from target product/service segment is assessed to avoid overshooting of market statistics. In case of heavy deviations between supply and demand side values, all thes steps are repeated to achieve synchronization.

We follow an iterative model, wherein we share our research findings with Subject Matter Experts (SME’s) and Key Opinion Leaders (KOLs) until consensus view of the market is not formulated – this model negates any drastic deviation in the opinions of experts. Only validated and universally acceptable research findings are quoted in our reports.

We have important check points that we use to validate our research findings – which we call – data triangulation, where we validate the information, we generate from secondary sources with primary interviews and then we re-validate with our internal data bases and Subject matter experts. This comprehensive model enables us to deliver high quality, reliable data in shortest possible time.

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